Author: Jennifer E. Smith
Publisher: Delacorte Press
ISBN: 0399559388
Category : Young Adult Fiction
Languages : en
Pages : 434
Book Description
This romantic story of hope, chance, and change from the author of The Statistical Probability of Love at First Sight is one JENNY HAN says is filled with all of her "favorite things," MORGAN MATSON calls “something wonderful” and STEPHANIE PERKINS says “is rich with the intensity of real love.” Alice has never believed in luck, but that doesn’t stop her from rooting for love. After pining for her best friend Teddy for years, she jokingly gifts him a lottery ticket—attached to a note professing her love—on his birthday. Then, the unthinkable happens: he actually wins. At first, it seems like the luckiest thing on earth. But as Teddy gets swept up by his $140 million windfall and fame and fortune come between them, Alice is forced to consider whether her stroke of good fortune might have been anything but. She bought a winning lottery ticket. He collected the cash. Will they realize that true love’s the real prize? Featured in Seventeen Magazine's "What's Hot Now" “Windfall is about all of my favorite things—a girl’s first big love, her first big loss, and—her first big luck.” —JENNY HAN, New York Times bestselling author of To All the Boys I’ve Loved Before “Windfall is perfectly named; reading it, I felt like I had suddenly found something wonderful.” —MORGAN MATSON, New York Times bestselling author of The Unexpected Everything “Windfall is rich with the intensity of real love— in all its heartache and hope.” —STEPHANIE PERKINS, New York Times bestselling author of Isla and the Happily Ever After "If you’re looking for your next great read, then you’re in 'luck!'" —Justine Magazine
Windfall
Author: Meghan L. O'Sullivan
Publisher: Simon and Schuster
ISBN: 150110795X
Category : Political Science
Languages : en
Pages : 480
Book Description
Windfall is the boldest profile of the world’s energy resources since Daniel Yergin’s The Quest, asserting that the new energy abundance—due to oil and gas resources once deemed too expensive—is transforming the geo-political order and is boosting American power. “Riveting and comprehensive...a smart, deeply researched primer on the subject.” —The New York Times Book Review As a new administration focuses on driving American energy production, O’Sullivan’s “refreshing and illuminating” (Foreign Policy) Windfall describes how new energy realities have profoundly affected the world of international relations and security. New technologies led to oversupplied oil markets and an emerging natural gas glut. This did more than drive down prices—it changed the structure of markets and altered the way many countries wield power and influence. America’s new energy prowess has global implications. It transforms politics in Russia, Europe, China, and the Middle East. O’Sullivan considers the landscape, offering insights and presenting consequences for each region’s domestic stability as energy abundance upends traditional partnerships, creating opportunities for cooperation. The advantages of this new abundance are greater than its downside for the US: it strengthens American hard and soft power. This is “a powerful argument for how America should capitalise on the ‘New Energy Abundance’” (The Financial Times) and an explanation of how new energy realities create a strategic environment to America’s advantage.
Publisher: Simon and Schuster
ISBN: 150110795X
Category : Political Science
Languages : en
Pages : 480
Book Description
Windfall is the boldest profile of the world’s energy resources since Daniel Yergin’s The Quest, asserting that the new energy abundance—due to oil and gas resources once deemed too expensive—is transforming the geo-political order and is boosting American power. “Riveting and comprehensive...a smart, deeply researched primer on the subject.” —The New York Times Book Review As a new administration focuses on driving American energy production, O’Sullivan’s “refreshing and illuminating” (Foreign Policy) Windfall describes how new energy realities have profoundly affected the world of international relations and security. New technologies led to oversupplied oil markets and an emerging natural gas glut. This did more than drive down prices—it changed the structure of markets and altered the way many countries wield power and influence. America’s new energy prowess has global implications. It transforms politics in Russia, Europe, China, and the Middle East. O’Sullivan considers the landscape, offering insights and presenting consequences for each region’s domestic stability as energy abundance upends traditional partnerships, creating opportunities for cooperation. The advantages of this new abundance are greater than its downside for the US: it strengthens American hard and soft power. This is “a powerful argument for how America should capitalise on the ‘New Energy Abundance’” (The Financial Times) and an explanation of how new energy realities create a strategic environment to America’s advantage.
