Author: Carol Spencer Publisher: ISBN: 9781292130446 Category : Languages : en Pages : 401
Book Description
BTEC and Heinemann have joined forces to bring learners BTEC’s own Student Book, covering all the units from the new specification, to support learners every step of the way to BTEC success.
Author: Christine King Publisher: Heinemann ISBN: 9780435459475 Category : Business & Economics Languages : en Pages : 310
Book Description
This is a guide to all the units of the BTEC First Travel and Tourism qualification. Activities and discussion points enhance students' learning experience and real-life case studies help them explore authentic issues in the travel and tourism industry.
Author: Gillian Dale Publisher: Pearson Education ISBN: 9781846907289 Category : Tourism Languages : en Pages : 208
Book Description
Covers all mandatory and nine optional units, providing the breadth for tutors to tailor the course to their learners needs and interests. Activities in each unit give students plenty of practice to deepen their knowledge and understanding, and grading tips for every activity help them achieve the best possible grade.
Author: Gillian Dale Publisher: Level 3 BTEC National Travel and Tourism ISBN: 9781846907272 Category : Tourism Languages : en Pages : 360
Book Description
BTEC and Heinemann have joined forces to bring students and tutors BTEC's own resources to accompany the new specification - from the BTEC team, for BTEC learners.
Author: John Swarbrooke Publisher: Routledge ISBN: 1136423060 Category : Business & Economics Languages : en Pages : 362
Book Description
'Business Travel and Tourism' provides a comprehensive, international overview of business tourism from both a theoretical and practical perspective. With the use of case studies from around the world, 'Business Travel and Tourism' explores a broad range of issues, including: * The global business tourism market * The design of business tourism facilities * The role of the destination in business travel and tourism * The social, economic, and environmental impacts of business tourism * The ethical dimension of business tourism * The marketing of business tourism products * The impact of new technologies on the business tourism market * How to organise successful conferences, exhibitions, and incentive travel packages Case studies include Disneyland Paris, Hong Kong, Amsterdam RAI International Exhibition and Congress Centre, Hilton, Page and Moy Marketing, Lufthansa, Air France, and Legoland UK. 'Business Travel and Tourism' is the first text to offer a comprehensive overview of the growing but neglected area of business tourism. With the use of a wide range of up-to-date case studies and major practical exercises to help students to broaden and deepen their understanding of this area of tourism, it is an invaluable text for all students on travel and tourism courses at degree and BTEC/HND level, or those taking tourism options in leisure, business studies, hospitality management or geography.
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Author: Carol Spencer
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Author: Gillian Dale
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Author: John Swarbrooke