Author: James Lawley
Publisher: Crown House Pub Limited
ISBN: 9780953875108
Category : Education
Languages : en
Pages : 317
Book Description
Describing how to give individuals an opportunity to discover how their symbolic perceptions are organized, what needs to happen for these to change, and how they can develop as a result, this text includes three client transcripts.
Metaphors in the Mind
Author: Jeannette Littlemore
Publisher: Cambridge University Press
ISBN: 110841656X
Category : Language Arts & Disciplines
Languages : en
Pages : 293
Book Description
Explores the physical, psychological and social factors that shape the way in which people engage with embodied metaphor, including, for example, the shape of one's body, age, gender, physical or linguistic impairments, ideology and religious beliefs. It will appeal to students and researchers in cognitive linguistics and cognitive psychology.
Publisher: Cambridge University Press
ISBN: 110841656X
Category : Language Arts & Disciplines
Languages : en
Pages : 293
Book Description
Explores the physical, psychological and social factors that shape the way in which people engage with embodied metaphor, including, for example, the shape of one's body, age, gender, physical or linguistic impairments, ideology and religious beliefs. It will appeal to students and researchers in cognitive linguistics and cognitive psychology.
Metaphors of Mind
Author: Robert J. Sternberg
Publisher: Cambridge University Press
ISBN: 9780521386333
Category : Psychology
Languages : en
Pages : 366
Book Description
Metaphors of Mind seeks to help readers understand human intelligence as viewed from a variety of standpoints, such as those of psychology, anthropology, computational science, sociology, and philosophy. Much of the present confusion surrounding the concept of intelligence stems from our having looked at it from these different standpoints without considering how they relate to each other or how they might be combined into a unified view that goes beyond the boundaries of a particular discipline. Readers of Metaphors of Mind will come away with a comprehensive understanding of the concept of intelligence and how ideas about it have evolved and are continuing to evolve.
Publisher: Cambridge University Press
ISBN: 9780521386333
Category : Psychology
Languages : en
Pages : 366
Book Description
Metaphors of Mind seeks to help readers understand human intelligence as viewed from a variety of standpoints, such as those of psychology, anthropology, computational science, sociology, and philosophy. Much of the present confusion surrounding the concept of intelligence stems from our having looked at it from these different standpoints without considering how they relate to each other or how they might be combined into a unified view that goes beyond the boundaries of a particular discipline. Readers of Metaphors of Mind will come away with a comprehensive understanding of the concept of intelligence and how ideas about it have evolved and are continuing to evolve.
Metaphors: Figures of the Mind
Author: Z. Radman
Publisher: Springer Science & Business Media
ISBN: 9401722544
Category : Philosophy
Languages : en
Pages : 208
Book Description
This book deals with various aspects of metaphorics and yet it is not only, or perhaps not even primarily, about metaphor itself. Rather it is concerned with the argument from metaphor. In other words, it is about what I think we can learn from metaphor and the possible consequences of this lesson for a more adequate understanding, for instance, of our mental processes, the possibilities and limitations of our reasoning, the strictures of propositionality, the cognitive effect of fictional projections and so on. In this sense it is not, strictly speaking, a contribution to metaphorology; instead, it is an attempt to define the place of metaphor in the world of overall human intellectual activity, exemplary thematized here in the span that ranges from problems relating to the articulation of meanings up to general issues of creativity. Most of the aspects discussed, therefore, are examined not so much for the sake of gaining some new knowledge about metaphor (work conducted in the »science of metaphor« is presently so huge that an extra attempt to spell out another theory of metaphor may have an infiatory effect); the basic strategy of this book is to view metaphor within the complex of language usage and language competence, in human thought and action, and, finally, to see in what philosophically relevant way it improves our knowledge of ourselves. Certainly, by adopting this basic strategy we also simultaneously increase our knowledge of metaphors, of their functions and importance.
Publisher: Springer Science & Business Media
ISBN: 9401722544
Category : Philosophy
Languages : en
Pages : 208
Book Description
This book deals with various aspects of metaphorics and yet it is not only, or perhaps not even primarily, about metaphor itself. Rather it is concerned with the argument from metaphor. In other words, it is about what I think we can learn from metaphor and the possible consequences of this lesson for a more adequate understanding, for instance, of our mental processes, the possibilities and limitations of our reasoning, the strictures of propositionality, the cognitive effect of fictional projections and so on. In this sense it is not, strictly speaking, a contribution to metaphorology; instead, it is an attempt to define the place of metaphor in the world of overall human intellectual activity, exemplary thematized here in the span that ranges from problems relating to the articulation of meanings up to general issues of creativity. Most of the aspects discussed, therefore, are examined not so much for the sake of gaining some new knowledge about metaphor (work conducted in the »science of metaphor« is presently so huge that an extra attempt to spell out another theory of metaphor may have an infiatory effect); the basic strategy of this book is to view metaphor within the complex of language usage and language competence, in human thought and action, and, finally, to see in what philosophically relevant way it improves our knowledge of ourselves. Certainly, by adopting this basic strategy we also simultaneously increase our knowledge of metaphors, of their functions and importance.
