Author: Danny Dover Publisher: John Wiley & Sons ISBN: 1118078292 Category : Computers Languages : en Pages : 458
Book Description
Tips, tricks, and little-known methods used by professional SEO consultants to rank in some of the most competitive search phrases Search engine optimization (SEO) is the process of creating, formatting and promoting web pages in a manner that ensures that they are ranked highly for chosen keyword phrases after a user performs a Web search. This unique book taps the relatively unknown market of advanced SEO knowledge, and reveals secrets used by only the best SEO consultants. You'll take your Internet marketing skills to the next level as you gain a thorough understanding of standard SEO techniques such as on-page optimization, off-page optimization, and link building. Packed with real-world examples, this essential guide demonstrates how real SEO consultants work with Fortune 500 companies to get the results they desire. Coverage includes: Understanding Search Engine Optimization Relearning How You See the Web Picking the Right SEO Tools Finding SEO Problems Solving SEO Problems SEO Best Practices The SEO Consulting Process Comprehensive Site Audit (Informational Website) Comprehensive Site Audit (E-Commerce Website) Understanding the SEO Industry Search Engine Verticals Optimizing for Alternative Search Engines Setting Up a Testing Platform SEO Resources Attending SEO Conferences
Author: Mike Monahan Publisher: MediaWorksPublising.com ISBN: 1452885443 Category : Computers Languages : en Pages : 270
Book Description
Search Engine Optimization: Secrets For 2011 is a book giving up to date information and 100% coverage of all the elements of Search Engine Optimization. Mike Monahan who consults with the best including SEO guru Sean Odom outlines the secrets professionals use themselves and charge thousands of dollars to provide to their customers. These strategies will help anyone optimize their website and dominate the world's leading search engines. The Internet is now the telephone book. So as a business you have to do the equivelent of a full page ad by being at the top of all the major search engines for your keywords. Your website has to stand out in the center of 80+ million other sites. This is the most up-to-date tell-all guide for anyone trying to reach the highly coveted #1 ranking on Google, Bing, Yahoo and any of the other major search engines. Whether you're a search engine optimization expert or new to web site rankings, the techniques revealed in this book will give you everything you need. This is the only guide you need to place your website at the top of the major search engines in 2011!
Author: Andreas Veglis Publisher: MDPI ISBN: 3039368184 Category : Technology & Engineering Languages : en Pages : 102
Book Description
This Special Issue book focuses on the theory and practice of search engine optimization (SEO). It is intended for anyone who publishes content online and it includes five peer-reviewed papers from various researchers. More specifically, the book includes theoretical and case study contributions which review and synthesize important aspects, including, but not limited to, the following themes: theory of SEO, different types of SEO, SEO criteria evaluation, search engine algorithms, social media and SEO, and SEO applications in various industries, as well as SEO on media websites. The book aims to give a better understanding of the importance of SEO in the current state of the Internet and online information search. Even though SEO is widely used by marketing practitioners, there is a relatively small amount of academic research that systematically attempts to capture this phenomenon and its impact across different industries. Thus, this collection of studies offers useful insights, as well as a valuable resource that intends to open the door for future SEO-related research.
Author: Ty Belknap Publisher: ISBN: 9781736767900 Category : Languages : en Pages :
Book Description
Are you ready to learn Search Engine Optimization (SEO) Secrets the search engines don't want you to know about? Dr. Ty Belknap has been working with computers since 1982 as a network engineer for companies such as Compaq, Hewlett Packard, and Microsoft.He first started optimizing web sites in 1995 (before it was called SEO). In 2002, he broke away from Corporate America and started his first web design and internet marketing company. Since then, he has successfully put over 3,000 keywords onto page one of the search engines for almost 200 different industries.SEO, or Search Engine Optimization, is the art of getting a web site to the top of the search engines. Many people write books about all the changes that have been happening with SEO. They will talk about algorithm changes at Google and Bing, but the basic rules of SEO have not significantly changed in many years.Businesses need a strong presence on the Internet in order to go grow, but what does it really take? True, much of SEO requires an expert, but there are things people can do themselves to help strengthen that presence.Search engine optimization is not optional if you plan on attracting new customers. SEO, when done right, brings people to you that want and need your products and services.In Timeless SEO Secrets, you will learn how to utilize the power of blogs, domain names, web sites, hosting, and much more to propel your web site to the top of the search engines, Without Knowing How to Code. Whether you run a small business, brick and mortar store, are a web designer, marketer, or entrepreneur, you will benefit from learning these Timeless SEO Secrets.Most businesses have nothing to do with marketing and SEO. Whether you do real estate, plumbing, or retail sales, you can still use these tips to guide your SEO professional, and to check to make sure they are doing their job.Go to www.seosecrets.info to watch video testimonials about the original Timeless SEO Secrets webinar.
