Author: Michael D. Smith
Publisher: MIT Press
ISBN: 0262534525
Category : Business & Economics
Languages : en
Pages : 229
Book Description
How big data is transforming the creative industries, and how those industries can use lessons from Netflix, Amazon, and Apple to fight back. “[The authors explain] gently yet firmly exactly how the internet threatens established ways and what can and cannot be done about it. Their book should be required for anyone who wishes to believe that nothing much has changed.” —The Wall Street Journal “Packed with examples, from the nimble-footed who reacted quickly to adapt their businesses, to laggards who lost empires.” —Financial Times Traditional network television programming has always followed the same script: executives approve a pilot, order a trial number of episodes, and broadcast them, expecting viewers to watch a given show on their television sets at the same time every week. But then came Netflix's House of Cards. Netflix gauged the show's potential from data it had gathered about subscribers' preferences, ordered two seasons without seeing a pilot, and uploaded the first thirteen episodes all at once for viewers to watch whenever they wanted on the devices of their choice. In this book, Michael Smith and Rahul Telang, experts on entertainment analytics, show how the success of House of Cards upended the film and TV industries—and how companies like Amazon and Apple are changing the rules in other entertainment industries, notably publishing and music. We're living through a period of unprecedented technological disruption in the entertainment industries. Just about everything is affected: pricing, production, distribution, piracy. Smith and Telang discuss niche products and the long tail, product differentiation, price discrimination, and incentives for users not to steal content. To survive and succeed, businesses have to adapt rapidly and creatively. Smith and Telang explain how. How can companies discover who their customers are, what they want, and how much they are willing to pay for it? Data. The entertainment industries, must learn to play a little “moneyball.” The bottom line: follow the data.
Summary and Analysis of Streaming, Sharing, Stealing: Big Data and the Future of Entertainment
Author: Worth Books
Publisher: Open Road Media
ISBN: 1504044282
Category : Business & Economics
Languages : en
Pages : 35
Book Description
So much to read, so little time? This brief overview of Streaming, Sharing, Stealing tells you what you need to know—before or after you read Michael D. Smith’s and Rahul Telang’s book. Crafted and edited with care, Worth Books set the standard for quality and give you the tools you need to be a well-informed reader. This short summary and analysis of Michael D. Smith and Rahul Telang’s Streaming, Sharing, Stealing includes: Historical context Chapter-by-chapter summaries Character profiles Important quotes Fascinating trivia Glossary of terms Supporting material to enhance your understanding of the original work About Streaming, Sharing, Stealing by Michael D. Smith and Rahul Telang: There is a new world order in the entertainment industry. Digital technology has contributed to an explosion of content in the entertainment business as Netflix, Amazon, and Apple upend traditional entertainment, changing the way in which television, film, music, and books are made and consumed. In Streaming, Sharing, Stealing: Big Data and the Future of Entertainment, authors Smith and Telang document this massive change and demonstrate conclusively that making data-driven decisions and understanding customer behavior are the keys to the new marketplace. The summary and analysis in this ebook are intended to complement your reading experience and bring you closer to a great work of nonfiction.
Publisher: Open Road Media
ISBN: 1504044282
Category : Business & Economics
Languages : en
Pages : 35
Book Description
So much to read, so little time? This brief overview of Streaming, Sharing, Stealing tells you what you need to know—before or after you read Michael D. Smith’s and Rahul Telang’s book. Crafted and edited with care, Worth Books set the standard for quality and give you the tools you need to be a well-informed reader. This short summary and analysis of Michael D. Smith and Rahul Telang’s Streaming, Sharing, Stealing includes: Historical context Chapter-by-chapter summaries Character profiles Important quotes Fascinating trivia Glossary of terms Supporting material to enhance your understanding of the original work About Streaming, Sharing, Stealing by Michael D. Smith and Rahul Telang: There is a new world order in the entertainment industry. Digital technology has contributed to an explosion of content in the entertainment business as Netflix, Amazon, and Apple upend traditional entertainment, changing the way in which television, film, music, and books are made and consumed. In Streaming, Sharing, Stealing: Big Data and the Future of Entertainment, authors Smith and Telang document this massive change and demonstrate conclusively that making data-driven decisions and understanding customer behavior are the keys to the new marketplace. The summary and analysis in this ebook are intended to complement your reading experience and bring you closer to a great work of nonfiction.
