Blue Ocean Shift

Author: W. Chan Kim
Publisher: Hachette Books
ISBN: 0316314056
Category : Business & Economics
Languages : en
Pages : 286

Book Description
NEW YORK TIMES BESTSELLER #1 WALL STREET JOURNAL BESTSELLER Blue Ocean Shift is the essential follow up to Blue Ocean Strategy, the classic and over 4 million copy global bestseller by world-renowned professors W. Chan Kim and Renee Mauborgne. Drawing on more than a decade of new work, Kim and Mauborgne show you how to move beyond competing, inspire your people's confidence, and seize new growth, guiding you step-by-step through how to take your organization from a red ocean crowded with competition to a blue ocean of uncontested market space. By combining the insights of human psychology with practical market-creating tools and real-world guidance, Kim and Mauborgne deliver the definitive guide to shift yourself, your team, or your organization to new heights of confidence, market creation, and growth. They show why nondisruptive creation is as important as disruption in seizing new growth. Blue Ocean Shift is packed with all-new research and examples of how leaders in diverse industries and organizations made the shift and created new markets by applying the process and tools outlined in the book. Whether you are a cash-strapped startup or a large, established company, nonprofit or national government, you will learn how to move from red to blue oceans in a way that builds your people's confidence so that they own and drive the process. With battle-tested lessons learned from successes and failures in the field, Blue Ocean Shift is critical reading for leaders, managers, and entrepreneurs alike. You'll learn what works, what doesn't, and how to avoid the pitfalls along the way. This book will empower you to succeed as you embark on your own blue ocean journey. Blue Ocean Shift is indispensable for anyone committed to building a compelling future.

Blue Ocean Leadership (Harvard Business Review Classics)

Author: W. Chan Kim
Publisher: Harvard Business Review Press
ISBN: 1633692655
Category : Business & Economics
Languages : en
Pages : 80

Book Description
Ten years ago, world-renowned professors W. Chan Kim and Renee Mauborgne broke ground by introducing "blue ocean strategy," a new model for discovering uncontested markets that are ripe for growth. In this bound version of their bestselling Harvard Business Review classic article, they apply their concepts and tools to what is perhaps the greatest challenge of leadership: closing the gulf between the potential and the realized talent and energy of employees. Research indicates that this gulf is vast: According to Gallup, 70% of workers are disengaged from their jobs. If companies could find a way to convert them into engaged employees, the results could be transformative. The trouble is, managers lack a clear understanding of what changes they could make to bring out the best in everyone. In this article, Kim and Mauborgne offer a solution to that problem: a systematic approach to uncovering, at each level of the organization, which leadership acts and activities will inspire employees to give their all, and a process for getting managers throughout the company to start doing them. Blue ocean leadership works because the managers' "customers"--that is, the people managers oversee and report to--are involved in identifying what's effective and what isn't. Moreover, the approach doesn't require leaders to alter who they are, just to undertake a different set of tasks. And that kind of change is much easier to implement and track than changes to values and mind-sets. The Harvard Business Review Classics series offers you the opportunity to make seminal Harvard Business Review articles a part of your permanent management library. Each highly readable volume contains a groundbreaking idea that continues to shape best practices and inspire countless managers around the world--and will have a direct impact on you today and for years to come.

Red Ocean Traps (Harvard Business Review Classics)

Author: W. Chan Kim
Publisher: Harvard Business Review Press
ISBN: 1633692671
Category : Business & Economics
Languages : en
Pages : 64

Book Description
As established markets become less profitable, companies increasingly need to find ways to create and capture new markets. Despite much investment and commitment, most firms struggle to do this. What, exactly, is getting in their way? World-renowned professors W. Chan Kim and Renee Mauborgne, the authors of the best-selling book Blue Ocean Strategy have spent over a decade exploring that question. They have seen that the trouble lies in managers' mental models--ingrained assumptions and theories about the way the world works. Though these models may work perfectly well in mature markets, they undermine executives' attempts to discover uncontested new spaces with ample potential (blue oceans) and keep companies firmly anchored in existing spaces where competition is bloody (red oceans). In this bound version of their bestselling Harvard Business Review classic article, they describe how to break free of these red ocean traps. To do that, managers need to: (1) Focus on attracting new customers, not pleasing current customers; (2) Worry less about segmentation and more about what different segments have in common; (3) Understand that market creation is not synonymous with either technological innovation or creative destruction; and (3) Stop focusing on premium versus low-cost strategies. The Harvard Business Review Classics series offers you the opportunity to make seminal Harvard Business Review articles a part of your permanent management library. Each highly readable volume contains a groundbreaking idea that continues to shape best practices and inspire countless managers around the world--and will have a direct impact on you today and for years to come.

