Author: William Ottens
Publisher: Simon and Schuster
ISBN: 1510755896
Category : Humor
Languages : en
Pages : 163
Book Description
Published in cooperation with the American Library Association, an insider’s look at one of the most prevalent, yet commonly misunderstood institutions! Here is the good, the bad, and the ugly of librarian William Ottens’s experience working behind service desks and in the stacks of public libraries, most recently at the Lawrence Public Library in Kansas. In Librarian Tales, published in cooperation with the American Library Association, readers will learn about strange things librarians have found in book drops, weird and obscure reference questions, the stress of tax season, phrases your local librarians never want to hear, stories unique to children’s librarians, and more. Ottens uncovers common pet peeves among his colleagues, addresses misguided assumptions and stereotypes, and shares several hilarious stories along the way. This book is must reading for any librarian, or anyone who loves books and libraries, though non-library folks will also laugh and cry (from laughing) while reading this lighthearted analysis of your local community pillar, the library.
The Librarian's Complete Guide to Involving Parents Through Children's Literature
Author: Anthony D. Fredericks
Publisher: Bloomsbury Publishing USA
ISBN: 0313078440
Category : Language Arts & Disciplines
Languages : en
Pages : 160
Book Description
Getting parents to participate in their child's education is easy with these take-home reproducibles! This book provides a single-source guide to selected reading and extension activities for grade levels K-6. Each activity sheet includes a summary of a book, discussion questions, and a list of engaging learning projects for adults and children. The activities are designed to increase discussion, build reading skills, and develop comprehension. More than 100 titles of quality children's literature are featured. Teachers will love this unique way to promote reading, and it's great PR for the library. A must for school and public libraries!
Publisher: Bloomsbury Publishing USA
ISBN: 0313078440
Category : Language Arts & Disciplines
Languages : en
Pages : 160
Book Description
Getting parents to participate in their child's education is easy with these take-home reproducibles! This book provides a single-source guide to selected reading and extension activities for grade levels K-6. Each activity sheet includes a summary of a book, discussion questions, and a list of engaging learning projects for adults and children. The activities are designed to increase discussion, build reading skills, and develop comprehension. More than 100 titles of quality children's literature are featured. Teachers will love this unique way to promote reading, and it's great PR for the library. A must for school and public libraries!
Strategic Marketing in Library and Information Science
Author: Linda S Katz
Publisher: Routledge
ISBN: 1136413723
Category : Language Arts & Disciplines
Languages : en
Pages : 267
Book Description
Combine marketing and strategic planning techniques to make your library more successful! With cutting-edge research studies as well as theoretical chapters that have not been seen before in the marketing literature for LIS, this book examines the current and quite limited state of marketing by LIS practitioners and institutions. It provides you with examples of how marketing can be made more widely applicable within LIS and illustrates some of the usefulness of marketing in special LIS settings and contexts. The book explains how and why managers should combine marketing strategy with strategic planning and demonstrates the means by which LIS could move toward a more full-fledged use of marketingrelationship marketing and social marketing in particular. In order to be a more effective tool, Strategic Marketing in Library and Information Science is divided into two sections: The Basis and Context for Marketing (theoretical information) and The Application of Marketing (practical applications that you can put to use in your institution). Chapters cover: existing literature on marketing in LISwhat it has to offer and what it lacks strategic planning that must take place before marketing money is spent the branding process and how it can be helpful in LIS marketing a marketing method for bridging the gap between staffing needs and the current shortage of librarians a way to use relationship marketing techniques to respond to the challenge of marketing electronic resources marketing applications relevant to theological libraries the effective use of social marketing at the Austin History Centera fascinating case study! a fresh marketing approach to bridging gaps between cultural history and education the importance of marketing for public libraries
Publisher: Routledge
ISBN: 1136413723
Category : Language Arts & Disciplines
Languages : en
Pages : 267
Book Description
Combine marketing and strategic planning techniques to make your library more successful! With cutting-edge research studies as well as theoretical chapters that have not been seen before in the marketing literature for LIS, this book examines the current and quite limited state of marketing by LIS practitioners and institutions. It provides you with examples of how marketing can be made more widely applicable within LIS and illustrates some of the usefulness of marketing in special LIS settings and contexts. The book explains how and why managers should combine marketing strategy with strategic planning and demonstrates the means by which LIS could move toward a more full-fledged use of marketingrelationship marketing and social marketing in particular. In order to be a more effective tool, Strategic Marketing in Library and Information Science is divided into two sections: The Basis and Context for Marketing (theoretical information) and The Application of Marketing (practical applications that you can put to use in your institution). Chapters cover: existing literature on marketing in LISwhat it has to offer and what it lacks strategic planning that must take place before marketing money is spent the branding process and how it can be helpful in LIS marketing a marketing method for bridging the gap between staffing needs and the current shortage of librarians a way to use relationship marketing techniques to respond to the challenge of marketing electronic resources marketing applications relevant to theological libraries the effective use of social marketing at the Austin History Centera fascinating case study! a fresh marketing approach to bridging gaps between cultural history and education the importance of marketing for public libraries