Summary of Michael D. Smith & Rahul Telang's Streaming, Sharing, Stealing
Author: Milkyway Media
Publisher: Milkyway Media
ISBN:
Category : Study Aids
Languages : en
Pages : 23
Book Description
Buy now to get the main key ideas from Michael D. Smith & Rahul Telang's Streaming, Sharing, Stealing In Streaming Sharing Stealing (2016), Michael Smith and Rahul Telang describe how the film, television, music, and book industries have been revolutionized, especially by companies such as Apple and Amazon. In light of the unparalleled technological disruption that the entertainment sector is witnessing, companies must swiftly but innovatively adjust in order to survive and prosper. Smith and Telang, who are experts in the field of entertainment analytics, offer insights into how this can be achieved.
Publisher: Milkyway Media
ISBN:
Category : Study Aids
Languages : en
Pages : 23
Book Description
Buy now to get the main key ideas from Michael D. Smith & Rahul Telang's Streaming, Sharing, Stealing In Streaming Sharing Stealing (2016), Michael Smith and Rahul Telang describe how the film, television, music, and book industries have been revolutionized, especially by companies such as Apple and Amazon. In light of the unparalleled technological disruption that the entertainment sector is witnessing, companies must swiftly but innovatively adjust in order to survive and prosper. Smith and Telang, who are experts in the field of entertainment analytics, offer insights into how this can be achieved.
Tap
Author: Anindya Ghose
Publisher: MIT Press
ISBN: 0262340410
Category : Business & Economics
Languages : en
Pages : 242
Book Description
How the smartphone can become a personal concierge (not a stalker) in the mobile marketing revolution of smarter companies, value-seeking consumers, and curated offers. Consumers create a data trail by tapping their phones; businesses can tap into this trail to harness the power of the more than three trillion dollar mobile economy. According to Anindya Ghose, a global authority on the mobile economy, this two-way exchange can benefit both customers and businesses. In Tap, Ghose welcomes us to the mobile economy of smartphones, smarter companies, and value-seeking consumers. Drawing on his extensive research in the United States, Europe, and Asia, and on a variety of real-world examples from companies including Alibaba, China Mobile, Coke, Facebook, SK Telecom, Telefónica, and Travelocity, Ghose describes some intriguingly contradictory consumer behavior: people seek spontaneity, but they are predictable; they find advertising annoying, but they fear missing out; they value their privacy, but they increasingly use personal data as currency. When mobile advertising is done well, Ghose argues, the smartphone plays the role of a personal concierge—a butler, not a stalker. Ghose identifies nine forces that shape consumer behavior, including time, crowdedness, trajectory, and weather, and he examines these how these forces operate, separately and in combination. With Tap, he highlights the true influence mobile wields over shoppers, the behavioral and economic motivations behind that influence, and the lucrative opportunities it represents. In a world of artificial intelligence, augmented and virtual reality, wearable technologies, smart homes, and the Internet of Things, the future of the mobile economy seems limitless.
Publisher: MIT Press
ISBN: 0262340410
Category : Business & Economics
Languages : en
Pages : 242
Book Description
How the smartphone can become a personal concierge (not a stalker) in the mobile marketing revolution of smarter companies, value-seeking consumers, and curated offers. Consumers create a data trail by tapping their phones; businesses can tap into this trail to harness the power of the more than three trillion dollar mobile economy. According to Anindya Ghose, a global authority on the mobile economy, this two-way exchange can benefit both customers and businesses. In Tap, Ghose welcomes us to the mobile economy of smartphones, smarter companies, and value-seeking consumers. Drawing on his extensive research in the United States, Europe, and Asia, and on a variety of real-world examples from companies including Alibaba, China Mobile, Coke, Facebook, SK Telecom, Telefónica, and Travelocity, Ghose describes some intriguingly contradictory consumer behavior: people seek spontaneity, but they are predictable; they find advertising annoying, but they fear missing out; they value their privacy, but they increasingly use personal data as currency. When mobile advertising is done well, Ghose argues, the smartphone plays the role of a personal concierge—a butler, not a stalker. Ghose identifies nine forces that shape consumer behavior, including time, crowdedness, trajectory, and weather, and he examines these how these forces operate, separately and in combination. With Tap, he highlights the true influence mobile wields over shoppers, the behavioral and economic motivations behind that influence, and the lucrative opportunities it represents. In a world of artificial intelligence, augmented and virtual reality, wearable technologies, smart homes, and the Internet of Things, the future of the mobile economy seems limitless.
