Author: Tom Bowden
Publisher:
ISBN: 9781838278199
Category :
Languages : en
Pages : 366
Book Description
A practical and accessible book for students and digital marketing managers to learn the technical aspects of digital marketing and confidently shoot the highest paid person's opinion with data.
The Pygmy Hippo Story
Author: Phillip T. Robinson
Publisher: Oxford University Press
ISBN: 0190611855
Category : Nature
Languages : en
Pages : 441
Book Description
Though the pygmy hippopotamus has been designated as a flagship species of West African forests (meaning that by raising conservation efforts for a single species, an entire ecological region could benefit), very little research has been published on the animal. They are solitary, nocturnal, and highly evasive, and until recent developments in "camera trap" technology, they were considered the least-photographed large mammal species in the world. The information currently available on this endangered species is scattered, limited, redundant, and often inaccurate, and no major volume exists as a resource for those interested in the conservation effort for the species, until now. Phillip Robinson and his coauthors provide a treatment of the natural history, biology, and ecology of the pygmy hippo, along with a discussion of the rare animal's taxonomic niche and a summary of the research initiatives involving it up to this point. The authors show the ways in which the pygmy hippo has come into contact with people in West African countries, both in terms of ecological and cultural impact. This creature has been the subject of local folktales, and is treated as almost mythic in some regions. Information on issues related to captivity, breeding, and zoos is provided. The book is heavily illustrated with original photographs and anatomic drawings. The project should be of use to conservation biologists, zoologists and natural history readers, and will be the definitive single-volume account of an animal that the scientific community has designated to be ecologically significant to West Africa.
Publisher: Oxford University Press
ISBN: 0190611855
Category : Nature
Languages : en
Pages : 441
Book Description
Though the pygmy hippopotamus has been designated as a flagship species of West African forests (meaning that by raising conservation efforts for a single species, an entire ecological region could benefit), very little research has been published on the animal. They are solitary, nocturnal, and highly evasive, and until recent developments in "camera trap" technology, they were considered the least-photographed large mammal species in the world. The information currently available on this endangered species is scattered, limited, redundant, and often inaccurate, and no major volume exists as a resource for those interested in the conservation effort for the species, until now. Phillip Robinson and his coauthors provide a treatment of the natural history, biology, and ecology of the pygmy hippo, along with a discussion of the rare animal's taxonomic niche and a summary of the research initiatives involving it up to this point. The authors show the ways in which the pygmy hippo has come into contact with people in West African countries, both in terms of ecological and cultural impact. This creature has been the subject of local folktales, and is treated as almost mythic in some regions. Information on issues related to captivity, breeding, and zoos is provided. The book is heavily illustrated with original photographs and anatomic drawings. The project should be of use to conservation biologists, zoologists and natural history readers, and will be the definitive single-volume account of an animal that the scientific community has designated to be ecologically significant to West Africa.
Death in the Long Grass
Author: Peter Hathaway Capstick
Publisher: St. Martin's Press
ISBN: 1466803924
Category : Sports & Recreation
Languages : en
Pages : 321
Book Description
As thrilling as any novel, as taut and exciting as any adventure story, Peter Hathaway Capstick’s Death in the Long Grass takes us deep into the heart of darkness to view Africa through the eyes of one of the most renowned professional hunters. Few men can say they have known Africa as Capstick has known it—leading safaris through lion country; tracking man-eating leopards along tangled jungle paths; running for cover as fear-maddened elephants stampede in all directions. And of the few who have known this dangerous way of life, fewer still can recount their adventures with the flair of this former professional hunter-turned-writer. Based on Capstick’s own experiences and the personal accounts of his colleagues, Death in the Long Grassportrays the great killers of the African bush—not only the lion, leopard, and elephant, but the primitive rhino and the crocodile waiting for its unsuspecting prey, the titanic hippo and the Cape buffalo charging like an express train out of control. Capstick was a born raconteur whose colorful descriptions and eye for exciting, authentic detail bring us face to face with some of the most ferocious killers in the world—underrated killers like the surprisingly brave and cunning hyena, silent killers such as the lightning-fast black mamba snake, collective killers like the wild dog. Readers can lean back in a chair, sip a tall, iced drink, and revel in the kinds of hunting stories Hemingway and Ruark used to hear in hotel bars from Nairobi to Johannesburg, as veteran hunters would tell of what they heard beyond the campfire and saw through the sights of an express rifle.
Publisher: St. Martin's Press
ISBN: 1466803924
Category : Sports & Recreation
Languages : en
Pages : 321
Book Description
As thrilling as any novel, as taut and exciting as any adventure story, Peter Hathaway Capstick’s Death in the Long Grass takes us deep into the heart of darkness to view Africa through the eyes of one of the most renowned professional hunters. Few men can say they have known Africa as Capstick has known it—leading safaris through lion country; tracking man-eating leopards along tangled jungle paths; running for cover as fear-maddened elephants stampede in all directions. And of the few who have known this dangerous way of life, fewer still can recount their adventures with the flair of this former professional hunter-turned-writer. Based on Capstick’s own experiences and the personal accounts of his colleagues, Death in the Long Grassportrays the great killers of the African bush—not only the lion, leopard, and elephant, but the primitive rhino and the crocodile waiting for its unsuspecting prey, the titanic hippo and the Cape buffalo charging like an express train out of control. Capstick was a born raconteur whose colorful descriptions and eye for exciting, authentic detail bring us face to face with some of the most ferocious killers in the world—underrated killers like the surprisingly brave and cunning hyena, silent killers such as the lightning-fast black mamba snake, collective killers like the wild dog. Readers can lean back in a chair, sip a tall, iced drink, and revel in the kinds of hunting stories Hemingway and Ruark used to hear in hotel bars from Nairobi to Johannesburg, as veteran hunters would tell of what they heard beyond the campfire and saw through the sights of an express rifle.
