Why We Buy

Why We Buy PDF Author: Paco Underhill
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 264

Book Description
The culmination of 15 years of meticulous research and observation, this riveting audiobook offers hilarious anecdotes and amazing hard facts about one of Americas favorite pastimes. Abridged. 7 CDs.

Call of the Mall

Call of the Mall PDF Author: Paco Underhill
Publisher: Profile Business
ISBN: 9781861974426
Category : Consumer behavior
Languages : en
Pages : 227

Book Description
Like Underhill's bestseller, Why We Buy, this is a pleasurable and informative book on how we shop that surprises and tickles. Like Bill Bryson's Walk in the Woods, which took readers up the Appalachian Trail, this book takes readers to a place they know much better: the shopping centre, the place where people meet. Nothing exemplifies shopping more than the mall or shopping centre. It is the US's gift to personal consumption and the crossroad where consumer marketing, media and street culture meet. It is where the developed world (and increasingly everyone else too) goes to acquire, eat and hang out. It is where fashion trends are made dreams are constructed, and many people find their first jobs. The Call of the Mall is about sex and buying lingerie, about why the same camel coat costs exactly twice as much in the women's department to the men's, about why all mall food is so dreadful when the commodities in the shops are so good. Why location matters so much - but more for perfumes than DIY and why malls are invariably such bad architecture. Underhill's views on the mall are sophisticated, funny, serious, and surprising.

Give Me a Call

Give Me a Call PDF Author: Sarah Mlynowski
Publisher: Delacorte Books for Young Readers
ISBN: 038573588X
Category : Juvenile Fiction
Languages : en
Pages : 322

Book Description
From the author of the Magic in Manhattan series comes a hilarious new novel with a high-concept premise -- what if you could call a cell phone number and give your younger-self advice based on hard-won, life-learned wisdom?

International Approaches to Bridging the Language Gap

International Approaches to Bridging the Language Gap PDF Author: Huertas-Abril, Cristina-Aránzazu
Publisher: IGI Global
ISBN: 1799812219
Category : Language Arts & Disciplines
Languages : en
Pages : 317

Book Description
In the age of information, an essential priority in the context of international education is the development of language learning and its inconsistencies. The gap between language and education has intermittently grown through time, with mistaken assumptions about how linguistic shortcomings are being solved around the world. Research on comparative educational approaches to teaching verbiage and the foundation of future language development are instrumental in positively impacting the global narrative of dialectal education. International Approaches to Bridging the Language Gap is a collection of innovative research on the methods and applications of second language teaching as well as social developments regarding intercultural learning. While highlighting topics including curricular approaches, digital competence, and linguistic disparities, this book is ideally designed for language instructors, linguists, teachers, researchers, public administrators, cultural centers, policymakers, government officials, academicians, researchers, and students seeking current research on the latest advancements of multilingual education.

What Women Want

What Women Want PDF Author: Paco Underhill
Publisher: Simon and Schuster
ISBN: 1416569960
Category : Business & Economics
Languages : en
Pages : 226

Book Description
The author of Why We Buy reports on the growing importance of women in everybody's marketplace--what makes a package, product, space, or service "female friendly." He offers a tour of the world's marketplace--with shrewd observations and practical applications to help everybody adapt to the new realities. Underhill examines how a woman's role as homemaker has evolved into homeowner; how the home gym and home office are linked to the women's health movement and home-based businesses; why the refrigerator has trumped the stove as the crucial appliance; why some malls are succeeding while others fail. "The point is," writes Underhill, "while men were busy doing other things, women were becoming a major social, cultural, and economic force." And, as he warns, no business can afford to ignore their power and presence--From publisher description.

Call of the Mall

Call of the Mall PDF Author: Paco Underhill
Publisher: Simon and Schuster
ISBN: 9780743235921
Category : Business & Economics
Languages : en
Pages : 244

Book Description
Profiling malls as intersections of American consumer marketing, the media, and street culture, an examination of malls as reflections of commercial and social culture considers what malls mean to ordinary people.

Technicolor Ultra Mall

Technicolor Ultra Mall PDF Author: Ryan Oakley
Publisher: EDGE Science Fiction and Fantasy Publishing
ISBN: 1894817974
Category : Fiction
Languages : en
Pages : 249

Book Description
In the commodified future the consequences of a failing society are brought to bear upon one man’s ambition and his attempt to escape his own socio-economic hell. The world’s ecosystems have been destroyed by genetic pollution and cities have evolved into mega malls. Budgie is a knife wielding, brass knuckled young man from the impoverished and brutal red section of Toronto’s T-Dot Center. When his best friend is urdered and Budgie falls in love with the woman responsible, he learns that there’s more to life than drugs, blood or money. To escape his past he must give up everything and everyone he knows and sell his perceptions to an enigmatic and dangerous gang leader. Fighting for survival and unwittingly involved in a scheme that only he can stop, Budgie must ask himself: Does he want to? Technicolor Ultra Mall is an ultra-violent science fiction dystopic novel about the value of being human in a completely commodified world.