Lifelong Kindergarten
Author: Mitchel Resnick
Publisher: MIT Press
ISBN: 0262536137
Category : Education
Languages : en
Pages : 203
Book Description
How lessons from kindergarten can help everyone develop the creative thinking skills needed to thrive in today's society. In kindergartens these days, children spend more time with math worksheets and phonics flashcards than building blocks and finger paint. Kindergarten is becoming more like the rest of school. In Lifelong Kindergarten, learning expert Mitchel Resnick argues for exactly the opposite: the rest of school (even the rest of life) should be more like kindergarten. To thrive in today's fast-changing world, people of all ages must learn to think and act creatively—and the best way to do that is by focusing more on imagining, creating, playing, sharing, and reflecting, just as children do in traditional kindergartens. Drawing on experiences from more than thirty years at MIT's Media Lab, Resnick discusses new technologies and strategies for engaging young people in creative learning experiences. He tells stories of how children are programming their own games, stories, and inventions (for example, a diary security system, created by a twelve-year-old girl), and collaborating through remixing, crowdsourcing, and large-scale group projects (such as a Halloween-themed game called Night at Dreary Castle, produced by more than twenty kids scattered around the world). By providing young people with opportunities to work on projects, based on their passions, in collaboration with peers, in a playful spirit, we can help them prepare for a world where creative thinking is more important than ever before.
Publisher: MIT Press
ISBN: 0262536137
Category : Education
Languages : en
Pages : 203
Book Description
How lessons from kindergarten can help everyone develop the creative thinking skills needed to thrive in today's society. In kindergartens these days, children spend more time with math worksheets and phonics flashcards than building blocks and finger paint. Kindergarten is becoming more like the rest of school. In Lifelong Kindergarten, learning expert Mitchel Resnick argues for exactly the opposite: the rest of school (even the rest of life) should be more like kindergarten. To thrive in today's fast-changing world, people of all ages must learn to think and act creatively—and the best way to do that is by focusing more on imagining, creating, playing, sharing, and reflecting, just as children do in traditional kindergartens. Drawing on experiences from more than thirty years at MIT's Media Lab, Resnick discusses new technologies and strategies for engaging young people in creative learning experiences. He tells stories of how children are programming their own games, stories, and inventions (for example, a diary security system, created by a twelve-year-old girl), and collaborating through remixing, crowdsourcing, and large-scale group projects (such as a Halloween-themed game called Night at Dreary Castle, produced by more than twenty kids scattered around the world). By providing young people with opportunities to work on projects, based on their passions, in collaboration with peers, in a playful spirit, we can help them prepare for a world where creative thinking is more important than ever before.
Over the Top
Author: Alan Wolk
Publisher: Createspace Independent Publishing Platform
ISBN: 9781514139011
Category : Digital video
Languages : en
Pages : 0
Book Description
Television is the last mass medium to be disrupted by the Internet. Given the intricacies of the industry, it's also going to be the most resistant to change. Alan Wolk, an industry veteran and longtime analyst and observer, lays out how the television industry is adapting to the digital era, explaining what's really happening in a tone that will appeal to laypeople and insiders alike. In the first section, Wolk takes us through how the industry works today, focusing on how the various players actually make money and who pays who for what. The next section deals with the changes that are taking place in the industry today-everything from time shifting to binge viewing to cord cutting-and how those changes are starting to create some seismic shifts. In the final section, Wolk reveals his predictions for the future and what the industry will look like in ten years time. Andrew Wallenstein, co-editor-in-chief of Variety says "Alan Wolk is one of the most insightful observers writing about the media business today. There's no better expert to help you navigate the confusing, complicated nexus of TV and the Internet." David Zaslav, President and CEO of Discovery Communications says "Alan Wolk has a deep understanding of the complex nature of television today... this is a fantastic primer of the business and one of the most educated perspectives on the future of our rapidly evolving industry." Adweek says "If you know anything about television, you probably know Alan Wolk." Writing in a cover story for The New York Review of Books, Slate Editor-In-Chief Jacob Weisberg said "[to find an evidence-based analysis] [a]n excellent place to start is Alan Wolk's book Over the Top: How the Internet Is (Slowly but Surely) Changing the Television Industry.
