Author: Mickey Rapkin Publisher: Penguin ISBN: 9781592403769 Category : Music Languages : en Pages : 304
Book Description
Chronicles the competition between three contending groups for the Collegiate A Cappella championship, evaluating how their achievements reflect a rising surge in the music form's popularity, as well as the diversity that has shaped its expression.
Author: Bill McGowan Publisher: Harper Collins ISBN: 006227323X Category : Business & Economics Languages : en Pages : 210
Book Description
Media guru and Emmy Award-winning correspondent Bill McGowan—coach to some of the biggest names in business and entertainment, including Eli Manning, Kelly Clarkson, Jack Welch, Thomas Keller and Kenneth Cole teaches you how to get your message across and get what you want with pitch perfect communication. He is also a trusted advisor in the C-suites of tech companies like, Facebook, Spotify, AirBnB, Dropbox and Salesforce.com. Saying the right thing the right way can make the difference between sealing the deal or losing the account, getting a promotion, or getting a pink slip. It’s essential to be pitch perfect—to get the right message across to the right person at the right time. In Pitch Perfect, Bill McGowan shows you how to craft the right message and deliver it using the right language—both verbal and nonverbal. Pitch Perfect teaches you how to overcome common communication pitfalls using McGowan’s simple Principles of Persuasion, which are highly effective and easy to learn, implement, and master. With Pitch Perfect you can harness the power of persuasion and have people not only listening closely to your every word but also remembering you long after you’ve left the room.
Author: Erica Sadun Publisher: Addison-Wesley ISBN: 0133391043 Category : Computers Languages : en Pages : 153
Book Description
The Must-Have Promotion Guide for Every App and Hardware Developer! Developing your product took lots of hard work over months, nights, and weekends filled with blood, sweat, and tears. Don’t abandon it now. Shower your app with the quality promotion it deserves! Erica Sadun and Steve Sande help you earn strong app reviews that can transform sales from lackluster to blockbuster. As leading tech bloggers, they know exactly what reviewers are looking for. Now, they deliver simple step-by-step advice to position your product, build key relationships, and sell your story. Packed with real case studies from their overflowing inboxes, they reveal where developers can go wrong and when they’ve gotten it right. Great tech promotion doesn’t need to cost a lot. You can do it yourself, even if you’ve never marketed anything before. It just takes a little time, thought, and the skills you learn in this book. • Peek behind the curtain to learn how web review sites really work • Get your product into shape and ready for your marketing push • Craft great pitches that sell your excitement and explain your product’s key features and appeal • Lead reviewers “by the hand” with simple, succinct language • Avoid common mistakes that kill your chances for a review • Create the essential PR support material your product needs • Respond productively to both good and negative coverage • Keep bloggers in the loop about what you’ll be doing next Includes exclusive worksheets and checklists for: • Profiling potential customers • Evaluating competitors • Estimating market size • Writing and checking your pitch • Tracking and targeting bloggers
Author: Jon Steel Publisher: John Wiley & Sons ISBN: 0471789763 Category : Business & Economics Languages : en Pages : 293
Book Description
A professional “pitching coach” for one of the world’s largest marketing conglomerates, Jon Steel shares his secrets and explains how you can create presentations and pitches that win hearts, minds, and new business. He identifies the dos and don’ts and uses real-world examples to prove his points. If you make pitches for new business, this is the perfect book for you.
Author: Haje Jan Kamps Publisher: Apress ISBN: 9781484260647 Category : Business & Economics Languages : en Pages : 103
Book Description
You have a home-run startup idea and a whip-smart team to execute it. Everything should be in place to kick-start your company and secure funding. However, there is one more step that can make or break the entire deal: the pitch. Founders everywhere struggle to nail the perfect pitch to garner VC backing, and this book is here to help. Pitch Perfect by Haje Jan Kamps expertly teaches you how to tell your startup’s story. To raise venture capital, it is absolutely crucial that your foundation is a story that is accessible, compelling, and succinct. Kamps uses his invaluable experiential knowledge to guide you through your presentation, from slide deck specifics to storytelling details to determining a fundamental philosophy for your business. In the process of creating and formulating a pitch deck and the story to go with it, founders often discover deep flaws in their business idea. Perhaps the market is non-existent. It could be that the “problem” isn’t worth solving. Maybe the idea is so simple that it would be too easy to copy. Maybe it’s already been done, or the team simply is not up to the job. Pitch Perfect has all of those bases covered so that you can excel. How do you convince an institutional investor to part with their money and fund your company? The small block of time you are given for a pitch holds your startup’s future in its grasp. Learn how to craft your startup story in a way that will get people to lean into your message with Pitch Perfect. Your dream is only one pitch away.
