Author: Walter LaFeber Publisher: W. W. Norton & Company ISBN: 0393323692 Category : Business & Economics Languages : en Pages : 193
Book Description
Examines how the Nike corporation, using the popularity of Chicago basketball player Michael Jordan, impacted the economies and cultures of the world through its advertising campaign.
Author: David L. Andrews Publisher: State University of New York Press ISBN: 0791490335 Category : Sports & Recreation Languages : en Pages : 340
Book Description
Michael Jordan, Inc. seeks to make sense of a celebrated figure whose public existence illuminates a late capitalist order defined by the convergence of corporate and media interests. Using Michael Jordan as a vehicle for viewing the broader social, economic, political, and technological concerns that frame contemporary culture, the contributors focus on celebrity economy, corporate culture, identity politics, and the global marketplace—foundational pillars of contemporary cultural existence. They provide an introduction to late capitalism's pervasive and invasive cult of celebrity, examine the innovative corporate connections (particularly Jordan's association with Nike) largely responsible for Jordan's aggressively commodified being, excavate the cultural politics imbued within the racialized and sexualized nature of Jordan's identity, and demonstrate the global reach and influence that has accompanied the concerted commodification of Jordan by transnational corporations. This anthology represents both an intellectual expression of, and a political commitment to, the fact that Michael Jordan matters.
Author: Robert Guest Publisher: St. Martin's Press ISBN: 0230341233 Category : Business & Economics Languages : en Pages : 258
Book Description
An editor for The Economist looks at how international diasporas are accelerating and diversifying the flow of ideas, technology, and wealth, improving lives across the globe. A century ago, migrants often crossed an ocean and never saw their homelands again. Today, they call—or Skype—home the moment their flight has landed, and that's just the beginning. Thanks to cheap travel and easy communication, immigrants everywhere stay in intimate contact with their native countries, creating powerful cross-border networks. In Borderless Economics, Robert Guest travels through dozens of countries and 44 American states, observing how these networks create wealth, spread ideas, and foster innovation. Covering phenomena such as how young Chinese studying in the West are infecting China with democratic ideals, to why the so-called "brain drain"—the flow of educated migrants from poor countries to rich ones—actually reduces global poverty, this is a fascinating look at how migration makes the world wealthier and happier.
Author: Kathryn Jay Publisher: Columbia University Press ISBN: 023150070X Category : Sports & Recreation Languages : en Pages : 317
Book Description
More Than Just a Game tracks the explosion of the sports industry in the United States since 1945 and how it has shaped class, racial, gender, and national identities. By examining both professional and intercollegiate sports such as baseball, football, basketball, golf, tennis, and stock car racing, Kathryn Jay looks at the impact of packaging, salary, hype, corporate sponsorship, drug use, and the presence of women and African American players. Jay also considers the persistent belief that sports encourage good citizenship and morality despite a rise in cheating and violent behavior and an unabashed emphasis on financial gain. More Than Just a Game is a fascinating exploration of a phenomenon that has engaged the American imagination and thrilled fans for decades.
Author: David Halberstam Publisher: Open Road Media ISBN: 1453286144 Category : Biography & Autobiography Languages : en Pages : 660
Book Description
The Pulitzer Prize–winning journalist looks at the life and times of the Chicago Bulls superstar— “The best Jordan book so far” (The Washington Post). One of sport’s biggest superstars, Michael Jordan is more than an internationally renowned athlete. As illuminated through David Halberstam’s trademark balance of impeccable research and fascinating storytelling, Jordan symbolizes the apex of the National Basketball Association’s coming of age. Long before multimillion-dollar signings and lucrative endorsements, NBA players worked in relative obscurity, with most games woefully unattended and rarely broadcast on television. Then came Larry Bird and Magic Johnson, Jordan’s two great predecessors, and the game’s status changed. The new era capitalized on Jordan’s talent, will power, and unrivaled competiveness. In Playing for Keeps, Halberstam is at his investigative best, delving into Jordan’s expansive world of teammates and coaches. The result is a gripping story of the athlete and media powerhouse who changed a game forever. This ebook features an extended biography of David Halberstam.
