The Tanning of America

The Tanning of America PDF Author: Steve Stoute
Publisher: Avery
ISBN: 1592407382
Category : Business & Economics
Languages : en
Pages : 322

Book Description
Traces how the "tanning" phenomenon raised a generation of black, Hispanic, white, and Asian consumers who have the same "mental complexion" based on shared experiences and values. This consumer is a mindset-not a race or age-that responds to shared values and experiences, rather than the increasingly irrelevant demographic boxes that have been used to a fault by corporate America."--

Suntanning in 20th Century America

Suntanning in 20th Century America PDF Author: Kerry Segrave
Publisher: McFarland
ISBN: 0786423943
Category : Social Science
Languages : en
Pages : 216

Book Description
The suntan experienced a profound change in the last century. Considered a mark of the lower class for hundreds of years, tanning became a fad in the early 1920s and remains popular today. The tan, though, was much more than a matter of fashion,enjoying at first a boost from the medical establishment. Opinions ranging from hard science to quackery lauded the suntan as something of a panacea. Near the end of World War II, however, researchers increasingly warned against the hazards of overexposure to the sun, and a large new industry developed--sunscreen. Americans' current paradoxical obsession with the tan developed almost entirely from the conflicting rays of twentieth century thought. This history examines the twentieth century suntan as a social and scientific phenomenon. Beginning with the years 1900-1920, it debunks the myth that changing attitudes toward the tan sprang largely from the world of fashion. Initial pro-tanning medical hype, emerging negative opinions of sunbathing near the middle of the century, the development of sunscreens, the debate over sunscreen efficacy, and the sunless tan are all covered here. Numerous pictures demonstrate changing perceptions of the suntan, displaying advertisements for products that promoted, prevented or healed tans.

Spiritual Politics

Spiritual Politics PDF Author: Mark Silk
Publisher: Simon and Schuster
ISBN: 067167563X
Category : Body, Mind & Spirit
Languages : en
Pages : 212

Book Description
About religion and politics in the United States after 1945.

Between Lives: An Artist and Her World

Between Lives: An Artist and Her World PDF Author: Dorothea Tanning
Publisher: W. W. Norton & Company
ISBN: 0393062899
Category : Biography & Autobiography
Languages : en
Pages : 428

Book Description
The life and times of one of our most enchanting artists; a twentieth-century fairy tale, lovingly remembered and luminously told. Fourteen years ago, the artist Dorothea Tanning published Birthday, a collection of reminiscences. Now she has expanded it into a memoir of her journey through the last century as confidant, collaborator, and muse to some of its most inspired minds and personalities: a diverse assemblage that ranges from the fathers of dada and surrealism to Virgil Thompson, George Balanchine, Alberto Giacometti, Dylan Thomas, Truman Capote, Joan Miró, James Merrill, and many more. At its center is the relationship, tenderly rendered, between Tanning and her famed husband, the enigmatic surrealist Max Ernst. Whether recalling the poignant presence of her friend Joseph Cornell or simply marveling at the facades along a Venice canal, "their filmy reflections fluttering in the dirty canal like fragile altar cloths hung out to dry," Tanning's writing is beguiling, wry, and shot through with the same eye for pregnant detail and immanent magic that marks her art.

Still the Big News

Still the Big News PDF Author: Bob Blauner
Publisher: Temple University Press
ISBN: 9781566398749
Category : Social Science
Languages : en
Pages : 288

Book Description
For more than thirty years, Bob Blauner's incisive writing on race relations has drawn a wide and varied audience. Whether his topic is the Watts riots in 1965, Chicano culture, or the tension between Blacks and Jews, his work is remarkable for its originality and candor. Beginning with the key essays of his landmark book, Racial Oppression in America, this volume makes the case that race and racism still permeate every aspect of American experience. Blauner launched his concept of internal colonialism in the turbulent 1960's, a period in which many Americans worried that racial conflicts would propel the country into another civil war. The notion that the systematic oppression of people of color in the United States resembles the situation of colonized populations in Third World countries still informs much of the academic research on race as well as public discourse. Indeed, today's critical race and whiteness studies are deeply indebted to Blauner's work on internal colonialism and the pervasiveness of white privilege. Offering a radical perspective on the United States' racial landscape, Bob Blauner forcefully argues that we ignore the persistence of oppression and our continui

Screen Traffic

Screen Traffic PDF Author: Charles R. Acland
Publisher: Duke University Press
ISBN: 9780822331636
Category : Performing Arts
Languages : en
Pages : 356