Author: William Tyson Publisher: ISBN: 9781003446316 Category : BUSINESS & ECONOMICS Languages : en Pages : 0
Book Description
Shows how to undertake early and thoughtful communications planning, understand the needs and workings of the media, both traditional and digital, and tell your story in a way that will capture your audience. Designed for scholars, researchers, and academic leaders to communicating knowledge and research to broader audiences. From publisher description.
Author: Mickey Rapkin Publisher: Penguin ISBN: 1440634181 Category : Music Languages : en Pages : 304
Book Description
High notes, high drama, and high jinks collide as elite collegiate a cappella groups compete to be the best in the nation Journalist Mickey Rapkin follows a season in collegiate a cappella, covering the breathtaking displays of vocal talent, the groupies (yes, a cappella singers have groupies), the rock-star partying (and run-ins with the law), and all the bitter rivalries. Along the way are encounters with a cappella alums like John Legend and Diane Sawyer and fans from Prince to presidents. Bringing a lively new twist to America's fascination with talent showdowns, Pitch Perfect is sure to strike a chord with readers.
Author: Deke Sharon Publisher: Rowman & Littlefield ISBN: 1538172674 Category : Music Languages : en Pages : 447
Book Description
In this highly anticipated sequel to A Cappella Arranging, Deke Sharon and Dylan Bell provide even more tools and insights to help musicians master the craft of a cappella arranging—including new creative principles and theoretical techniques to expand the palate, as well as arranging in various musical genres spanning several decades of music. Since the publication of the original book in 2012, a cappella as a genre has grown enormously. Using conversational yet instructive tone, A Cappella Arranging 2.0: The Next Level picks up where the previous book left off, helping people deepen their a cappella arranging skills. In four parts, the book addresses a variety of topics including: The creative process An advanced understanding of vocal ranges Counterpoint and polyphony Harmonic concepts and techniques Arranging for the studio Live looping arrangements Instrumental idioms Arranging in different styles, including world styles Medleys and mashups This is the perfect resource for taking your a cappella arrangements to the next level.
Author: Loretta Malandro Publisher: McGraw Hill Professional ISBN: 0071425993 Category : Business & Economics Languages : en Pages : 306
Book Description
Get what you want at work the first time and every time Being a business professional is all about managing, motivating, and leading, or, in other words, getting people to do what you want. And, far and away, the most important tool for accomplishing this objective is language. Written by an internationally recognized expert on business communications, this book offers managers deep insights into the power of language and how to wield it effectively in any organization. Loretta Malandro arms readers with more than 200 power words and phrases designed to help readers become better managers, leaders, and coaches. She also reveals communication secrets such as emotional triggers, victim versus ownership language, escape phrases, as well as language for "softening the edges," reframing, accountability, and recovering from communication gaffes. Malandro also provides: Invaluable insights into the emotional power of words Priceless techniques to connect with and move an audience Tips on recognizing "killer words" and overcoming the trouble they can cause An arsenal of strategies, scripts, work sheets, and self-tests for gauging current communication skills and pinpointing weaknesses
Author: Anna Kendrick Publisher: Simon and Schuster ISBN: 1501117238 Category : Biography & Autobiography Languages : en Pages : 304
Book Description
The New York Times bestselling collection of humorous autobiographical essays by the Academy Award nominated actress and star of Up in the Air and Pitch Perfect. Even before she made a name for herself on the silver screen starring in films like Pitch Perfect, Up in the Air, Twilight, and Into the Woods, Anna Kendrick was unusually small, weird, and “10 percent defiant.” At the ripe age of thirteen, she had already resolved to “keep the crazy inside my head where it belonged. Forever. But here’s the thing about crazy: It. Wants. Out.” In Scrappy Little Nobody, she invites readers inside her brain, sharing extraordinary and charmingly ordinary stories with candor and winningly wry observations. With her razor-sharp wit, Anna recounts the absurdities she’s experienced on her way to and from the heart of pop culture as only she can—from her unusual path to the performing arts (Vanilla Ice and baggy neon pants may have played a role) to her double life as a middle-school student who also starred on Broadway to her initial “dating experiments” (including only liking boys who didn’t like her back) to reviewing a binder full of butt doubles to her struggle to live like an adult woman instead of a perpetual “man-child.” Enter Anna’s world and follow her rise from “scrappy little nobody” to somebody who dazzles on the stage, the screen, and now the page—with an electric, singular voice, at once familiar and surprising, sharp and sweet, funny and serious (well, not that serious).
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Author: Mickey Rapkin
Author: Bill McGowan
Author: Erica Sadun
Author: Jon Steel
Author: Haje Jan Kamps
Author: William Tyson
Author: Mickey Rapkin
Author: Deke Sharon
Author: Loretta Malandro
Author: Anna Kendrick