The Perfect Shot
Author: Kevin Robertson
Publisher: Quiller
ISBN: 9781571573193
Category : Big game hunting
Languages : en
Pages : 0
Book Description
An invaluable reference guide to the sport hunter of African game animals. It includes information from the natural history and sex determination of the game trophy through to the rifle, calibre, bullet selection and shot placement. An excellent mini edition to take with you.
Publisher: Quiller
ISBN: 9781571573193
Category : Big game hunting
Languages : en
Pages : 0
Book Description
An invaluable reference guide to the sport hunter of African game animals. It includes information from the natural history and sex determination of the game trophy through to the rifle, calibre, bullet selection and shot placement. An excellent mini edition to take with you.
Digital Branding
Author: Daniel Rowles
Publisher: Kogan Page Publishers
ISBN: 074946996X
Category : Business & Economics
Languages : en
Pages : 232
Book Description
Digital Branding gives step-by-step, practical guidance on how to build a brand online. Through exploring topics like content marketing, social media, search optimisation and web analytics, Daniel Rowles develops a robust framework for brand planning, channel selection and measuring the effectiveness of your brand campaigns. Digital Branding contains real world case studies, a guide to the free and paid tools that can help measure digital branding in each of the different online channels, examples of social guidelines, process and policy and an original step by step digital branding process along with measurement techniques and guidelines.
Publisher: Kogan Page Publishers
ISBN: 074946996X
Category : Business & Economics
Languages : en
Pages : 232
Book Description
Digital Branding gives step-by-step, practical guidance on how to build a brand online. Through exploring topics like content marketing, social media, search optimisation and web analytics, Daniel Rowles develops a robust framework for brand planning, channel selection and measuring the effectiveness of your brand campaigns. Digital Branding contains real world case studies, a guide to the free and paid tools that can help measure digital branding in each of the different online channels, examples of social guidelines, process and policy and an original step by step digital branding process along with measurement techniques and guidelines.
Digital Marketing Strategy
Author: Simon Kingsnorth
Publisher: Kogan Page Publishers
ISBN: 0749474718
Category : Business & Economics
Languages : en
Pages : 344
Book Description
The modern marketer needs to learn how to employ strategic thinking alongside the use of digital media to deliver measurable and accountable business success. Digital Marketing Strategy covers the essential elements of achieving exactly this by guiding you through every step of creating your perfect digital marketing strategy. This book analyzes the essential techniques and platforms of digital marketing including social media, content marketing, SEO, user experience, personalization, display advertising and CRM, as well as the broader aspects of implementation including planning, integration with overall company aims and presenting to decision makers. Simon Kingsnorth brings digital marketing strategy to life through best practice case studies, illustrations, checklists and summaries, to give you insightful and practical guidance. Rather than presenting a restrictive 'one size fits all' model, this book gives you the tools to tailor-make your own strategy according to your unique business needs and demonstrates how an integrated and holistic approach to marketing leads to greater success. Digital Marketing Strategy is also supported by a wealth of online resources, including budget and strategy templates, lecture slides and a bonus chapter.
Publisher: Kogan Page Publishers
ISBN: 0749474718
Category : Business & Economics
Languages : en
Pages : 344
Book Description
The modern marketer needs to learn how to employ strategic thinking alongside the use of digital media to deliver measurable and accountable business success. Digital Marketing Strategy covers the essential elements of achieving exactly this by guiding you through every step of creating your perfect digital marketing strategy. This book analyzes the essential techniques and platforms of digital marketing including social media, content marketing, SEO, user experience, personalization, display advertising and CRM, as well as the broader aspects of implementation including planning, integration with overall company aims and presenting to decision makers. Simon Kingsnorth brings digital marketing strategy to life through best practice case studies, illustrations, checklists and summaries, to give you insightful and practical guidance. Rather than presenting a restrictive 'one size fits all' model, this book gives you the tools to tailor-make your own strategy according to your unique business needs and demonstrates how an integrated and holistic approach to marketing leads to greater success. Digital Marketing Strategy is also supported by a wealth of online resources, including budget and strategy templates, lecture slides and a bonus chapter.
And the Hippos Were Boiled in Their Tanks
Author: William S. Burroughs
Publisher: Grove/Atlantic, Inc.
ISBN: 0802198899
Category : Fiction
Languages : en
Pages : 228
Book Description
In the summer of 1944, a shocking murder rocked the fledgling Beats. William S. Burroughs and Jack Kerouac, both still unknown, we inspired by the crime to collaborate on a novel, a hard-boiled tale of bohemian New York during World War II, full of drugs and art, obsession and brutality, with scenes and characters drawn from their own lives. Finally published after more than sixty years, this is a captivating read, and incomparable literary artifact, and a window into the lives and art of two of the twentieth century’s most influential writers.
Publisher: Grove/Atlantic, Inc.
ISBN: 0802198899
Category : Fiction
Languages : en
Pages : 228
Book Description
In the summer of 1944, a shocking murder rocked the fledgling Beats. William S. Burroughs and Jack Kerouac, both still unknown, we inspired by the crime to collaborate on a novel, a hard-boiled tale of bohemian New York during World War II, full of drugs and art, obsession and brutality, with scenes and characters drawn from their own lives. Finally published after more than sixty years, this is a captivating read, and incomparable literary artifact, and a window into the lives and art of two of the twentieth century’s most influential writers.