The Art of Blending Whisky

Author: Joseph Fleischman
Publisher: Read Books Ltd
ISBN: 1446549836
Category : Cooking
Languages : en
Pages : 17

Book Description
A guide to blending whisky that will greatly appeal to all home distiller and lovers of the golden nectar. This book contains classic material dating back to the 1900s and before. The content has been carefully selected for its interest and relevance to a modern audience.

The Art of Blending Whisky

Author: Joseph Fleischman
Publisher:
ISBN: 1446533921
Category : Cooking
Languages : en
Pages : 26

Whisky: The Manual

Author: Dave Broom
Publisher: Mitchell Beazley
ISBN: 1845338669
Category : Cooking
Languages : en
Pages : 502

Book Description
This highly accessible and enjoyable guide is full of practical and fascinating information about how to enjoy whisky. All whisky styles are covered, including (just whisper it) blends. Along the way a good few myths are exploded, including the idea that whisky has to be taken neat. In 'What to Drink', world-renowned expert Dave Broom explores flavour camps - how to understand a style of whisky - and moves on to provide extensive tasting notes of the major brands, demonstrating whisky's extraordinary diversity. In 'How to Drink', he sets out how to enjoy whisky in myriad ways - using water and mixers, from soda to green tea; and in cocktails, from the Manhattan to the Rusty Nail. He even looks at pairing whisky and food. Whisky: The Manual is a spirited, entertaining and no-nonsense guide, dispelling the mysteries of whisky and unlocking a whole host of exciting possibilities for this magical drink.

Whisky

Author: Graham Stewart
Publisher: Elsevier
ISBN: 0124046037
Category : Science
Languages : en
Pages : 444

Book Description
Whisky: Technology, Production and Marketing explains in technical terms the science and technology of producing whisky, combined with information from industry experts on successfully marketing the product. World experts in Scotch whisky provide detailed insight into whisky production, from the processing of raw materials to the fermentation, distillation, maturation, blending, production of co-products, and quality testing, as well as important information on the methodology used for packaging and marketing whisky in the twenty-first century. No other book covers the entire whisky process from raw material to delivery to market in such a comprehensive manner and with such a high level of technical detail. - Only available work to cover the entire whisky process from raw material to delivery to the market in such a comprehensive manner - Includes a chapter on marketing and selling whisky - Foreword written by Alan Rutherford, former Chairman and Managing Director of United Malt and Grain Distillers Ltd.

The Whisky Distilleries of the United Kingdom

Author: Alfred Barnard
Publisher: Aaron Barker Publishing
ISBN: 0615850286
Category : Cooking
Languages : en
Pages : 1297

Book Description
In 1885, Alfred Barnard was charged with the task of visiting and reporting on every active Whisky distillery throughout Scotland, Ireland and England. It took him two exhaustive years. In this book you will see the distilleries through his eyes. His detailed descriptions of every step in the distilling process is work that remains unparalleled to this day. But that's only part of the story. As he and his companions traveled the countryside, he fell in love with Scotland and all its grandeur as well as the lush landscapes of Ireland. As you read through this book - presented as an ebook for the very first time - you'll fall in love, as well. Part technical document and part travelogue, you're almost getting two books in one intertwined volume. Granted, this text lacks the visual beauty and splendor of the fine print editions, but the words stand up on their own and will transport you to a Victorian adventure that was, is and always will be one of a kind. This edition does not contain the additional writings of Alfred Barnard that are found in recent print editions, just the text of his original book. There are two additional chapters from his writings giving added detail for Glenglassaugh and Glenfarclas.

The Malt Whisky File

Author: John D. Lamond
Publisher: Canongate Books
ISBN: 9780862416508
Category : Whiskey
Languages : en
Pages : 240

Book Description
'Unquestionably the best guide to Scotland's finest whiskies.' Tim Atkin, Esquire

A Double Scotch

Author: F. Paul Pacult
Publisher: John Wiley & Sons
ISBN: 1118045831
Category : Business & Economics
Languages : en
Pages : 312

Book Description
A Double Scotch tells the intertwined success stories of Chivas Regal and The Glenlivet—two Scotch whisky brands recognized the world-over for their unparalleled quality. Founded by Scottish grocers from Aberdeen, Chivas Regal stands as the world’s most popular prestige blended Scotch. First distilled by a pistol-packing Highlander, The Glenlivet is today the top-selling single-malt Scotch in America. F. Paul Pacult explores these two iconic spirits and tells the remarkable story of the two families who endured numerous hardships to build their brands. A business book that goes down easy, A Double Scotch tells the story of the world’s favorite whiskies, and the story of the nation and families that made them so.

Whiskey Women

Author: Fred Minnick
Publisher: Potomac Books, Inc.
ISBN: 1612345646
Category : Cooking
Languages : en
Pages : 237

Book Description
Shortly after graduating from University of Glasgow in 1934, Elizabeth “Bessie” Williamson began working as a temporary secretary at the Laphroaig Distillery on the Scottish island Islay. Williamson quickly found herself joining the boys in the tasting room, studying the distillation process, and winning them over with her knowledge of Scottish whisky. After the owner of Laphroaig passed away, Williamson took over the prestigious company and became the American spokesperson for the entire Scotch whisky industry. Impressing clients and showing her passion as the Scotch Whisky Association’s trade ambassador, she soon gained fame within the industry, becoming known as the greatest female distiller. Whiskey Women tells the tales of women who have created this industry, from Mesopotamia’s first beer brewers and distillers to America’s rough-and-tough bootleggers during Prohibition. Women have long distilled, marketed, and owned significant shares in spirits companies. Williamson’s story is one of many among the influential women who changed the Scotch whisky industry as well as influenced the American bourbon whiskey and Irish whiskey markets. Until now their stories have remained untold.

Goodness Nose

Author: Richard Paterson
Publisher: Neil Wilson Publishing
ISBN: 9781906476151
Category : Scotch whiskey
Languages : en
Pages : 0

Book Description
This is a candid insight into the art and craft of Scotch whisky blenders working with Whyte & Mackay in Glasgow.

Marketing Communications Management

Author: Paul Copley
Publisher: Routledge
ISBN: 1136380434
Category : Business & Economics
Languages : en
Pages : 447

Book Description
Marketing Communications Management: concepts and theories, cases and practice makes critical reflections on the prime issues in integrated marketing communications and is designed to encourage the reader to stop and think about key issues. The author takes a managerial approach to the subject and provides a set of frameworks that facilitate both learning and teaching. A wide range of pedagogical features is included such as sample exam questions, 'stop points', vignettes, and case studies, and a summary of key points concludes each chapter. Most organizations need some form of marketing or corporate communications and this text is designed to service both practitioners and students undertaking formal study. The author addresses strategic and critical issues that dovetail with the current interest in marketing communications as reflected in the media, with particular emphasis given to advertising and sponsorship.