BMW Z4

Author: David Lightfoot
Publisher: Gibbs Smith
ISBN: 0975498401
Category : BMW automobiles
Languages : en
Pages : 156

Book Description
BMW Z4: Design, Development and Production is the story of the creation of the Z4 from the first concept in the summer of 1998 until the delivery of customer cars in October 2002. David Lightfoot had exclusive access to the designers, engineers, and production personnel involved in the Z4, and provides an exciting behind-the-scenes look into the process. Never before has the story been told of how BMW brings together creative people and world renowned technical resources to deliver dream machines to its devoted clientele. David Lightfoot is a BMW enthusiast of the first order. He writes for Roundel, the publication of the BMW Car Club of America, on topics ranging from BMW history to future products and development. A particular interest is high performance driving; he has been an instructor with his local BMW Club for more than 20 years. The irony of his driving style and his last name have been brought to his attention many times. He is a lifelong resident of Seattle, Washington. This is his first book.

BMW Z3 and Z4

Author: James Taylor
Publisher: The Crowood Press
ISBN: 1785002775
Category : Transportation
Languages : en
Pages : 333

Book Description
BMW, that most performance-oriented of car companies, had no affordable sports roadster in its line-up before 1995. Stung into action by Mazda's revival of the classic two-seater roadster, the Germany company quickly staked its claim with the Z3, a classic long-nose, short-tail design that used existing BMW mechanical hardware to good effect. This new book tells the story of BMW's Z3 and Z4 two-seater roadsters and coupes, which since 1995 have been at the forefront of the affordable sports car market. The history of the Z3 and both generations of Z4 are covered as well as full specifications of all models; the formidable M Power derivatives and a guide to buying and owning. The book is profusely illustrated with over 200 colour photographs and diagrams. Contents include: Historical background to BMW's arrival in the two-seater sports car market; Complete history of the Z3 and both generations of Z4; Full specifications of all models; The formidable M Power derivatives; Guide to buying and owning.

Driven

Author: David Kiley
Publisher: John Wiley & Sons
ISBN: 9780471269205
Category : Business & Economics
Languages : en
Pages : 348

Book Description
An exclusive look at one of the world's most successful and controversial companies, and the mysterious family behind it. BMW is arguably the most admired carmaker in the world. It's financial performance is the envy of its competitors, and BMW products inspire near-fanatical loyalty. While many carmakers struggle with falling sales, profits and market share, demand for BMWs continues to grow, frequently outpacing production. Now, David Kiley-Detroit Bureau Chief at USA Today and author of Getting the Bugs Out, which covered Volkswagen's demise and rebirth, goes inside the fabled German automaker to see how it does what it does so well. With unprecedented access to BMW executives, Kiley goes behind the walls of BMW's famed "Four Cylinders" headquarters in Munich at a time when the company is in its most aggressive, and some say riskiest, expansion in its history and when some of the company's new products, like the 7 Series sedan and Z4 roadster, are for the first time drawing as many barbs from critics as bouquets. Kiley covers intimate details of the boardroom drama surrounding the company's nearly disastrous acquisition and subsequent sale of the British Rover Group and its expansion into selling MINI and Rolls Royce cars. Besides being a world-class carmaker, BMW is also considered one of the smartest consumer marketing companies and Kiley explores the extraordinary value and management of the BMW brand mystique. He also takes a revealing look at the mysterious and ultra-private Quandt family of Bad Homburg Germany, which owns a controlling stake in BMW: Johanna and Susanne Quandt, two of the wealthiest women in Europe and Stefan Quandt, one of the wealthiest bachelors on the continent. David Kiley (Ann Arbor, MI) is the Detroit Bureau Chief at USA Today who has covered the auto industry for 17 years. He has been featured on Nightline, CNBC, CNN, MSNBC, NPR and the Today show. He is also the author of Getting the Bugs Out: The Rise, Fall, and Comeback of Volkswagen in America (0-471-26304-4), also available from Wiley.

BMW Z Cars

Author: Jackie Jouret
Publisher:
ISBN: 9781733387873
Category :
Languages : en
Pages :

Book Description
History of BMW's roadsters and their coupe derivatives, from the 1930 Wartburg to the current G29 Z4 and i8 Roadster. Includes extensive development detail about Z1, Z3, Z4, and i8 roadsters, as well as BMW's roadster and coupe concept cars, race cars, and Art Cars.

Driving Machines

Author: James Taylor
Publisher:
ISBN: 9780953830909
Category : Transportation
Languages : en
Pages : 0

Book Description
The history of one of the most highly respected manufacturers in the world is told in lively detail. From its very beginnings, building Austin Sevens under license, to a brand that epitomizes quality and style. Not only does Driving Machines deal with the fall and rise of one of the greatest carmakers in existence, it also serves as a useful guide to the sometimes confusing evolution of BMW's model range. Sftbd., 7 3/4 x 10 1/4, 130 pgs., 49 b&w and 77 color ill.

