Production for Graphic Designers

Author: Alan Pipes
Publisher: Laurence King Publishing
ISBN: 9781856694582
Category : Design
Languages : en
Pages : 278

Book Description
Computer technology has completely revolutionized the work of graphic designers, printers, and print production professionals. To keep pace with these far-reaching changes, Production for Graphic Designers is set firmly in the digital age. This revised fourth edition embraces all the new and emerging technologies in graphics and print production, comprehensibly explaining the prepress and printing processes from traditional letterpress to the latest on-press CtP (computer-to-plate) digital offset and on-demand colour printing. It also covers new workflows and spells out the many acronyms encountered by today's designers. As well as covering print, it provides an authoritative guide to working in digital media, particularly the internet. There are also additional feature spreads on key graphic designers Bruce Mau, Paul Rand, Chris Ware and Pentagram.

Drawing for Designers

Author: Alan Pipes
Publisher: Laurence King
ISBN:
Category : Art
Languages : en
Pages : 228

Book Description
There is a dearth of books covering drawing and product design. Drawing for Designers fills this gap, offering a comprehensive guide to drawing for product/ industrial designers and students. As well as industrial product design, the book encompasses automotive design and the design of other 3D artefacts such as jewelry and furniture. Covering both manual and computer drawing methods, the book follows the design process: from initial concept sketches; through presentation drawings and visualizations; general arrangement and detail drafting; to fully dimensioned production drawings; and beyond to technical illustrations and exploded/assembly diagrams used for publicity and instructing the end user in the product's assembly, operation, and maintenance. Case study spreads featuring famous designer productsshown both as drawn concepts and the finished object are interspersed with the chapters. There are also several 'how-to-do-it' step-by-step sequences.

Thoughts on Design

Author: Paul Rand
Publisher: Chronicle Books
ISBN: 1452130655
Category : Design
Languages : en
Pages : 97

Book Description
One of the seminal texts of graphic design, Paul Rand's Thoughts on Design is now available for the first time since the 1970s. Writing at the height of his career, Rand articulated in his slender volume the pioneering vision that all design should seamlessly integrate form and function. This facsimile edition preserves Rand's original 1947 essay with the adjustments he made to its text and imagery for a revised printing in 1970, and adds only an informative and inspiring new foreword by design luminary Michael Bierut. As relevant today as it was when first published, this classic treatise is an indispensable addition to the library of every designer.

Video Production Handbook

Author: Jim Owens
Publisher: Taylor & Francis
ISBN: 113604521X
Category : Performing Arts
Languages : en
Pages : 408

Book Description
Techniques matter! Great ideas don't automatically translate into great programs. It's not enough simply to show what is going on. The way you present your subject will influence how your audience responds. You need to choose your picture and sound carefully, to convey your ideas in an interesting, persuasive way. This book will show you how. Video Production Handbook shows the full production process, from inception of idea to final distribution. The book focuses especially on why each step occurs as it does and provides guidance in choosing the simplest methods of creating the shots you want in your video project. Concentrating on the techniques and concepts behind the latest equipment, this book demonstrates the fundamental principles needed to create good video content on any kind of budget. Suitable for students and beginning videographers, the new edition of this classic text retains its clarity and directness but has been completely revised and updated. This practical sourcebook has been specially prepared to give you an at-a-glance guide to quality video program-making on a modest budget. Emphasis throughout is on excellence with economy; whether you are working alone or with a small multi-camera group. The well-tried techniques detailed here will steer you through the hazards of production, helping you to avoid those frustrating, time-wasting problems, and to create an effective video program. * Highly visual: more than 450 full color photos and illustrations demonstrate techniques * Modern: Revised by Jim Owens, who brings a wealth of hands-on experience to the text; up-to-date information on current equipment, techniques, and new distribution outlets such as the Web and mobile phones * A complete resource: Detailed teaching ancillaries are available for instructors, including instructor's manual, test bank, sample syllabi, image collection, video content, and more * Brand new coverage of contemporary distribution methods * Interviews featuring industry professionals provide students with inside knowledge of the industry * Sidebars featuring new coverage of topics such as shooting for 3D, shooting with HDSLRs for video, and much more!

The Fundamentals of Creative Design

Author: Gavin Ambrose
Publisher: A&C Black
ISBN: 2940411611
Category : Design
Languages : en
Pages : 196

Book Description
Introduces students to the various aspects of the graphic design. This title provides a fresh introduction to the key elements of the discipline and looks at the following topics: design thinking, format, layout, grids, typography, colour, image and print and finish.

