Vintage Advertising

Author: Julie Anne Lambert
Publisher:
ISBN: 9781851245406
Category : Commercial art
Languages : en
Pages : 0

Book Description
How did the advertisers of the past sell magnetic corsets, carbolic smoke balls or even the first televisions? Which celebrities endorsed products? How did innovations in printing techniques and packaging design play a part in the evolution of advertising? And what can these items tell us about transport, war, politics and even the royal family?'Vintage Advertising: An A to Z' takes a fresh look at historical advertising through a series of thematic and chronological juxtapositions. Richly illustrated from the John Johnson Collection of Printed Ephemera at the Bodleian Library, this book features a range of topics from Art to Zeitgeist, showcasing how nineteenth- and early twentieth-century advertisements often capture the spirit of their age and can be rich repositories of information about our past.

Ad Boy

Author: Warren Dotz
Publisher:
ISBN: 1580089844
Category : Business & Economics
Languages : en
Pages : 180

Book Description
More than 450 American ad characters, industry icons, and product personalities hailing from the 1950s, '60s, and '70s pack the pages of this vibrant, vintage collection. The postwar economic boom launched a generation of charming, cheeky, and relentlessly cheerful critters and characters that found their way into our homes--and our hearts--in print, on television, and on packaging. Some took detours that reflected the times (Elsie the Cow was sent into outer space in 1958). Some were fashion victims who survived (remember hippy Hush Puppies, circa 1969?). And some are no longer with us (the Frito Bandito was finally brought to justice in 1971). These endearingly offbeat characters are as fresh and entertaining today as they were creatively inspired in decades past.

Full-Color Vintage Advertising Illustrations

Author: Dover
Publisher: Courier Corporation
ISBN: 0486998274
Category : Design
Languages : en
Pages : 52

Book Description
"A treasury of timeless styles features colorful ads from a bygone era"--P. [4] of cover.

Vintage Advertising Art and Design

Author: J. N. Halsted
Publisher: Courier Corporation
ISBN: 0486491196
Category : Design
Languages : en
Pages : 128

Book Description
This comprehensive volume contains all the essentials for creating ads with a retro look and feel. Drawn from typographic sourcebooks as well as sign-painting manuals of the early 20th century, the contents include a wealth of borders, frames, images, and typographic elements for re-creating authentic styles of the 1890s–1920s.

Vintage Cookbooks and Advertising Leaflets

Author: Sandra J. Norman
Publisher: Schiffer Publishing
ISBN: 9780764306211
Category : Cooking
Languages : en
Pages : 0

Book Description
Pictorial review and price guide with over 850 color photographs of cookery pamphlets and advertising from the 1860s to the 1950s. Through these materials, food companies achieved brand name exposure while providing consumers with new ways to use their products. Featured are chapters on brand-name foods, wartime-era cookbooks, black memorabilia, die-cut books, children's books, and more.

Vintage Food Ads

Author: Robert Henriksen
Publisher: Createspace Independent Publishing Platform
ISBN: 9781727645705
Category :
Languages : en
Pages : 340

Book Description
Vintage Food Ads , Over 400 ads from the 20th century. This book features advertising from some of the most prestigious companies of the day.as well as supermarket newspaper sales get a glimpse of the prices of yesteryear. See if you can spot a few who still produce products 100 years later.

Vintage Brooklyn Auto Ads

Author: Robert Henriksen
Publisher: Createspace Independent Publishing Platform
ISBN: 9781727577082
Category :
Languages : en
Pages : 292

Book Description
If you are into vintage cars, this is the book for you! If you are into vintage car advertising, this is definitely the book for you. The Vintage Car Show releases a 4-volume series, Vintage Brooklyn Auto Ads. These ads are from the "heydays" of Brooklyn and the automotive industry. The books are a mother load of vintage automotive advertisements. For more automotive history visit the website thevintagecarshow.com Vintage Brooklyn Auto Ads 4 has over 350 ads and pictures ..different ads in each book, from the early days of the automobile up to the 50s, with dealership ads, used car ads, oil ads, gasoline ads, tire ads, etc. It contains some clever and creative advertising, as well. THIS IS THE SAME AS VINTAGE AUTO ADS VOL 4.. JUST USING TWO DIFFERENT COVERS FOR MARKETING PURPOSES

Ogilvy on Advertising

Author: David Ogilvy
Publisher: Vintage
ISBN: 0804170053
Category : Social Science
Languages : en
Pages : 613

Book Description
A candid and indispensable primer on all aspects of advertising from the man Time has called "the most sought after wizard in the business." Told with brutal candor and prodigal generosity, David Ogilvy reveals: • How to get a job in advertising • How to choose an agency for your product • The secrets behind advertising that works • How to write successful copy—and get people to read it • Eighteen miracles of research • What advertising can do for charities And much, much more.

Brooklyn Vintage Ads

Author: Robert Henriksen
Publisher: Createspace Independent Publishing Platform
ISBN: 9781727856613
Category :
Languages : en
Pages : 328

Book Description
Brooklyn vintage Ads is a 17-volume set of ads from the 20th century(late 1800's to 1950), Great for the Brooklyn history buff or advertiser in your life, get a glimpse back on a lot of new inventions and products, and check out the food and cloths prices.. This set features advertising from some of the most prestigious companies of the day. See if you can spot a few who still produce products 100 years later. OVER 300 ADS IN EACH BOOK, no two books are the same, ads are randomly selected.. Here are just a few categories, Super Market Ads, Airlines & Aircraft, Alcohol, Beauty & Hygiene, Books & Magazines, Candy, Cars, Celebrities, Clothes, Coke, Phone & Communication, Drinks, TV & Electronics, Movies & Entertainment, Food, Furniture, Household, Jewelry & Watches, Kids & Babies, Medicine, Music, Oil& Gas, Perfume, Restaurants, Shaving, Sports, Cigarettes & Tobacco, Tools & Gadgets, Toys, Transportation, Travel, Want ads, For Sale, Apts to Let cars for sale and many more!! And for a car buff in your life check out our 4 v

The Art of Advertising

Author: Julie Anne Lambert
Publisher:
ISBN: 9781851245383
Category : Antiques & Collectibles
Languages : en
Pages : 0

Book Description
Exploring the developing practice of advertising in the nineteenth and early twentieth centuries, The Art of Advertising presents illuminating essays alongside striking illustrations from the John Johnson Collection of Printed Ephemera. Featuring rarely-seen images from the 1700s to the 1900s by a wide range of artists, including influential illustrators such as John Hassall and Dudley Hardy, this attractive book invites us to consider both the intended and unintended messages of the advertisements of the past. During this period, advertisers pushed the boundaries of a new medium by exploring innovative printing techniques, manipulating language, inspiring new art forms, and introducing advertising to unexpected formats such as calendars, bookmarks, and games. This collection of essays examines the extent to which these standalone advertisements--which have survived by chance and are now divorced from their original purpose--provide information not just on the sometimes bizarre products being sold, but also on class, gender, Britishness, war, fashion, and shopping. Starting with the genesis of an advertisement through the creation of text, image, print and format, the authors go on to examine the changing profile of the consumer, notably the rise of the middle classes, and the way in which manufacturers and retailers identified and targeted their markets. Finally, they look at advertisements as documents that both reveal and conceal details about society, politics, and local history. With contributions from Michael Twyman, Lynda Mugglestone, Helen Clifford, Ashley Jackson, and David Tomkins, The Art of Advertising is a richly informative assessment of the role advertising plays in our culture.