Author: Publisher: Que Publishing ISBN: Category : Consumer behavior Languages : en Pages : 239
Book Description
Never-before-revealed tactics for optimizing your web site for Google, from one of the world's most remarkable Google search experts By a legendary SEO expert who attracted nearly 70,000,000 visitors to his own web properties last year, using only SEO and related organic tactics Brand-new tactics that work, not outdated approaches or SEO myths Packed with never-before-published case studies from the author's work with 200+ clients - from Mom and Pop businesses to enterprises to celebrities With 65% of the Internet search market, Google plays an enormous role in global commerce, determining which sites will receive traffic and which won't. This entertaining, expert book shows entrepreneurs, marketers, and individuals how to tame the Google beast, and get more of that traffic. This isn't your typical guide to search engine optimization. It is written by Evan Bailyn, founder and CEO of First Page Sage, one of the world's leading SEO experts. Evan reveals the new secrets of SEO, and debunks long-held SEO myths that simply don't work. In plain English, he teaches techniques that reflect a deeply technical understanding of search engines and a broad psychological understanding of how and why people search. More than 20,000 marketers and entrepreneurs follow Bailyn's Twitter feed; more than 100,000 visit his web site; thousands more flock to his speaking engagements. This book brings together everything he's learned: what works now, and how to make the most of it.Coverage includes: " Today's five ingredients of successful SEO " The real art of choosing the right keywords " "Aging" web sites to gain trust " Using Google AdWords to complement SEO " Converting SEO results into paying customers " Optimizing for social media and other emerging trends.
Author: Ty Belknap Publisher: ISBN: 9781718046689 Category : Business & Economics Languages : en Pages : 74
Book Description
Are you ready to learn Search Engine Optimization (SEO) Secrets the search engines don't want you to know about? Dr. Ty Belknap has been working with computers since 1982 as a network engineer for companies such as Compaq, Hewlett Packard, and Microsoft.He first started optimizing web sites in 1995 (before it was called SEO). In 2002, he broke away from Corporate America and started his first web design and internet marketing company. Since then, he has successfully put over 3,000 keywords onto page one of the search engines for almost 200 different industries.SEO, or Search Engine Optimization, is the art of getting a web site to the top of the search engines. Many people write books about all the changes that have been happening with SEO. They will talk about algorithm changes at Google and Bing, but the basic rules of SEO have not significantly changed in many years.Businesses need a strong presence on the Internet in order to go grow, but what does it really take? True, much of SEO requires an expert, but there are things people can do themselves to help strengthen that presence.Search engine optimization is not optional if you plan on attracting new customers. The days of putting ads in newspapers and magazines are gone (mostly). And why cast a wide net anyway? You never know who will see the ad. SEO, when done right, brings people to you that want and need your products and services.In Timeless SEO Secrets, you will learn how to utilize the power of blogs, domain names, web sites, hosting, and much more to propel your web site to the top of the search engines, Without Knowing How to Code. Find out what the King of the Jungle is in SEO; learn several SEO myths, and much more in this no-fluff eBook.Whether you run a small business, brick and mortar store, are a web designer, marketer, or entrepreneur, you will benefit from learning these Timeless SEO Secrets.Most businesses have nothing to do with marketing and SEO. Whether you do real estate, plumbing, or retail sales, you can still use these tips to guide your SEO professional, and to check to make sure they are doing their job.Go to www.seosecrets.info to watch videos.