Windfall
Author: Mckenzie Funk
Publisher: Penguin
ISBN: 0143126598
Category : Science
Languages : en
Pages : 322
Book Description
A fascinating investigation into how people around the globe are cashing in on a warming world McKenzie Funk has spent the last six years reporting around the world on how we are preparing for a warmer planet. Funk shows us that the best way to understand the catastrophe of global warming is to see it through the eyes of those who see it most clearly—as a market opportunity. Global warming’s physical impacts can be separated into three broad categories: melt, drought, and deluge. Funk travels to two dozen countries to profile entrepreneurial people who see in each of these forces a potential windfall. The melt is a boon for newly arable, mineral-rich regions of the Arctic, such as Greenland—and for the surprising kings of the manmade snow trade, the Israelis. The process of desalination, vital to Israel’s survival, can produce a snowlike by-product that alpine countries use to prolong their ski season. Drought creates opportunities for private firefighters working for insurance companies in California as well as for fund managers backing south Sudanese warlords who control local farmland. As droughts raise food prices globally, there is no more precious asset. The deluge—the rising seas, surging rivers, and superstorms that will threaten island nations and coastal cities—has been our most distant concern, but after Hurricane Sandy and failure after failure to cut global carbon emissions, it is not so distant. For Dutch architects designing floating cities and American scientists patenting hurricane defenses, the race is on. For low-lying countries like Bangladesh, the coming deluge presents an existential threat. Funk visits the front lines of the melt, the drought, and the deluge to make a human accounting of the booming business of global warming. By letting climate change continue unchecked, we are choosing to adapt to a warming world. Containing the resulting surge will be big business; some will benefit, but much of the planet will suffer. McKenzie Funk has investigated both sides, and what he has found will shock us all. To understand how the world is preparing to warm, Windfall follows the money.
Publisher: Penguin
ISBN: 0143126598
Category : Science
Languages : en
Pages : 322
Book Description
A fascinating investigation into how people around the globe are cashing in on a warming world McKenzie Funk has spent the last six years reporting around the world on how we are preparing for a warmer planet. Funk shows us that the best way to understand the catastrophe of global warming is to see it through the eyes of those who see it most clearly—as a market opportunity. Global warming’s physical impacts can be separated into three broad categories: melt, drought, and deluge. Funk travels to two dozen countries to profile entrepreneurial people who see in each of these forces a potential windfall. The melt is a boon for newly arable, mineral-rich regions of the Arctic, such as Greenland—and for the surprising kings of the manmade snow trade, the Israelis. The process of desalination, vital to Israel’s survival, can produce a snowlike by-product that alpine countries use to prolong their ski season. Drought creates opportunities for private firefighters working for insurance companies in California as well as for fund managers backing south Sudanese warlords who control local farmland. As droughts raise food prices globally, there is no more precious asset. The deluge—the rising seas, surging rivers, and superstorms that will threaten island nations and coastal cities—has been our most distant concern, but after Hurricane Sandy and failure after failure to cut global carbon emissions, it is not so distant. For Dutch architects designing floating cities and American scientists patenting hurricane defenses, the race is on. For low-lying countries like Bangladesh, the coming deluge presents an existential threat. Funk visits the front lines of the melt, the drought, and the deluge to make a human accounting of the booming business of global warming. By letting climate change continue unchecked, we are choosing to adapt to a warming world. Containing the resulting surge will be big business; some will benefit, but much of the planet will suffer. McKenzie Funk has investigated both sides, and what he has found will shock us all. To understand how the world is preparing to warm, Windfall follows the money.
The Windfall
Author: Diksha Basu
Publisher: Crown Publishing Group (NY)
ISBN: 0451498917
Category : Fiction
Languages : en
Pages : 306
Book Description
"For the past thirty years, Mr. and Mrs. Jha's lives have been defined by cramped spaces, cut corners, gossipy neighbors, and the small dramas of stolen yoga pants and stale marriages. They thought they'd settled comfortably into their golden years, pleased with their son's acceptance into an American business school. But then Mr. Jha comes into an enormous and unexpected sum of money, and moves his wife from their housing complex in East Delhi to the super-rich side of town, where he becomes eager to fit in as a man of status"--]cProvided by publisher.
