Author: Gleb Tsipursky
Publisher: New Harbinger Publications
ISBN: 1684035104
Category : Self-Help
Languages : en
Pages : 243
Book Description
When what you think you know gets in the way—this eye-opening guide offers a clear path to forging stronger, healthier, and more meaningful relationships. We all want positive, productive, and genuine relationships—whether it’s with our family, friends, peers, coworkers, or romantic partners. And yet, time and time again, we all seem to make the same thinking errors that threaten or sabotage these relationships. These errors are called cognitive bias, and they happen when our brain attempts to simplify information by making assumptions. Grounded in evidence-based cognitive behavioral therapy (CBT), The Blindspots Between Us reveals the most common “hidden” cognitive biases that blind us to the truth, and which lead to the misunderstandings that damage our relationships. With this guide, you’ll learn key skills to help you debias—to stop, pause, and objectively observe situations before jumping to conclusions about others’ motives. You’ll also learn to consider other people’s points of view and past experiences before rushing to judgment and potentially undermining your relationships. Being a human is hard. None of us are perfect, and we all have our blindspots that can get in the way of building the relationships we really and truly want, deep down. This much-needed book will help you identify your own blindspots, and move beyond them for better relationships—and a better world.
Work with Me
Author: Barbara Annis
Publisher: Macmillan
ISBN: 1137356030
Category : Business & Economics
Languages : en
Pages : 274
Book Description
Work with Me is the timely collaboration of two of the world's foremost authorities on gender relations—Barbara Annis and John Gray. Here they team up to resolve the most stressful and confusing challenges facing men and women at work, revealing, for the first time, survey results of over 100,000 in-depth interviews of men and women executives in over 60 Fortune 500 companies. Readers will discover the 8 Gender Blind Spots: the false assumptions and opinions men and women have of each other, and in many ways, believe of themselves. Also unveiled are the biology and social influences that compel men and women to think and act as they do, and direct how they communicate, solve problems, make decisions, resolve conflict, lead others, and deal with stress, enabling them to achieve greater success and satisfaction in their professional and personal lives. Work with Me is the definitive work-life relational guide, filled with "ah-ha!" moments and discoveries that will remove the blind spots and enable men and women to work and succeed together.
Publisher: Macmillan
ISBN: 1137356030
Category : Business & Economics
Languages : en
Pages : 274
Book Description
Work with Me is the timely collaboration of two of the world's foremost authorities on gender relations—Barbara Annis and John Gray. Here they team up to resolve the most stressful and confusing challenges facing men and women at work, revealing, for the first time, survey results of over 100,000 in-depth interviews of men and women executives in over 60 Fortune 500 companies. Readers will discover the 8 Gender Blind Spots: the false assumptions and opinions men and women have of each other, and in many ways, believe of themselves. Also unveiled are the biology and social influences that compel men and women to think and act as they do, and direct how they communicate, solve problems, make decisions, resolve conflict, lead others, and deal with stress, enabling them to achieve greater success and satisfaction in their professional and personal lives. Work with Me is the definitive work-life relational guide, filled with "ah-ha!" moments and discoveries that will remove the blind spots and enable men and women to work and succeed together.
Blind Spot
Author: Dr. Gordon Rugg
Publisher: Harper Collins
ISBN: 0062134736
Category : Psychology
Languages : en
Pages : 238
Book Description
The Voynich Manuscript has been considered to be the world's most mysterious book. Filled with strange illustrations and an unknown language, it challenged the world's top code-crackers for nearly a century. But in just four-and-a-half months, Dr. Gordon Rugg, a renowned researcher, found evidence (which had been there all along) that the book could be a giant, glittering hoax. In Blind Spot: Why We Fail to See the Solution Right in Front of Us, Dr. Rugg shares his story and shows how his toolkit of problem-solving techniques—such as his Verifier Method—can save the day, particularly in those times when the experts on your team have all the data in front of them but are still unaccountably at an impasse. In the tradition of Malcolm Gladwell and Dan Ariely, Dr. Rugg, a rising star in computer science, challenges us to re-examine the way we think, and provides new tools to solve problems and crack codes in our own lives.
