Convergence Culture

Author: Henry Jenkins
Publisher: NYU Press
ISBN: 0814742955
Category : Social Science
Languages : en
Pages : 361

Book Description
“What the future fortunes of [Gramsci’s] writings will be, we cannot know. However, his permanence is already sufficiently sure, and justifies the historical study of his international reception. The present collection of studies is an indispensable foundation for this.” —Eric Hobsbawm, from the preface Antonio Gramsci is a giant of Marxian thought and one of the world's greatest cultural critics. Antonio A. Santucci is perhaps the world's preeminent Gramsci scholar. Monthly Review Press is proud to publish, for the first time in English, Santucci’s masterful intellectual biography of the great Sardinian scholar and revolutionary. Gramscian terms such as “civil society” and “hegemony” are much used in everyday political discourse. Santucci warns us, however, that these words have been appropriated by both radicals and conservatives for contemporary and often self-serving ends that often have nothing to do with Gramsci’s purposes in developing them. Rather what we must do, and what Santucci illustrates time and again in his dissection of Gramsci’s writings, is absorb Gramsci’s methods. These can be summed up as the suspicion of “grand explanatory schemes,” the unity of theory and practice, and a focus on the details of everyday life. With respect to the last of these, Joseph Buttigieg says in his Nota: “Gramsci did not set out to explain historical reality armed with some full-fledged concept, such as hegemony; rather, he examined the minutiae of concrete social, economic, cultural, and political relations as they are lived in by individuals in their specific historical circumstances and, gradually, he acquired an increasingly complex understanding of how hegemony operates in many diverse ways and under many aspects within the capillaries of society.” The rigor of Santucci’s examination of Gramsci’s life and work matches that of the seminal thought of the master himself. Readers will be enlightened and inspired by every page.

Convergence Culture

Author: Henry Jenkins
Publisher: NYU Press
ISBN: 0814742815
Category : Psychology
Languages : en
Pages : 320

Book Description
Convergence Culture maps a new territory: where old and new media intersect, where grassroots and corporate media collide, where the power of the consumer interact in unpredictable ways.

Convergence Culture

Author: Henry Jenkins
Publisher: NYU Press
ISBN: 0814743072
Category : Social Science
Languages : en
Pages : 321

Book Description
Winner of the 2007 Society for Cinema and Media Studies Katherine Singer Kovacs Book Award 2007 Choice Outstanding Academic Title A classic study on the dynamic between an individual and different media channels Convergence Culture maps a new territory: where old and new media intersect, where grassroots and corporate media collide, where the power of the media producer and the power of the consumer interact in unpredictable ways. Henry Jenkins, one of America’s most respected media analysts, delves beneath the new media hype to uncover the important cultural transformations that are taking place as media converge. He takes us into the secret world of Survivor Spoilers, where avid internet users pool their knowledge to unearth the show’s secrets before they are revealed on the air. He introduces us to young Harry Potter fans who are writing their own Hogwarts tales while executives at Warner Brothers struggle for control of their franchise. He shows us how The Matrix has pushed transmedia storytelling to new levels, creating a fictional world where consumers track down bits of the story across multiple media channels.Jenkins argues that struggles over convergence will redefine the face of American popular culture. Industry leaders see opportunities to direct content across many channels to increase revenue and broaden markets. At the same time, consumers envision a liberated public sphere, free of network controls, in a decentralized media environment. Sometimes corporate and grassroots efforts reinforce each other, creating closer, more rewarding relations between media producers and consumers. Sometimes these two forces are at war. Jenkins provides a riveting introduction to the world where every story gets told and every brand gets sold across multiple media platforms. He explains the cultural shift that is occurring as consumers fight for control across disparate channels, changing the way we do business, elect our leaders, and educate our children.

Fake Geek Girls

Author: Suzanne Scott
Publisher: NYU Press
ISBN: 1479838608
Category : Social Science
Languages : en
Pages : 302

Book Description
Reveals the systematic marginalization of women within pop culture fan communities When Ghostbusters returned to the screen in 2016, some male fans of the original film boycotted the all-female adaptation of the cult classic, turning to Twitter to express their disapproval and making it clear that they considered the film’s “real” fans to be white, straight men. While extreme, these responses are far from unusual, with similar uproars around the female protagonists of the new Star Wars films to full-fledged geek culture wars and harassment campaigns, as exemplified by the #GamerGate controversy that began in 2014. Over the past decade, fan and geek culture has moved from the margins to the mainstream as fans have become tastemakers and promotional partners, with fan art transformed into official merchandise and fan fiction launching new franchises. But this shift has left some people behind. Suzanne Scott points to the ways in which the “men’s rights” movement and antifeminist pushback against “social justice warriors” connect to new mainstream fandom, where female casting in geek-nostalgia reboots is vilified and historically feminized forms of fan engagement—like cosplay and fan fiction—are treated as less worthy than male-dominant expressions of fandom like collection, possession, and cataloguing. While this gender bias harkens back to the origins of fandom itself, Fake Geek Girls contends that the current view of women in fandom as either inauthentic masqueraders or unwelcome interlopers has been tacitly endorsed by Hollywood franchises and the viewer demographics they selectively champion. It offers a view into the inner workings of how digital fan culture converges with old media and its biases in new and novel ways.

Global Media Convergence and Cultural Transformation: Emerging Social Patterns and Characteristics

Author: Jin, Dal Yong
Publisher: IGI Global
ISBN: 1609600398
Category : Social Science
Languages : en
Pages : 476

Book Description
"This book aims to engage the complex relationship between technology, culture, and socio-economic elements by exploring it in a transnational, yet contextually grounded, framework, exploring diverse perspectives and approaches, from political economy to cultural studies, and from policy studies to ethnography"--Provided by publisher.

