Packed - The Food Entrepreneur's Guide

Author: Tessa Stuart
Publisher: Stamford Brook Press
ISBN: 9780957602809
Category :
Languages : en
Pages : 99

Book Description
Are you a food producer entrepreneur? Then this book is for you! How did the founders of innocent drinks, G'NOSH and MOMA! beat thousands of other fabulous food entrepreneurs to win a space on supermarket shelves? And once they were there, how did they win the battle to convince sceptical, time-strapped shoppers to try them over more established brands? Tessa Stuart knows how, because she helped them do it. In this practical, inspirational book, she draws on her 15 years in the food industry to reveal a tried and tested set of principles for getting you from idea, to a product on the shelf, and to being THE next household name. "Got a great food or drink product that no one knows about? Need to grow sales? This book will show you how to ROCK your pack's on-shelf impact, to give your business the very best chance of being seen, heard, noticed and bought." Charlotte Knight, founder and owner of G'NOSH Dips

Good Food, Great Business

Author: Susie Wyshak
Publisher: Chronicle Books
ISBN: 9781452107080
Category : Business & Economics
Languages : en
Pages : 0

Book Description
For those ready to follow their foodie dreams (or at least start thinking about it), this book provides the tools to decide if creating a specialty food business is right for you. Whether the goal is selling a single product online or developing a range of gourmet foods for grocery chains, this handbook helps hopeful food entrepreneurs become experts in everything from concept and production to sales and marketing. The author uses real-life examples from more than 75 successful individuals and businesses to illustrate the good, the bad, and the ugly of starting a food enterprise, providing links to useful charts and worksheets to simplify the process and keep entrepreneurs organized and focused.

Flying Off the Shelves

Author: Tessa Stuart
Publisher:
ISBN: 9780957602816
Category : Entrepreneurship
Languages : en
Pages : 0

Book Description

Food Booth

Author: Barb Fitzgerald
Publisher:
ISBN: 9780976570356
Category : Concessions (Amusements, etc.)
Languages : en
Pages : 272

Book Description
A comprehensive step-by-step guide to designing, managing, and operating a food concession and food stand business. Based directly on the author¿s twenty-six years of experience, the reader is guided with concrete, no-nonsense information about how to plan and design a mobile food service business from the ground up. With specific sound management and marketing practices the reader is advised how to reach their sales potential quickly, and compound their sales year after year.

A Lapsed Anarchist's Approach to Building a Great Business

Author: Ari Weinzweig
Publisher: Zingerman's Press
ISBN: 0989349403
Category :
Languages : en
Pages : 361

Book Description
The first in a series of books by Zingerman's co-founding partner Ari Weinzweig examines the basic building blocks of the culture and structure we know now as Zingerman's. These approaches are applicable whether you're running a law office, a library, a restaurant, a record label, a software firm, or an organic farm. They are the behind-the-scenes "secret" stuff that goes into making a very special, sustainable business of any kind. Inc. Magazine calls it one of the Best Books for Business Owners.

Idiot's Guide: Starting a Food Truck Business

Author: Alan Philips
Publisher: Penguin
ISBN: 1101580151
Category : Business & Economics
Languages : en
Pages : 314

Book Description
- Everything readers need to know to start up and operate a wildly popular mobile food business - Includes crucial marketing expertise from a successful food truck entrepreneur

The Entrepreneur's Guide to Writing Business Plans and Proposals

Author: K. Dennis Chambers
Publisher: Bloomsbury Publishing USA
ISBN: 0275994996
Category : Business & Economics
Languages : en
Pages : 201

