Author: Eric Nuzum Publisher: Workman Publishing Company ISBN: 1523508639 Category : Business & Economics Languages : en Pages : 313
Book Description
The ultimate guide to podcasting, the fastest growing media platform in the world. A step beyond practial how-to information on podcast production or building a business, Make Noise addresses the art of podcasting, what works and doesn't for successful storytelling on audio, from a true expert in the medium.
Author: Ken Schmidt Publisher: Simon and Schuster ISBN: 1501155636 Category : Business & Economics Languages : en Pages : 368
Book Description
The former director of communications at Harley-Davidson and one of the most sought-after speakers in the world reveals his exhilarating, innovative approach to creating customer loyalty and marketplace dominance. Ken Schmidt is a wanted man. His role in transforming Harley-Davidson Motor Company—one of the most celebrated corporate success stories in history—led business leaders all over the world to seek his guidance. After all, how many companies can get their customers to tattoo their logo on their arms? After having worked with more than one thousand companies worldwide, Schmidt is ready to share the secrets that spurred Harley-Davidson’s remarkable turnaround. An avid motorcycle enthusiast, Schmidt harnessed his passion for riding to create his famed Noise Cubed Trilogy—the three questions he asks every one of his clients. They assess a company’s positioning, competitiveness, and reputation, and are the key ingredients for any successful corporation: What do the customers your business served yesterday say about your business when they’re talking about you to prospective customers? What do you want them to say? What are you doing to get them to say it? In Make Some Noise, Schmidt shares his full-throttle approach for businesses and individuals alike. Anyone looking to become more competitive and grow customer loyalty can learn from the case studies and experiences he shares. From a nondescript heavy construction company, to the most high-end “luxury” gas station in America, to Apple, and to his own personal landscaper, Schmidt illustrates how the answers to his trio of questions will yield a course of action to stand out in today’s marketplace.
Author: Hillel Schwartz Publisher: Mit Press ISBN: 9781935408123 Category : History Languages : en Pages : 0
Book Description
Listening across millennia, a cultural historian explores the process by which noise today has become as powerfully metaphorical--and intriguing--as the original Babel. When did the "silent deeps" become cacophonous and galaxies begin to swim in a sea of cosmic noise? Why do we think that noises have colors and that colors can be loud? How loud is too loud, and says who? Attending, as ears do, to a surround of sounds at once physical and political, Hillel Schwartz listens across millennia for changes in the Western experience and understanding of noise. From the uproarious junior gods of Babylonian epics to crying infants heard over baby monitors, from doubly mythic Echo to amplifier feedback, from shouts frozen in Rabelaisian air to the squawk of loudspeakers and the static of shortwave radio, Making Noise follows "unwanted sound" on its surprisingly revealing path through terrains domestic and industrial, urban and rural, legal and religious, musical and medical, poetic and scientific. At every stage, readers can hear the cultural reverberations of the historical soundwork of actresses, admen, anthropologists, astronomers, builders, composers, dentists, economists, engineers, filmmakers, firemen, grammar school teachers, jailers, nurses, oceanographers, pastors, philosophers, poets, psychologists, and the writers of children's books. Drawing upon such diverse sources as the archives of antinoise activists and radio advertisers, catalogs of fireworks and dental drills, letters and daybooks of physicists and physicians, military manuals and training films, travel diaries and civil defense pamphlets, as well as museum collections of bells, ear trumpets, megaphones, sirens, stethoscopes, and street organs, Schwartz traces the process by which noise today has become as powerfully metaphorical as the original Babel. Endnotes and bibliography are not included in the physical book but are available online at the MIT Press Web site.
Author: Walter A. McDougall Publisher: Harper Collins ISBN: 0060578203 Category : History Languages : en Pages : 689
Book Description
In this exceptionally innovative work, Walter McDougall projects on a large screen four hundred years of exciting voyages of discovery, pioneering feats, engineering marvels, political plots and business chicanery, racial clashes and brutal wars. It is a chronicle complete with little-known facts and turning points, but always focused on the remarkable people at the center of events, among them the America-loving Japanese ambassador to Washington on the eve of the attack on Pearl Harbor, the Russian builder of the Trans-Siberian Railway, and a Hawaiian queen during the first period of Western competition for the islands. Let the Sea Make a Noise . . . is a gripping account of the rise and fall of the empires in the last, vast, unexplored corner of the habitable earth -- an area occupying one-sixth of the globe. There is no other book that covers these same subjects in this wealth of detail and with such chronological scope.
