Selling to VITO the Very Important Top Officer

Selling to VITO the Very Important Top Officer PDF Author: Anthony Parinello
Publisher: Simon and Schuster
ISBN: 1440506698
Category : Business & Economics
Languages : en
Pages : 256

Book Description
There has never been a sales book that gives you one-on-one, personal help to catapult your sales career and your personal income to a level that will surprise you and shock your sales manager! You'll stop: wasting your precious selling time with 'non-decision' makers getting any rejection whatsoever from gatekeepers working your keester off for itsy, bitsy sales losing sales that you thought you were going to win not making your sales quota You'll start: making sales that are up to 65 percent bigger cutting your sales cycle in half getting as much as 120 percent more add-on business from your existing customers getting VITO to VITO referrals worth pure gold making the income that you really deserve

Getting to VITO (The Very Important Top Officer)

Getting to VITO (The Very Important Top Officer) PDF Author: Anthony Parinello
Publisher: John Wiley & Sons
ISBN: 1118040228
Category : Business & Economics
Languages : en
Pages : 274

Book Description
The author of the bestseller Selling to VITO returns with a 10-step plan for getting to the Very Important Top Officer's top of mind, top of wallet, and top of their "to-do" list Anthony Parinello's Selling to VITO introduced salespeople everywhere to the Very Important Top Officer-and taught them the precise steps of how to sell to the person with the ultimate veto power. Now, Parinello returns with Getting to VITO, a one-of-a-kind sales resource that offers proven, best-practices advice on how-to get into VITO's head, get into their budgets, and get on their team as a "trusted advisor." Based on Parinello's own extensive sales experience-as well as the experiences of the more than one million salespeople who've studied his VITO process-Getting to VITO shows salespeople how to: * Find and pre-qualify the real VITO * Establish real value in VITO's eyes * Cut to the chase with seven different correspondence modalities * Disarm every first-call objection a salesperson may encounter * Deliver the show-stopper "elevator" pitch for every industry * One-on-one coaching from Parinello's own professional coach! Anthony Parinello (San Diego, CA) is the country's foremost expert on selling to top officers. His bestselling book and audiotape program Selling to VITO (The Very Important Top Officer) has sold more than 500,000 copies. Parinello's Secrets of VITO: Think and Sell Like a CEO was a Wall Street Journal bestseller and his most recent book Getting the Second Appointment has been accepted by his following as the new sales process of "choice."

Secrets of Question-Based Selling

Secrets of Question-Based Selling PDF Author: Thomas Freese
Publisher: Sourcebooks, Inc.
ISBN: 1402287534
Category : Business & Economics
Languages : en
Pages : 441

Book Description
"After I sent my team to the Question Based Selling program, not only was the feedback from the training outstanding, but we experienced an immediate positive impact in results."—Jim Cusick, vice president of sales, SAP America, Inc. "Following the program, even our most experienced salespeople raved, saying QBS was the best sales training they have ever experienced!"—Alan D. Rohrer, director of sales, Hewlett Packard For nearly fifteen years, The Secrets of Question Based Selling has been helping great salespeople live you deliver big results. It's commonsense approach has become a classic, must-have tool that demonstrates how asking the right questions at the right time accurately identifies your customer's needs. But consumer behavior and sales techniques change as rapidly as technology—and there are countless contradictory sales training programs promising results. Knowing where you should turn to for success can be confusing. Now fully revised and updated, The Secrets of Question Based Selling provides a step-by-step, easy-to-follow program that focuses specifically on sales effectiveness—identifying the strategies and techniques that will increase your probability of success. How you sell has become more important than the product. With this hands-on guide, you will learn to: Penetrate more accounts Overcome customer skepticism Establish more credibility sooner Generate more return calls Motivate different types of buyers Develop more internal champions Close more sales...faster And much, much more

Getting the Second Appointment

Getting the Second Appointment PDF Author: Anthony Parinello
Publisher: John Wiley & Sons
ISBN: 9780471487234
Category : Business & Economics
Languages : en
Pages : 272

Book Description
In this book, Anthony Parinello—sales guru and trainer to over one million salespeople—presents tried-and-true techniques for getting invited back for a second interaction with potential prospects and customers. This three-part book uses the sort of practical feet-in-the-street style that Parinello’s followers love to teach salespeople the down-to-earth how-to’s of getting the second appointment and performing Parinello’s proven “two-call close.”