Publisher: Crown Publishing Group (NY)
ISBN: 0451498917
Category : Fiction
Languages : en
Pages : 306
Book Description
"For the past thirty years, Mr. and Mrs. Jha's lives have been defined by cramped spaces, cut corners, gossipy neighbors, and the small dramas of stolen yoga pants and stale marriages. They thought they'd settled comfortably into their golden years, pleased with their son's acceptance into an American business school. But then Mr. Jha comes into an enormous and unexpected sum of money, and moves his wife from their housing complex in East Delhi to the super-rich side of town, where he becomes eager to fit in as a man of status"--]cProvided by publisher.
Sudden Money
Author: Susan Bradley
Publisher: John Wiley & Sons
ISBN: 9780471380863
Category : Business & Economics
Languages : en
Pages : 344
Book Description
From inheritances and divorce and insurance settlements to retirement payouts and the most recent phenomenon of stock options, the largest transfer of wealth in the history of America is now taking place. For some, this welcome event is relatively stress-free. But for those who are inexperienced in dealing with large sums of money, a windfall can be an overwhelming, even losing, situation. What is the difference between those who build on their financial gains and those who end up worse off than before? In this much-needed, one-of-a-kind book, top financial planner Susan Bradley gets to the heart of the matter by examining the emotional complexity of the windfall experience and how to manage it-and your newfound money-successfully. Whatever the sum involved, the impact of one's emotional state on the way money is handled--or mishandled--cannot be underestimated. In addition to the legal intricacies of receiving sudden money, the element of surprise that catches people unprepared also often leaves them there. Here, at last, is a type of "owner's manual" to sudden money that demystifies the process for recipients and their financial planners. Based on her work with countless clients, many of whose stories appear in this book, Bradley has developed a step-by-step program for moving safely through the three phases of building a solid financial foundation: Preparation and Planning Investing Monitoring, Giving, and Sharing Giving individual attention to each possible windfall event, Bradley addresses their distinct tax consequences, insurance and estate planning considerations, as well as the crucial emotional component. She also shares advice on how to put together the proper team of advisors, including an attorney and a therapist. When correctly handled, an unexpected windfall can provide expected benefits that will continue far beyond the lifetime of the initial recipient---and turn sudden money into lasting wealth. Turn Sudden Money into Lasting Wealth Maximize your wealth and minimize your stress and confusion with this unique, indispensable guide to handling a sudden financial windfall. Written by nationally recognized financial planner Susan Bradley, Sudden Money provides a complete program for successfully managing newfound wealth. Discover ways to: Stay calm and not make decisions based on your emotions Seek experienced, professional advice Avoid pressure from others Create and execute the best financial plan for you Most important, Sudden Money provides you with easy-to-implement, proven ways to ensure that your financial gains are more than fleeting good fortune. "A 'must read' for financial advisors and for clients who have received financial windfalls. Susan Bradley has detailed--in an easy-to-apply way--a new financial planning discipline that is sure to become a vital part of discussions about the burgeoning wealth in this country." —Ronni Burns, Wall Street consultant "This book is essential for anyone who receives a financial windfall. It's an easy read and packed with useful advice." —Don Phillips, CEO, Morningstar "Reading this book is like having a trusted friend explain what to expect, what to do, and what not to do at a happy time that can also be overwhelming and stressful. This book has been extraordinarily helpful to me." —Marci Shimoff, coauthor, Chicken Soup for the Soul "Women in particular are often ill prepared to manage a financial windfall. Without careful planning, it could turn into a pitfall. Susan Bradley's book is a sensible guide on how to handle instant wealth." —Jennifer Openshaw, CEO, WFN.com, Financial Network for Women
Publisher: John Wiley & Sons
ISBN: 9780471380863
Category : Business & Economics
Languages : en
Pages : 344
Book Description