Book Description
Entrepreneurs—and entrepreneurial companies—live or die by the quality of their plans and proposals. Whether it's to get funding for a new product line or business from a client, writing hard-hitting prose that answers essential questions and makes specific requests is an indispensable skill. Entrepreneur, ad man, and writing teacher Dennis Chambers shows how entrepreneurs can persuade people, through skillful writing, to pony up capital or contracts. This ability—which can be learned—is rare in today's media-saturated world. But it counts more than ever if an entrepreneur wants to make it over the magical five-year hump and on into lasting business success. Numerous examples and exercises ensure that entrepreneurs understand how the writing game is played—and that they play it well. Unfortunately, most don't play this game well. Most business writers mistakenly believe their task is to inform. They write to fill an information gap or to update the reader on a particular project. Or they write about what's important to them. What these writers do not take into account is that the speed of today's work world has reached overdrive. The typical reader simply doesn't have time to ponder dense, poorly organized information and intuit the appropriate action. And readers don't give a hoot about what's important to the writer—they want to know what's in it for themselves. Business writers need to use all the tools at their command to persuade, inspire action, and in general move a project forward. This book is about how to be persuasive in two key skills in business: writing proposals and writing business plans. Step by step, Dennis Chambers illustrates the techniques of effective business writing, with numerous examples throughout. Whether the objective is to secure financing from an investor, lay out a marketing strategy, or secure a large contract, getting results requires crafting an effective structure for the proposal, and using words that sell. Chambers is an able guide in saving entrepreneurs time and undue effort while reaching the goal of long-term business success.

Killing It

Author: Sheryl O'Loughlin
Publisher: HarperCollins
ISBN: 0062475355
Category : Business & Economics
Languages : en
Pages : 230

Book Description
The former CEO of Clif Bar, Co-founder of Plum, and serial entrepreneur offers insights about launching and growing a business while maintaining a fulfilled life in this practical guide filled with hard-won advice culled from the author’s own sometimes dark, raw experiences. With a foreword by Steve Blank. Aspiring entrepreneurs are told that to launch a business, you must go all in, devoting every resource and moment to making it work. But following this advice comes at an enormous personal cost: divorce, addiction, even suicide. It means sacrificing the intangibles that make life worth living. Sheryl O’Loughlin knows there is a better way. In Killing It, she shares the wisdom she’s gained from her successful experiences launching a company from the ground up (Plum), running two fast-growing companies (Clif Bar and REBBL), and mentoring aspiring entrepreneurs (Stanford University). She tells it like it is: If you don’t invest in your wellbeing, your business will not succeed, nor will you. Sheryl knows firsthand the difficulty of balancing the needs of her growing family with her physical and mental health, while managing other work and life challenges. In this warm, honest, and wise handbook, she gives you the essentials for killing it in business—without killing the rest of your life. Filled with real-life examples and anecdotes, Killing It addresses common questions including: How do you prepare your significant other for your business venture? How do you time launching and growing your business with the ebb and flow of family life? How do you find joy in the day-to-day? How do you maintain meaningful, supportive friendships? How do you walk away and start again? The ultimate life and business course, Killing It gives entrepreneurs the tools they need to start their enterprise and thrive—both in the office and at home.

The Entrepreneur's Guide to Customer Development

Author: Brant Cooper
Publisher: Anchor Books
ISBN: 9780982743607
Category : Customer relations
Languages : en
Pages : 0

Book Description
Presents a framework for starting and building new businesses based on the authors' insight that "most startups fail because they didn't develop their market". Based on Steve Blank's 2005 book 'The four steps to the Epiphany', this non-fiction novella aims to help readers to develop customer development.

Running a Food Hub: Volume Two, a Business Operations Guide

Author: James Matson
Publisher: Government Printing Office
ISBN: 9780160929847
Category : Business & Economics
Languages : en
Pages : 84

Book Description
This report is part of a multi-volume technical report series entitled, Running a Food Hub, with this guide serving as a companion piece to other United States Department of Agriculture (USDA) reports by providing in-depth guidance on starting and running a food hub enterprise. In order to compile the most current information on best management and operations practices, the authors used published information on food hubs, surveyed numerous operating food hubs, and pulled from their existing experience and knowledge of working directly with food hubs across the country as an agricultural business consulting firm. The report’s main focus is on the operational issues faced by food hubs, including choosing an organizational structure, choosing a location, deciding on infrastructure and equipment, logistics and transportation, human resources, and risks. As such, the guide explores the different decision points associated with the organizational steps for starting and implementing a food hub. For some sections, sidebars provide “decision points,” which food hub managers will need to address to make key operational decisions. This illustrated guide may assist the operational staff at small businesses or third-party organizations that may provide aggregation, marketing, and distribution services from local and regional producers to assist with wholesale, retail, and institution demand at government institutions, colleges/universities, restaurants, grocery store chains, etc. Undergraduate students pursuing coursework for a bachelor of science degree in food science, or agricultural economics may be interested in this guide. Additionally, this reference work will be helpful to small businesses within the food trade discipline.