Author: Jennifer Lee Publisher: New World Library ISBN: 1608682560 Category : Business & Economics Languages : en Pages : 250
Book Description
"Advice, exercises, and real-world examples for small-business owners and self-employed artists for establishing solid business practices, growing and expanding, and troubleshooting problems. Addresses finding, marketing to, and keeping customers; working with staff and vendors; strategic planning, goal setting, and brand building; and taking time to celebrate"--Provided by publisher.
Author: Jennifer Lee Publisher: New World Library ISBN: 1577319443 Category : Business & Economics Languages : en Pages : 242
Book Description
Turn Passionate Ideas into Profitable Enterprises Do you dream of making a living doing what you love but find the process of creating a viable business plan like trying to fit a square peg into a round hole? Jennifer Lee knows what it's like to make the entrepreneurial leap -- and how to do it successfully. The key is using, rather than stifling, imagination and intuition. Lee's illustrated, colorful worksheets and step-by-step instructions are playful yet practical, transforming drudgery into joy. They'll enable you to define your vision and nail down plans for funding, marketing, networking, and long-term strategy. Discover how to: * Develop a financial plan with fun and flair * Select your circle of support to get the work done * Clarify your business values and goals * Paint a picture of your business landscape * Understand your competition and what makes you stand out from the crowd * Identify your perfect customers and create a marketing plan to reach them * Map out concrete action steps to bring your Right-Brain Business Plan to life
Author: Tiago Forte Publisher: Simon and Schuster ISBN: 1982167386 Category : Business & Economics Languages : en Pages : 272
Book Description
"Building a second brain is getting things done for the digital age. It's a ... productivity method for consuming, synthesizing, and remembering the vast amount of information we take in, allowing us to become more effective and creative and harness the unprecedented amount of technology we have at our disposal"--
Author: Charles T. Kenny Publisher: Trafford Publishing ISBN: 1425130437 Category : Business & Economics Languages : en Pages : 138
Book Description
Dr. Kenny's Revolutionary New Book reveals the Inside Secrets of Right Brain Research... Get Inside the Mind of Your Target Audience. Learn how to access and leverage the critical emotional needs that cause consumers to choose one brand over another, access that traditional research cannot reveal. Emotional needs drive behavior. The Right Brain Way takes this powerful concept and details a proven methodology for uncovering the needs that motivate people to buy a product or a brand. Whether your objective is to increase market share or to gain a better understanding of your customers, The Right Brain Way reveals the intrinsic links between consumers' emotions and their wallets. The Right Brain Way is a must read for organizational leaders, business owners and top executives. This landmark book opens the vault on 51 years of Right Brain Research, bringing to light detailed proprietary insights previously available only to clients. The Right Brain Way will help you understand the power of emotion and how to access and leverage the key motivational drivers you need to differentiate your brand, establish the right strategy, optimize your messaging and gain a clear competitive advantage.
Author: Doug Hall Publisher: ReadHowYouWant.com ISBN: 1459609484 Category : Business & Economics Languages : en Pages : 502
Book Description
Jump Start Your Business Brain details data-proven methods that can make your sales, marketing and business development measurably more effective. What makes this book unique is that the methods detailed are backed up with hard data. They're grounded in statistical analysis of the success and failures of more than 4,000 new products and services, and more than 6,000 innovation teams. The research quantifies the impact of a back-to-basic, customer-focused approach to sales, marketing and business development. The research also uncovers news regarding how you can measurably increase effectiveness in today's super-competitive, time-compressed and overstressed marketplace. It's the perfect book for today's up-and-coming executive.
Author: Dana Wilde Publisher: BalboaPress ISBN: 1452571570 Category : Business & Economics Languages : en Pages : 272
Book Description
Using Train Your Brain, in two years, Ive gone from zero to a million dollars a year in my business and paid off $30,000 in debt! ~ Sarah Thomas, Basehor, KS When Dana Wilde began her direct-sales business, she realized that education for entrepreneurs typically consisted of endless how-to explanations: how to market, how to pick up the phone, how to manage your time, how to increase bookings or sales. There always seemed to be a new system to learn, a new surefire method or cutting-edge technique for entrepreneurs to master. In an effort to teach her team members a better and easier way, Dana Wilde created Train Your Brain, a tested and proven system combining elements of both mindset and action or as Dana likes to call it, Intentional Action. What Dana discovered by using Train Your Brain is that mindset can be taught and that learning simple mindset strategies not only allows you to understand how the brain works but also shows you how easy it is to change your thinking and, as a result, change your outcomes. In Train Your Brain, Dana breaks down the Cycle of Perpetual Samenessthe number one reason why most people only experience incremental change in their lives. More importantly, she also provides the much-needed blueprint to help you get off this counterproductive cycle quickly. Train Your Brain, with its twenty easy-to-implement Mindware Experiments, gives you all the necessary tools needed to get off and stay off the Cycle of Perpetual Sameness, so you can transform your life and grow your business in record time!
Author: William A. Sahlman Publisher: Harvard Business Review Press ISBN: 1633691314 Category : Business & Economics Languages : en Pages : 73
Book Description
Judging by all the hoopla surrounding business plans, you'd think the only things standing between would-be entrepreneurs and spectacular success are glossy five-color charts, bundles of meticulous-looking spreadsheets, and decades of month-by-month financial projections. Yet nothing could be further from the truth. In fact, often the more elaborately crafted a business plan, the more likely the venture is to flop. Why? Most plans waste too much ink on numbers and devote too little to information that really matters to investors. The result? Investors discount them. In How to Write a Great Business Plan, William A. Sahlman shows how to avoid this all-too-common mistake by ensuring that your plan assesses the factors critical to every new venture: The people—the individuals launching and leading the venture and outside parties providing key services or important resources The opportunity—what the business will sell and to whom, and whether the venture can grow and how fast The context—the regulatory environment, interest rates, demographic trends, and other forces shaping the venture's fate Risk and reward—what can go wrong and right, and how the entrepreneurial team will respond Timely in this age of innovation, How to Write a Great Business Plan helps you give your new venture the best possible chances for success.
Author: Dorothy Lehmkuhl Publisher: Harmony ISBN: 030778892X Category : Self-Help Languages : en Pages : 226
Book Description
The right-brain way to conquering clutter, mastering time, and reaching one's goals: the first book to show creative people how to arrange their desks, their time, and their lives in a style consistent with their unique way of perceiving the world. Suggests a host of practical solutions, all in harmony with the way creative people think and act. 20 line drawings.
Author: Lee Silber Publisher: Macmillan + ORM ISBN: 1466862815 Category : House & Home Languages : en Pages : 345
Book Description
Almost all the organizing books on the market today target the "left-brainer" - people who are generally disciplined, neat, and analytical. But for those who are more creative and spontaneous rather than logical and detail-oriented, help is on the way! In this book, Lee Silber turns traditional organizing advice on its head and offers unique solutions that complement the unorthodox lifestyle of the creative "right-brainer." For example: * Discover how right-brainers can be organized in a left-brain world * Overcome obstacles that stand in the way of being more organized * Pile, don't file - put paper in its place the right-brained way * Learn how being a "pack rat" can be a good thing This creative new approach to getting it together is perfect for those who can't relate to boring traditional organizing techniques!
Author: Jennifer Lee
Author: Jennifer Lee
Author: Tiago Forte
Author: Charles T. Kenny
Author: Doug Hall
Author: Dana Wilde
Author: William A. Sahlman
Author: Dorothy Lehmkuhl
Author: Lee Silber
Author: 