Supercommunicator

Supercommunicator PDF Author: Frank J. Pietrucha
Publisher:
ISBN: 9780884866817
Category : Business communication
Languages : en
Pages : 258

Book Description
Supercommunicator supplies time-tested communication tips, big digital-era ideas, and real-life examples to help anyone deliver clear, persuasive messages that win hearts, minds, and budgets. By learning to grab attention and explain difficult ideas to nontechnical listeners, you'll master an important twenty-first century skill - one that drives funding, policy decisions, public awareness, customer adoption, and your own career prospects.

Supercommunicator

Supercommunicator PDF Author: Frank Pietrucha
Publisher: AMACOM
ISBN: 0814433693
Category : Business & Economics
Languages : en
Pages : 284

Book Description
This book recognizes that explaining what you do and why it's important drives funding, policy decisions, media exposure, public awareness, and customer adoption. In our increasingly complicated and data-driven world, it takes a true genius to create, develop, and manage the complex technological systems and resources driving the marketplace. The good news is our schools are producing increasing amounts of these incredible brainiacs. The bad news is, they are often the only ones who can comprehend their accomplishment and why the world is better for it. Therefore, the ability to communicate technical content to nontechnical listeners is a skill no techy can afford to not master. In Supercommunicator, learn how to: Distill details and data into big ideas Deliver meaning to audiences Use storytelling to captivate and educate Humanize content to make complicated ideas more tangible Layer harder ideas on top of easier ideas Strip away complex language, jargon, and acronyms Use analogies to explain unfamiliar areas Your latest technical development deserves more funding, media exposure, and public awareness--but nobody understands what it means! Supercommunicator reveals how to make the complex comprehensible, and the dry deeply compelling.

Persuasion Equation

Persuasion Equation PDF Author: Mark Rodgers
Publisher: AMACOM
ISBN: 0814434185
Category : Business & Economics
Languages : en
Pages : 257

Book Description
This book reveals what drives decisions and introduces you to the key formula for developing the invaluable attribute of persuasion--a powerful combination of factors proven to speed agreement. In a nutshell, business boils down to whether or not you can persuade others around you. Whether it is a customer, contractor, board of directors, or your loyal staff, your ability to persuade others toward your point of view is essential to finding success. Merging research and real-world application, discover the surprising reasons people say yes, and learn how to: Radiate an aura of expertise Win trust and leverage credibility Build a business case that appeals to both heart and mind Adapt for personality, gender, and generational differences Perfect the five-step persuasion process Generate group buy-in Whether you’re trying to secure a promotion, make a sale, or rally support for a new idea, Persuasion Equation holds the key to unlocking within you the power of persuasion.

Stronger

Stronger PDF Author: George Everly Jr.
Publisher: AMACOM
ISBN: 0814436056
Category : Business & Economics
Languages : en
Pages : 258

Book Description
Drawing on the unique perspective of a standout team of authors, this book explores the science behind resilience and explains how you can develop this vital trait for yourself. Resilient people have learned to bounce back from setbacks and do not hesitate to meet adversity head-on. While others breathe huge sighs of relief when they get to avoid a pressure-filled moment, those strong in resilience live for moments like that and always rise to the occasion. Don’t think you have what it takes to excel in those moments? Do you believe that some naturally exude that type of inner strength, and some--such as yourself--just weren’t built that way? Recent studies have shown that the resilience we see so often in first responders, military, and others is something that anyone can build within themselves. Stronger shares the five factors that combine to unlock deep reserves of personal power: Active optimism--believe that you can change things for the better Decisive action--you can't succeed if you don't take the leap Moral compass--face any challenge with clear guiding principles Relentless tenacity--try, try again Interpersonal support--gain strength from those around you Today’s demanding world calls for a special kind of strength. That strength is within you already!

Supercommunicators

Supercommunicators PDF Author: Charles Duhigg
Publisher: Random House
ISBN: 0593243935
Category : Psychology
Languages : en
Pages : 321

Book Description
NEW YORK TIMES BESTSELLER • From the author of The Power of Habit, a fascinating exploration of what makes conversations work—and how we can all learn to be supercommunicators at work and in life “A winning combination of stories, studies, and guidance that might well transform the worst communicators you know into some of the best.”—Adam Grant, author of Think Again and Hidden Potential Come inside a jury room as one juror leads a starkly divided room to consensus. Join a young CIA officer as he recruits a reluctant foreign agent. And sit with an accomplished surgeon as he tries, and fails, to convince yet another cancer patient to opt for the less risky course of treatment. In Supercommunicators, Charles Duhigg blends deep research and his trademark storytelling skills to show how we can all learn to identify and leverage the hidden layers that lurk beneath every conversation. Communication is a superpower and the best communicators understand that whenever we speak, we’re actually participating in one of three conversations: practical (What’s this really about?), emotional (How do we feel?), and social (Who are we?). If you don’t know what kind of conversation you’re having, you’re unlikely to connect. Supercommunicators know the importance of recognizing—and then matching—each kind of conversation, and how to hear the complex emotions, subtle negotiations, and deeply held beliefs that color so much of what we say and how we listen. Our experiences, our values, our emotional lives—and how we see ourselves, and others—shape every discussion, from who will pick up the kids to how we want to be treated at work. In this book, you will learn why some people are able to make themselves heard, and to hear others, so clearly. With his storytelling that takes us from the writers’ room of The Big Bang Theory to the couches of leading marriage counselors, Duhigg shows readers how to recognize these three conversations—and teaches us the tips and skills we need to navigate them more successfully. In the end, he delivers a simple but powerful lesson: With the right tools, we can connect with anyone.