Publisher: Harper Collins
ISBN: 0062134736
Category : Psychology
Languages : en
Pages : 238
Book Description
The Voynich Manuscript has been considered to be the world's most mysterious book. Filled with strange illustrations and an unknown language, it challenged the world's top code-crackers for nearly a century. But in just four-and-a-half months, Dr. Gordon Rugg, a renowned researcher, found evidence (which had been there all along) that the book could be a giant, glittering hoax. In Blind Spot: Why We Fail to See the Solution Right in Front of Us, Dr. Rugg shares his story and shows how his toolkit of problem-solving techniques—such as his Verifier Method—can save the day, particularly in those times when the experts on your team have all the data in front of them but are still unaccountably at an impasse. In the tradition of Malcolm Gladwell and Dan Ariely, Dr. Rugg, a rising star in computer science, challenges us to re-examine the way we think, and provides new tools to solve problems and crack codes in our own lives.
Blind Spot
Author: Khaled Elgindy
Publisher: Brookings Institution Press
ISBN: 0815731566
Category : History
Languages : en
Pages : 288
Book Description
A critical examination of the history of US-Palestinian relations The United States has invested billions of dollars and countless diplomatic hours in the pursuit of Israeli-Palestinian peace and a two-state solution. Yet American attempts to broker an end to the conflict have repeatedly come up short. At the center of these failures lay two critical factors: Israeli power and Palestinian politics. While both Israelis and Palestinians undoubtedly share much of the blame, one also cannot escape the role of the United States, as the sole mediator in the process, in these repeated failures. American peacemaking efforts ultimately ran aground as a result of Washington’s unwillingness to confront Israel’s ever-deepening occupation or to come to grips with the realities of internal Palestinian politics. In particular, the book looks at the interplay between the U.S.-led peace process and internal Palestinian politics—namely, how a badly flawed peace process helped to weaken Palestinian leaders and institutions and how an increasingly dysfunctional Palestinian leadership, in turn, hindered prospects for a diplomatic resolution. Thus, while the peace process was not necessarily doomed to fail, Washington’s management of the process, with its built-in blind spot to Israeli power and Palestinian politics, made failure far more likely than a negotiated breakthrough. Shaped by the pressures of American domestic politics and the special relationship with Israel, Washington’s distinctive “blind spot” to Israeli power and Palestinian politics has deep historical roots, dating back to the 1917 Balfour Declaration and the British Mandate. The size of the blind spot has varied over the years and from one administration to another, but it is always present.
Publisher: Brookings Institution Press
ISBN: 0815731566
Category : History
Languages : en
Pages : 288
Book Description
A critical examination of the history of US-Palestinian relations The United States has invested billions of dollars and countless diplomatic hours in the pursuit of Israeli-Palestinian peace and a two-state solution. Yet American attempts to broker an end to the conflict have repeatedly come up short. At the center of these failures lay two critical factors: Israeli power and Palestinian politics. While both Israelis and Palestinians undoubtedly share much of the blame, one also cannot escape the role of the United States, as the sole mediator in the process, in these repeated failures. American peacemaking efforts ultimately ran aground as a result of Washington’s unwillingness to confront Israel’s ever-deepening occupation or to come to grips with the realities of internal Palestinian politics. In particular, the book looks at the interplay between the U.S.-led peace process and internal Palestinian politics—namely, how a badly flawed peace process helped to weaken Palestinian leaders and institutions and how an increasingly dysfunctional Palestinian leadership, in turn, hindered prospects for a diplomatic resolution. Thus, while the peace process was not necessarily doomed to fail, Washington’s management of the process, with its built-in blind spot to Israeli power and Palestinian politics, made failure far more likely than a negotiated breakthrough. Shaped by the pressures of American domestic politics and the special relationship with Israel, Washington’s distinctive “blind spot” to Israeli power and Palestinian politics has deep historical roots, dating back to the 1917 Balfour Declaration and the British Mandate. The size of the blind spot has varied over the years and from one administration to another, but it is always present.