Book Description
In Screen Traffic, Charles R. Acland examines how, since the mid-1980s, the U.S. commercial movie business has altered conceptions of moviegoing both within the industry and among audiences. He shows how studios, in their increasing reliance on revenues from international audiences and from the ancillary markets of television, videotape, DVD, and pay-per-view, have cultivated an understanding of their commodities as mutating global products. Consequently, the cultural practice of moviegoing has changed significantly, as has the place of the cinema in relation to other sites of leisure. Integrating film and cultural theory with close analysis of promotional materials, entertainment news, trade publications, and economic reports, Acland presents an array of evidence for the new understanding of movies and moviegoing that has developed within popular culture and the entertainment industry. In particular, he dissects a key development: the rise of the megaplex, characterized by large auditoriums, plentiful screens, and consumer activities other than film viewing. He traces its genesis from the re-entry of studios into the movie exhibition business in 1986 through 1998, when reports of the economic destabilization of exhibition began to surface, just as the rise of so-called e-cinema signaled another wave of change. Documenting the current tendency toward an accelerated cinema culture, one that appears to arrive simultaneously for everyone, everywhere, Screen Traffic unearths and critiques the corporate and cultural forces contributing to the “felt internationalism” of our global era.

The Marathon Don't Stop

The Marathon Don't Stop PDF Author: Rob Kenner
Publisher: Simon and Schuster
ISBN: 1982140305
Category : Biography & Autobiography
Languages : en
Pages : 464

Book Description
"The first in-depth biography of Nipsey Hussle, the hip hop mogul, artist, and activist whose transformative legacy inspired a generation with his motivational lyrics and visionary business savvy-before he was tragically shot down in the very neighborhood he was dedicated to building up"--

Journalism and Popular Culture

Journalism and Popular Culture PDF Author: Peter Dahlgren
Publisher: SAGE Publications Limited
ISBN: 9780803986718
Category : Language Arts & Disciplines
Languages : en
Pages : 224

Book Description
In counterpoint to conventional examinations of images of journalism which tend to concentrate on its informational role in the political process, this book provides a lively analysis of journalism in its other guise - as entertainment. In a series of interrelated studies, the authors examine the theoretical problems in assessing popular journalism and consider common examples of its manifestations - its relationship to media stars, the coverage of sport, and the presentation of news in a `popular' form.

Big Green Purse

Big Green Purse PDF Author: Diane Maceachern
Publisher: Penguin
ISBN: 9781583333037
Category : Nature
Languages : en
Pages : 436

Book Description
Read Diane McEachern's posts on the Penguin Blog. Protecting our environment is one of the biggest issues facing our planet today. But how do we solve a problem that can seem overwhelming-even hopeless? As Diane MacEachern argues in Big Green Purse, the best way to fight the industries that pollute the planet, thereby changing the marketplace forever, is to mobilize the most powerful consumer force in the world-women. MacEachern's message is simple but revolutionary. If women harness the "power of their purse" and intentionally shift their spending money to commodities that have the greatest environmental benefit, they can create a cleaner, greener world. Spirited and informative, this book: - targets twenty commodities-cars, cosmetics, coffee, food, paper products, appliances, cleansers, and more-where women's dollars can make a dramatic difference; - provides easy-to-follow guidelines and lists so women can choose the greenest option regardless of what they're buying, along with recommended companies they should support; - encourages women to spend wisely by explaining what's worth the premium price some green products cost, what's not, and when they shouldn't spend money at all; and - differentiates between products that are actually "green" and those that are simply marketed as "ecofriendly." Whether readers want to start with small changes or are ready to devote the majority of their budget to green products, MacEachern offers concrete and immediate ways that women can take action and make a difference. Empowering and enlightening, Big Green Purse will become the "green shopping bible" for women everywhere who are asking, "What can I do?"

Wordcraft

Wordcraft PDF Author: Alex Frankel
Publisher: Crown Currency
ISBN: 1400051053
Category : Business & Economics
Languages : en
Pages : 255

Book Description
In Wordcraft, Alex Frankel, a business writer who once briefly worked as a namer, tells the story of how five major brands got their names: BlackBerry, Accenture, Viagra, the Porsche Cayenne, and IBM’s “e-business.” Behind each name is an account of how words and language infuse the products we use every day with meaning, and how great words actually succeed in changing people’s behavior. The book is filled with stories about words that come from every corner of our world: technology, health, sports, food, business, and more.
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