The W. Chan Kim and Renée Mauborgne Blue Ocean Strategy Reader

Author: W. Chan Kim
Publisher: Harvard Business Review Press
ISBN: 1633692752
Category : Business & Economics
Languages : en
Pages : 224

Book Description
The best of W. Chan Kim and Renée Mauborgne’s articles on blue ocean strategy, all in one place. The seminal book Blue Ocean Strategy has sold over 4 million copies globally and is in print in 46 languages. But much of W. Chan Kim and Renée Mauborgne’s work on creating new market spaces was originally published in the pages of Harvard Business Review. This book brings the best of those articles together all in one place. Piece by piece, these articles explain the process of creating “blue oceans”––uncontested market spaces, untainted by competition. Kim and Mauborgne introduce tools for exploring and exploiting these markets, such as the Value Curve, the Strategy Canvas, the Price Corridor of the Mass, and the Business Model Guide—tools that have come to make up the blue ocean strategy framework. This collection also features the authors’ latest Harvard Business Review article, “Red Ocean Traps.” Whether or not you’re familiar with blue ocean strategy, this book will give you a new perspective on this important framework—and help you implement it in your organization. This volume includes the articles “Value Innovation: The Strategic Logic of High Growth,” “Fair Process: Managing in the Knowledge Economy,” “Creating New Maket Space,” “Knowing a Winning Business Idea When You See One,” “Charting Your Company’s Future,” “Tipping Point Leadership,” “Blue Ocean Strategy,” “How Strategy Shapes Structure,” “Blue Ocean Leadership,” and “Red Ocean Traps: The Mental Models That Undermine Market-Creating Strategies.”

Blue Ocean Strategy, Expanded Edition

Author: W. Chan Kim
Publisher: Harvard Business Review Press
ISBN: 1625274491
Category : Business & Economics
Languages : en
Pages : 317

Book Description
Argues against common competitive practices while outlining recommendations based on the creation of untapped market spaces with growth potential.

The Blue Revolution

Author: Nicholas Sullivan
Publisher: Island Press
ISBN: 1642832170
Category : Nature
Languages : en
Pages : 274

Book Description
Overfishing. For the world’s oceans, it’s long been a worrisome problem with few answers. Many of the global fish stocks are at a dangerous tipping point, some spiraling toward extinction. But as older fishing fleets retire and new technologies develop, a better, more sustainable way to farm this popular protein has emerged to profoundly shift the balance. The Blue Revolution tells the story of the recent transformation of commercial fishing: an encouraging change from maximizing volume through unrestrained wild hunting to maximizing value through controlled harvesting and farming. Entrepreneurs applying newer, smarter technologies are modernizing fisheries in unprecedented ways. In many parts of the world, the seafood on our plates is increasingly the product of smart decisions about ecosystems, waste, efficiency, transparency, and quality. Nicholas P. Sullivan presents this new way of thinking about fish, food, and oceans by profiling the people and policies transforming an aging industry into one that is “post-industrial”—fueled by “sea-foodies” and locavores interested in sustainable, traceable, quality seafood. Catch quotas can work when local fishers feel they have a stake in the outcome; shellfish farming requires zero inputs and restores nearshore ecosystems; new markets are developing for kelp products, as well as unloved and “underutilized” fish species. Sullivan shows how the practices of thirty years ago that perpetuated an overfishing crisis are rapidly changing. In the book’s final chapters, Sullivan discusses the global challenges to preserving healthy oceans, including conservation mechanisms, the impact of climate change, and unregulated and criminal fishing in international waters. In a fast-growing world where more people are eating more fish than ever before, The Blue Revolution brings encouraging news for conservationists and seafood lovers about the transformation of an industry historically averse to change, and it presents fresh inspiration for entrepreneurs and investors eager for new opportunities in a blue-green economy.