When Buyers Say No

When Buyers Say No PDF Author: Tom Hopkins
Publisher: Business Plus
ISBN: 1455550582
Category : Business & Economics
Languages : en
Pages : 221

Book Description
This is a complete and practical guide which highlights the authors' new strategic approaches to selling when the buyer initially declines or is resistant on a sales opportunity. Hopkins and Katt explain that most sales reps take a traditional linear approach to selling, but that the trick in closing is in taking a more creative and circular approach. That's the key. It all starts with how the buyer initially says, "No." Too many sales reps don't pay close attention as to how that's presented. Hopkins and Katt point out that "no" may suggest all sorts of other options -- avenues that can eventually lead to the buyer actually saying yes. The authors introduce a novel concept called the Circle of Persuasion which offers sales reps a new approach in this potentially tricky process. Along the way, WHEN BUYERS SAY NO details prescriptive steps and even sample dialogues that will instruct and guide sales professionals on how to best cultivate buyer-seller relationships. There's particular emphasis on how to establish the kind of rapport that ultimately leads to a successful close.

Five Minutes with VITO

Five Minutes with VITO PDF Author: David Mattson
Publisher: Greenleaf Book Group
ISBN: 097860783X
Category : Business & Economics
Languages : en
Pages : 218

Book Description
VITO(tm) is the Very Important Top Officer, the person with the ultimate veto power. VITOs control every decision that s made in ever enterprise in your sales territory. If you want to sell and live large, you must get to VITO and launch the proven Sandler Selling System(r) that will turn VITO into one of your business partners forever. Sandler Trainings and VITO Selling have combined over 80 years of sales know-how, 1,200 hours of audio and video programs, 5,000 pages of training materials, and direct experience in training over 15,000,000 sales people...and distilled it all into one concise, power selling resource. This is the definitive guide for sales people who want to start where they belong at the top. In this book you will learn how to use the Sandler Selling System in all of your interactions with VITO including: How to land an appointment, bond and build rapport with VITO; How to establish up-front contracts with VITO; How to create allies in VITO s rank and file, including their Gatekeepers; How to leave voice mail messages that get call-backs... from VITO; How to make powerful presentations to VITO; How to control your sales process...and influence VITO s buying process; How to compress your sales cycle...and increase your average deal size.

Good Hunting

Good Hunting PDF Author: Jack Devine
Publisher: Macmillan + ORM
ISBN: 142994417X
Category : Political Science
Languages : en
Pages : 335

Book Description
"A sophisticated, deeply informed account of real life in the real CIA that adds immeasurably to the public understanding of the espionage culture—the good and the bad." —Bob Woodward Jack Devine ran Charlie Wilson's War in Afghanistan. It was the largest covert action of the Cold War, and it was Devine who put the brand-new Stinger missile into the hands of the mujahideen during their war with the Soviets, paving the way to a decisive victory against the Russians. He also pushed the CIA's effort to run down the narcotics trafficker Pablo Escobar in Colombia. He tried to warn the director of central intelligence, George Tenet, that there was a bullet coming from Iraq with his name on it. He was in Chile when Allende fell, and he had too much to do with Iran-Contra for his own taste, though he tried to stop it. And he tangled with Rick Ames, the KGB spy inside the CIA, and hunted Robert Hanssen, the mole in the FBI. Good Hunting: An American Spymaster's Story is the spellbinding memoir of Devine's time in the Central Intelligence Agency, where he served for more than thirty years, rising to become the acting deputy director of operations, responsible for all of the CIA's spying operations. This is a story of intrigue and high-stakes maneuvering, all the more gripping when the fate of our geopolitical order hangs in the balance. But this book also sounds a warning to our nation's decision makers: covert operations, not costly and devastating full-scale interventions, are the best safeguard of America's interests worldwide. Part memoir, part historical redress, Good Hunting debunks outright some of the myths surrounding the Agency and cautions against its misuses. Beneath the exotic allure—living abroad with his wife and six children, running operations in seven countries, and serving successive presidents from Nixon to Clinton—this is a realist, gimlet-eyed account of the Agency. Now, as Devine sees it, the CIA is trapped within a larger bureaucracy, losing swaths of turf to the military, and, most ominous of all, is becoming overly weighted toward paramilitary operations after a decade of war. Its capacity to do what it does best—spying and covert action—has been seriously degraded. Good Hunting sheds light on some of the CIA's deepest secrets and spans an illustrious tenure—and never before has an acting deputy director of operations come forth with such an account. With the historical acumen of Steve Coll's Ghost Wars and gripping scenarios that evoke the novels of John le Carré even as they hew closely to the facts on the ground, Devine offers a master class in spycraft.

