Author: David Hieatt
Publisher: Chronicle Books
ISBN: 9781452171708
Category : Body, Mind & Spirit
Languages : en
Pages : 0
Book Description
This empowering handbook delivers authoritative advice on how to build a purpose-driven company, motivate employees, and connect with consumers. Written by entrepreneur and marketing expert David Hieatt, these pages offer an engaging combination of practical tips, rousing quotes from business leaders across industries, and illuminating anecdotes. Full of enlightening wisdom on how to define a company's central purpose (beyond profit), foster a strong company culture that attracts talented staff, and develop a brand story that resonates with consumers, Do Purpose is an invaluable resource for anyone with a desire to start or grow their own business.
Do Good
Author: Anne Bahr Thompson
Publisher: AMACOM
ISBN: 0814438407
Category : Business & Economics
Languages : en
Pages : 295
Book Description
Increasingly today, in every age group, consumers are committing to brands that show good citizenship--from fair employment practices, to social responsibility, to charitable giving. In fact, support of these generous and socially aware companies is so high that good works and charitable giving are necessary for companies that aspire for financial success. Do Good documents the sea of change that has impacted the twenty-first-century marketplace more than even the most optimistic of business forecasters, including examples such as: Toms grew into a $600 million company by giving away 35 million pair of shoes. Patagonia’s profits have climbed year after year even as it funnels heavy investments into sustainability. CVS’s strategic decision to start destocking cigarettes in all stores. Customers have shown with their wallets the types of businesses they will support and that they will quickly call out negligence. Buyers today demand more than half-hearted pledges from companies who are clearly just trying to show less profits and decrease their taxes. By implementing the five-step model for the new rules of business laid out in Do Good--Trust, Enrichment, Responsibility, Community, and Contribution--companies can take the necessary steps to embed social consciousness into their DNA, in turn capturing both markets and hearts.
Publisher: AMACOM
ISBN: 0814438407
Category : Business & Economics
Languages : en
Pages : 295
Book Description
Increasingly today, in every age group, consumers are committing to brands that show good citizenship--from fair employment practices, to social responsibility, to charitable giving. In fact, support of these generous and socially aware companies is so high that good works and charitable giving are necessary for companies that aspire for financial success. Do Good documents the sea of change that has impacted the twenty-first-century marketplace more than even the most optimistic of business forecasters, including examples such as: Toms grew into a $600 million company by giving away 35 million pair of shoes. Patagonia’s profits have climbed year after year even as it funnels heavy investments into sustainability. CVS’s strategic decision to start destocking cigarettes in all stores. Customers have shown with their wallets the types of businesses they will support and that they will quickly call out negligence. Buyers today demand more than half-hearted pledges from companies who are clearly just trying to show less profits and decrease their taxes. By implementing the five-step model for the new rules of business laid out in Do Good--Trust, Enrichment, Responsibility, Community, and Contribution--companies can take the necessary steps to embed social consciousness into their DNA, in turn capturing both markets and hearts.
The Purpose Factor
Author: Brian Bosché
Publisher: Post Hill Press
ISBN: 1642934941
Category : Self-Help
Languages : en
Pages : 196
Book Description
YOU WANT CLARITY. You are tired of wondering, “What’s next?” You want to know if you are making the right decision. You are ready for fewer distractions, more direction, and a clear idea of where you want to go. AND YOU WANT IT NOW. You would take the initiative, if you only knew what steps to take. You don’t want life to happen to you. You are ready for life to start happening because of you. PURPOSE IS THE FACTOR. In The Purpose Factor, you will discover the most practical and effective process ever developed for finding and living out your purpose. Purpose is the single difference between simply existing and really living. It is what separates the successful from the standard, divides the top earners from the just-get-byers, and determines whether a company will grow and thrive or just barely survive. Your purpose will unlock the secret to living a meaningful life, building a successful career, and making a difference in the world. Knowing your purpose will determine how well you do and how far you go.
Publisher: Post Hill Press
ISBN: 1642934941
Category : Self-Help
Languages : en
Pages : 196
Book Description
YOU WANT CLARITY. You are tired of wondering, “What’s next?” You want to know if you are making the right decision. You are ready for fewer distractions, more direction, and a clear idea of where you want to go. AND YOU WANT IT NOW. You would take the initiative, if you only knew what steps to take. You don’t want life to happen to you. You are ready for life to start happening because of you. PURPOSE IS THE FACTOR. In The Purpose Factor, you will discover the most practical and effective process ever developed for finding and living out your purpose. Purpose is the single difference between simply existing and really living. It is what separates the successful from the standard, divides the top earners from the just-get-byers, and determines whether a company will grow and thrive or just barely survive. Your purpose will unlock the secret to living a meaningful life, building a successful career, and making a difference in the world. Knowing your purpose will determine how well you do and how far you go.
