Globish the World Over

Author: Jean-Paul Nerriere
Publisher:
ISBN: 9780578028798
Category : Foreign Language Study
Languages : en
Pages : 184

Book Description
"I must congratulate you on GLOBISH THE WORLD OVER. It's a pioneering text of great importance, full of enthralling insights for native and non-native English users alike." -- Robert McCrum, author, The Story of English and Literary Editor, London Observer. Globish, as a concept, takes to task the world hegemony of arrogant English-speakers. Hence the landmark book Don't Speak English - Parlez Globish became a best-seller in French, and other languages, but it never appeared in English. GLOBISH THE WORLD OVER is the first book written in Globish-English. Non-native English speakers from non-Anglophone countries use English better between themselves than with any native English speaker. Globish codifies their very efficient "similar limitations." The word Globish may strike English-speakers as an "odd" way to rename their English. However billions of speakers in Brazil, Russia, India and China will be the new "owners" of what the world is now calling Globish. The implications are far-reaching. GLOBISH THE WORLD OVER discusses this phenomenon, and demonstrates that Globish - as a deliberate and sufficient subset of English for international communication - is limited more by a person's communication ability than by mere words.

Forms of Reduced English

Author: Massimo Laganà
Publisher: Cambridge Scholars Publishing
ISBN: 1527529436
Category : Foreign Language Study
Languages : en
Pages : 166

Book Description
This book illustrates the objectives and assumptions—as well as the construction techniques and the structure—of some of the most interesting forms of reduced English, including Basic English, Special English, Plain English, Simplified English, Easy English, Specialized English, Nuclear English, Globish, and Basic Global English. Although they have different cultural approaches and are aimed at communication purposes which are not always homogeneous and are sometimes divergent, all the studies underpinning these projects share a common goal: bearing in mind the globalization processes of the contemporary world, their primary aim is to use English as a starting point from which to build a language tool to be employed as a lingua franca for effective and adequate international communication in economic, scientific, and cultural fields. The book is primarily intended for students and scholars interested in the various attempts that have been made to simplify the English language in order to make it universally available for a simple, effective and global communication.

Globish

Author: Robert McCrum
Publisher: Anchor Canada
ISBN: 0385663765
Category : Language Arts & Disciplines
Languages : en
Pages : 354

Book Description
A small island in the North Atlantic, colonized by Rome, then pillaged for hundreds of years by marauding neighbours, becomes the dominant world power in the 19th century. As its power spreads, its language follows. Then, across the Atlantic, a colony of that tiny island grows into the military and cultural colossus of the 20th century. These centuries of empire-building and war, international trade and industrial ingenuity will bring to the world great works of literature and extraordinary movies, cricket pitches and episodes of Dallas, the printing press and the internet. But what happens next is quite unprecedented. While the global dominance of Anglo-American power appears to be on the wane, the English language has acquired an astonishing new life of its own. With a supra-national momentum, it is now able to zoom across time and space at previously unimaginable speeds. In Robert McCrum's analysis, the cultural revolution of our times is the emergence of English, a global phenomenon as never before, to become the world's language. In the 21st century English + Microsoft = Globish. Globish takes us on a riveting and enlightening journey of the spread of a global English, from the icy swamps of pre-Roman Saxony to the shopping malls of Seoul, from the study of 'Crazy English' TM in China to crowds of juvenile wizards mobbing bookshop tills across the world. Along the way it gives new meaning to a faded old brown parchment (the Magna Carta), a 272 word presidential speech (the Gettysburg address) and a scratchy black and white film of a couple of men in space suits.

Introducing a framework for strategy

Author: The Open University
Publisher: The Open University
ISBN:
Category :
Languages : en
Pages : 98

Book Description
This 10-hour free course demonstrated how the processes of analysing, choosing and implementing strategy are interrelated and iterative.

The Prodigal Tongue

Author: Mark Abley
Publisher: Vintage Canada
ISBN: 0307368246
Category : Language Arts & Disciplines
Languages : en
Pages : 274

Book Description
The Prodigal Tongue takes a look at the wild, wacky and sometimes baffling road our language–English and others–is taking in its evolution. Where in the world will it end up?! Mark Abley, author of Spoken Here, has created an entertaining and informative exploration of the way that languages–English, Japanese, French, Arabic and other major tongues–are likely to transform and be transformed by their speakers during the twenty-first century. Grammar and vocabulary are just the beginning; more importantly, this book is about people. In places like Los Angeles, Tokyo, Singapore and Oxford, Abley encounters hip-hop performers and dictionary makers, bloggers and translators, novelists and therapists. He talks to a married couple who were passionately corresponding online before they met in “meatspace.” And he listens to teenagers, puzzling out the words they coin in chatrooms and virtual worlds. Everywhere he goes, he asks what the future is likely to hold for the ways we communicate. Abley balances a traditional concern for honesty and accuracy in language with an untraditional delight in newly minted expressions. Lively, evocative, passionate and playful, this is a book for everyone who cherishes the words we use.