Clean Language
Author: Wendy Sullivan
Publisher: Crown House Publishing
ISBN: 1845903188
Category : Psychology
Languages : en
Pages : 202
Book Description
This book will teach you a new way to communicate which gets to the heart of things! By asking Clean Language questions to explore the metaphors which underpin a person's thinking, you can help people to change their lives in a way that intrinsically respects diversity and supports empowerment. Both you and they will gain profound new insights into what makes them tick. The approach was originally used to help clients to resolve deep trauma. It is now being used to get to the truth and to solve complex problems by some of the sharpest and most innovative people in the world - coaches, business people, educators, health professionals and many others.
Publisher: Crown House Publishing
ISBN: 1845903188
Category : Psychology
Languages : en
Pages : 202
Book Description
This book will teach you a new way to communicate which gets to the heart of things! By asking Clean Language questions to explore the metaphors which underpin a person's thinking, you can help people to change their lives in a way that intrinsically respects diversity and supports empowerment. Both you and they will gain profound new insights into what makes them tick. The approach was originally used to help clients to resolve deep trauma. It is now being used to get to the truth and to solve complex problems by some of the sharpest and most innovative people in the world - coaches, business people, educators, health professionals and many others.
Marketing Metaphoria
Author: Gerald Zaltman
Publisher: Harvard Business Press
ISBN: 1422121151
Category : Business & Economics
Languages : en
Pages : 273
Book Description
"Marketing Metaphoria undresses the mind of the consumer to reveal the powerful, unconscious viewing lenses that shape what people think, hear, say, and do. These lenses are called "deep metaphors" and they populate the unconscious mind. Understanding how people use deep metaphors will help you develop new products, launch innovations, enhance purchase and consumption experiences, create engaging communications, and much more." "Drawing on thousands of interview, the authors identify seven primary deep metaphors. Knowing how they influence your consumers can have a huge effect on your sales and profits. Marketing Metaphoria describes how some of the world's most famous companies as well as small firms, not-for-profits, and social enterprises have successfully leveraged deep metaphors to solve their marketing problems."--Jacket.
Publisher: Harvard Business Press
ISBN: 1422121151
Category : Business & Economics
Languages : en
Pages : 273
Book Description
"Marketing Metaphoria undresses the mind of the consumer to reveal the powerful, unconscious viewing lenses that shape what people think, hear, say, and do. These lenses are called "deep metaphors" and they populate the unconscious mind. Understanding how people use deep metaphors will help you develop new products, launch innovations, enhance purchase and consumption experiences, create engaging communications, and much more." "Drawing on thousands of interview, the authors identify seven primary deep metaphors. Knowing how they influence your consumers can have a huge effect on your sales and profits. Marketing Metaphoria describes how some of the world's most famous companies as well as small firms, not-for-profits, and social enterprises have successfully leveraged deep metaphors to solve their marketing problems."--Jacket.
Metaphors We Live By
Author: George Lakoff
Publisher: University of Chicago Press
ISBN: 0226470997
Category : Philosophy
Languages : en
Pages : 292
Book Description
The now-classic Metaphors We Live By changed our understanding of metaphor and its role in language and the mind. Metaphor, the authors explain, is a fundamental mechanism of mind, one that allows us to use what we know about our physical and social experience to provide understanding of countless other subjects. Because such metaphors structure our most basic understandings of our experience, they are "metaphors we live by"—metaphors that can shape our perceptions and actions without our ever noticing them. In this updated edition of Lakoff and Johnson's influential book, the authors supply an afterword surveying how their theory of metaphor has developed within the cognitive sciences to become central to the contemporary understanding of how we think and how we express our thoughts in language.
Publisher: University of Chicago Press
ISBN: 0226470997
Category : Philosophy
Languages : en
Pages : 292
Book Description
The now-classic Metaphors We Live By changed our understanding of metaphor and its role in language and the mind. Metaphor, the authors explain, is a fundamental mechanism of mind, one that allows us to use what we know about our physical and social experience to provide understanding of countless other subjects. Because such metaphors structure our most basic understandings of our experience, they are "metaphors we live by"—metaphors that can shape our perceptions and actions without our ever noticing them. In this updated edition of Lakoff and Johnson's influential book, the authors supply an afterword surveying how their theory of metaphor has developed within the cognitive sciences to become central to the contemporary understanding of how we think and how we express our thoughts in language.
Thinking with Metaphors in Medicine
Author: Alan Bleakley
Publisher: Taylor & Francis
ISBN: 1315389436
Category : Language Arts & Disciplines
Languages : en
Pages : 271
Book Description
While medical language is soaked in metaphor, medicine – that is, medical culture, clinical practice, and medical education – outwardly rejects metaphor for objective, literal scientific language. Arguing that this is a misstep, this book critically considers what embracing the use of metaphors, similes and aphorisms might mean for shaping medical culture, and especially the doctor-patient relationship, in a healthy way. It demonstrates how the landscape of medicine may be reshaped through metaphor shift and is an important work for all those interested in the use of language in medicine.
Publisher: Taylor & Francis
ISBN: 1315389436
Category : Language Arts & Disciplines
Languages : en
Pages : 271
Book Description
While medical language is soaked in metaphor, medicine – that is, medical culture, clinical practice, and medical education – outwardly rejects metaphor for objective, literal scientific language. Arguing that this is a misstep, this book critically considers what embracing the use of metaphors, similes and aphorisms might mean for shaping medical culture, and especially the doctor-patient relationship, in a healthy way. It demonstrates how the landscape of medicine may be reshaped through metaphor shift and is an important work for all those interested in the use of language in medicine.