Selling Hitler

Author: Robert Harris
Publisher: Random House
ISBN: 1409021955
Category : History
Languages : en
Pages : 410

Book Description
PRE-ORDER PRECIPICE, THE THRILLING NEW NOVEL FROM ROBERT HARRIS, NOW - PUBLISHING AUGUST 2024 'Impossible to stop reading' OBSERVER 'Thrilling, intricate and hilarious' DAILY MAIL APRIL 1945: From the ruins of Berlin, a Luftwaffe transport plane takes off carrying secret papers belonging to Adolf Hitler. Half an hour later, it crashes in flames. APRIL 1983: In a bank vault in Switzerland, a German magazine offers to sell more than 50 volumes of Hitler's secret diaries. The asking price is $4 million. 40 years from the alleged discovery, Robert Harris chronicles the gripping tale of one of the biggest frauds in history. 'Brilliantly chronicled' NEW STATESMAN 'A masterly account' LITERARY REVIEW

Selling Hitler

Author: Nicholas J. O'Shaughnessy
Publisher: Hurst & Company
ISBN: 1849043523
Category : History
Languages : en
Pages : 360

Book Description
Hitler was one of the few politicians who understood that persuasion was everything, deployed to anchor an entire regime in the confections of imagery, rhetoric and dramaturgy. The Nazis pursued propaganda not just as a tool, an instrument of government, but also as the totality, the raison d'être, the medium through which power itself was exercised. Moreover, Nicholas O'Shaughnessy argues, Hitler, not Goebbels, was the prime mover in the propaganda regime of the Third Reich - its editor and first author. Under the Reich everything was a propaganda medium, a building-block of public consciousness, from typography to communiqués, to architecture, to weapons design. There were groups to initiate rumours and groups to spread graffiti. Everything could be interrogated for its propaganda potential, every surface inscribed with polemical meaning, whether an enemy city's name, an historical epic or the poster on a neighbourhood wall. But Hitler was in no sense an innovator - his ideas were always second-hand. Rather his expertise was as a packager, fashioning from the accumulated mass of icons and ideas, the historic debris, the labyrinths and byways of the German mind, a modern and brilliant political show articulated through deftly managed symbols and rituals. The Reich would have been unthinkable without propaganda - it would not have been the Reich.

Hitler, My Neighbor

Author: Edgar Feuchtwanger
Publisher: Other Press, LLC
ISBN: 1590518659
Category : Biography & Autobiography
Languages : en
Pages : 233

Book Description
An eminent historian recounts the Nazi rise to power from his unique perspective as a young Jewish boy in Munich, living with Adolf Hitler as his neighbor. Edgar Feuchtwanger came from a prominent German-Jewish family--the only son of a respected editor and the nephew of a best-selling author, Lion Feuchtwanger. He was a carefree five-year-old, pampered by his parents and his nanny, when Adolf Hitler, the leader of the Nazi Party, moved into the building opposite theirs in Munich. In 1933 the joy of this untroubled life was shattered. Hitler had been named Chancellor. Edgar's parents, stripped of their rights as citizens, tried to protect him from increasingly degrading realities. In class, his teacher had him draw swastikas, and his schoolmates joined the Hitler Youth. Watching events unfold from his window, Edgar bore witness to the Night of the Long Knives, the Anschluss, and Kristallnacht. Jews were arrested; his father was imprisoned at Dachau. In 1939 Edgar was sent on his own to England, where he would make a new life, a career, have a family, and strive to forget the nightmare of his past--a past that came rushing back when he decided, at the age of eighty-eight, to tell the story of his buried childhood and his infamous neighbor.

Marketing the Third Reich

Author: Nicholas O'Shaughnessy
Publisher: Routledge
ISBN: 1351669907
Category : Business & Economics
Languages : en
Pages : 290

Book Description
In this fascinating volume, Nicholas O’Shaughnessy elucidates the phenomenon of the Nazi propaganda machine via the perspective of consumer marketing, conceptualising the Reich as a product campaign. Building on his acclaimed Selling Hitler (2016), he uses marketing scholarship to show how propaganda and political marketing existed not merely as an instrument of government in Nazi Germany, but as the very medium of government itself. Marketing the Third Reich explores the insidious connection between a mass culture and a political movement, and how the cultures of consumption and politics influence and infect each other – consumerised politics and politicised consumption. Ultimately its concern is with the ‘engineering of consent’ – the troubling matter of how public opinion can be manufactured, and governments elected, via sophisticated methodologies of persuasion developed in the consumer economy. Nazism functioned as a brand, packaging almost everything with persuasive purpose. Revealing obvious parallels between Adolf Hitler’s use of the living theatre of politics, and our present public–political dramaturgy, between Nazi lies and our post-truth, the book raises the chilling question: was Hitler ahead of his time? This radical, original, in-depth study will be an invaluable resource for all scholars of marketing history, political marketing, propaganda and history.