From inheritances and divorce and insurance settlements to retirement payouts and the most recent phenomenon of stock options, the largest transfer of wealth in the history of America is now taking place. For some, this welcome event is relatively stress-free. But for those who are inexperienced in dealing with large sums of money, a windfall can be an overwhelming, even losing, situation. What is the difference between those who build on their financial gains and those who end up worse off than before? In this much-needed, one-of-a-kind book, top financial planner Susan Bradley gets to the heart of the matter by examining the emotional complexity of the windfall experience and how to manage it-and your newfound money-successfully. Whatever the sum involved, the impact of one's emotional state on the way money is handled--or mishandled--cannot be underestimated. In addition to the legal intricacies of receiving sudden money, the element of surprise that catches people unprepared also often leaves them there. Here, at last, is a type of "owner's manual" to sudden money that demystifies the process for recipients and their financial planners. Based on her work with countless clients, many of whose stories appear in this book, Bradley has developed a step-by-step program for moving safely through the three phases of building a solid financial foundation: Preparation and Planning Investing Monitoring, Giving, and Sharing Giving individual attention to each possible windfall event, Bradley addresses their distinct tax consequences, insurance and estate planning considerations, as well as the crucial emotional component. She also shares advice on how to put together the proper team of advisors, including an attorney and a therapist. When correctly handled, an unexpected windfall can provide expected benefits that will continue far beyond the lifetime of the initial recipient---and turn sudden money into lasting wealth. Turn Sudden Money into Lasting Wealth Maximize your wealth and minimize your stress and confusion with this unique, indispensable guide to handling a sudden financial windfall. Written by nationally recognized financial planner Susan Bradley, Sudden Money provides a complete program for successfully managing newfound wealth. Discover ways to: Stay calm and not make decisions based on your emotions Seek experienced, professional advice Avoid pressure from others Create and execute the best financial plan for you Most important, Sudden Money provides you with easy-to-implement, proven ways to ensure that your financial gains are more than fleeting good fortune. "A 'must read' for financial advisors and for clients who have received financial windfalls. Susan Bradley has detailed--in an easy-to-apply way--a new financial planning discipline that is sure to become a vital part of discussions about the burgeoning wealth in this country." —Ronni Burns, Wall Street consultant "This book is essential for anyone who receives a financial windfall. It's an easy read and packed with useful advice." —Don Phillips, CEO, Morningstar "Reading this book is like having a trusted friend explain what to expect, what to do, and what not to do at a happy time that can also be overwhelming and stressful. This book has been extraordinarily helpful to me." —Marci Shimoff, coauthor, Chicken Soup for the Soul "Women in particular are often ill prepared to manage a financial windfall. Without careful planning, it could turn into a pitfall. Susan Bradley's book is a sensible guide on how to handle instant wealth." —Jennifer Openshaw, CEO, WFN.com, Financial Network for Women
Windfall
Author: Shawna Barnett
Publisher: Hansen House
ISBN: 9781735323930
Category :
Languages : en
Pages : 404
Book Description
Captain Liana Foley knows a thing or two about fights. She fights the King's Navy. She fights to balance power in oppressive Vioria. She fights for respect as a female, bisexual, pirate captain. But she's losing her biggest fight: to escape her secret past as a lost Princess. With a mysterious letter and a stranger threatening to expose her, Liana is blackmailed into attending a royal ball and protecting her counterpart, sheltered Princess Rhian. The pretenses are suspicious enough, but Liana takes the risk in hopes to finally unveil the magic plot that killed her parents and forced her into hiding. When Liana encounters Rhian's own lightning-wielding powers, the ball erupts in violence. The sheltered princess falls into the care of Liana-and her band of pirates. On the run, the only safe haven for the Windfall crew to hide is the most-dangerous place of all: under the thumb of Liana's narcissistic, abusive brother-in-law. In order to protect her crew, her family, and naïve Rhian, Liana must demand sacrifices from herself and the people she loves. Her choices will make powerful enemies; good thing Liana Foley knows a thing or two about fighting those. Content warnings: Attempted rape Domestic violence Torture Murder Representation: Own voices Bisexual main character Asexual
Publisher: Hansen House
ISBN: 9781735323930
Category :
Languages : en
Pages : 404
Book Description
Captain Liana Foley knows a thing or two about fights. She fights the King's Navy. She fights to balance power in oppressive Vioria. She fights for respect as a female, bisexual, pirate captain. But she's losing her biggest fight: to escape her secret past as a lost Princess. With a mysterious letter and a stranger threatening to expose her, Liana is blackmailed into attending a royal ball and protecting her counterpart, sheltered Princess Rhian. The pretenses are suspicious enough, but Liana takes the risk in hopes to finally unveil the magic plot that killed her parents and forced her into hiding. When Liana encounters Rhian's own lightning-wielding powers, the ball erupts in violence. The sheltered princess falls into the care of Liana-and her band of pirates. On the run, the only safe haven for the Windfall crew to hide is the most-dangerous place of all: under the thumb of Liana's narcissistic, abusive brother-in-law. In order to protect her crew, her family, and naïve Rhian, Liana must demand sacrifices from herself and the people she loves. Her choices will make powerful enemies; good thing Liana Foley knows a thing or two about fighting those. Content warnings: Attempted rape Domestic violence Torture Murder Representation: Own voices Bisexual main character Asexual