Author: Andrea Owen Publisher: Penguin ISBN: 0593328752 Category : Self-Help Languages : en Pages : 320
Book Description
A bold and unabashed guide to finding your voice, harnessing your true desires, and leading the life you really want. Women are tired of worrying that they are being "too loud" if they speak up and say what they believe, want, or need, and are ready to feel their power and make themselves heard. A certified life coach and author of the bestseller How to Stop Feeling Like Shit, Andrea Owen knows that this is absolutely attainable if women can channel their righteous anger and desire. But she also knows that they'll need to disrupt a status quo in which women have been conditioned and socialized to remain on the sidelines and to put others before themselves. With all of the expertise of a veteran feminist and hell-raiser, and the relatability of a dear friend, Make Some Noise will push women to step outside of rigid societal expectations and show them how to take back control of their lives, and make them all their own. In Make Some Noise, Owen deconstructs common behavior patterns that sabotage our power as women, and instead suggests new behaviors for creating a life that truly serves our desires and needs. From unlearning the notion that women should stay quiet and take up little space to trusting your inner wisdom, Make Some Noise is a raw and honest guidebook, and, ultimately, a call to arms.
Author: Daniel Kahneman Publisher: Little, Brown ISBN: 031645138X Category : Business & Economics Languages : en Pages : 429
Book Description
From the Nobel Prize-winning author of Thinking, Fast and Slow and the coauthor of Nudge, a revolutionary exploration of why people make bad judgments and how to make better ones—"a tour de force” (New York Times). Imagine that two doctors in the same city give different diagnoses to identical patients—or that two judges in the same courthouse give markedly different sentences to people who have committed the same crime. Suppose that different interviewers at the same firm make different decisions about indistinguishable job applicants—or that when a company is handling customer complaints, the resolution depends on who happens to answer the phone. Now imagine that the same doctor, the same judge, the same interviewer, or the same customer service agent makes different decisions depending on whether it is morning or afternoon, or Monday rather than Wednesday. These are examples of noise: variability in judgments that should be identical. In Noise, Daniel Kahneman, Olivier Sibony, and Cass R. Sunstein show the detrimental effects of noise in many fields, including medicine, law, economic forecasting, forensic science, bail, child protection, strategy, performance reviews, and personnel selection. Wherever there is judgment, there is noise. Yet, most of the time, individuals and organizations alike are unaware of it. They neglect noise. With a few simple remedies, people can reduce both noise and bias, and so make far better decisions. Packed with original ideas, and offering the same kinds of research-based insights that made Thinking, Fast and Slow and Nudge groundbreaking New York Times bestsellers, Noise explains how and why humans are so susceptible to noise in judgment—and what we can do about it.
Author: Larry G. Linne Publisher: iUniverse ISBN: 1936236745 Category : Business & Economics Languages : en Pages : 120
Book Description
Many entrepreneurs embrace the challenge of being their own boss; they desire freedom—both financial and temporal. But, often, the business consumes both time and money and ends up owning the owner. In Make the Noise Go Away, author Larry G. Linne discusses thirteen principles to help business owners reclaim their freedom. Written in parable style, Make the Noise Go Away follows business owner Jim Clancy and second-in-command Brett Giles at Golden Electric Supply. During a weekend retreat at a quiet mountain cabin, the two executives discuss the principles and strategies that make Jim’s noise—all the worries and concerns about his business—go away and allow Brett’s job to be more enjoyable and successful. They talk about important skills and concepts such as maintaining upward communication, setting priorities, practicing effective problem solving, and introducing new ideas. Targeted to both first- and second-in-commands, Make the Noise Go Away provides insights on decision-making skills, methods to protect and nurture great CEO ideas, and strategies for managing the perception of the business by important third parties. With concrete takeaways and tools for implementation, this guide helps clear the way for productivity and success for today’s business executives and their seconds-in-command.
Author: Michael Emberley Publisher: Holiday House ISBN: 0823444961 Category : Juvenile Fiction Languages : en Pages : 35
Book Description
In this rhythmic read-aloud, all you need is an imagination to experience the thrill of a great train ride. When a girl shouts "I can make a train noise, now!" her imagination transforms a coffee shop into a zooming train, and her words clickity-clack across the tracks and blare like a train horn. In a flash, salt shakers and ketchup bottles become skyscrapers, and the girl's voice rattles along the tracks with "I can make a train noise I can make a train noise." Her voice whistles "Nowowwwwww!" The propulsive, rhythmic text that mimics train sounds is sure to captivate all kids, pair it with gorgeously detailed artwork and you have a read-aloud like no other. Michael Emberley, is the author and artist of many acclaimed children's books, including most notably It's Perfectly Normal. Marie-Louise Fitzpatrick is one of Ireland's most distinguished illustrators of books for children. A BookPage Best Book of the Year A Junior Library Guild Gold Standard Selection
Author: Annabel Blackledge Publisher: Kane/Miller Book Publishers ISBN: 9781610678162 Category : Juvenile Fiction Languages : en Pages : 0
Book Description
An interactive book of sounds with shaped and layered pages, specially developed to encourage independent page turning and allow easy handling.
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Author: Eric Nuzum
Author: Ken Schmidt
Author: Hillel Schwartz
Author: Make Believe Ideas Ltd
Author: Walter A. McDougall
Author: Andrea Owen
Author: Daniel Kahneman
Author: Larry G. Linne
Author: Michael Emberley
Author: Annabel Blackledge