Author: Paul Collier Publisher: HarperCollins ISBN: 0062748661 Category : History Languages : en Pages : 369
Book Description
Bill Gates's Five Books for Summer Reading 2019 From world-renowned economist Paul Collier, a candid diagnosis of the failures of capitalism and a pragmatic and realistic vision for how we can repair it. Deep new rifts are tearing apart the fabric of the United States and other Western societies: thriving cities versus rural counties, the highly skilled elite versus the less educated, wealthy versus developing countries. As these divides deepen, we have lost the sense of ethical obligation to others that was crucial to the rise of post-war social democracy. So far these rifts have been answered only by the revivalist ideologies of populism and socialism, leading to the seismic upheavals of Trump, Brexit, and the return of the far-right in Germany. We have heard many critiques of capitalism but no one has laid out a realistic way to fix it, until now. In a passionate and polemical book, celebrated economist Paul Collier outlines brilliantly original and ethical ways of healing these rifts—economic, social and cultural—with the cool head of pragmatism, rather than the fervor of ideological revivalism. He reveals how he has personally lived across these three divides, moving from working-class Sheffield to hyper-competitive Oxford, and working between Britain and Africa, and acknowledges some of the failings of his profession. Drawing on his own solutions as well as ideas from some of the world’s most distinguished social scientists, he shows us how to save capitalism from itself—and free ourselves from the intellectual baggage of the twentieth century.
Author: Branko Milanovic Publisher: Harvard University Press ISBN: 0674260309 Category : Business & Economics Languages : en Pages : 305
Book Description
For the first time in history, the globe is dominated by one economic system. Capitalism prevails because it delivers prosperity and meets desires for autonomy. But it also is unstable and morally defective. Surveying the varieties and futures of capitalism, Branko Milanovic offers creative solutions to improve a system that isn’t going anywhere.
Author: Brian M. Ingrassia Publisher: University Press of Kansas ISBN: 0700621393 Category : Sports & Recreation Languages : en Pages : 336
Book Description
The quarterback sends his wide receiver deep. The crowd gasps as he launches the ball. And when he hits his man, the team's fans roar with approval-especially those with the deep pockets. Make no mistake; college football is big business, played with one eye on the score, the other on the bottom line. But was this always the case? Brian M. Ingrassia here offers the most incisive account to date of the origins of college football, tracing the sport's evolution from a gentlemen's pastime to a multi-million dollar enterprise that made athletics a permanent fixture on our nation's campuses and cemented college football's place in American culture. He takes readers back to the late 1800s to tell how schools embraced the sport as a way to get the public interested in higher learning-and then how football's immediate popularity overwhelmed campuses and helped create the beast we know today. Contrary to conventional wisdom, Ingrassia proves that the academy did not initially resist the inclusion of athletics; rather, progressive reformers and professors embraced football as a way to make the ivory tower less elitist. With its emphasis on disciplined teamwork and spectatorship, football was seen as a "middlebrow" way to make the university more accessible to the general public. What it really did was make athletics a permanent fixture on campus with its own set of professional experts, bureaucracies, and ostentatious cathedrals. Ingrassia examines the early football programs at universities like Michigan, Stanford, Ohio State, and others, then puts those histories in the context of Progressive Era culture, including insights from coaches like Georgia Tech's John Heisman and Notre Dame's Knute Rockne. He describes how reforms emerged out of incidents such as Teddy Roosevelt's son being injured on the field and a section of grandstands collapsing at the University of Chicago. He also touches on some of the problems facing current day college football and shows us that we haven't come far from those initial arguments more than a century ago. The Rise of Gridiron University shows us where and how it all began, highlighting college football's essential role in shaping the modern university-and by extension American intellectual culture. It should have wide appeal among students of American studies and sports history, as well as fans of college football curious to learn how their game became a cultural force in a matter of a few decades.
Author: Alan M. Klein Publisher: Yale University Press ISBN: 9780300052565 Category : Sports & Recreation Languages : en Pages : 204
Book Description
Describes how Dominican baseball fosters national pride and competition with the United States while at the same time promoting acceptance of the North American presence in the country
Author: Michael Tigar Publisher: NYU Press ISBN: 1583670300 Category : Law Languages : en Pages : 351
Book Description
Tigar (Washington College of Law, American U.) has written a new introduction and extended afterword that update this Marxist analysis of law and jurisprudence, originally published in 1977. The study traces the role of law and lawyers in the rise of the European bourgeoisie. The new material discusses human rights issues and social movements over the past two decades, including political prisoners and the death penalty. c. Book News Inc.
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