THE MAN IN THE MALL

THE MAN IN THE MALL PDF Author: PAUL BARROWS
Publisher: Author House
ISBN: 1463499930
Category : Self-Help
Languages : en
Pages : 176

Book Description
"The Man in the Mall" is a book that is designed to supply solutions to an age-old problem that continues to go unresolved. The problem being that there are a lot of women who complain about the fact their man doesn't like to shop at the mall with them or anyone else for that matter! Most of the women that I spoke to came across as very annoyed and frustrated when it came to getting their man in the mall. This anger was the result of year after year of trying to get him to go shopping with her, resulting in her going to the mall by herself. All that any of these women wanted to do was to share this- outside- the- home activity with the man in their life. What a concept!This book attempts to show the highlights and lowlights of the dilemma that the shopping mall has been over the years. What few highlights that the mall has had on relationships between men and women are far out weighed by the negative ones. The history behind this battle goes back to the 60''s when the mall experience started expanding across the country. There are many things that the malls did which resulted in turning men off from shopping. It's this cause and affect that we will be delving into throughout "The Man in the Mall."There are many parts to this amalgam that we commonly refer to as the shopping mall syndrome and history would indicate that it requires a multitude of solutions to remedy. This book will reveal the solutions to such questions about going to the mall such as: When do we go? Should just the two of us go together? What size mall, and what type of store? How long should I keep him there? How do I plan this trip to the mall? Does it matter if the mall is close or far away? What department should I take him to when we get there? Is it all right to include the mall with something else? What do I do if I need a babysitter? Do I need to leave him alone, or do I stay with him? Who should drive the first time?

Big Mall

Big Mall PDF Author: Kate Black
Publisher: Coach House Books
ISBN: 1770567828
Category : Social Science
Languages : en
Pages : 120

Book Description
A phenomenology of the mall: If the mall makes us feel bad, why do we keep going back? In a world poisoned by capitalism, what makes life worth living? Kate Black grew up in West Edmonton Mall – a mall on steroids, notorious for its indoor waterpark, deadly roller coaster, and controversial dolphin shows. But everyone has a favourite mall, or a mall that is their own personal memory palace. It's a place people love to hate and hate to love – a site of pleasure and pain, of death and violence, of (sub)urban legend. Blending a history of shopping with a story of coming of age in North America's largest and strangest mall, Big Mall investigates how these structures have become the ultimate symbol of late-capitalist dread – and, surprisingly, a subversive site of hope. "Speaking as a child of PacSun and Hot Topic myself, Big Mall is like a madeleine dipped in Orange Julius. Like a mall, the book itself has a lot of everything, a sublime mix of memoir, history, and cultural criticism. Kate Black is a learned Virgil in the consumerist Inferno, always avoiding the obvious and leading us to surprising connections—oil, suicide, Reddit, squatters, dolphins. Whether malls fill you with nostalgia or horror, this book will change your relationship to the world we've constructed around us.” – Tony Tulathimutte, author of Private Citizens "Before there was Instagram, there was the mall. But what happens when a seasonless, tacky, fantasyland is all you knew growing up? How does one embrace a genuinely fake experience? Or to be more precise, a fake but genuine experience? Kate Black’s Big Mall is a smart, sentimental, and perspective-shifting look at the outsized role that big malls play in modern life. Love ‘em or hate ‘em, one thing’s for sure: after reading this book, you’ll never look at a mall in the same way again." – Ziya Tong, Science broadcaster & author of The Reality Bubble

Flipping the blend through MOOCs, MALL and OIL – new directions in CALL

Flipping the blend through MOOCs, MALL and OIL – new directions in CALL PDF Author: Marina Orsini-Jones
Publisher: Research-publishing.net
ISBN: 2490057154
Category : Education
Languages : en
Pages : 99

Book Description
This book presents a snapshot of innovative blended learning practices that either stem from the affordances of web 2.0 technologies or illustrate the re-purposing of ‘older’ ones, like the creation of tailor-made virtual learning environments, to set up telecollaborative projects. It is based on the papers presented at the B-MELTT: Flipping the Blend through MALL, MOOCs, and (Blended) OIL – New Directions in CALL symposium held at Coventry University in June 2017. It is hoped that the work presented here can provide some ideas on pedagogically sound ways of blending technology into higher education curriculums to enhance both the digital literacy and the intercultural awareness of all stakeholders involved.
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