The 11 Laws of Likability

The 11 Laws of Likability PDF Author: Michelle Tillis Lederman
Publisher: AMACOM Div American Mgmt Assn
ISBN: 0814416373
Category : Business networks
Languages : en
Pages : 241

Book Description
We all know that networking is important, and that forming relationships with others is a vital part of success. But sometimes it seems like networking removes all emotions from the equation and focuses only on immediate goals whereas the kind of relationships that have true staying power, give us joy, and support us in the long run are founded on simply liking each other. This book, featuring activities, self-assessment quizzes, and real-life anecdotes from professional and social settings, shows readers how to identify whats likable in themselves and create honest, authentic interactions.

The First 20 Hours

The First 20 Hours PDF Author: Josh Kaufman
Publisher: Penguin
ISBN: 1101623047
Category : Self-Help
Languages : en
Pages : 290

Book Description
Forget the 10,000 hour rule— what if it’s possible to learn the basics of any new skill in 20 hours or less? Take a moment to consider how many things you want to learn to do. What’s on your list? What’s holding you back from getting started? Are you worried about the time and effort it takes to acquire new skills—time you don’t have and effort you can’t spare? Research suggests it takes 10,000 hours to develop a new skill. In this nonstop world when will you ever find that much time and energy? To make matters worse, the early hours of prac­ticing something new are always the most frustrating. That’s why it’s difficult to learn how to speak a new language, play an instrument, hit a golf ball, or shoot great photos. It’s so much easier to watch TV or surf the web . . . In The First 20 Hours, Josh Kaufman offers a systematic approach to rapid skill acquisition— how to learn any new skill as quickly as possible. His method shows you how to deconstruct com­plex skills, maximize productive practice, and remove common learning barriers. By complet­ing just 20 hours of focused, deliberate practice you’ll go from knowing absolutely nothing to performing noticeably well. Kaufman personally field-tested the meth­ods in this book. You’ll have a front row seat as he develops a personal yoga practice, writes his own web-based computer programs, teaches himself to touch type on a nonstandard key­board, explores the oldest and most complex board game in history, picks up the ukulele, and learns how to windsurf. Here are a few of the sim­ple techniques he teaches: Define your target performance level: Fig­ure out what your desired level of skill looks like, what you’re trying to achieve, and what you’ll be able to do when you’re done. The more specific, the better. Deconstruct the skill: Most of the things we think of as skills are actually bundles of smaller subskills. If you break down the subcompo­nents, it’s easier to figure out which ones are most important and practice those first. Eliminate barriers to practice: Removing common distractions and unnecessary effort makes it much easier to sit down and focus on deliberate practice. Create fast feedback loops: Getting accu­rate, real-time information about how well you’re performing during practice makes it much easier to improve. Whether you want to paint a portrait, launch a start-up, fly an airplane, or juggle flaming chain­saws, The First 20 Hours will help you pick up the basics of any skill in record time . . . and have more fun along the way.

Size Matters: Why We Love to Hate Big Food

Size Matters: Why We Love to Hate Big Food PDF Author: Charlie Arnot
Publisher: Copernicus
ISBN: 9783319764658
Category : Technology & Engineering
Languages : en
Pages : 93

Book Description
Despite food being safer, more affordable and more available than at any time in human history, consumers are increasingly skeptical and critical of today’s food system. In Size Matters, Charlie Arnot provides thought provoking insight into how the food system lost consumer trust, what can be done to restore it, and the remarkable changes taking place on farms and in food companies, supermarkets and restaurants every day as technology and consumer demand drive radical change. The very systems and technologies that are mistrusted by consumers are driving a revolution that empowers individual consumers to find the perfect recipe of taste and nutrition to meet their specific needs and desires. Size Matters pulls back the curtain to examine the irony, competing priorities and new realities that shape today’s food system.

Power Cues

Power Cues PDF Author: Nick Morgan
Publisher: Harvard Business Review Press
ISBN: 1422193608
Category : Business & Economics
Languages : en
Pages : 224

Book Description
Take control of your communications—before someone else does What if someone told you that your behavior was controlled by a powerful, invisible force? Most of us would be skeptical of such a claim—but it’s largely true. Our brains are constantly transmitting and receiving signals of which we are unaware. Studies show that these constant inputs drive the great majority of our decisions about what to do next—and we become conscious of the decisions only after we start acting on them. Many may find that disturbing. But the implications for leadership are profound. In this provocative yet practical book, renowned speaking coach and communication expert Nick Morgan highlights recent research that shows how humans are programmed to respond to the nonverbal cues of others—subtle gestures, sounds, and signals—that elicit emotion. He then provides a clear, useful framework of seven “power cues” that will be essential for any leader in business, the public sector, or almost any context. You’ll learn crucial skills, from measuring nonverbal signs of confidence, to the art and practice of gestures and vocal tones, to figuring out what your gut is really telling you. This concise and engaging guide will help leaders and aspiring leaders of all stripes to connect powerfully, communicate more effectively, and command influence.
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