Global Convergence Cultures

Author: Matthew Freeman
Publisher: Routledge Advances in Internationalizing Media Studies
ISBN: 9781138732384
Category : Culture and globalization
Languages : en
Pages : 236

Book Description
Cover -- Half Title -- Title Page -- Copyright Page -- Contents -- List of Table -- Foreword: Earth to Transmedia -- Acknowledgements -- Introduction: Conceptualizing National and Cultural Transmediality -- PART I: European Transmediality -- 1 United Kingdom: The Justified Ancients of Mu Mu's 'Comeback' as a Transmedia Undertaking -- 2 Spain: Emergences, Strategies and Limitations of Spanish Transmedia Productions -- 3 Portugal: Transmedia Brand Narratives, Cultural Intermediaries and Port Wine -- 4 France: Telling Tales of Cultural Heritage using Transmedia Storytelling -- 5 Estonia: Transmedial Disruptions and Converging Conceptualizations in a Small Country -- PART II: North and South American Transmediality -- 6 United States: Trans-Worldbuilding in the Stephen King Multiverse -- 7 Canada: Transmediality as News Media and Religious Radicalization -- 8 Colombia: Transmedia Projects in Contexts of Armed Conflict and Political Change -- 9 Brazil: Reconfigurations and Spectatorship in Brazilian Telenovelas -- PART III: Asian Transmediality -- 10 Japan: Fictionality, Transmedia National Branding and the Tokyo 2020 Olympic Games -- 11 India: Augmented Reality, Transmedia Reality and Priya's Shakti -- 12 Russia: Interactive Documentary, Slow Journalism and the Transmediality of Grozny: Nine Cities -- List of Contributors -- Index

Transnational Convergence of East Asian Pop Culture

Author: Seok-Kyeong Hong
Publisher: Routledge
ISBN: 1000351335
Category : Social Science
Languages : en
Pages : 208

Book Description
This book observes and analyzes transnational interactions of East Asian pop culture and current cultural practices, comparing them to the production and consumption of Western popular culture and providing a theoretical discussion regarding the specific paradigm of East Asian pop culture. Drawing on innovative theoretical perspectives and grounded empirical research, an international team of authors consider the history of transnational flows within pop culture and then systematically address pop culture,digital technologies, and the media industry. Chapters cover the Hallyu—or Korean Wave—phenomenon, as well as Japanese and Chinese cultural industries. Throughout the book, the authors address the convergence of the once-separated practical, industrial, and business aspects of popular culture under the influence of digital culture. They further coherently synthesize a vast collection of research to examine the specific realities and practices of consumers that exist beyond regional boundaries, shared cultural identities, and historical constructs. This book will be of interest to academic researchers, undergraduates, and graduate students of Asian media, media studies, communication studies, cultural studies, transcultural communication, or sociology.

Harry Potter and Convergence Culture

Author: Amanda Firestone
Publisher: McFarland
ISBN: 1476672075
Category : Social Science
Languages : en
Pages : 226

Book Description
Since the 1997 publication of the first Harry Potter novel, the "Potterverse" has seen the addition of eight feature films (with a ninth in production), the creation of the interactive Pottermore© website, the release of myriad video games, the construction of the Wizarding World of Harry Potter at Universal Studios, several companion books (such as Fantastic Beasts and Where to Find Them), critical essays and analyses, and the 2016 debut of the original stage play Harry Potter and the Cursed Child. This collection of new essays interprets the Wizarding World beyond the books and films through the lens of convergence culture. Contributors explore how online communities tackle Sorting and games like the Quidditch Cup and the Triwizard Tournament, and analyze how Fantastic Beasts and Harry Potter and the Cursed Child are changing fandom and the canon alike.

Convergence Culture Reconsidered

Author: Claudia Georgi
Publisher: Göttingen University Press
ISBN: 3863952170
Category : Information technology
Languages : en
Pages : 228

Book Description
Taking media scholar Henry Jenkins’s concept of ‘convergence culture’ and the related notions of ‘participatory culture’ and ‘transmedia storytelling’ as points of departure, the essays compiled in the present volume provide terminological clarification, offer exemplary case studies, and discuss the broader implications of such developments for the humanities. Most of the contributions were originally presented at the transatlantic conference Convergence Culture Reconsidered organized by the editors at the Georg-August-Universität Göttingen, Germany, in October 2013. Applying perspectives as diverse as literary, cultural, and media studies, digital humanities, translation studies, art history, musicology, and ecology, they assemble a stimulating wealth of interdisciplinary and innovative approaches that will appeal to students as well as experts in any of these research areas.

Convergence of Contemporary Art, Visual Culture, and Global Civic Engagement

Author: Shin, Ryan
Publisher: IGI Global
ISBN: 1522516662
Category : Art
Languages : en
Pages : 417

Book Description
Art is a multi-faceted part of human society, and often is used for more than purely aesthetic purposes. When used as a narrative on modern society, art can actively engage citizens in cultural and pedagogical discussions. Convergence of Contemporary Art, Visual Culture, and Global Civic Engagement is a pivotal reference source for the latest scholarly material on the relationship between popular media, art, and visual culture, analyzing how this intersection promotes global pedagogy and learning. Highlighting relevant perspectives from both international and community levels, this book is ideally designed for professionals, upper-level students, researchers, and academics interested in the role of art in global learning.