Strategic Marketing in Library and Information Science
Author: Irene Owens
Publisher: Routledge
ISBN: 0789021420
Category : Electronic books
Languages : en
Pages : 268
Book Description
Combine marketing and strategic planning techniques to make your library more successful! With cutting-edge research studies as well as theoretical chapters that have not been seen before in the marketing literature for LIS, this book examines the current and quite limited state of marketing by LIS practitioners and institutions. It provides you with examples of how marketing can be made more widely applicable within LIS and illustrates some of the usefulness of marketing in special LIS settings and contexts. The book explains how and why managers should combine marketing strategy with strategic planning and demonstrates the means by which LIS could move toward a more full-fledged use of marketingrelationship marketing and social marketing in particular. In order to be a more effective tool, Strategic Marketing in Library and Information Science is divided into two sections: The Basis and Context for Marketing (theoretical information) and The Application of Marketing (practical applications that you can put to use in your institution). Chapters cover: existing literature on marketing in LISwhat it has to offer and what it lacks strategic planning that must take place before marketing money is spent the branding process and how it can be helpful in LIS marketing a marketing method for bridging the gap between staffing needs and the current shortage of librarians a way to use relationship marketing techniques to respond to the challenge of marketing electronic resources marketing applications relevant to theological libraries the effective use of social marketing at the Austin History Centera fascinating case study! a fresh marketing approach to bridging gaps between cultural history and education the importance of marketing for public libraries
Publisher: Routledge
ISBN: 0789021420
Category : Electronic books
Languages : en
Pages : 268
Book Description
Combine marketing and strategic planning techniques to make your library more successful! With cutting-edge research studies as well as theoretical chapters that have not been seen before in the marketing literature for LIS, this book examines the current and quite limited state of marketing by LIS practitioners and institutions. It provides you with examples of how marketing can be made more widely applicable within LIS and illustrates some of the usefulness of marketing in special LIS settings and contexts. The book explains how and why managers should combine marketing strategy with strategic planning and demonstrates the means by which LIS could move toward a more full-fledged use of marketingrelationship marketing and social marketing in particular. In order to be a more effective tool, Strategic Marketing in Library and Information Science is divided into two sections: The Basis and Context for Marketing (theoretical information) and The Application of Marketing (practical applications that you can put to use in your institution). Chapters cover: existing literature on marketing in LISwhat it has to offer and what it lacks strategic planning that must take place before marketing money is spent the branding process and how it can be helpful in LIS marketing a marketing method for bridging the gap between staffing needs and the current shortage of librarians a way to use relationship marketing techniques to respond to the challenge of marketing electronic resources marketing applications relevant to theological libraries the effective use of social marketing at the Austin History Centera fascinating case study! a fresh marketing approach to bridging gaps between cultural history and education the importance of marketing for public libraries
The School Librarian's Compass
Author: Rebecca J. Morris
Publisher: Bloomsbury Publishing USA
ISBN:
Category : Language Arts & Disciplines
Languages : en
Pages : 558
Book Description
By working through these cases and the accompanying learning exercises, both pre-service and practicing school librarians will strengthen their readiness, expand their perspectives, and build confidence for solving problems and making informed, thoughtful decisions in their school libraries. In their preparation for school librarianship, library students learn foundational ideals and observe best practices that center and guide their work. However, discussions of aspirational versions of school librarianship often leave out sufficient practice in managing the many challenges and decisions school librarians face on the job. In this book, veteran educator Rebecca J. Morris uses stories of day-to-day librarianship to empower school librarians as they navigate and manage the complex interactions, decisions, and opportunities of their work. The book's alignment with the AASL/CAEP standards makes it helpful to school library educators planning curriculum, syllabi, and course activities. Perfect for reading or study groups, graduate classes, and professional development, these stories invite reflection and lively conversation.
Publisher: Bloomsbury Publishing USA
ISBN:
Category : Language Arts & Disciplines
Languages : en
Pages : 558
Book Description
By working through these cases and the accompanying learning exercises, both pre-service and practicing school librarians will strengthen their readiness, expand their perspectives, and build confidence for solving problems and making informed, thoughtful decisions in their school libraries. In their preparation for school librarianship, library students learn foundational ideals and observe best practices that center and guide their work. However, discussions of aspirational versions of school librarianship often leave out sufficient practice in managing the many challenges and decisions school librarians face on the job. In this book, veteran educator Rebecca J. Morris uses stories of day-to-day librarianship to empower school librarians as they navigate and manage the complex interactions, decisions, and opportunities of their work. The book's alignment with the AASL/CAEP standards makes it helpful to school library educators planning curriculum, syllabi, and course activities. Perfect for reading or study groups, graduate classes, and professional development, these stories invite reflection and lively conversation.