Author: Koen Pauwels
Publisher: AMACOM
ISBN: 0814433960
Category : Computers
Languages : en
Pages : 284
Book Description
In this invaluable resource, discover how to conduct smarter marketing strategies using analytics and dashboards to get the most out of your data. Did you know that your business already has the world’s greatest information-tracking team working tirelessly for you 24/7 to gather all the info you could possibly need to find your next customers? Between brand tracking, CRM programs, and online behavior tracking, as well as the always-dependable trade shows and satisfaction studies, mounds of marketing metrics are being generated for you across various touchpoints and channels. Locked in the vast quantity of information are accurate, data-driven answers to every marketing question--and analytic dashboards are the key to finding it all. In It’s Not the Size of the Data--It’s How You Use It, marketing expert Koen Pauwels introduces you to these transformative web-based tools that gather, synthesize, and visually display essential data in real time, directly connecting marketing with performance. He then supplies a simple yet rigorous methodology that explains step by step how to: Gain crucial IT support Build a rock-solid database Select key leading performance indicators Design the optimal dashboard layout Use marketing analytics to improve decisions and reap rewards There is simply too much customer-produced information out there today for marketing teams to go with gut decisions or the same old standbys. Dashboard analytics will bring scientific precision and insight to the marketing efforts of any size organization, in any industry, and turn this eye-popping data into a specific plan of attack.
Size Matters Not
Author: Warwick Davis
Publisher: Aurum
ISBN: 1845138147
Category : Biography & Autobiography
Languages : en
Pages : 412
Book Description
Published to coincide with his highly anticipated new sitcom – a mockumentary follow-up to Extras from the pens of Ricky Gervais and Stephen Merchant – Size Matters Not is the surprising and hilarious story of the world’s biggest little actor. When Nana Davis heard an advert on the radio seeking small people for the third Star Wars movie little did she know it was a moment that would transform her tiny grandson’s life. Aged only eleven and just two-feet-eleven inches in height, Warwick went on to make his screen debut as Wicket the Ewok in 1983’s box-office smash Return of the Jedi. It was the beginning of a career that would see him star in some of the biggest films of the last thirty years. Still just three-foot-six, Warwick owes his success to a boundless optimism. His one-in-a-million genetic condition may have opened doors through which other actors couldn’t fit, but it has also led to trials and tragedy – from the seemingly mundane challenge of supermarket shopping, to the sometimes heartbreaking story of his struggle to start a family. By turns funny and moving, Size Matters Not is a big story from a big man, who just happens to be very, very short.
Publisher: Aurum
ISBN: 1845138147
Category : Biography & Autobiography
Languages : en
Pages : 412
Book Description
Published to coincide with his highly anticipated new sitcom – a mockumentary follow-up to Extras from the pens of Ricky Gervais and Stephen Merchant – Size Matters Not is the surprising and hilarious story of the world’s biggest little actor. When Nana Davis heard an advert on the radio seeking small people for the third Star Wars movie little did she know it was a moment that would transform her tiny grandson’s life. Aged only eleven and just two-feet-eleven inches in height, Warwick went on to make his screen debut as Wicket the Ewok in 1983’s box-office smash Return of the Jedi. It was the beginning of a career that would see him star in some of the biggest films of the last thirty years. Still just three-foot-six, Warwick owes his success to a boundless optimism. His one-in-a-million genetic condition may have opened doors through which other actors couldn’t fit, but it has also led to trials and tragedy – from the seemingly mundane challenge of supermarket shopping, to the sometimes heartbreaking story of his struggle to start a family. By turns funny and moving, Size Matters Not is a big story from a big man, who just happens to be very, very short.
Popular Science
Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 146
Book Description
Popular Science gives our readers the information and tools to improve their technology and their world. The core belief that Popular Science and our readers share: The future is going to be better, and science and technology are the driving forces that will help make it better.
Publisher:
ISBN:
Category :
Languages : en
Pages : 146
Book Description
Popular Science gives our readers the information and tools to improve their technology and their world. The core belief that Popular Science and our readers share: The future is going to be better, and science and technology are the driving forces that will help make it better.