Holidate
Author: Monica Murphy
Publisher: Dating
ISBN: 9781945522215
Category : Fiction
Languages : en
Pages : 276
Book Description
Candice Gaines loves Christmas. Not only does she bask in the twinkling lights, sing Christmas carols and go crazy with the decorations, she's also in the giving spirit, donating much of her time and wealth to various charities in the local area. Charlie Sullivan despises Christmas. Though it keeps his family afloat, considering they own Sullivan Family Christmas Tree Farm, the main provider for Christmas trees on the Monterey peninsula. He'd much rather work among the trees versus have to deal with people. But Charlie's parents are taking on more philanthropic projects-and as their oldest child, they want him to be their official public representative. He just has to play nice and convince everyone he's not a total holiday hater. When Charlie's mom asks Candice to accompany him to a variety of holiday parties and events, she reluctantly agrees. She thinks Charlie is a big ol' Grinch, but is determined to change his mindset and help him spread Christmas cheer. Charlie finds Candice is too chatty, too sweet, too much. Do people like her really exist? Why yes, yes they do. The more time they spend together-along with a few kisses under the mistletoe-the more they start to like each other. Hopefully Charlie can convince Candice he doesn't have a heart that's two sizes too small before the ball drops on New Year's Eve.
Publisher: Dating
ISBN: 9781945522215
Category : Fiction
Languages : en
Pages : 276
Book Description
Candice Gaines loves Christmas. Not only does she bask in the twinkling lights, sing Christmas carols and go crazy with the decorations, she's also in the giving spirit, donating much of her time and wealth to various charities in the local area. Charlie Sullivan despises Christmas. Though it keeps his family afloat, considering they own Sullivan Family Christmas Tree Farm, the main provider for Christmas trees on the Monterey peninsula. He'd much rather work among the trees versus have to deal with people. But Charlie's parents are taking on more philanthropic projects-and as their oldest child, they want him to be their official public representative. He just has to play nice and convince everyone he's not a total holiday hater. When Charlie's mom asks Candice to accompany him to a variety of holiday parties and events, she reluctantly agrees. She thinks Charlie is a big ol' Grinch, but is determined to change his mindset and help him spread Christmas cheer. Charlie finds Candice is too chatty, too sweet, too much. Do people like her really exist? Why yes, yes they do. The more time they spend together-along with a few kisses under the mistletoe-the more they start to like each other. Hopefully Charlie can convince Candice he doesn't have a heart that's two sizes too small before the ball drops on New Year's Eve.
Windfall
Author: Robert W. Righter
Publisher: University of Oklahoma Press
ISBN: 0806182814
Category : History
Languages : en
Pages : 242
Book Description
Not long ago, energy experts dismissed wind power as unreliable and capricious. Not anymore. The industry has arrived, and the spinning blades of this new kid on the electric power block offer hope for a partial solution to our energy problems by converting nature’s energy into electricity without exposing our planet and its inhabitants to the dangers of heat, pollution, toxicity, or depletion of irreplaceable natural resources. Windfall tells the story of this extraordinary transformation and examines the arguments both for and against wind generation. In Windfall, Robert W. Righter explains how wind is transformed into energy and examines the land-use decisions that affect the establishment of new wind farms. The book also discusses the role of tax credits and other government subsidies in the creation of transmission systems between the turbines and end users in cities. Currently the world’s fastest-growing source of energy, wind generation has also given rise to backlash. A critical advocate of wind energy whose career as a historian has focused on environmental controversies, Righter addresses the cultural dimensions of resistance to wind energy and makes considered predictions about the directions wind energy may take. His sympathetic treatment of opposing arguments regarding landscape change, unwanted noise, bird deaths, and human medical implications are thought-provoking, as is his recommendation that we place the lion’s share of turbines on the Great Plains. Most books on wind energy are technical manuals. Righter’s book does not shy away from scientific explanations, but he does not write for engineers. His broad, historically informed vision will appeal to policy makers at the federal, state, and local levels and to anyone interested in a technology increasingly significant to supplying America’s energy needs.