Blindspot
Author: Mahzarin R. Banaji
Publisher: Bantam
ISBN: 0345528433
Category : Business & Economics
Languages : en
Pages : 274
Book Description
“Accessible and authoritative . . . While we may not have much power to eradicate our own prejudices, we can counteract them. The first step is to turn a hidden bias into a visible one. . . . What if we’re not the magnanimous people we think we are?”—The Washington Post I know my own mind. I am able to assess others in a fair and accurate way. These self-perceptions are challenged by leading psychologists Mahzarin R. Banaji and Anthony G. Greenwald as they explore the hidden biases we all carry from a lifetime of exposure to cultural attitudes about age, gender, race, ethnicity, religion, social class, sexuality, disability status, and nationality. “Blindspot” is the authors’ metaphor for the portion of the mind that houses hidden biases. Writing with simplicity and verve, Banaji and Greenwald question the extent to which our perceptions of social groups—without our awareness or conscious control—shape our likes and dislikes and our judgments about people’s character, abilities, and potential. In Blindspot, the authors reveal hidden biases based on their experience with the Implicit Association Test, a method that has revolutionized the way scientists learn about the human mind and that gives us a glimpse into what lies within the metaphoric blindspot. The title’s “good people” are those of us who strive to align our behavior with our intentions. The aim of Blindspot is to explain the science in plain enough language to help well-intentioned people achieve that alignment. By gaining awareness, we can adapt beliefs and behavior and “outsmart the machine” in our heads so we can be fairer to those around us. Venturing into this book is an invitation to understand our own minds. Brilliant, authoritative, and utterly accessible, Blindspot is a book that will challenge and change readers for years to come. Praise for Blindspot “Conversational . . . easy to read, and best of all, it has the potential, at least, to change the way you think about yourself.”—Leonard Mlodinow, The New York Review of Books “Banaji and Greenwald deserve a major award for writing such a lively and engaging book that conveys an important message: Mental processes that we are not aware of can affect what we think and what we do. Blindspot is one of the most illuminating books ever written on this topic.”—Elizabeth F. Loftus, Ph.D., distinguished professor, University of California, Irvine; past president, Association for Psychological Science; author of Eyewitness Testimony
Publisher: Bantam
ISBN: 0345528433
Category : Business & Economics
Languages : en
Pages : 274
Book Description
“Accessible and authoritative . . . While we may not have much power to eradicate our own prejudices, we can counteract them. The first step is to turn a hidden bias into a visible one. . . . What if we’re not the magnanimous people we think we are?”—The Washington Post I know my own mind. I am able to assess others in a fair and accurate way. These self-perceptions are challenged by leading psychologists Mahzarin R. Banaji and Anthony G. Greenwald as they explore the hidden biases we all carry from a lifetime of exposure to cultural attitudes about age, gender, race, ethnicity, religion, social class, sexuality, disability status, and nationality. “Blindspot” is the authors’ metaphor for the portion of the mind that houses hidden biases. Writing with simplicity and verve, Banaji and Greenwald question the extent to which our perceptions of social groups—without our awareness or conscious control—shape our likes and dislikes and our judgments about people’s character, abilities, and potential. In Blindspot, the authors reveal hidden biases based on their experience with the Implicit Association Test, a method that has revolutionized the way scientists learn about the human mind and that gives us a glimpse into what lies within the metaphoric blindspot. The title’s “good people” are those of us who strive to align our behavior with our intentions. The aim of Blindspot is to explain the science in plain enough language to help well-intentioned people achieve that alignment. By gaining awareness, we can adapt beliefs and behavior and “outsmart the machine” in our heads so we can be fairer to those around us. Venturing into this book is an invitation to understand our own minds. Brilliant, authoritative, and utterly accessible, Blindspot is a book that will challenge and change readers for years to come. Praise for Blindspot “Conversational . . . easy to read, and best of all, it has the potential, at least, to change the way you think about yourself.”—Leonard Mlodinow, The New York Review of Books “Banaji and Greenwald deserve a major award for writing such a lively and engaging book that conveys an important message: Mental processes that we are not aware of can affect what we think and what we do. Blindspot is one of the most illuminating books ever written on this topic.”—Elizabeth F. Loftus, Ph.D., distinguished professor, University of California, Irvine; past president, Association for Psychological Science; author of Eyewitness Testimony
Blind Spots
Author: Max H. Bazerman
Publisher: Princeton University Press
ISBN: 0691156220
Category : Business & Economics
Languages : en
Pages : 204
Book Description
When confronted with an ethical dilemma, most of us like to think we would stand up for our principles. But we are not as ethical as we think we are. In Blind Spots, leading business ethicists Max Bazerman and Ann Tenbrunsel examine the ways we overestimate our ability to do what is right and how we act unethically without meaning to. From the collapse of Enron and corruption in the tobacco industry, to sales of the defective Ford Pinto, the downfall of Bernard Madoff, and the Challenger space shuttle disaster, the authors investigate the nature of ethical failures in the business world and beyond, and illustrate how we can become more ethical, bridging the gap between who we are and who we want to be. Explaining why traditional approaches to ethics don't work, the book considers how blind spots like ethical fading--the removal of ethics from the decision--making process--have led to tragedies and scandals such as the Challenger space shuttle disaster, steroid use in Major League Baseball, the crash in the financial markets, and the energy crisis. The authors demonstrate how ethical standards shift, how we neglect to notice and act on the unethical behavior of others, and how compliance initiatives can actually promote unethical behavior. They argue that scandals will continue to emerge unless such approaches take into account the psychology of individuals faced with ethical dilemmas. Distinguishing our "should self" (the person who knows what is correct) from our "want self" (the person who ends up making decisions), the authors point out ethical sinkholes that create questionable actions. Suggesting innovative individual and group tactics for improving human judgment, Blind Spots shows us how to secure a place for ethics in our workplaces, institutions, and daily lives.
