Digital Keywords

Author: Benjamin Peters
Publisher: Princeton University Press
ISBN: 1400880556
Category : Social Science
Languages : en
Pages : 352

Book Description
How the digital revolution has shaped our language In the age of search, keywords increasingly organize research, teaching, and even thought itself. Inspired by Raymond Williams's 1976 classic Keywords, the timely collection Digital Keywords gathers pointed, provocative short essays on more than two dozen keywords by leading and rising digital media scholars from the areas of anthropology, digital humanities, history, political science, philosophy, religious studies, rhetoric, science and technology studies, and sociology. Digital Keywords examines and critiques the rich lexicon animating the emerging field of digital studies. This collection broadens our understanding of how we talk about the modern world, particularly of the vocabulary at work in information technologies. Contributors scrutinize each keyword independently: for example, the recent pairing of digital and analog is separated, while classic terms such as community, culture, event, memory, and democracy are treated in light of their historical and intellectual importance. Metaphors of the cloud in cloud computing and the mirror in data mirroring combine with recent and radical uses of terms such as information, sharing, gaming, algorithm, and internet to reveal previously hidden insights into contemporary life. Bookended by a critical introduction and a list of over two hundred other digital keywords, these essays provide concise, compelling arguments about our current mediated condition. Digital Keywords delves into what language does in today's information revolution and why it matters.

Keywords for Media Studies

Author: Laurie Ouellette
Publisher: NYU Press
ISBN: 1479883654
Category : Literary Criticism
Languages : en
Pages : 235

Book Description
The Essential vocabulary of Media Studies Keywords for Media Studies introduces and aims to advance the field of critical media studies by tracing, defining, and problematizing its established and emergent terminology. The book historicizes thinking about media and society, whether that means noting a long history of "new media," or tracing how understandings of media "power" vary across time periods and knowledge formations. Bringing together an impressive group of established scholars from television studies, film studies, sound studies, games studies, and more, each of the 65 essays in the volume focuses on a critical concept, from "fan" to "industry," and "celebrity" to "surveillance." Keywords for Media Studies is an essential tool that introduces key terms, research traditions, debates, and their histories, and offers a sense of the new frontiers and questions emerging in the field of media studies.

Keywords of Mobility

Author: Noel B. Salazar
Publisher: Berghahn Books
ISBN: 1785331477
Category : Social Science
Languages : en
Pages : 196

Book Description
Scholars from various disciplines have used key concepts to grasp mobilities, but as of yet, a working vocabulary of these has not been fully developed. Given this context and inspired in part by Raymond Williams’ Keywords (1976), this edited volume presents contributions that critically analyze mobility-related keywords: capital, cosmopolitanism, freedom, gender, immobility, infrastructure, motility, and regime. Each chapter provides an historical context, a critical analysis of how the keyword has been used in relation to mobility, and a conclusion that proposes future usage or research.

Digital Marketing Expert Diploma (Master’s level) - City of London College of Economics - 10 months - 100% online / self-paced

Author: City of London College of Economics
Publisher: City of London College of Economics
ISBN:
Category : Education
Languages : en
Pages : 2158

Book Description
Overview In this course you will learn all you need to know to become a Digital Marketing Expert. As you surely know, Digital Marketing Specialists are in high demand and well paid. Content - Digital Marketing Strategy - Market Research - Crowdsourcing - Web Development and Design - Writing for the Web - Mobile Development - Email Marketing - Online Advertising - Affiliate Marketing - Search Engine Marketing - Search Engine Optimisation - PPC Advertising - And much more Duration 10 months Assessment The assessment will take place on the basis of one assignment at the end of the course. Tell us when you feel ready to take the exam and we’ll send you the assignment questions. Study material The study material will be provided in separate files by email / download link.

Understanding Digital Marketing

Author: Damian Ryan
Publisher: Kogan Page Publishers
ISBN: 0749464283
Category : Business & Economics
Languages : en
Pages : 304

Book Description
Digital marketing now represents 25% of the marketing spend in the UK and this is predicted to move to 50% or higher within the next three years. Understanding Digital Marketing looks at the world of digital marketing: how it got started, how it got to where it is today, and where the thought leaders in the industry believe it is headed in the future. This authoritative title demonstrates how to harness the power of digital media and use it to achieve the utmost success in business, now and in the future.Understanding Digital Marketing deals with every key topic in detail, including:search marketing,social media, Google, mobile marketing, affiliate marketing, e-mail marketing, customer engagement and digital marketing strategies. Essential reading for both practitioners and students alike, and including real-world examples of digital marketing successes and expert opinions, Understanding Digital Marketing provides you with tools to utilize the power of the internet to take your company wherever you want it to go.

Towards Digital and Sustainable Organisations

Author: Alessandra Lazazzara
Publisher: Springer Nature
ISBN: 3031528808
Category :
Languages : en
Pages : 332

Book Description

BIM in the Construction Industry

Author: Hee Sung Cha
Publisher: MDPI
ISBN: 3039365738
Category : Technology & Engineering
Languages : en
Pages : 414

Book Description
This book contains 19 peer-reviewed papers on the subject of BIM in the construction industry. These articles cover recent advances in the development of BIM technologies and applications in the field of architecture, engineering, and construction (AEC) industry.

OECD Studies on SMEs and Entrepreneurship The Digital Transformation of SMEs

Author: OECD
Publisher: OECD Publishing
ISBN: 9264367608
Category :
Languages : en
Pages : 275

Book Description
Despite potentially tremendous benefits, small and medium-sized enterprises (SMEs) lag in the digital transformation. Emerging technologies, as diverse as they are, offer a range of applications for them to improve performance and overcome the size-related limitations they face in doing business. However, SMEs must be better prepared, and stakes are high. SMEs make the most of the industrial fabric in many countries and regions, they create jobs (most jobs sometimes) and are the cement of inclusive and sustainable societies.

Digital Keywords

Author: Benjamin Peters
Publisher: Princeton University Press
ISBN: 9780691167343
Category : Social Science
Languages : en
Pages : 0

Information Modelling and Knowledge Bases XXIII

Author: J. Henno
Publisher: IOS Press
ISBN: 160750992X
Category : Computers
Languages : en
Pages : 452

Book Description
Information modelling and knowledge bases have become hot topics, not only in academic communities concerned with information systems and computer science, but also wherever information technology is applied in the world of business. This book presents the proceedings of the 21st European-Japanese Conference on Information Modelling and Knowledge Bases (EJC 2011), held in Tallinn, Estonia, in June 2011. The EJC conferences provide a worldwide forum for researchers and practitioners in the field to exchange results and experiences achieved in computer science and related disciplines such as conceptual analysis, design and specification of information systems, multimedia information modelling, multimedia systems, software engineering, knowledge and process management, cross cultural communication and context modelling. Attention is also paid to theoretical disciplines including cognitive science, artificial intelligence, logic, linguistics and analytical philosophy. The selected papers (16 full papers, 9 short papers, 2 papers based on panel sessions and 2 on invited presentations), cover a wide range of topics, including database semantics, knowledge representation, software engineering, www information management, context-based information retrieval, ontology, image databases, temporal and spatial databases, document data management, process management, cultural modelling and many others. Covering many aspects of system modelling and optimization, this book will be of interest to all those working in the field of information modelling and knowledge bases.