Publisher: University of Oklahoma Press
ISBN: 0806182814
Category : History
Languages : en
Pages : 242
Book Description
Not long ago, energy experts dismissed wind power as unreliable and capricious. Not anymore. The industry has arrived, and the spinning blades of this new kid on the electric power block offer hope for a partial solution to our energy problems by converting nature’s energy into electricity without exposing our planet and its inhabitants to the dangers of heat, pollution, toxicity, or depletion of irreplaceable natural resources. Windfall tells the story of this extraordinary transformation and examines the arguments both for and against wind generation. In Windfall, Robert W. Righter explains how wind is transformed into energy and examines the land-use decisions that affect the establishment of new wind farms. The book also discusses the role of tax credits and other government subsidies in the creation of transmission systems between the turbines and end users in cities. Currently the world’s fastest-growing source of energy, wind generation has also given rise to backlash. A critical advocate of wind energy whose career as a historian has focused on environmental controversies, Righter addresses the cultural dimensions of resistance to wind energy and makes considered predictions about the directions wind energy may take. His sympathetic treatment of opposing arguments regarding landscape change, unwanted noise, bird deaths, and human medical implications are thought-provoking, as is his recommendation that we place the lion’s share of turbines on the Great Plains. Most books on wind energy are technical manuals. Righter’s book does not shy away from scientific explanations, but he does not write for engineers. His broad, historically informed vision will appeal to policy makers at the federal, state, and local levels and to anyone interested in a technology increasingly significant to supplying America’s energy needs.
The 1% Windfall
Author: Rafi Mohammed
Publisher: Harper Collins
ISBN: 0061985279
Category : Business & Economics
Languages : en
Pages : 262
Book Description
Leading pricing expert Rafi Mohammed shows businesses how to reap a financial windfall and foster growth using the underutilized and often overlooked strategy of setting prices. The 1% Windfall reveals how modest incremental changes to an everyday business practice—pricing—can yield significant rewards. Illustrating the power of pricing, a study of the Global 1200 found that if companies raised prices by just 1%, their average operating profits would increase by 11%. Using a 1% increase in price, some companies would see even more growth in percentage of profit: Sears, 155%; McKesson, 100%; Tyson, 81%; Land O'Lakes, 58%; and Whirlpool, 35%. The good news is that better pricing is more than simply raising prices. Instead, the key is to offer customers a variety of pricing options. This strategy is win-win: profits to companies and choices for consumers. But how do executives and managers set the right price? Underpinned by sound empirical research and real-life anecdotes, The 1% Windfall addresses this fundamental question. This book offers guidelines that any company—whether a multinational conglomerate, a small business, or even a nonprofit—can follow to create a comprehensive pricing strategy for any product or service. In addition, these versatile techniques and tools provide solutions to avert a slump in a recession, offset the impact of inflation, or battle a new competitor. The result is a mind-opening, clear blueprint for com-panies to price for profit and growth.
Publisher: Harper Collins
ISBN: 0061985279
Category : Business & Economics
Languages : en
Pages : 262
Book Description
Leading pricing expert Rafi Mohammed shows businesses how to reap a financial windfall and foster growth using the underutilized and often overlooked strategy of setting prices. The 1% Windfall reveals how modest incremental changes to an everyday business practice—pricing—can yield significant rewards. Illustrating the power of pricing, a study of the Global 1200 found that if companies raised prices by just 1%, their average operating profits would increase by 11%. Using a 1% increase in price, some companies would see even more growth in percentage of profit: Sears, 155%; McKesson, 100%; Tyson, 81%; Land O'Lakes, 58%; and Whirlpool, 35%. The good news is that better pricing is more than simply raising prices. Instead, the key is to offer customers a variety of pricing options. This strategy is win-win: profits to companies and choices for consumers. But how do executives and managers set the right price? Underpinned by sound empirical research and real-life anecdotes, The 1% Windfall addresses this fundamental question. This book offers guidelines that any company—whether a multinational conglomerate, a small business, or even a nonprofit—can follow to create a comprehensive pricing strategy for any product or service. In addition, these versatile techniques and tools provide solutions to avert a slump in a recession, offset the impact of inflation, or battle a new competitor. The result is a mind-opening, clear blueprint for com-panies to price for profit and growth.