Blue Ocean Classics

Author: W. Chan Kim
Publisher: Harvard Business Press
ISBN: 163369738X
Category : Business & Economics
Languages : en
Pages : 81

Book Description
The collection you need to create more blue oceans. W. Chan Kim and Renee Mauborgne changed the field of strategy and the language of business with their pathbreaking "blue ocean strategy," a model for creating uncontested markets that unlock new demand and new opportunities for growth. This book brings together three of their classic blue ocean strategy articles, all first published in Harvard Business Review. "Blue Ocean Strategy" highlights the distinct differences between market-competing (red ocean) and market-creating (blue ocean) strategy and what it takes to create the new markets of tomorrow. In "Red Ocean Traps," Kim and Mauborgne reveal the faulty assumptions that keep managers tethered to existing overcrowded markets (red oceans). "Blue Ocean Leadership" applies the concepts and analytic frameworks of blue ocean strategy to an innovative leadership approach that releases employees' untapped talent and energy while conserving their most precious resource--time. This collection is the ideal start, or refresher, for creating more blue oceans.

Energy and Climate Change

Author: Michael Stephenson
Publisher: Elsevier
ISBN: 0128120223
Category : Science
Languages : en
Pages : 208

Book Description
Energy and Climate Change: An Introduction to Geological Controls, Interventions and Mitigations examines the Earth system science context of the formation and use of fossil fuel resources, and the implications for climate change. It also examines the historical and economic trends of fossil fuel usage and the ways in which these have begun to affect the natural system (i.e., the start of the Anthropocene). Finally, the book examines the effects we might expect in the future looking at evidence from the "deep time" past, and looks at ways to mitigate climate change by using negative emissions technology (e.g. bioenergy and carbon capture and storage, BECCS), but also by adapting to perhaps a higher than "two degree world," particularly in the most vulnerable, developing countries. Energy and Climate Change is an essential resource for geoscientists, climate scientists, environmental scientists, and students; as well as policy makers, energy professionals, energy statisticians, energy historians and economists. - Provides an overarching narrative linking Earth system science with an integrated approach to energy and climate change - Includes a unique breadth of coverage from modern to "deep time" climate change; from resource geology to economics; from climate change mitigation to adaptation; and from the industrial revolution to the Anthropocene - Readable, accessible, and well-illustrated, giving the reader a clear overview of the topic

Orbit-Shifting Innovation

Author: Rajiv Narang
Publisher: Kogan Page Publishers
ISBN: 0749468769
Category : Business & Economics
Languages : en
Pages : 312

Book Description
"The Dynamics Of Ideas That Create History" Orbit-shifting innovation happens when an area that needs transformation meets an innovator with the will and the desire to create, and not follow, history. At the heart of every orbit-shifting innovation is the breakthrough that achieves a transformative impact. Businesses, social enterprises and even governments need orbit-shifting ideas to create a transformative impact. But how does that ground breaking idea come about, and what translates it into actuality? Charting the vast global landscape of orbit-shifting innovation and using unique examples from prominent businesses, the social sector, entrepreneurs and public services - spread across US, UK, Europe, Africa and Asia - the authors build insight into the key drivers behind taking on a transformative challenge and provide a unique framework to navigate the pitfalls and challenges in making it happen. Orbit-shifting innovation empowers everyone to overcome the obstacles to innovation and provides the tools to maximize the impact of transformative change. The inspirational examples and tools for success compel leaders and entrepreneurs to not only pursue impossible challenges but lead the successful journey from conception of an orbit-shifting idea to actually creating history.

The Invisible Actor

Author: Yoshi Oida
Publisher: Bloomsbury Publishing
ISBN: 1350148288
Category : Drama
Languages : en
Pages : 123

Book Description
The Invisible Actor presents the captivating and unique methods of the distinguished Japanese actor and director, Yoshi Oida. While a member of Peter Brook's theatre company in Paris, Yoshi Oida developed a masterful approach to acting that combined the oriental tradition of supreme and studied control with the Western performer's need to characterise and expose depths of emotion. Written with Lorna Marshall, Yoshi Oida explains that once the audience becomes openly aware of the actor's method and becomes too conscious of the actor's artistry, the wonder of performance dies. The audience must never see the actor but only his or her performance. Throughout Lorna Marshall provides contextual commentary on Yoshi Oida's work and methods. In a new foreword to accompany the Bloomsbury Revelations edition, Yoshi Oida revisits the questions that have informed his career as an actor and explores how his skilful approach to acting has shaped the wider contours of his life.