Content Everywhere

Content Everywhere PDF Author: Sara Wachter-Boettcher
Publisher: Rosenfeld Media
ISBN: 193382090X
Category : Computers
Languages : en
Pages : 242

Book Description
Care about content? Better copy isn't enough. As devices and channels multiply—and as users expect to relate, share, and shift information quickly—we need content that can go more places, more easily. Content Everywhere will help you stop creating fixed, single-purpose content and start making it more future-ready, flexible, reusable, manageable, and meaningful wherever it needs to go.

Design for Real Life

Design for Real Life PDF Author: Eric A Meyer
Publisher:
ISBN:
Category : Computers
Languages : en
Pages : 0

Book Description
You can't always predict who will use your products, or what emotional state they'll be in when they do. But by identifying stress cases and designing with compassion, you'll create experiences that support more of your users, more of the time. Join Sara Wachter-Boettcher and Eric Meyer as they turn examples from more than a dozen sites and services into a set of principles you can apply right now. Whether you're a designer, developer, content strategist, or anyone who creates user experiences, you'll gain the practical knowledge to test where your designs might fail (before you ship!), vet new features or interactions against more realistic scenarios, and build a business case for making decisions through a lens of kindness. You can't know every user, but you can develop inclusive practices that support a wider range of people. This book will show you how.

Technically Wrong: Sexist Apps, Biased Algorithms, and Other Threats of Toxic Tech

Technically Wrong: Sexist Apps, Biased Algorithms, and Other Threats of Toxic Tech PDF Author: Sara Wachter-Boettcher
Publisher: W. W. Norton & Company
ISBN: 0393634647
Category : Computers
Languages : en
Pages : 175

Book Description
“An entertaining romp that tells us where and why the tech industry, once America’s darling, went wrong, and what it might do to recover its good graces.” —Tim Wu, author of The Master Switch Buying groceries, tracking our health, finding a date: whatever we want to do, odds are that we can now do it online. But few of us realize just how many oversights, biases, and downright ethical nightmares are baked inside the tech products we use every day. It’s time we change that. In Technically Wrong, Sara Wachter-Boettcher demystifies the tech industry, leaving those of us on the other side of the screen better prepared to make informed choices about the services we use—and to demand more from the companies behind them. A Wired Top Tech Book of the Year A Fast Company Best Business and Leadership Book of the Year

Just a Bit Ruthless

Just a Bit Ruthless PDF Author: Alessandra Hazard
Publisher:
ISBN: 9781077063693
Category :
Languages : en
Pages : 256

Book Description
Stockholm syndrome or Love? When you want someone completely wrong for you... Luke Whitford has always dreamed of meeting Mr. Right. A hopeless romantic at heart, he dreams of falling in love with a nice man, getting married, and having a bunch of adorable babies. The problem is, Luke has the propensity for being attracted to men who are anything but nice. Roman Demidov, a homophobic, cynical billionaire who has a grudge against Luke's father, is certainly not Mr. Right. Cold, manipulative, and ruthless, he's not a nice man and he doesn't pretend to be. Luke is fully aware that Roman is all wrong for him. His attraction to the guy is just some sort of Stockholm syndrome; it must be. If life were a fairy tale, Roman would be the main villain, not the hero. But even villains can fall in love. Or can they?

The Unintended Consequences of Technology

The Unintended Consequences of Technology PDF Author: Chris Ategeka
Publisher: John Wiley & Sons
ISBN: 1119817595
Category : Business & Economics
Languages : en
Pages : 295

Book Description
Discover the technologies and trends that threaten humanity and our planet--- and how we can rein them back in, together In The Unintended Consequences of Technology: Solutions, Breakthroughs and the Restart We Need, accomplished tech entrepreneur Chris Ategeka delivers an insightful and eye-opening exploration of the challenges and the opportunities at the intersection of technology, society and our planet. Detailing both positive and negative technology use cases that on one hand have made humanity better, but on the other hand pose a serious threat to individuals and groups across the world, the author demonstrates how to avoid allowing powerful technologies to overcome our better natures. In this book, you'll: Discover how the forces of capitalism, greed and the myths that surround meritocracy when combined with exponential technology pose an existential risk for humanity. Explore the many exponential technologies such as gene editing, 5G, behavior modification, cyberspace… that have lots of promise but also uncertainty. Consider the future of humanity we wish to collectively build, and whether we can rebuild a capacity for empathy at scale in our tech tools Perfect for founders, business leaders, executives, managers, Chief Technology Officers, and anyone else [i.e. all human beings] responsible for the use and proliferation of advanced technologies. The Unintended Consequences of Technology is a thought-provoking, must-read resource for those at the forefront of our new technological reality.

