Social Media for Creative Libraries

Author: Phil Bradley
Publisher: Facet Publishing
ISBN: 185604713X
Category : Language Arts & Disciplines
Languages : en
Pages : 193

Book Description
Social Media for Creative Libraries explains how librarians and information professionals can use online tools to communicate more effectively, teach people different skills and to market and promote their service faster, cheaper and more effectively. Based on his acclaimed work How to Use Web 2.0 in Your Library, Phil Bradley has restructured and comprehensively updated this new book to focus on the activities that information professionals carry out on a daily basis, before then analysing and explaining how online tools can assist them in those activities. The book includes: - a discussion of authority checking and why information professionals are needed more than ever in a social media world - a guide to creating great presentations online - how online tools can make teaching and training sessions easier and more enjoyable for information professionals - useful tips for implementing new strategies in libraries and a discussion of the practicalities of library marketing and promotion - how to create a good social media policy and why - a look at a few social media disasters and how they could have been avoided Readership: Packed with features and accompanied by introductory videos on the Facet Publishing YouTube channel, Social Media for Creative Libraries is essential reading for all library and information professionals.

Social Media Strategies for Dynamic Library Service Development

Author: Tella, Adeyinka
Publisher: IGI Global
ISBN: 1466674164
Category : Language Arts & Disciplines
Languages : en
Pages : 414

Book Description
As social technologies continue to evolve, it is apparent that librarians and their clientele would benefit through participation in the digital social world. While there are benefits to implementing these technologies, many libraries also face challenges in the integration and usage of social media. Social Media Strategies for Dynamic Library Service Development discusses the integration of digital social networking into library practices. Highlighting the advantages and challenges faced by libraries in the application of social media, this publication is a critical reference source for professionals and researchers working within the fields of library and information science, as well as practitioners and executives interested in the utilization of social technologies in relation to knowledge management and organizational development.

Beyond Banned Books

Author: Kristin Pekoll
Publisher: American Library Association
ISBN: 0838918891
Category : Language Arts & Disciplines
Languages : en
Pages : 197

Book Description
This resource from Pekoll, Assistant Director of the American Library Association's Office for Intellectual Freedom (OIF), uses specific case studies to offer practical guidance on safeguarding intellectual freedom related to library displays, programming, and other librarian-created content.

Altmetrics

Author: Andy Tattersall
Publisher: Facet Publishing
ISBN: 1783300108
Category : Language Arts & Disciplines
Languages : en
Pages : 225

Book Description
This book gives an overview of altmetrics, its tools and how to implement them successfully to boost and measure research outputs. New methods of scholarly communication and dissemination of information are having a huge impact on how academics and researchers build profiles and share research. This groundbreaking and highly practical guide looks at the role that library and information professionals can play in facilitating these new ways of working and demonstrating impact and influence. Altmetrics focuses on research artefact level metrics that are not exclusive to traditional journal papers but also extend to book chapters, posters and data sets, among other items. This book explains the theory behind altmetrics, including how it came about, why it can help academics and where it sits amongst current measurements of impact. Editor Andy Tattersall draws on the expertise of leading altmetric innovators and practitioners, with chapters from Euan Adie, the founder of Altmetric.com; William Gunn, the Head of Academic Outreach at Mendeley and Ben Showers, author of the bestselling Facet title Library Analytics and Metrics. Readership: Altmetrics will empower library and information professionals working in higher education, researchers, academics and higher education leaders and strategists to develop the skills and knowledge needed to introduce and support altmetrics within their own institutions.

British librarianship and information work 2011-2015

Author: J. H. Bowman
Publisher: Lulu.com
ISBN: 1326820478
Category : Language Arts & Disciplines
Languages : en
Pages : 563

Book Description
This is the latest in an important series of reviews going back to 1928. The book contains 28 chapters, written by experts in their field, and reviews developments in the principal aspects of British librarianship and information work in the years 2011-2015.

Neal-Schuman Library Technology Companion

Author: John J. Burke
Publisher: American Library Association
ISBN: 0838946429
Category : Language Arts & Disciplines
Languages : en
Pages : 256

Book Description
Informed by a large-scale survey of librarians across the spectrum of institution types, this guide will be a true technology companion to readers at all experience levels.