Author: Zameer Ahmed Shaikh Publisher: Zameer Ahmed Shaikh ISBN: Category : Business & Economics Languages : en Pages : 124
Book Description
"The Secret Journey of Marketing" is an all-encompassing guide that covers the fundamentals, strategies, and career opportunities within the dynamic field of marketing. Whether you're a seasoned marketer or just starting, this book provides valuable insights and practical knowledge to help you excel in the ever-evolving marketing landscape. The book begins with an Introduction to Marketing, offering a comprehensive overview of the discipline. It explores the core principles of marketing and their application across various industries. By understanding the fundamentals, readers can build a solid foundation for their marketing endeavors. The 8Ps of Marketing, a popular marketing framework, is thoroughly discussed. This model covers the key components of marketing, including product, price, place, promotion, people, process, physical evidence, and positioning. Readers gain a deep understanding of how each element contributes to successful marketing campaigns and overall business strategy. "The Secret Journey of Marketing" dives into the world of Traditional Marketing, exploring tried-and-true methods that have long been employed by marketers. It covers traditional advertising channels, such as print, television, radio, and direct mail, and highlights their strengths and limitations in today's digital age. Digital Marketing takes center stage as the book delves into the power of online platforms and techniques. Readers learn about search engine optimization (SEO), content marketing, social media marketing, email marketing, and paid advertising. The book emphasizes the importance of leveraging digital channels effectively to reach and engage target audiences. Marketing Strategy is a crucial aspect of any successful marketing campaign. This book offers valuable insights into crafting effective marketing strategies, including market research, consumer segmentation, branding, storytelling, and persuasive copywriting. It emphasizes the significance of data-driven decision-making and analytics in optimizing marketing efforts. To understand the context and evolution of marketing, the book explores the History of Marketing. It delves into the origins of marketing and examines how it has evolved in response to societal changes and technological advancements. This historical perspective provides readers with a broader understanding of the field. Lastly, "The Secret Journey of Marketing" sheds light on the numerous Career Opportunities available in marketing. It highlights the diverse roles and responsibilities within the industry, ranging from brand management to digital marketing, market research, advertising, and public relations. Readers gain valuable insights into the skills and qualifications required for various marketing careers. Overall, "The Secret Journey of Marketing" is a comprehensive resource that equips readers with the knowledge and tools necessary to succeed in the competitive field of marketing. By combining theory with practical application, this book empowers marketers to develop effective strategies, leverage digital platforms, and make data-driven decisions. Whether you're a professional marketer or aspiring to enter the field, this book serves as an invaluable guide to achieving marketing success.
Author: , empreender Publisher: Editora Bibliomundi ISBN: 1526072912 Category : Business & Economics Languages : en Pages : 22
Book Description
The Internet is becoming one of the main ways for you to make your business successful. Whether you own a motel, restaurant, or write a blog, it is important that you have an online profile that represents your brand and the benefits of it. You will also need people to find your site or blog from online searches.
Author: Trey Carmichael Publisher: Hephaestus Global ISBN: Category : Business & Economics Languages : en Pages : 67
Book Description
Ever felt like you're lost in a digital desert, crying out for visibility amidst a sea of competitors? You're not alone. In this ground-breaking guide, Carmichael and Swanson unravel the mystifying web of SEO and lead you to the oasis of online success. This isn't your run-of-the-mill SEO guide, regurgitating the same old advice. Oh no, this is the Red Pill, offering a profound awakening to the limitless potential of SEO done right. With wit, wisdom, and a sprinkle of Matrix references, the authors demystify complex SEO strategies, making them accessible to everyone, from neo-entrepreneurs to seasoned business owners. You'll dive deep into the intricacies of on-page and off-page optimization, learn the art of leveraging social media and YouTube for SEO, and discover advanced techniques like Broken Link Building and Podcast Guesting. But that's not all. Carmichael and Swanson extend beyond the tactical, delving into the strategic layers of SEO. You'll learn to craft compelling content strategies, harness the power of Google Analytics, and even explore how writing a book can supercharge your SEO authority. SEO Secrets is more than just a book; it's a digital compass guiding you out of the wilderness of obscurity and into the promised land of high rankings and online success. It's time to escape the matrix and embark on a journey to the top of the SERPs. Are you ready to uncover the secrets of SEO? Plug in, power up, and let's get optimizing!
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