Your Beautiful Purpose
Author: Susie Larson
Publisher: Baker Books
ISBN: 1441261133
Category : Religion
Languages : en
Pages : 217
Book Description
Popular Radio Host Shows Women How to Embrace God's Unique Call for Their Life Listeners to Susie Larson's radio show and women she meets at events across the country tell her the same thing: I want to do something meaningful for God, but I don't know what to do, or how. Drawing on her own hard-earned experiences, Larson shows readers how to overcome insecurities, busyness, and other obstacles in order to focus their gifts and passions on their unique God-assignment. With biblical insights and inspiring stories from a variety of women, this action-oriented guide will speak to every woman who has felt a nudge from God--from the visionary who wants to end poverty to the empty-nest mom who feels called to help the young single mother next door.
Publisher: Baker Books
ISBN: 1441261133
Category : Religion
Languages : en
Pages : 217
Book Description
Popular Radio Host Shows Women How to Embrace God's Unique Call for Their Life Listeners to Susie Larson's radio show and women she meets at events across the country tell her the same thing: I want to do something meaningful for God, but I don't know what to do, or how. Drawing on her own hard-earned experiences, Larson shows readers how to overcome insecurities, busyness, and other obstacles in order to focus their gifts and passions on their unique God-assignment. With biblical insights and inspiring stories from a variety of women, this action-oriented guide will speak to every woman who has felt a nudge from God--from the visionary who wants to end poverty to the empty-nest mom who feels called to help the young single mother next door.
Drive
Author: Daniel H. Pink
Publisher: Penguin
ISBN: 1101524383
Category : Business & Economics
Languages : en
Pages : 275
Book Description
The New York Times bestseller that gives readers a paradigm-shattering new way to think about motivation from the author of When: The Scientific Secrets of Perfect Timing Most people believe that the best way to motivate is with rewards like money—the carrot-and-stick approach. That's a mistake, says Daniel H. Pink (author of To Sell Is Human: The Surprising Truth About Motivating Others). In this provocative and persuasive new book, he asserts that the secret to high performance and satisfaction-at work, at school, and at home—is the deeply human need to direct our own lives, to learn and create new things, and to do better by ourselves and our world. Drawing on four decades of scientific research on human motivation, Pink exposes the mismatch between what science knows and what business does—and how that affects every aspect of life. He examines the three elements of true motivation—autonomy, mastery, and purpose-and offers smart and surprising techniques for putting these into action in a unique book that will change how we think and transform how we live.
Publisher: Penguin
ISBN: 1101524383
Category : Business & Economics
Languages : en
Pages : 275
Book Description
The New York Times bestseller that gives readers a paradigm-shattering new way to think about motivation from the author of When: The Scientific Secrets of Perfect Timing Most people believe that the best way to motivate is with rewards like money—the carrot-and-stick approach. That's a mistake, says Daniel H. Pink (author of To Sell Is Human: The Surprising Truth About Motivating Others). In this provocative and persuasive new book, he asserts that the secret to high performance and satisfaction-at work, at school, and at home—is the deeply human need to direct our own lives, to learn and create new things, and to do better by ourselves and our world. Drawing on four decades of scientific research on human motivation, Pink exposes the mismatch between what science knows and what business does—and how that affects every aspect of life. He examines the three elements of true motivation—autonomy, mastery, and purpose-and offers smart and surprising techniques for putting these into action in a unique book that will change how we think and transform how we live.
Selling With Noble Purpose
Author: Lisa Earle McLeod
Publisher: John Wiley & Sons
ISBN: 1119700884
Category : Business & Economics
Languages : en
Pages : 343
Book Description
Don’t let anyone tell you that you have to choose between making money and making a difference. Selling With Noble Purpose: How to Drive Revenue and Do Work That Makes You Proud, 2nd Edition is an update of the acclaimed book that changed the game in sales. Using real-world data, compelling stories and psychological research, Selling With Noble Purpose explains why salespeople who genuinely understand how they can make a difference to customers outsell those who only focus on internal targets and quotas. Sales leadership experts McLeod and Lotardo reveal how a Noble Sales Purpose (NSP) can drive a team to outstanding sales numbers. Whether you’re an executive, manager or aspiring sales leader, you’ll discover how to find your own Noble Sales Purpose and create a sales force of True Believers. This new edition covers: How firms overcome ferocious competition and how you can do the same Why sales organizations with a clear NSP outperform traditional sales teams How to avoid the trap of behaving like a transactional salesperson Why well-intended leaders often unknowingly erode purpose and differentiation How to use your NSP to increase customer engagement Why an NSP gives you clarity during times of uncertainty In an era where organizations often believe that money is the primary way to motivate salespeople, Selling with Noble Purpose offers and exciting and sustainable alternative.
