How to Start and Run a Commercial Art Gallery (Second Edition)

How to Start and Run a Commercial Art Gallery (Second Edition) PDF Author: Edward Winkleman
Publisher: Simon and Schuster
ISBN: 1621536572
Category : Art
Languages : en
Pages : 238

Book Description
“A comprehensive guide.” —Artspace. “Whether you are new to the business or a seasoned gallerist, it is always wise to remember the essentials.” —Leigh Conner, director, Conner Contemporary Art Aspiring and new art gallery owners can find everything they need to plan and operate a successful art gallery with How to Start and Run a Commercial Art Gallery. This new edition has been updated to mark the changes in market and technology over the past decade. Edward Winkleman and Patton Hindle draw on their years of experience to explain step by step how to start your new venture. From finding the ideal locale and renovating the space to writing business plans and securing start-up capital, this helpful guide has it all. Chapters detail how to: Manage cash flow Grow your new business Hire and manage staff Attract and retain artists and clients Represent your artists Promote your gallery and artists online Select the right art fair And more How to Start and Run a Commercial Art Gallery, Second Edition, also includes sample forms, helpful tips from veteran collectors and dealers, a large section on art fairs, and a directory of art dealer associations.

Selling Contemporary Art

Selling Contemporary Art PDF Author: Edward Winkleman
Publisher: Simon and Schuster
ISBN: 1621534731
Category : Art
Languages : en
Pages : 325

Book Description
A sophisticated examination of today’s contemporary art market from an art dealer’s point of view, this new book focuses on recent changes in the quickly evolving market. With an emphasis on how the market responded to the global recession that began in 2008, gallery owner Edward Winkleman moves from an examination of the factors beyond the individual dealer’s command to those that the dealer can control. Sections cover: The rise of the art fair The rise of the mega gallery New online competition Models of post–brick-and-mortar art dealing Art dealers as art fair organizers Collaboration in a new era Coverage is also given to the specifics of contracts contemporary art dealers may need, including an examination of a variety of contracts for representation, consignment, and new forms of contemporary art. Exhibiting a wide range of interviews with international experts including dealers, collectors, art fair directors, journalists, and online art entrepreneurs, Selling Contemporary Art is a must-read for gallery owners, dealers, and artists affected by the rapid innovations in the art-dealing industry. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.

Management of Art Galleries

Management of Art Galleries PDF Author: Magnus Resch
Publisher: Phaidon Press
ISBN: 9780714873268
Category : Art
Languages : en
Pages : 0

Book Description
The art world is tough, the rules are a mystery, and only the lucky ew make money' - so how can galleries succeed? What makes a commercial art gallery successful? How do galleries get their marketing right? Which potential customer group is the most attractive? How best should galleries approach new markets while still serving their existing audiences? Based on the results of an anonymous survey sent to 8,000 art dealers in the US, UK, and Germany, Magnus Resch?s insightful examination of the business of selling art is a compelling read that is both aspirational and practical in its approach.

Landscape with Figures

Landscape with Figures PDF Author: Malcolm Goldstein
Publisher: Oxford University Press
ISBN: 0190285869
Category : Art
Languages : en
Pages : 584

Book Description
How did the United States become not only the leading contemporary art scene in the world, but also the leading market for art? The answer has to do not only with the talents of American artists or even the size of the American economy, but also--and especially--the skills and entrepreneurship of American art dealers. Their story has not been told...until now. Landscape with Figures is the first history of art dealing in the United States, following the profession from eighteenth-century portrait and picture salesmen in the colonies to the high-profile, jet-set gallery owners of today. Providing anecdotal and carefully researched biographies of the prominent dealers from more than two centuries of trade, author Malcolm Goldstein shows how magnanimous personalities and social networking helped to shape the way Americans have bought and valued art. These dealers range from Michael Paff, whose enthusiasm often overshadowed his expertise but nonetheless helped him sell faux Old Master paintings to major collectors in the early nineteenth century; to the imperious Joseph Duveen, dealer to magnates like Henry Clay Frick; to visionary Leo Castelli, who helped to usher in a revolution in modern art during the 1960s by showing such avant-garde artists as Jasper Johns, Robert Rauschenberg, and Andy Warhol. Goldstein also shows that the American art trade, while male-dominated, has been galvanized by female dealers, including the inimitable Edith Gregor Halpert, Peggy Guggenheim, and Mary Boone. Their fascinating stories unfold in the context of world art history, the rise of major art institutions like the Museum of Modern Art and the Whitney Museum, and the growing zeal of art collectors who would eventually pay millions for individual works of art. Unprecedented and critical to understanding today's art world, Landscape with Figures is a must for artists, art history students, and art lovers.

Slideshow

Slideshow PDF Author: M. Darsie Alexander
Publisher: Penn State Press
ISBN: 9780271025414
Category : Art
Languages : en
Pages : 204

Book Description
Since the 1960s, an international group of artists has embraced slide projection as a dynamic alternative to the tradition of painting, blending aspects of photography, film, and installation art. Slide Show is the first in-depth examination of how slides evolved into one of the most exciting art forms of our time. Essays by leading scholars and 200 color illustrations provide visual, historical, and critical insight into this unique medium.

Icons of Art

Icons of Art PDF Author: Jürgen Tesch
Publisher: Prestel Publishing
ISBN: 9783791329871
Category : Art, Modern
Languages : en
Pages : 0

Book Description
Chronological presentation of European and North American artists; entries include biographical chronologies and highlight a single work by the artist.

The Artist-gallery Partnership

The Artist-gallery Partnership PDF Author: Tad Crawford
Publisher: Macmillan
ISBN: 9781581156454
Category : Art
Languages : en
Pages : 228

Book Description
Artists, dealers, and gallery owners will welcome this clear explanation of the consignment contracts that lie at the heart of the relationship between artists and galleries. Updates include the latest developments in state laws and all of the current statutes in the 32 states that have laws regarding consignment sales. A thorough discussion of the Standard Consignment Agreement, covering agency, consignment, warranties, transportation, insurance, pricing, gallery commissions, promotion, return of art, and more, plus a ready-to-use contract, is included. Want a clear understanding of art-consignment law? Get The Artist-Gallery Partnership.

Baby Photography Now!

Baby Photography Now! PDF Author: David Jonathan Nightingale
Publisher: Sterling Publishing Company
ISBN: 9781600592119
Category : Photography
Languages : en
Pages : 142

Book Description
This first book in an exciting new series offers a lively and contemporary re-examination of a classic subject. It’s geared to young photographers who are having fun with their first digital SLR cameras, and want results that look like the stylish photos in hip magazines and ads. Filled with practical photographic advice and attractive, inspiring images, Baby Photography NOW! helps parents master the skills they need to get the most natural-looking shots of their baby. Learn about the essential equipment, lighting techniques, poses that work especially well, and the best ways to capture precious moments during naptime, bathtime, playtime, and special occasions. There are plenty of expert tips on post-production, polishing the image with Photoshop, designing an album, and creating gift mementoes, too!
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