Imprisoned in English

Author: Anna Wierzbicka
Publisher: Oxford University Press, USA
ISBN: 0199321507
Category : Language Arts & Disciplines
Languages : en
Pages : 305

Book Description
Imprisoned in English argues that in the present English-dominated world, social sciences and the humanities are locked in a conceptual framework grounded in English and that scholars need to break away from this framework to reach a more universal, culture-independent perspective on things human.

Understanding English as a Lingua Franca

Author: Barbara Seidlhofer
Publisher: Oxford University Press
ISBN: 0194426203
Category : Study Aids
Languages : en
Pages : 256

Book Description
A complete introduction to the theoretical nature and practical implications of English used as a lingua franca. Explore the theories and principles of English as a Lingua Franca with leading expert Barbara Seidlhofer

Holy Ignorance

Author: Roy Olivier
Publisher: Oxford University Press
ISBN: 0190257431
Category : Religion
Languages : en
Pages : 276

Book Description
Olivier Roy, world-renowned authority on Islam and politics, finds in the modern disconnection between faith communities and socio-cultural identities a fertile space for fundamentalism to grow. Instead of freeing the world from religion, secularization has encouraged a kind of holy ignorance to take root, an anti-intellectualism that promises immediate, emotional access to the sacred and positions itself in direct opposition to contemporary pagan culture. The secularization of society was supposed to free people from religion, yet individuals are converting en masse to fundamentalist faiths, such as Protestant evangelicalism, Islamic Salafism, and Haredi Judaism. These religions either reconnect adherents to their culture through casual referents, like halal fast food, or maintain their momentum through purification rituals, such as speaking in tongues, a practice that allows believers to utter a language that is entirely their own. Instead of a return to traditional religious worship, we are now witnessing the individualisation of faith and the disassociation of faith communities from ethnic and national identities. Roy explores the options now available to powers that hope to integrate or control these groups; and whether marginalisation or homogenisation will further divide believers from their culture.

Gilgamesh

Author: Michael Schmidt
Publisher: Princeton University Press
ISBN: 0691196990
Category : Literary Criticism
Languages : en
Pages : 186

Book Description
Reflections on a lost poem and its rediscovery by contemporary poets Gilgamesh is the most ancient long poem known to exist. It is also the newest classic in the canon of world literature. Lost for centuries to the sands of the Middle East but found again in the 1850s, it tells the story of a great king, his heroism, and his eventual defeat. It is a story of monsters, gods, and cataclysms, and of intimate friendship and love. Acclaimed literary historian Michael Schmidt provides a unique meditation on the rediscovery of Gilgamesh and its profound influence on poets today. Schmidt describes how the poem is a work in progress even now, an undertaking that has drawn on the talents and obsessions of an unlikely cast of characters, from archaeologists and museum curators to tomb raiders and jihadis. Fragments of the poem, incised on clay tablets, were scattered across a huge expanse of desert when it was recovered in the nineteenth century. The poem had to be reassembled, its languages deciphered. The discovery of a pre-Noah flood story was front-page news on both sides of the Atlantic, and the poem's allure only continues to grow as additional cuneiform tablets come to light. Its translation, interpretation, and integration are ongoing. In this illuminating book, Schmidt discusses the special fascination Gilgamesh holds for contemporary poets, arguing that part of its appeal is its captivating otherness. He reflects on the work of leading poets such as Charles Olson, Louis Zukofsky, and Yusef Komunyakaa, whose own encounters with the poem are revelatory, and he reads its many translations and editions to bring it vividly to life for readers.

Civilization

Author: Regis Debray
Publisher: Verso Books
ISBN: 1788734068
Category : Political Science
Languages : en
Pages : 192

Book Description
American civilization’s dominance over Europe—and what to do about it In 1900, an American of taste was a European in exile; in 2000, a trendy European is a frustrated American—or one waiting for a visa. Régis Debray explores America’s global cultural ascendancy in this provocative and witty analysis of our contemporary condition. Whereas Europe once foregrounded the importance of time and writing, America is a civilization of spectacle and kinetics, blind to the tragic complexities of human life. A measure of America’s success is how its jargon has been adopted by European languages, but there is much more than that to the States’ infiltration into all aspects of modern life. For Debray, the dominance of American civilization is a historical fait accompli. Yet he envisions a sanctuary for the best of Europe modelled on Vienna at the cusp of the twentieth century, where art and literature flowered in the rich soil of a decaying empire. For decades to come, Europe can still offer a rich cultural seedbed. “Some will call it decadence,” writes Debray, “others liberation. Why not both?”