The Master Switch

The Master Switch PDF Author: Tim Wu
Publisher: Atlantic Books Ltd
ISBN: 0857892126
Category : Social Science
Languages : en
Pages : 388

Book Description
Winner of the 2011 Business Book of the Year Award The Internet Age: on the face of it, an era of unprecedented freedom in both communication and culture. Yet in the past, each major new medium, from telephone to satellite television, has crested on a wave of similar idealistic optimism, before succumbing to the inevitable undertow of industrial consolidation. Every once free and open technology has, in time, become centralized and closed; as corporate power has taken control of the 'master switch.' Today a similar struggle looms over the Internet, and as it increasingly supersedes all other media the stakes have never been higher. Part industrial exposé, part examination of freedom of expression, The Master Switch reveals a crucial drama - full of indelible characters - as it has played out over decades in the shadows of global communication.

True Places Never are

True Places Never are PDF Author: Cate McGowan
Publisher: Moon City Books
ISBN: 9780913785584
Category : Fiction
Languages : en
Pages : 0

Book Description
The twenty stories in this collection introduce an unusual hodgpodge of everyman--children, men, and women who inhabit different eras and countries, all seeking deliverance.

Alien: Echo

Alien: Echo PDF Author: Mira Grant
Publisher: Imprint
ISBN: 1250306302
Category : Young Adult Fiction
Languages : en
Pages : 320

Book Description
Named to the 2020 Hal Clement list and the 2020 ALA Rainbow List An original young adult novel of the Alien universe Olivia and her twin sister Viola have been dragged around the universe for as long as they can remember. Their parents, both xenobiologists, are always in high demand for their research into obscure alien biology. Just settled on a new colony world, they discover an alien threat unlike anything they’ve ever seen. And suddenly the sisters’ world is ripped apart. On the run from terrifying aliens, Olivia’s knowledge of xenobiology and determination to protect her sister are her only weapons as the colony collapses into chaos. But then a shocking family secret bursts open—one that’s as horrifying to Olivia as the aliens surrounding them. The creatures infiltrate the rich wildlife on this untouched colony world—and quickly start adapting. Olivia’s going to have to adapt, too, if she’s going to survive... An Imprint Book “An electrifying adventure ... Olivia and Kora are smart, strong young women, and their romance, born in the midst of unspeakable horror, is believable. ... A worthy and terrifying addition to a classic sci-fi/horror franchise.” —Kirkus Reviews “Mira Grant blends gritty science fiction, complex characters, and nail-biting horror in Alien: Echo! A spellbinding novel of courage and terror.” —Jonathan Maberry, New York Times–bestselling author of Broken Lands and editor of Aliens: Bug Hunt

What Darwin Got Wrong

What Darwin Got Wrong PDF Author: Jerry Fodor
Publisher: Profile Books
ISBN: 1847651909
Category : Science
Languages : en
Pages : 114

Book Description
Jerry Fodor and Massimo Piatelli-Palmarini, a distinguished philosopher and scientist working in tandem, reveal major flaws at the heart of Darwinian evolutionary theory. They do not deny Darwin's status as an outstanding scientist but question the inferences he drew from his observations. Combining the results of cutting-edge work in experimental biology with crystal-clear philosophical argument they mount a devastating critique of the central tenets of Darwin's account of the origin of species. The logic underlying natural selection is the survival of the fittest under changing environmental pressure. This logic, they argue, is mistaken. They back up the claim with evidence of what actually happens in nature. This is a rare achievement - the short book that is likely to make a great deal of difference to a very large subject. What Darwin Got Wrong will be controversial. The authors' arguments will reverberate through the scientific world. At the very least they will transform the debate about evolution.

Learning Apache Drill

Learning Apache Drill PDF Author: Charles Givre
Publisher: O'Reilly Media
ISBN: 1492032778
Category : Computers
Languages : en
Pages : 331

Book Description
Get up to speed with Apache Drill, an extensible distributed SQL query engine that reads massive datasets in many popular file formats such as Parquet, JSON, and CSV. Drill reads data in HDFS or in cloud-native storage such as S3 and works with Hive metastores along with distributed databases such as HBase, MongoDB, and relational databases. Drill works everywhere: on your laptop or in your largest cluster. In this practical book, Drill committers Charles Givre and Paul Rogers show analysts and data scientists how to query and analyze raw data using this powerful tool. Data scientists today spend about 80% of their time just gathering and cleaning data. With this book, you’ll learn how Drill helps you analyze data more effectively to drive down time to insight. Use Drill to clean, prepare, and summarize delimited data for further analysis Query file types including logfiles, Parquet, JSON, and other complex formats Query Hadoop, relational databases, MongoDB, and Kafka with standard SQL Connect to Drill programmatically using a variety of languages Use Drill even with challenging or ambiguous file formats Perform sophisticated analysis by extending Drill’s functionality with user-defined functions Facilitate data analysis for network security, image metadata, and machine learning
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