Author: Craig Wilson Publisher: ISBN: 9781644282328 Category : Business & Economics Languages : en Pages : 280
Book Description
Winner of the 800-CEO-READS Best Marketing Book of 2015 Why do some companies create such strong affection for their brands that their customers are compelled to become active brand champions? Is there a secret? The Compass and the Nail presents an unconventional perspective of how particular organizations create rabid fan bases, in turn making them more successful and more profitable. Written by Patagonia's former lead strategist for consumer marketing, and advisor to such iconic brands as Seventh Generation and Burton Snowboards, Craig Wilson outlines game-changing insights for providers of any product or service who desire fiercely loyal behavior. Wilson's narrative is one of cultural empathy and thought disruption critical to the new global economy. It is a practical model that defines how companies, governments, and institutions relate to their end users. By illuminating the phenomenon of "following," and how it can be methodically applied to a larger context, this book demonstrates how those relationships can be refashioned to optimize human interactive experience. It challenges us to use our economic powers for good to design the new Responsible Economy in an effort to save the planet. If companies realize consumers "don't buy what you do, they buy why you do it," Wilson shows us how.
Author: Stephen Cottrell Publisher: SPCK ISBN: 0281066361 Category : Religion Languages : en Pages : 44
Book Description
This Lent book offers imaginative reflections on Christ's crucifixion. Each of the seven chapters is focused on a different key character, who describes his or her experience of the Passion. The nails used to crucify Christ are used as a jumping off point for their reflections. Each character considers the questions, 'who killed Christ' and 'who was responsible?' Each chapter includes a Biblical passage, a meditative hymn, a reflection from the point of view of the character, and a short prayer. The book finishes with practical suggestions on how the book can be used as a Lent study course. It is ideal for individual reflection or group study, and can also readily be adapted for use as a Good Friday liturgy.
Author: Monica Sok Publisher: Copper Canyon Press ISBN: 1619322161 Category : Poetry Languages : en Pages : 63
Book Description
In her debut collection, Monica Sok uses poetry to reshape a family’s memory about the Khmer Rouge regime—memory that is both real and imagined—according to a child of refugees. Driven by myth-making and fables, the poems examine the inheritance of the genocide and the profound struggles of searing grief and PTSD. Though the landscape of Cambodia is always present, it is the liminal space, the in-betweenness of diaspora, in which younger generations must reconcile their history and create new rituals. A Nail the Evening Hangs On seeks to reclaim the Cambodian narrative with tenderness and an imagination that moves towards wholeness and possibility.
Author: William Steig Publisher: Farrar, Straus and Giroux (BYR) ISBN: 1466808977 Category : Juvenile Fiction Languages : en Pages : 36
Book Description
Solomon the bunny can turn himself into a rusty nail! "Steig combines a tale of uncanny transformation with his distinctively animated illustrations...Children will love this bizarre tale with its humorous drawings and lively sense of fun." --Pointer, Kirkus Reviews "Beautifully written and illustrated by paintings reflecting the sunny colors of spring...A classic by a peerless artist."--Publishers Weekly
Author: Eckart Haneke Publisher: CRC Press ISBN: 1351729837 Category : Medical Languages : en Pages : 623
Book Description
This comprehensive review of the histopathology of the human nail will act as a masterclass for all dermatologists, dermatopathologists, and nail-interested pathologists who have to interpret histological sections of nail tissue, which can be challenging for many reasons. In addition to a wealth of illustrated examples, the text guides the reader through the specialized terminology of nail science and supplies clinical data to help reach a reliable histopathological diagnosis.
Author: Suzanne E. Shapiro Publisher: Prestel Publishing ISBN: 9783791348353 Category : Fashion design Languages : en Pages : 0
Book Description
This lively, colorful, and wide-ranging exploration of the evolution of the painted nail places a fascinating aspect of cultural history at your fingertips. Author Suzanne E. Shapiro traces the origins of the modern manicure as a radical gesture in style and follows it through today's culture of ubiquitous nail salons and edgy experiments in nail art, showing how at every turn the manicure has reflected larger style trends as well as changing ideals of femininity. Unique, accessible, and authoritative, Nails brilliantly connects the painted nail to the history of women's fashion and the evolution of beauty.
Author: Don Furr Publisher: Sheaf House ISBN: 9781936438020 Category : Nazareth (Israel) Languages : en Pages : 0
Book Description
When unrelated circumstances bring a doctor, a pastor, and a professor to Israel during Holy Week, they are suddenly thrust back in time to first-century Jerusalem. There they come face to face with Jesus of Nazareth on his way to the cross, an encounter that changes their lives forever.
Author: Robert Baran Publisher: John Wiley & Sons ISBN: 1119323355 Category : Medical Languages : en Pages : 1000
Book Description
Zweifelsohne das Referenzwerk zu den wissenschaftlichen Hintergründen, der Diagnostik und Behandlung aller bekannten Nagelerkrankungen. Auch die 5. Auflage von Baran & Dawber's Diseases of the Nails and their Management bietet als enzyklopädisches Nachschlagewerk in einzigartiger Weise einen ausführlichen und umfassenden Überblick über alles Wissenswerte zum menschlichen Nagel. Dieses Fachbuch bietet Beiträge von namhaften Dermatologen aus aller Welt und behandelt das Management jeglicher Form von Nagelerkrankung. Hochwertige Abbildungen und Diagramme sorgen für ein noch besseres Verständnis des Themas, übersichtlich strukturierte Unterkapitel helfen dabei, die gesuchten Informationen einfach, schnell und präzise zu finden. Dieses Fachbuch - wird von Professor Robert Baran, der weltweit führende Experte auf dem Gebiet des menschlichen Nagels, und einem Team weltweit renommierter Experten aus Europa und Nordamerika herausgegeben. - bietet klinische Informationen zu allen Nagelerkrankungen. - unterstützt die Differenzialdiagnostik (Farbe, Form und Ort der Erkrankung). - enthält über 1.500 Abbildungen. - beinhaltet eine begleitende Website mit einen Downloadbereich für Bilder und Videos zu Nagelbehandlungen. Ob Berufsanfänger oder erfahrener Experte: Dermatologen, Podologen und alle, die Patienten mit Nagelerkrankungen behandeln, sollten Baran & Dawber's Diseases of the Nails and their Management immer griffbereit haben.
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Author: Craig Wilson
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