Publisher: Createspace Independent Publishing Platform
ISBN: 9781514139011
Category : Digital video
Languages : en
Pages : 0
Book Description
Television is the last mass medium to be disrupted by the Internet. Given the intricacies of the industry, it's also going to be the most resistant to change. Alan Wolk, an industry veteran and longtime analyst and observer, lays out how the television industry is adapting to the digital era, explaining what's really happening in a tone that will appeal to laypeople and insiders alike. In the first section, Wolk takes us through how the industry works today, focusing on how the various players actually make money and who pays who for what. The next section deals with the changes that are taking place in the industry today-everything from time shifting to binge viewing to cord cutting-and how those changes are starting to create some seismic shifts. In the final section, Wolk reveals his predictions for the future and what the industry will look like in ten years time. Andrew Wallenstein, co-editor-in-chief of Variety says "Alan Wolk is one of the most insightful observers writing about the media business today. There's no better expert to help you navigate the confusing, complicated nexus of TV and the Internet." David Zaslav, President and CEO of Discovery Communications says "Alan Wolk has a deep understanding of the complex nature of television today... this is a fantastic primer of the business and one of the most educated perspectives on the future of our rapidly evolving industry." Adweek says "If you know anything about television, you probably know Alan Wolk." Writing in a cover story for The New York Review of Books, Slate Editor-In-Chief Jacob Weisberg said "[to find an evidence-based analysis] [a]n excellent place to start is Alan Wolk's book Over the Top: How the Internet Is (Slowly but Surely) Changing the Television Industry.
The End of the CBC?
Author: David Taras
Publisher: University of Toronto Press
ISBN: 1487593546
Category : Social Science
Languages : en
Pages : 234
Book Description
The End of the CBC? is about three overlapping crises: the crisis that has enveloped the CBC, the crisis of news, and the crisis of democracy. The emergence of platforms such as Google, Facebook, Twitter, and Netflix, the hyper-targeting of individual users through data analytics, the development of narrow online identity communities, and the rise of an attention economy have changed the media landscape in dramatic ways. Describing the failure of successive governments to address problems faced by the public broadcaster, this book explains how the CBC lost its place in sports, drama, and entertainment. Taras and Waddell propose a way forward for the CBC – one in which the corporation concentrates its resources on news and current affairs and re-establishes a reputation for depth and quality.
Publisher: University of Toronto Press
ISBN: 1487593546
Category : Social Science
Languages : en
Pages : 234
Book Description
The End of the CBC? is about three overlapping crises: the crisis that has enveloped the CBC, the crisis of news, and the crisis of democracy. The emergence of platforms such as Google, Facebook, Twitter, and Netflix, the hyper-targeting of individual users through data analytics, the development of narrow online identity communities, and the rise of an attention economy have changed the media landscape in dramatic ways. Describing the failure of successive governments to address problems faced by the public broadcaster, this book explains how the CBC lost its place in sports, drama, and entertainment. Taras and Waddell propose a way forward for the CBC – one in which the corporation concentrates its resources on news and current affairs and re-establishes a reputation for depth and quality.