Inside the Third Reich

Author: Albert Speer
Publisher:
ISBN: 9781857998566
Category : Germany
Languages : en
Pages : 832

Book Description
'INSIDE THE THIRD REICH is not only the most significant personal German account to come out of the war but the most revealing document on the Hitler phenomenon yet written. It takes the reader inside Nazi Germany on four different levels: Hitler's inner circle, National Socialism as a whole, the area of wartime production and the inner struggle of Albert Speer. The author does not try to make excuses, even by implication, and is unrelenting toward himself and his associates... Speer's full-length portrait of Hitler has unnerving reality. The Fuhrer emerges as neither an incompetent nor a carpet-gnawing madman but as an evil genius of warped conceits endowed with an ineffable personal magic' NEW YORK TIMES

The Rise of Hitler

Author: Trevor Sailsbury
Publisher: Pen and Sword
ISBN: 1473822181
Category : History
Languages : en
Pages : 178

Book Description
In 1945, amidst the ruins of a bomb-damaged German home a tattered book, Deutschland Erwache, was recovered as a souvenir by a British soldier. This rare and invaluable primary resource now forms the basis of The Rise of Hitler Illustrated, which is a photographic record of Hitlers' rise to power from when he was born in 1889, as he took over the hearts and minds of the German people, and his eventual arrival at the top.??The original book is typical of the propaganda of the time, with the obvious non-critical acceptance of everything that Adolf Hitler was and what he stood for. It attempts to present him as a peaceloving man, who wanted nothing other than quiet in his 'beloved Alps', who dearly loved children and was kind to all. But as we all know, the truth was completely different. He was a man who, despite his unbounded evilness, was able to assert limitless power over a nation before creating maximum misery for millions.??When found, the original book was divest of its cover and all the worse for wear, but Trevor Salisbury has gone to every effort to salvage some of the images, the result a fresh and new perspective that sheds light on Hitler's control of Germany. It is a welcome addition to Pen & Sword's highly acclaimed Images of War series.

Selling Hitler's Trousers

Author: Paul Jagger
Publisher: AuthorHouse
ISBN: 1456790072
Category : Fiction
Languages : en
Pages : 305

Book Description
When Hitlers valet escaped the Berlin bunker in April 1945 a bag of the Fhrers clothes and possessions went with him. Of these, only a pair of soiled trousers completed the journey to South America where murderous neo-Nazis became obsessed with pursuing the DNA they might contain. Years later, when Brazilian gangsters were busy extorting money from an oil multinational, it fell to Barry Snapp, a reluctant junior executive, to handle negotiations. But when he discovered that the gang had inadvertently acquired the trousers his life suddenly became a disposable asset. Blackmailed into selling the valuable yet odious garment, he journeyed from London and the French Rivera to the slums of Rio and the wilderness of the Pantenal and yet, wherever he went, danger and death followed close behind. With a feisty and stunningly beautiful pop singer to motivate him and her scruffy brother to annoy him, Barry suddenly found his mundane life transformed into a new and terrifying reality. He was thrust into a vivid world of odd and sinister characters who forced the young Londoner to call upon all of his wits and hidden talents to survive.

Becoming Hitler

Author: Thomas Weber
Publisher: Oxford University Press
ISBN: 0199664625
Category : Biography & Autobiography
Languages : en
Pages : 464

Book Description
In Becoming Hitler, Thomas Weber continues from where he left off in his previous book, Hitler's First War, stripping away the layers of myth and fabrication in Hitler's own tale to tell the real story of Hitler's politicization and radicalization in post-First World War Munich. It is the gripping account of how an awkward and unemployed loner with virtually no recognizable leadership qualities and fluctuating political ideas turned into thecharismatic, self-assured, virulently anti-Semitic leader with an all-or-nothing approach to politics with whom the world was soon to become tragically familiar. As Weber clearly shows, far from the picture of afully-formed political leader which Hitler wanted to portray in Mein Kampf, his ideas and priorities were still very uncertain and largely undefined in early 1919 - and they continued to shift until 1923.

The Hitler Fact Book

Author: Thomas Fuchs
Publisher:
ISBN:
Category : Biography & Autobiography
Languages : en
Pages : 288

Book Description
Provides information about Hitler on a variety of subjects with a chronology included.

Hitler at Home

Author: Despina Stratigakos
Publisher: Yale University Press
ISBN: 0300187602
Category : History
Languages : en
Pages : 622

Book Description
A look at Adolf Hitler’s residences and their role in constructing and promoting the dictator’s private persona both within Germany and abroad. Adolf Hitler’s makeover from rabble-rouser to statesman coincided with a series of dramatic home renovations he undertook during the mid-1930s. This provocative book exposes the dictator’s preoccupation with his private persona, which was shaped by the aesthetic and ideological management of his domestic architecture. Hitler’s bachelor life stirred rumors, and the Nazi regime relied on the dictator’s three dwellings—the Old Chancellery in Berlin, his apartment in Munich, and the Berghof, his mountain home on the Obersalzberg—to foster the myth of the Führer as a morally upstanding and refined man. Author Despina Stratigakos also reveals the previously untold story of Hitler’s interior designer, Gerdy Troost, through newly discovered archival sources. At the height of the Third Reich, media outlets around the world showcased Hitler’s homes to audiences eager for behind-the-scenes stories. After the war, fascination with Hitler’s domestic life continued as soldiers and journalists searched his dwellings for insights into his psychology. The book’s rich illustrations, many previously unpublished, offer readers a rare glimpse into the decisions involved in the making of Hitler’s homes and into the sheer power of the propaganda that influenced how the world saw him. “Inarguably the powder-keg title of the year.”—Mitchell Owen, Architectural Digest “A fascinating read, which reminds us that in Nazi Germany the architectural and the political can never be disentangled. Like his own confected image, Hitler’s buildings cannot be divorced from their odious political hinterland.”—Roger Moorhouse, Times