Get to the Point!

Author: Joel Schwartzberg
Publisher: Berrett-Koehler Publishers
ISBN: 1523094125
Category : Business & Economics
Languages : en
Pages : 129

Book Description
In this indispensable guide for anyone who must communicate in speech or writing, Schwartzberg shows that most of us fail to convince because we don't have a point-a concrete contention that we can argue, defend, illustrate, and prove. He lays out, step-by-step, how to develop one. In Joel's Schwartzberg's ten-plus years as a strategic communications trainer, the biggest obstacle he's come across-one that connects directly to nervousness, stammering, rambling, and epic fail-is that most speakers and writers don't have a point. They typically have just a title, a theme, a topic, an idea, an assertion, a catchphrase, or even something much less. A point is something more. It's a contention you can propose, argue, defend, illustrate, and prove. A point offers a position of potential value. Global warming is real is not a point. Scientific evidence shows that global warming is a real, human-generated problem that will have a devastating environmental and financial impact is a point. When we have a point, our influence snaps into place. We communicate belief, conviction, and urgency. This book shows you how to identify your point, leverage it, stick to it, and sell it and how to train others to identify and successfully make their own points.

How to Get Your Point Across in 30 Seconds Or Less

Author: Milo O. Frank
Publisher: Simon and Schuster
ISBN: 0671727524
Category : Business & Economics
Languages : en
Pages : 132

Book Description
Learn how to get your listener’s attention, keep her interest, and make your point—all in thirty seconds! Milo Frank, America’s foremost business communications consultant, shows you how to focus your objectives, utilize the “hook” technique, use the secrets of TV and advertising writers, tell terrific anecdotes that make your point, shine in meetings and question-and-answer sessions, and more! These proven techniques give you the edge that successful people share—the art of communicating quickly, precisely, and powerfully!

Get to the Point

Author: Karen E. Berg
Publisher:
ISBN: 9780787222321
Category : Public speaking
Languages : en
Pages : 260

Book Description
The complete guide to making effective presentations. The proven program that helps you fight performance anxiety - and communicate with confidence and ease. Teaches you how to say what you meand and get what you want.

Get to the Point!

Author: Artie Almeida
Publisher:
ISBN: 9781429127790
Category : Music
Languages : en
Pages : 88

Book Description
Grades K-3 Playing meets pedagogy in this collection of powerfully productive lesson plans, precision-crafted by Artie Almeida and Katie Grace Miller. Using the manipulatives that are at the core of this resource, your students will point their way to an understanding of numerous music concepts.

The Language of Leadership

Author: Joel Schwartzberg
Publisher: Berrett-Koehler Publishers
ISBN: 1523092416
Category : Business & Economics
Languages : en
Pages : 145

Book Description
The impression you make as a leader has the power to build, enhance, or sabotage your authority and ideas. Discover how to convey the essence of leadership with every interaction. Every communication leaders make—speaking, writing, posting, sharing, and even listening—has the power to either secure or sabotage their impact. But wanting to inspire and engage their team and knowing how to do it are two different things. In this book, Joel Schwartzberg suggests mindsets, tactics, tips, and examples to help readers reach that goal using the most powerful leadership tool available: a leader's voice. Whether managers are giving speeches, telling stories, sending emails, posting messages, recording videos, or running Zoom meetings, these are essential tools for establishing authority and galvanizing an audience. Readers will learn how to inspire instead of inform, communicate with purpose and power, and sell—not just share—their most important ideas.

Healthy Tipping Point

Author: Caitlin Boyle
Publisher: Penguin
ISBN: 1101586648
Category : Health & Fitness
Languages : en
Pages : 298

Book Description
Start small for big results with this inspiring guide to lifelong wellness—from popular health blogger and author of Operation Beautiful. In Healthy Tipping Point, Caitlin Boyle shares the down-to-earth philosophy and authoritative advice that has made her websites so popular. Believing that reaching a tipping point means much more than tipping the scales, Boyle helps readers find their personal ideal balance in food, fitness, love, and life, in a breakthrough program organized around three shifts: • Get Real: Challenge negative-thought patterns to create space for success • Eat Clean: Ditch conventional “diet” advice and follow a simple eating plan tailored to keep energy high, while helping the environment—including forty-five delicious vegetarian recipes for foodies on the go • Embrace Strength: Commit to a high-powered fitness program designed to help one learn to love exercise and build a strong, lean body—with targeted guidance for novice runners, bikers, swimmers, and others Featuring twenty inspiring success stories and photos of people who have transformed their lives, the book proves that a healthy body is absolutely attainable. Healthy living and a healthy self-image go hand in hand. For anyone who struggles to get fit, Healthy Tipping Point provides the drive to thrive.

Doublespeak Defined

Author: William D. Lutz
Publisher: HarperPB
ISBN: 9780062734129
Category : Language Arts & Disciplines
Languages : en
Pages : 192

Book Description
In an increasingly Orwellian world, everyone should be armed with this hilarious, slyly subversive deconstruction of the slippery locutions of spinmeisters from all walks of public life. Doublespeak guru William Lutz (Doublespeak, The New Doublespeak) is uniquely qualified to bring you this supremely funny expos‚ of the juiciest ways THEY are trying to bamboozle you! A sampling of Doublespeak Defined: Bald n./ :hair disadvantaged Men in Japan aren't bald; they're "hair disadvantaged," according to The Japan Economic Journal. Diet n./ :1.nutrional avoidance therapy 2. caloric reduction program Frozen adj./ :1 deep chilled 2. fresh 3. hard chilled 4. previously frozen The USDA considers processed chickens "fresh," not frozen, if they have been chilled to 28 degrees Fahrenheit. Chickens so processed have not been frozen but "deep chilled." Light Switch n./ :ideogram illumination intensity adjustment potentiometer Waste paper basket n./ :user-friendly, space-effective, flexible desk side sortation unit Government officials in Toronto, Canada, paid $123.80 (Canadian) each for these items.

When My Worries Get Too Big!

Author:
Publisher: AAPC Publishing
ISBN: 9781931282925
Category : Education
Languages : en
Pages : 50

Book Description
Presents ways for young children with anxiety to recognize when they are losing control and constructive ways to deal with it.

Word Wise

Author: Will Jelbert
Publisher: Hachette UK
ISBN: 0762499672
Category : Self-Help
Languages : en
Pages : 206

Book Description
Supercharge your speech to get what you want out of every conversation with this fun and practical guide to verbal vividness. An eye-opening guide on how we talk and write to one another, Word Wise explores 400+ of the most common cases of word trash (filler words, hyperbole, and abstractions) and word power (verbs of action, ear candy, onomatopoeia). Examining social media, the language of Donald Trump, AI language research, and heard-on-the-street lingo, communication expert Will Jelbert offers simple and concrete recommendations for improving your own vernacular. With wit, practical applications, and a small dose of grammar, Word Wise will help you communicate more effectively at home, at work, and online.

Get to the Point

Author: Chris Stoakes
Publisher:
ISBN: 9780957494633
Category : Commercial correspondence
Languages : en
Pages : 88

Book Description
Writing is one of the key factors in professional success. It is one of the ways in which managers appraise you. Write well and clients and colleagues will rate you. Write poorly and you could harm your prospects. This book explains how to write well in the workplace. Christopher Stoakes is a lawyer and trainer acclaimed for his concise style