MUBI and the Curation Model of Video on Demand
Author: Mattias Frey
Publisher: Springer Nature
ISBN: 3030800768
Category : Performing Arts
Languages : en
Pages : 168
Book Description
Subscription video on demand (SVOD) represents the fastest-growing means to consume films and series. Although market leaders Netflix and Amazon Prime have received much scholarly attention for the way that they use algorithms and big data to connect users to content, there is another significant, relatively unexamined model: curation-style services such as BFI Player, IFC Unlimited, the Criterion Channel or MUBI — the latter, which forms the focus of this book, claims to be the world's most subscribed independent video on demand service. These platforms take advantage of common anxieties about algorithms, cultural surplus and filter bubbles to promote discovery, human-generated recommendations and quality over quantity of content. Deploying an original, holistic methodology that includes analysis of technological affordances, marketing rhetoric, business models, interviews with company executives and a qualiquantitative audience study, this book critically analyses MUBI as a way to understand this particular mode of content aggregation, cultural recommendation, choice architecture and community building. Curation services address a real, but decidedly circumscribed gap in the market. Ultimately, MUBI offers film, media and business scholars an instructive example of the fate of art cinema and media diversity in a digital culture increasingly dominated by a few giant tech companies.
Publisher: Springer Nature
ISBN: 3030800768
Category : Performing Arts
Languages : en
Pages : 168
Book Description
Subscription video on demand (SVOD) represents the fastest-growing means to consume films and series. Although market leaders Netflix and Amazon Prime have received much scholarly attention for the way that they use algorithms and big data to connect users to content, there is another significant, relatively unexamined model: curation-style services such as BFI Player, IFC Unlimited, the Criterion Channel or MUBI — the latter, which forms the focus of this book, claims to be the world's most subscribed independent video on demand service. These platforms take advantage of common anxieties about algorithms, cultural surplus and filter bubbles to promote discovery, human-generated recommendations and quality over quantity of content. Deploying an original, holistic methodology that includes analysis of technological affordances, marketing rhetoric, business models, interviews with company executives and a qualiquantitative audience study, this book critically analyses MUBI as a way to understand this particular mode of content aggregation, cultural recommendation, choice architecture and community building. Curation services address a real, but decidedly circumscribed gap in the market. Ultimately, MUBI offers film, media and business scholars an instructive example of the fate of art cinema and media diversity in a digital culture increasingly dominated by a few giant tech companies.
Broadcasting in Japan
Author: Hitoshi Mitomo
Publisher: Springer Nature
ISBN: 981194699X
Category : Business & Economics
Languages : en
Pages : 295
Book Description
This book provides an analysis of the various challenges and opportunities facing the Japanese broadcasting industry. It is the first book in English that explores how Japanese broadcasting, especially commercial broadcasting, fulfills its social mission under the threat of the increased popularity of Internet-based media services as it reexamines the role and nature of broadcasting. During a series of disasters and the spread of the new coronavirus in Japan, while varied media connected people and supported socio-economic activities, broadcasting continued to be the most trusted. However, as Internet media attract increasing attention, the trend in broadcast viewership is downward. Commercial broadcasting, in particular, will be strongly affected by that trend and the impact of the shrinking population. Recognizing that such dramatic technological and environmental changes are under way, in addition to the eleven researchers participating in the visiting researcher committee at the Research Institute of the Japan Commercial Broadcasters Association (JBA), four research collaborators and the secretariat (director of the JBA) have contributed to this book. They have taken up issues related to challenges and opportunities for the broadcasting industry based on their respective areas of awareness of the problems, including policies for broadcasting, fake news, disaster responses, viewer trust in television programs, competition with Internet-based services, and the business model for broadcasting.
Publisher: Springer Nature
ISBN: 981194699X
Category : Business & Economics
Languages : en
Pages : 295
Book Description
This book provides an analysis of the various challenges and opportunities facing the Japanese broadcasting industry. It is the first book in English that explores how Japanese broadcasting, especially commercial broadcasting, fulfills its social mission under the threat of the increased popularity of Internet-based media services as it reexamines the role and nature of broadcasting. During a series of disasters and the spread of the new coronavirus in Japan, while varied media connected people and supported socio-economic activities, broadcasting continued to be the most trusted. However, as Internet media attract increasing attention, the trend in broadcast viewership is downward. Commercial broadcasting, in particular, will be strongly affected by that trend and the impact of the shrinking population. Recognizing that such dramatic technological and environmental changes are under way, in addition to the eleven researchers participating in the visiting researcher committee at the Research Institute of the Japan Commercial Broadcasters Association (JBA), four research collaborators and the secretariat (director of the JBA) have contributed to this book. They have taken up issues related to challenges and opportunities for the broadcasting industry based on their respective areas of awareness of the problems, including policies for broadcasting, fake news, disaster responses, viewer trust in television programs, competition with Internet-based services, and the business model for broadcasting.