Publisher: Princeton University Press
ISBN: 0691156220
Category : Business & Economics
Languages : en
Pages : 204
Book Description
When confronted with an ethical dilemma, most of us like to think we would stand up for our principles. But we are not as ethical as we think we are. In Blind Spots, leading business ethicists Max Bazerman and Ann Tenbrunsel examine the ways we overestimate our ability to do what is right and how we act unethically without meaning to. From the collapse of Enron and corruption in the tobacco industry, to sales of the defective Ford Pinto, the downfall of Bernard Madoff, and the Challenger space shuttle disaster, the authors investigate the nature of ethical failures in the business world and beyond, and illustrate how we can become more ethical, bridging the gap between who we are and who we want to be. Explaining why traditional approaches to ethics don't work, the book considers how blind spots like ethical fading--the removal of ethics from the decision--making process--have led to tragedies and scandals such as the Challenger space shuttle disaster, steroid use in Major League Baseball, the crash in the financial markets, and the energy crisis. The authors demonstrate how ethical standards shift, how we neglect to notice and act on the unethical behavior of others, and how compliance initiatives can actually promote unethical behavior. They argue that scandals will continue to emerge unless such approaches take into account the psychology of individuals faced with ethical dilemmas. Distinguishing our "should self" (the person who knows what is correct) from our "want self" (the person who ends up making decisions), the authors point out ethical sinkholes that create questionable actions. Suggesting innovative individual and group tactics for improving human judgment, Blind Spots shows us how to secure a place for ethics in our workplaces, institutions, and daily lives.
Blind Spots
Author: Madeleine L. Van Hecke
Publisher: Prometheus Books
ISBN: 1615920013
Category : Psychology
Languages : en
Pages : 256
Book Description
Psychologist Van Hecke argues that much of what we label stupidity can better be explained as blind spots. Full of funny, poignant stories about human foibles, "Blind Spots" offers many insights for improving our social and political lives.
Publisher: Prometheus Books
ISBN: 1615920013
Category : Psychology
Languages : en
Pages : 256
Book Description
Psychologist Van Hecke argues that much of what we label stupidity can better be explained as blind spots. Full of funny, poignant stories about human foibles, "Blind Spots" offers many insights for improving our social and political lives.