Designing with Type, 5th Edition

Author: James Craig
Publisher: Watson-Guptill
ISBN: 0823085600
Category : Design
Languages : en
Pages : 178

Book Description
The classic Designing with Type has been completely redesigned, with an updated format and full color throughout. New information and new images make this perennial best-seller an even more valuable tool for anyone interested in learning about typography. The fifth edition has been integrated with a convenient website, www.designingwithtype.com, where students and teachers can examine hundreds of design solutions and explore a world of typographic information. First published more than thirty-five years ago, Designing with Type has sold more than 250,000 copies—and this fully updated edition, with its new online resource, will educate and inspire a new generation of designers.

Fundamentals of Tool Design, Fifth Edition

Author: Society of Manufacturing Engineers
Publisher: Society of Manufacturing Engineers
ISBN: 087263650X
Category : Technology & Engineering
Languages : en
Pages : 426

Book Description
The creation of a Fifth Edition is proof of the continuing vitality of the book's contents, including: tool design and materials; jigs and fixtures; workholding principles; die manipulation; inspection, gaging, and tolerances; computer hardware and software and their applications; joining processes, and pressworking tool design. To stay abreast of the newer developments in design and manufacturing, every effort has been made to include those technologies that are currently finding applications in tool engineering. For example, sections on rapid prototyping, hydroforming, and simulation have been added or enhanced. The basic principles and methods discussed in Fundamentals of Tool Design can be used by both students and professionals for designing efficient tools.

Graphic Design for Architects

Author: Karen Lewis
Publisher: Routledge
ISBN: 1317552350
Category : Architecture
Languages : en
Pages : 334

Book Description
Graphic Design for Architects is a handbook of techniques, explanations and examples of graphic design most relevant to architects. The book covers a variety of scales of graphic design, everything from portfolio design and competition boards, to signage and building super-graphics – to address every phase of architectural production. This book combines and expands on information typically found in graphic design, information design, and architectural graphics books. As architectural communication increases to include more territory and components of a project, it is important for designers to be knowledgeable about the various ways in which to communicate visually. For instance, signage should be designed as part of the process – not something added at the end of a project; and the portfolio is a manifestation of how the designer works, not just an application to sell a design sensibility. In thinking about architecture as a systematic and visual project, the graphic design techniques outlined in this book will help architects process, organize and structure their work through the lens of visual communication. Each chapter is titled and organized by common architectural modes of communication and production. The chapters speak to architects by directly addressing projects and topics relevant to their work, while the information inside each chapter presents graphic design methods to achieve the architects’ work. In this way, readers don’t have to search through graphic design books to figure out what’s relevant to them – this book provides a complete reference of graphic techniques and methods most useful to architects in getting their work done.

Graphic Design Basics

Author: Amy E. Arntson
Publisher:
ISBN: 9781111354312
Category : Advertising layout and typography
Languages : en
Pages : 242

Book Description
GRAPHIC DESIGN BASICS, International Edition combines design principles, history, and current technology to present students a comprehensive introduction to the field of graphic design. Keeping pace with rapid changes in the field of design, while maintaining a consistently high academic quality, the text emphasizes design structure, visual perception and digital design, with a wide range of visuals from throughout design history, as well as the latest contemporary illustrations. Each chapter provides assignments with student sample solutions and critique sections to help students apply the concepts and assess their work. This market leader’s interwoven combination of concept, history, and practice rarely found in other graphic design texts has been enriched by integrating material specific to digital design. The accompanying Premium Website offers students bonus images, interviews with artists featured in the text, additional projects, studio techniques and research links.

Editorial Design

Author: Cath Caldwell
Publisher: Laurence King Publishing
ISBN: 1780676263
Category : Design
Languages : en
Pages : 240

Book Description
Editorial Design: Digital and Print is a comprehensive guide to the traditional and digital skills that a designer will need for a future career in visual journalism today – the design of magazines and newspapers for a wide variety of markets. Generously illustrated, including case studies, practical exercises and tips, examples of best practice and profiles of individual designers including Mark Porter, Scott Dadich and Janet Froelich, the book explains the fundamentals of editorial design and layout. Subjects covered include current and emerging digital formats, branding, how to create layouts, handling copy and images, design, and production skills and trends in editorial design. With insider advice and opinions from leading contemporary designers, the book is a practical reference and learning resource that will teach readers everything they need to know to reach the top of the profession.