Proactive Selling

Proactive Selling PDF Author: William Miller
Publisher: AMACOM Div American Mgmt Assn
ISBN: 0814431925
Category : Business & Economics
Languages : en
Pages : 258

Book Description
Most sales professionals make the mistake of using the same sales patterns over and over. But since all customers are different, true pros know they must tailor their methods to the buyer if they want to make their numbers every year. ProActive Selling gives readers the tools they need to adapt their approach and maintain control at every stage of the sale. Thoroughly revised and updated, the second edition shows salespeople how to: * Qualify and disqualify prospects sooner to focus on the most promising accounts * Examine buyers' motivations from every angle * Quantify the value proposition early * Double the number of calls returned from prospective customers * Appeal to the real decision-makers * Use technology (e.g. cloud, video, social media, and more) to generate leads and shorten sales cycles * Increase the effectiveness of every interaction Featuring dozens of enlightening examples and the author's 17 exclusive, practical selling tools, ProActive Selling gives sales professionals the edge they need to exceed their goals-with any company, in any industry.

Start with the Answer

Start with the Answer PDF Author: Bob Seelert
Publisher: John Wiley & Sons
ISBN: 0470480408
Category : Business & Economics
Languages : en
Pages : 168

Book Description
"Seelert's stories and wisdom demonstrate that the principles and practices leading to winning results in sports are highly transferable to the building of brands, businesses, and organizations. This book tells you how." —Jack Twyman, NBA Hall of Fame player, former ABC Game of the Week announcer, and former Chairman and CEO, Super Food Services Inc. "Seelert's comprehensive revelation of his leadership wisdom is priceless—especially the management of culture through innovative communications, fueled by rock-solid personal spirit and style. Read and succeed . . . it's that actionable. Bob's the real leadership deal." —John W. Luther, President, Luther & Company, Strategic Growth Consulting "I've never been at my best when working for a boss in the traditional sense . . . Authority is not my favorite cultural tool. I am at my best (maybe like you) when I have a coach and mentor. Bob Seelert has played that role for over a decade, providing me with counsel, guidance, perspective, and unconditional love and support. Oh yes, and wisdom. Lots of it! You'll find out what I mean when you read this book." —Kevin Roberts, CEO Worldwide, Saatchi & Saatchi "Bob Seelert entered Saatchi & Saatchi in early 1995 when the company was in flux and extremely unstable. In a few short years, he not only stabilized the business, he grew it into an even greater advertising powerhouse than it once was. If anyone is qualified to write about business turnarounds, it's Seelert!" —David Herro, Chief Investment Officer-International, Harris Associates LP "Spencer Stuart placed Bob Seelert into leadership positions at Kayser-Roth and Saatchi & Saatchi at times when success seemed impossible, but failure was not an acceptable option. In both situations, he achieved highly successful turnarounds, and his stories tell you why." —Thomas Neff, Chairman, Spencer Stuart USA "Bob Seelert and I worked together for twenty years, and I saw firsthand how the wisdom in this book enabled him to build businesses and organizations. For MBA students and other aspiring business leaders, this book will become their well-thumbed how-to guide for constructing a successful career." —Erv Shames, Lecturer, University of Virginia Darden Graduate School of Business andformer President and CEO, General Foods USA and Borden, Inc.

UNLOCKING HER INNOCENCE

UNLOCKING HER INNOCENCE PDF Author: Lynne Graham
Publisher: Harlequin / SB Creative
ISBN: 4596649928
Category : Comics & Graphic Novels
Languages : en
Pages : 129

Book Description
Ava was in a car accident on Christmas Day and lost her best friend. She was accused of being responsible for the crash despite her lost memory of that confusing night. After serving years of prison time, she freezes up in shock in the conference room of her new workplace. The man who controls the place is Vito, whom Ava used to admire. Vito is also the brother of her late best friend. Ava assumes he must hate her so much that he would want to kill her, not work with her. But he steals a kiss from her and asks her to plan this year’s Christmas party. What is he thinking?
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