Blind Spot
Author: Teju Cole
Publisher: Random House
ISBN: 0399591079
Category : Photography
Languages : en
Pages : 353
Book Description
In this innovative synthesis of words and images, the award-winning author of Open City and photography critic for The New York Times Magazine combines two of his great passions. One of Time’s Top 10 Non-Fiction Books of the Year • One of Smithsonian’s Ten Best Photography Books of the Year When it comes to Teju Cole, the unexpected is not unfamiliar: He’s an acclaimed novelist, an influential essayist, and an internationally exhibited photographer. In Blind Spot, readers follow Cole’s inimitable artistic vision into the visual realm as he continues to refine the voice, eye, and intellectual obsessions that earned him such acclaim for Open City. Here, journey through more than 150 of Cole’s full-color original photos, each accompanied by his lyrical and evocative prose, forming a multimedia diary of years of near-constant travel: from a park in Berlin to a mountain range in Switzerland, a church exterior in Lagos to a parking lot in Brooklyn; landscapes and interiors, beautiful or quotidian, that inspire Cole’s memories, fantasies, and introspections. Ships in Capri remind him of the work of writers from Homer to Edna O’Brien; a hotel room in Wannsee brings back a disturbing dream about a friend’s death; a home in Tivoli evokes a transformative period of semi-blindness, after which “the photography changed. . . . The looking changed.” As exquisitely wrought as the work of Anne Carson or Chris Marker, Blind Spot is a testament to the art of seeing by one of the most powerful and original voices in contemporary literature. Praise for Blind Spot “Common things [are] made radiant by the quality of Cole’s looking. . . . In this new, luminous book, Cole shows himself to be really one of the best at seeing.”—The Guardian “This lyrical essay in photographs paired with texts explores the mysteries of the ordinary.”—The New York Times Books Review (Editors’ Choice) “Stunning . . . feels like the fulfillment of an intellectual project that has defined most of [Cole’s] career.”—Slate “Dazzling . . . cerebral yet intimate . . . combines personal essay, history, biography, journalism, and photography into a seamless package, capturing human dignity and grace through careful, clear-eyed reverence.”—Vice “An eclectically brilliant distillation of what photography can do, and why it remains an important art form.”—San Francisco Chronicle
Publisher: Random House
ISBN: 0399591079
Category : Photography
Languages : en
Pages : 353
Book Description
In this innovative synthesis of words and images, the award-winning author of Open City and photography critic for The New York Times Magazine combines two of his great passions. One of Time’s Top 10 Non-Fiction Books of the Year • One of Smithsonian’s Ten Best Photography Books of the Year When it comes to Teju Cole, the unexpected is not unfamiliar: He’s an acclaimed novelist, an influential essayist, and an internationally exhibited photographer. In Blind Spot, readers follow Cole’s inimitable artistic vision into the visual realm as he continues to refine the voice, eye, and intellectual obsessions that earned him such acclaim for Open City. Here, journey through more than 150 of Cole’s full-color original photos, each accompanied by his lyrical and evocative prose, forming a multimedia diary of years of near-constant travel: from a park in Berlin to a mountain range in Switzerland, a church exterior in Lagos to a parking lot in Brooklyn; landscapes and interiors, beautiful or quotidian, that inspire Cole’s memories, fantasies, and introspections. Ships in Capri remind him of the work of writers from Homer to Edna O’Brien; a hotel room in Wannsee brings back a disturbing dream about a friend’s death; a home in Tivoli evokes a transformative period of semi-blindness, after which “the photography changed. . . . The looking changed.” As exquisitely wrought as the work of Anne Carson or Chris Marker, Blind Spot is a testament to the art of seeing by one of the most powerful and original voices in contemporary literature. Praise for Blind Spot “Common things [are] made radiant by the quality of Cole’s looking. . . . In this new, luminous book, Cole shows himself to be really one of the best at seeing.”—The Guardian “This lyrical essay in photographs paired with texts explores the mysteries of the ordinary.”—The New York Times Books Review (Editors’ Choice) “Stunning . . . feels like the fulfillment of an intellectual project that has defined most of [Cole’s] career.”—Slate “Dazzling . . . cerebral yet intimate . . . combines personal essay, history, biography, journalism, and photography into a seamless package, capturing human dignity and grace through careful, clear-eyed reverence.”—Vice “An eclectically brilliant distillation of what photography can do, and why it remains an important art form.”—San Francisco Chronicle
America's Blind Spot
Author: Michael J. Economides
Publisher: Bloomsbury Publishing USA
ISBN: 1441119027
Category : Political Science
Languages : en
Pages : 241
Book Description
High oil prices are bound to undermine the U.S. economic recovery, unless global supplies increase significantly. Latin America holds the world's biggest oil reserves after the Middle East, but politics are hindering its potential, especially in Venezuela. Global U.S. security would benefit from a revamping of outdated and misguided idealism-driven policies toward Latin America, which, in fact, strengthen anti-American forces led by President Hugo Chávez. This is a blind spot in American politics, one that threatens U.S. geopolitical and economic interests. At stake, ultimately, is the U.S.'s ability to navigate a shifting world and protect its way of life. Washington needs a new regional policy not only to neutralize Chávez, but also to secure long term access to Latin America's oil, improve global security, and counter the rising influence of regional players. America's Blind Spot offers a fascinating and thorough analysis of key geopolitical and economic threats to the U.S., highlighting the need for a new Latin American policy doctrine based on military and strategic priorities.