Creative Library Marketing and Publicity

Author: Robert J. Lackie
Publisher: Rowman & Littlefield
ISBN: 144225422X
Category : Language Arts & Disciplines
Languages : en
Pages : 206

Book Description
Creative Library Marketing and Publicity: Best Practices shares the success of libraries of various sizes and types—small to large public, academic, and school libraries, systems, and organizations. Each best-practice scenario describes a library’s successful experience with marketing, branding, and promoting a library service or program, providing information about planning, actual promotion techniques, and evaluating the success of the plan or promotion methods. Most importantly, each include tips and best practices for readers. Many of these ideas and techniques are applicable across the board, so they will help you implement similar methods to promote your library services and programs and spark different and unique uses for these techniques. Strategies covered include: Using constituents’ voices in outreach efforts Building a social media presence Crafting step-by-step marketing plans Planning and implementing branding campaigns Creating buzz with promotional videos Using e-mail marketing in outreach Marketing a new library space Marketing on a shoestring budget Drawing on the best practices, experience, and expertise of library personnel from public, academic, and school libraries, this volume brings together a variety of marketing plans and creative methods for promoting libraries and their programs and services to a twenty-first-century audience. All library employees should be able to take away something from these creative, successful efforts and apply tips, techniques, and best practice suggestions to their own library marketing efforts.

Technology, Change and the Academic Library

Author: Jeremy Atkinson
Publisher: Chandos Publishing
ISBN: 0128232285
Category : Business & Economics
Languages : en
Pages : 235

Book Description
Massive technological change has been impacting universities and university libraries in recent years. Such change has manifested in technological developments impacting all areas of academic library activity, including systems, services, collections, the physical library environment, marketing, and support for university teaching, learning, research, and administration. Many books and papers have examined these changes from a technical perspective. However, there is little substantive reflection on what technological change means, and how best to get out in front of it, for the academic library. Technology, Change and the Academic Library systematically reflects on technological innovation, the successes, failures and lessons learned, the nature, process and culture of change, and key aspects including impacts on library staff and users, roles and responsibilities, and skills and capabilities. The book takes an international perspective on the massive change currently affecting academic libraries. The title gives an overview and literature review, considers technological innovation and change management, future technologies and future change, and provides information on further reading. Case studies describe the rationale, aims, and objectives for particular technological innovations, and consider methods, outcomes, and recommendations for the future. Finally, the book reflects back on how technological change can best be wrought in academic libraries. - Gives library managers and librarians insight into how best to identify, plan, and implement technological innovation - Provides a wide-ranging overview, literature review, and a series of reflective case studies on technological innovation in libraries - Emphasises current trends, lessons, and critical issues for putting technological innovation into place - Offers an international perspective on technological innovation in the academic library - Uses a critical methodology to reflect on what works, what does not, and how managers can apply lessons from real cases worldwide

The Neal-Schuman Library Technology Companion

Author: John J. Burke
Publisher: American Library Association
ISBN: 0838914268
Category : Language Arts & Disciplines
Languages : en
Pages : 233

Book Description
Informed by a large-scale survey of librarians across the spectrum of institution types, this guide will be a true technology companion to novices and seasoned LIS professionals alike.

Creating and Promoting Lifelong Learning in Public Libraries

Author: Donna L. Gilton
Publisher: Rowman & Littlefield
ISBN: 1442269537
Category : Language Arts & Disciplines
Languages : en
Pages : 223

Book Description
Creating and Promoting Lifelong Learning in Public Libraries: Tools and Tips For Practitioners is the sequel to Lifelong Learning in Public Libraries: Principles, Programs, and People. On the one hand, Lifelong Learning in Public Libraries focuses on the information needs and the developmental and psychological characteristics of diverse library users of all ages. It endorses the use of ILI to promote lifelong learning in public libraries, both by borrowing techniques from academic and school libraries and by building on existing public library traditions of programming and outreach. This book also compares lifelong learning in public libraries to informal and nonformal education in museums, community organizations and agencies, places of worship, and other organizations. In addition, Lifelong Learnng in Public Libraries describes basic steps that librarians can execute in order to get started. On the other hand, Creating and Promoting Lifelong Learning in Public Libraries focuses much more on how public librarians can specifically plan and implement their instruction with chapters on planning for instruction, using teaching methodologies, teaching with and about technology, and bringing ILI together with more traditional public library services, programming, and activities, such as reference and Readers’ Advisory services, bibliotherapy, and cultural and literacy programming. Changes in ILI standards and comparisons of ILI with basic reading, media, digital, and cultural literacies are also described. Both books together should act as basic manuals for public librarians who promote lifelong learning. Creating and Promoting Lifelong Learning in Public Libraries also have helpful teaching hints for all librarians and other professionals who teach in a variety of settings.