Publisher: John Wiley & Sons
ISBN: 1119700884
Category : Business & Economics
Languages : en
Pages : 343
Book Description
Don’t let anyone tell you that you have to choose between making money and making a difference. Selling With Noble Purpose: How to Drive Revenue and Do Work That Makes You Proud, 2nd Edition is an update of the acclaimed book that changed the game in sales. Using real-world data, compelling stories and psychological research, Selling With Noble Purpose explains why salespeople who genuinely understand how they can make a difference to customers outsell those who only focus on internal targets and quotas. Sales leadership experts McLeod and Lotardo reveal how a Noble Sales Purpose (NSP) can drive a team to outstanding sales numbers. Whether you’re an executive, manager or aspiring sales leader, you’ll discover how to find your own Noble Sales Purpose and create a sales force of True Believers. This new edition covers: How firms overcome ferocious competition and how you can do the same Why sales organizations with a clear NSP outperform traditional sales teams How to avoid the trap of behaving like a transactional salesperson Why well-intended leaders often unknowingly erode purpose and differentiation How to use your NSP to increase customer engagement Why an NSP gives you clarity during times of uncertainty In an era where organizations often believe that money is the primary way to motivate salespeople, Selling with Noble Purpose offers and exciting and sustainable alternative.
The Little Book of Do!
Author: Kel Landis
Publisher:
ISBN: 9781936961207
Category : Choice (Psychology)
Languages : en
Pages : 128
Book Description
"When we routinely kick our dreams down the road and put off doing what we truly desire or need to do, we feel paralyzed, powerless, and resentful. But it doesn't have to be that way .... In The little book of do, [the author] reveals the stumbling blocks to a life of doing and offers a practical methodology for deciding which pursuits to delay, which to dismiss and which to pursue as if your life depends on it."--Dust jacket.
Publisher:
ISBN: 9781936961207
Category : Choice (Psychology)
Languages : en
Pages : 128
Book Description
"When we routinely kick our dreams down the road and put off doing what we truly desire or need to do, we feel paralyzed, powerless, and resentful. But it doesn't have to be that way .... In The little book of do, [the author] reveals the stumbling blocks to a life of doing and offers a practical methodology for deciding which pursuits to delay, which to dismiss and which to pursue as if your life depends on it."--Dust jacket.
Powered by Purpose
Author: Sarah Rozenthuler
Publisher: Pearson UK
ISBN: 129230877X
Category : Business & Economics
Languages : en
Pages : 243
Book Description
Companies with an authentic purpose outperform the market by 42%, according to recent research. They deliver better financial performance, more employee engagement and greater competitive advantage. In organisations around the world, the pressure is on. Whether this is increasing consumer expectations, widening inequality or the growing disillusionment with globalization, the need to stay viable is greater than ever. The lauded leadership styles that were finely adapted to our past reality will not carry us forward. Powered by Purpose outlines the four core leadership capacities that you need to help you feel alive at work, lead an enthusiastic team and generate competitive advantage: 1. Cultivate Leadership Presence - how you can act in a way that others are inspired to follow 2. Make Dialogue Authentic - how to talk about what matters most including people’s long term wellbeing 3. Engage your Stakeholders - how to articulate your purpose in a way that engages and energises people 4. Connect on Purpose - how to embody purpose so that it becomes part of your corporate DNA and day-to-day decision making The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps. Upon purchase, you'll gain instant access to this eBook. Time limit The eBooks products do not have an expiry date. You will continue to access your digital ebook products whilst you have your Bookshelf installed.
Publisher: Pearson UK
ISBN: 129230877X
Category : Business & Economics
Languages : en
Pages : 243
Book Description
Companies with an authentic purpose outperform the market by 42%, according to recent research. They deliver better financial performance, more employee engagement and greater competitive advantage. In organisations around the world, the pressure is on. Whether this is increasing consumer expectations, widening inequality or the growing disillusionment with globalization, the need to stay viable is greater than ever. The lauded leadership styles that were finely adapted to our past reality will not carry us forward. Powered by Purpose outlines the four core leadership capacities that you need to help you feel alive at work, lead an enthusiastic team and generate competitive advantage: 1. Cultivate Leadership Presence - how you can act in a way that others are inspired to follow 2. Make Dialogue Authentic - how to talk about what matters most including people’s long term wellbeing 3. Engage your Stakeholders - how to articulate your purpose in a way that engages and energises people 4. Connect on Purpose - how to embody purpose so that it becomes part of your corporate DNA and day-to-day decision making The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps. Upon purchase, you'll gain instant access to this eBook. Time limit The eBooks products do not have an expiry date. You will continue to access your digital ebook products whilst you have your Bookshelf installed.