Publisher: Bloomsbury Publishing USA
ISBN: 1441119027
Category : Political Science
Languages : en
Pages : 241
Book Description
High oil prices are bound to undermine the U.S. economic recovery, unless global supplies increase significantly. Latin America holds the world's biggest oil reserves after the Middle East, but politics are hindering its potential, especially in Venezuela. Global U.S. security would benefit from a revamping of outdated and misguided idealism-driven policies toward Latin America, which, in fact, strengthen anti-American forces led by President Hugo Chávez. This is a blind spot in American politics, one that threatens U.S. geopolitical and economic interests. At stake, ultimately, is the U.S.'s ability to navigate a shifting world and protect its way of life. Washington needs a new regional policy not only to neutralize Chávez, but also to secure long term access to Latin America's oil, improve global security, and counter the rising influence of regional players. America's Blind Spot offers a fascinating and thorough analysis of key geopolitical and economic threats to the U.S., highlighting the need for a new Latin American policy doctrine based on military and strategic priorities.
Never Go With Your Gut
Author: Gleb Tsipursky
Publisher: Red Wheel/Weiser
ISBN: 1632657708
Category : Business & Economics
Languages : en
Pages : 226
Book Description
“This book is Moneyball for management. It will help you understand your subconscious biases that can lead to bad decisions, and it will teach you the techniques to help you make better decisions.” —Gordon Tredgold, author of Fast “This well-written, go-against-the-grain book is full of practical ways to tap into your very best mental resources to make better and better decisions.” —Brian Tracy, bestselling author of Eat that Frog! Want to avoid business disasters, whether minor mishaps, such as excessive team conflict, or major calamities like those that threaten bankruptcy or doom a promising career? Fortunately, behavioral economics studies show that such disasters stem from poor decisions due to our faulty mental patterns—what scholars call “cognitive biases”—and are preventable. Unfortunately, the typical advice for business leaders to “go with their guts” plays into these cognitive biases and leads to disastrous decisions that devastate the bottom line. By combining practical case studies with cutting-edge research, Never Go With Your Gut will help you make the best decisions and prevent these business disasters. The leading expert on avoiding business disasters, Dr. Gleb Tsipursky, draws on over 20 years of extensive consulting, coaching, and speaking experience to show how pioneering leaders and organizations—many of them his clients—avoid business disasters. Reading this book will enable you to: Discover how pioneering leaders and organizations address cognitive biases to avoid disastrous decisions. Adapt best practices on avoiding business disasters from these leaders and organizations to your own context. Develop processes that empower everyone in your organization to avoid business disasters.
Publisher: Red Wheel/Weiser
ISBN: 1632657708
Category : Business & Economics
Languages : en
Pages : 226
Book Description
“This book is Moneyball for management. It will help you understand your subconscious biases that can lead to bad decisions, and it will teach you the techniques to help you make better decisions.” —Gordon Tredgold, author of Fast “This well-written, go-against-the-grain book is full of practical ways to tap into your very best mental resources to make better and better decisions.” —Brian Tracy, bestselling author of Eat that Frog! Want to avoid business disasters, whether minor mishaps, such as excessive team conflict, or major calamities like those that threaten bankruptcy or doom a promising career? Fortunately, behavioral economics studies show that such disasters stem from poor decisions due to our faulty mental patterns—what scholars call “cognitive biases”—and are preventable. Unfortunately, the typical advice for business leaders to “go with their guts” plays into these cognitive biases and leads to disastrous decisions that devastate the bottom line. By combining practical case studies with cutting-edge research, Never Go With Your Gut will help you make the best decisions and prevent these business disasters. The leading expert on avoiding business disasters, Dr. Gleb Tsipursky, draws on over 20 years of extensive consulting, coaching, and speaking experience to show how pioneering leaders and organizations—many of them his clients—avoid business disasters. Reading this book will enable you to: Discover how pioneering leaders and organizations address cognitive biases to avoid disastrous decisions. Adapt best practices on avoiding business disasters from these leaders and organizations to your own context. Develop processes that empower everyone in your organization to avoid business disasters.