Author: Richard K. ThomasPublisher: Springer Science & Business Media
ISBN: 0387261168
Category : Medical
Languages : en
Pages : 211
Book Description
Designed as a textbook for classroom use Glossary and bibliograpy will be useful pedagogy
Health Communication
Author: Renata SchiavoPublisher: John Wiley & Sons
ISBN: 1118040961
Category : Medical
Languages : en
Pages : 326
Book Description
Health Communication: From Theory to Practice is a much needed resource for the fast-growing field of health communication. It combines a comprehensive introduction to current issues, theories, and special topics in health communication with a hands-on guide to program development and implementation. While the book is designed for students, professionals and organizations with no significant field experience, it also includes advanced topics for health communication practitioners, public health experts, researchers, and health care providers with an interest in this field.
Making Health Communication Programs Work
Author: Publisher: DIANE Publishing
ISBN: 0788100807
Category : Communication in medicine
Languages : en
Pages : 144
Book Description
Discusses key principles relative to specific steps in health communications program development, and includes examples of their use. Covers: planning and strategy selection, selecting channels and materials, developing materials and pretesting (pretesting -- what it can and cannot do, pretesting methods, plan and conduct pretests), implementing your program, assessing effectiveness, feedback to refine program and more. Each chapter includes a 3selected readings2 section. Includes: information sources, sample forms, glossary, bibliography, etc. Photos and drawings.
Health Communication for Health Care Professionals
Author: Michael P. Pagano, PhD, PA-CPublisher: Springer Publishing Company
ISBN: 0826124429
Category : Medical
Languages : en
Pages : 298
Book Description
Promotes an interdisciplinary approach to the study of health communication According to the Joint Commission, over 75% of all serious medical errors in this country result from miscommunication. Based in these adverse realities and the author philosophy that communication is a clinical skill integral to effective health care delivery, this comprehensive text addresses thetheories and abilities needed by all health care providers. The only text written specifically for students of nursing, medicine, physical therapy,pharmacy, dentistry, physician assistants and opticians, this book incorporates recommendations for specific multimedia, suggestions for class discussion and interactive case studies to provide a rich and multi-perspective learning experience for gaining optimal expertise in effective health communication The author underscores the importance of developing and maintaining successful relationships with patients, peers, and colleagues as a cornerstone ofeffective health care outcomes. With an emphasis on interactive learning, the text utilizescommunication theories to analyze verbal and non-verbalbehaviors in diverse health care contexts and assess which are more effective and why. Summaries at the end of each chapter discuss health communicationoutcomes. Chapters cover interpersonal and gendered communication, provider-patient communication, intercultural communication, organizationalcommunication, team communication, malpractice, palliative care, end-of-life communication, and many other topics. Key Features: Fosters a patient-centered, interdisciplinary, multidimensional learning experience for health care students Recommends experiential learning using videos, films, and related discussion exercises Presents case study role-plays Provides companion case study resource to enhance learning objectives
Analysing Health Communication
Author: Gavin BrookesPublisher: Springer Nature
ISBN: 303068184X
Category : Language Arts & Disciplines
Languages : en
Pages : 360
Book Description
This edited book showcases original research in the study of healthcare and health communication, while also providing a detailed overview of contemporary methods of discourse analysis. Discourse approaches remain under-represented in the field of health communication, despite their potential for affording detailed understanding of health-related text and talk across an array of contexts, for example in face-to-face and digital healthcare encounters, health promotion, and patients’ accounts of illness experiences. This book aims to address this gap in the literature by offering the first book-length treatment of different approaches to discourse analysis in health(care) and illness contexts, and it will appeal both to linguists and to researchers in nursing and health sciences, sociology and anthropology.
Working on Health Communication
Author: Nova CorcoranPublisher: SAGE Publications
ISBN: 1847879233
Category : Medical
Languages : en
Pages : 201
Book Description
This book is a must have for anyone designing or developing a campaign in health promotion or public health. It is the only textbook which takes the reader right through the planning, implementation and evaluation of a health communication campaign.
The Handbook of Global Health Communication
Author: Rafael ObregonPublisher: John Wiley & Sons
ISBN: 1118241908
Category : Language Arts & Disciplines
Languages : en
Pages : 680
Book Description
International in scope, The Handbook of Global Health Communication offers a comprehensive and up-to-date analysis of the role of communication processes in global public health, development and social change Brings together 32 contributions from well-respected scholars and practitioners in the field, addressing a wide range of communication approaches in current global health programs Offers an integrated view that links communication to the strengthening of health services, the involvement of affected communities in shaping health policies and improving care, and the empowerment of citizens in making decisions about health Adopts a broad understanding of communication that goes beyond conventional divisions between informational and participatory approaches
Health Communication Message Design
Author: Hyunyi ChoPublisher: SAGE
ISBN: 1412986559
Category : Language Arts & Disciplines
Languages : en
Pages : 297
Book Description
"This text illustrates the importance of effective communication in disease prevention and health promotion by building theory-based messages while being responsive to diverse audience needs. This book clearly explains core health communication principles and processes for designing effective messages for health communication interventions and campaigns while integrating perspectives from multiple areas including psychology, public health, and social marketing. Key features: &• theory-based message design links theory and practice by explaining how psychosocial theories of behaviour change can be used to design effective health communication messages &• audience-centered message design provides clarity on how diverse audiences' cultures, beliefs, barriers, and needs can be effectively addressed &• suggested further readings guide students through additional theory and research &• end-of-chapter discussion questions encourage critical thinking about the implication of each chapter on future theory, research, and practice relevant to health communication message design and evaluation "--Pubisher.
Author: Claudia ParvantaWhy Wellness Sells
Author: Colleen DerkatchPublisher: JHU Press
ISBN: 1421445298
Category : Medical
Languages : en
Pages : 270
Book Description
How and why the idea of wellness holds such rhetorical—and harmful—power. In Why Wellness Sells, Colleen Derkatch examines why the concept of wellness holds such rhetorical power in contemporary culture. Public interest in wellness is driven by two opposing philosophies of health that cycle into and amplify each other: restoration, where people use natural health products to restore themselves to prior states of wellness; and enhancement, where people strive for maximum wellness by optimizing their body's systems and functions. Why Wellness Sells tracks the tension between these two ideas of wellness across a variety of sources, including interviews, popular and social media, advertising, and online activism. Derkatch examines how wellness manifests across multiple domains, where being "well" means different things, ranging from a state of pre-illness to an empowered act of good consumer-citizenship, from physical or moral purification to sustenance and care, and from harm reduction to optimization. Along the way, Derkatch demonstrates that the idea of wellness may promise access to the good life, but it serves primarily as a strategy for coping with a devastating and overwhelming present. Drawing on scholarship in the rhetoric of health and medicine, the health and medical humanities, and related fields, Derkatch offers a nuanced account of how language, belief, behavior, experience, and persuasion collide to produce and promote wellness, one of the most compelling—and harmful—concepts that govern contemporary Western life. She explains that wellness has become so pervasive in the United States and Canada because it is an ever-moving, and thus unachievable, goal. The concept of wellness entrenches an individualist model of health as a personal responsibility, when collectivist approaches would more readily serve the health and well-being of whole populations.