Technology and Oligopoly Capitalism
Author: Luis Suarez-Villa
Publisher: Taylor & Francis
ISBN: 1000868214
Category : Social Science
Languages : en
Pages : 277
Book Description
Technology and Oligopoly Capitalism is a major contribution to our understanding of how technology oligopolies are shaping America’s social, economic, and political reality. Technology oligopolies are the most powerful socioeconomic entities in America. From cradle to grave, the decisions they make affect the most intimate aspects of our lives, how we work, what we eat, our health, how we communicate, what we know and believe, whom we elect, and how we relate to one another and to nature. Their power over markets, trade, regulation, and most every aspect of our governance is more intrusive and farther-reaching than ever. They benefit from tax breaks, government guarantees, and bailouts that we must pay for and have no control over. Their accumulation of capital creates immense wealth for a minuscule elite, deepening disparities while politics and governance become ever more subservient to their power. They determine our skills and transform employment through the tools and services they create, as no other organizations can. They produce a vast array of goods and services with labor, marketing, and research that are more intrusively controlled than ever, as workplace rights and job security are curtailed or disappear. Our consumption of their products—and their capacity to promote wants—is deep and far reaching, while the waste they generate raises concerns about the survival of life on our planet. And their links to geopolitics and the martial domain are stronger than ever, as they influence how warfare is waged and who will be vanquished. Technology and Oligopoly Capitalism’s critical, multidisciplinary perspective provides a systemic vision of how oligopolistic power shapes these forces and phenomena. An inclusive approach spans the spectrum of technology oligopolies and the ways in which they deploy their power. Numerous, previously unpublished ideas expand the repertory of established work on the topics covered, advancing explanatory quality—to elucidate how and why technology oligopolies operate as they do, the dysfunctions that accompany their power, and their effects on society and nature. This book has no peers in the literature, in its scope, the unprecedented amount and diversity of documentation, the breadth of concepts, and the vast number of examples it provides. Its premises deserve to be taken into account by every student, researcher, policymaker, and author interested in the socioeconomic and political dimensions of technology in America.
Publisher: Taylor & Francis
ISBN: 1000868214
Category : Social Science
Languages : en
Pages : 277
Book Description
Technology and Oligopoly Capitalism is a major contribution to our understanding of how technology oligopolies are shaping America’s social, economic, and political reality. Technology oligopolies are the most powerful socioeconomic entities in America. From cradle to grave, the decisions they make affect the most intimate aspects of our lives, how we work, what we eat, our health, how we communicate, what we know and believe, whom we elect, and how we relate to one another and to nature. Their power over markets, trade, regulation, and most every aspect of our governance is more intrusive and farther-reaching than ever. They benefit from tax breaks, government guarantees, and bailouts that we must pay for and have no control over. Their accumulation of capital creates immense wealth for a minuscule elite, deepening disparities while politics and governance become ever more subservient to their power. They determine our skills and transform employment through the tools and services they create, as no other organizations can. They produce a vast array of goods and services with labor, marketing, and research that are more intrusively controlled than ever, as workplace rights and job security are curtailed or disappear. Our consumption of their products—and their capacity to promote wants—is deep and far reaching, while the waste they generate raises concerns about the survival of life on our planet. And their links to geopolitics and the martial domain are stronger than ever, as they influence how warfare is waged and who will be vanquished. Technology and Oligopoly Capitalism’s critical, multidisciplinary perspective provides a systemic vision of how oligopolistic power shapes these forces and phenomena. An inclusive approach spans the spectrum of technology oligopolies and the ways in which they deploy their power. Numerous, previously unpublished ideas expand the repertory of established work on the topics covered, advancing explanatory quality—to elucidate how and why technology oligopolies operate as they do, the dysfunctions that accompany their power, and their effects on society and nature. This book has no peers in the literature, in its scope, the unprecedented amount and diversity of documentation, the breadth of concepts, and the vast number of examples it provides. Its premises deserve to be taken into account by every student, researcher, policymaker, and author interested in the socioeconomic and political dimensions of technology in America.