Dwell

Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 136

Book Description
At Dwell, we're staging a minor revolution. We think that it's possible to live in a house or apartment by a bold modern architect, to own furniture and products that are exceptionally well designed, and still be a regular human being. We think that good design is an integral part of real life. And that real life has been conspicuous by its absence in most design and architecture magazines.

The BMW Century, 2nd Edition

Author: Tony Lewin
Publisher: Motorbooks International
ISBN: 0760373779
Category : Technology & Engineering
Languages : en
Pages : 245

Book Description
The BMW Century details more than one hundred years of BMW from its historic aviation roots to today’s trend-setting cars and motorcycles.

Disseminative Capabilities

Author: Kay Oppat
Publisher: Springer Science & Business Media
ISBN: 3834981168
Category : Business & Economics
Languages : en
Pages : 242

Book Description
Oppat analyzes cooperations in Product Development with a special focus on the Automotive Industry. The in-depth case studies conducted concentrate on joint car development projects between Magna Steyr, an Austrian-based company, and German-based BMW, Mercedes Benz, and Audi.

The Complete Book of BMW

Author: Tony Lewin
Publisher:
ISBN: 9781610592055
Category : Transportation
Languages : en
Pages : 396

Book Description
The Complete Book of BMW is a master work. The word 'definitive' is a bold claim but this book should be viewed in this light. It is the most comprehensive survey of BMW Group models from the 501 right up to this year's 1 and 6 Series published in the English language. Data tables covering specifications, production volumes and prices will be invaluable to the BMW enthusiast and the layout and production volumes are second to none. Tony Lewin deserves high praise for this outstanding book. - Chris Willows, Corporate Communications Director, BMW Great Britain BMW is the most remarkable phenomenon to hit the auto industry in a generation. Celebrated for its luxury sports cars, motorcycles and aero engines in the pre-war era, it squandered its glamorous heritage in the 1950s; on its knees and near-bankrupt, it was rejected as a lost cause when offered by desperate banks to Mercedes-Benz. But thanks to a wealthy German aristocrat, a brilliant engineer and a young and inspirational manager, Mercedes would soon regret not having scooped up the once-glorious firm: pioneering the concept of the compact, high-quality sports saloon, the visionary new team systematically built BMW into the spectacular success we know today. Through the most expressive medium of all - the cars themselves - The Complete Book of BMW tells the story of one of the most remarkable turnarounds of the century. From the iconic 2002tii of the 1960s through the mighty M3 of the 1990s to today's born-again MINI and the crowning glory of the Rolls-Royce Phantom.- Every model since 1962- Technical specifications and performance data- Production and sales data- Key decisions that made BMW great- Von Kuenheim's brilliant template- Taking technology leadership- 1,600 color photographs- The new focus: premium at every levelAbout the AuthorTony Lewin is an automotive writer and commentator specializing in the business and design sides of the auto industry. He has reported on the automobile sector for more than two decades as editor of industry publications such as What Car?, Financial Times Automotive World and World Automotive Manufacturing, and as a regular columnist in magazines and newspapers in Europe, Japan and the United States.General AudienceThe Complete Book of BMW tells the remarkable story of the company and its cars. From the luxury sports cars and motorcycles of the pre-war era through its rebirth at the hands of a wealthy German aristocrat, a brilliant engineer, and an inspired manager during the past two decades, the book uses the most expressive medium of all-the cars themselves-to illustrate the story of one of the most remarkable turnarounds in automotive history.

Branded Male

Author: Mark Tungate
Publisher: Kogan Page Publishers
ISBN: 0749450118
Category : Business & Economics
Languages : en
Pages : 256

Book Description
The male market is exploding. Thanks to emerging social and cultural trends, men are becoming consumers to reckon with. In 1990 only 4% of men claimed to regularly use a skin care product. By 2015 the figure will have risen to 50%. Branded Male discusses the evolution of the male consumer and the desire of marketers to tap into the still underdeveloped male market. Crammed with facts and anecdotes, Branded Male analyses how to effectively brand products and services for the male market. Using a typical modern male's weekday as a template and examining all the influences affecting him, the book considers his exposure to brands and the ways marketers can exploit these channels, taking you through popular strategies for marketing to men. In his trademark style, Mark Tungate - the author of Fashion Brands: Branding Style from Armani to Zara - paints a portrait of the male consumer. From razor blades to beer, from aftershave to hotels, he finds out which marketing messages have the most impact on male wallets. Men's bank balances may never be the same again.