Author: Hallie Ephron
Publisher: Penguin
ISBN: 1440347220
Category : Language Arts & Disciplines
Languages : en
Pages : 306
Book Description
A Mystery Writers of America Edgar Award Finalist for Best Critical/Biographical Work Discover the secrets to crafting an unforgettable mystery! To piece together the puzzle of your mystery novel, you need patience, resilience, a solid understanding of the craft, and a clear blueprint for combining the plot, characters, setting, and more. And while patience and resilience must come from you, the essentials of craft and the plan to execute them are right at your fingertips with Writing and Selling Your Mystery Novel. This completely revised and updated edition features solid strategies for drafting, revising, and selling an intriguing novel that grips your readers and refuses to let them go. New York Times best-selling author Hallie Ephron shows you how to: • Create a compelling sleuth and a worthy villain • Construct a plot rich in twists, red herrings, and misdirection • Bring the story to a satisfying conclusion • Sharpen characters and optimize pace during revision • Seek publication through both traditional and indie paths Filled with helpful worksheets and exercises for every step of the process, Writing and Selling Your Mystery Novel Revised and Expanded reveals the keys to writing a memorable story that will have fans of mystery, suspense, and crime clamoring for more.
The Complete Guide to Self-Publishing
Author: Marilyn Ross
Publisher: Penguin
ISBN: 1599631806
Category : Language Arts & Disciplines
Languages : en
Pages : 560
Book Description
Take Control of Your Destiny! Bottom line: You want to get published. You want to control the future of your manuscript and your writing career. Best-selling author Marilyn Ross and publishing expert Sue Collier show you how to make your own success - whether you're a published author, entrepreneur, corporation, professional, or absolute newcomer to writing. In this expanded and completely revised 5th edition of the "bible" of self-publishing (over 100,000 copies sold), they empower you to publish your own work with minimal risk and maximum profits. You'll find: • Complete step-by-step guidance on publishing and marketing a book • Ways to leverage social media marketing to build your platform and make yourself stand out from the crowd • A thorough explanation of the difference between POD self-publishing, subsidy publishing, and true self-publishing - and how to decide which is the best option for you • Practical advice on making the decision between offset printing and print-on-demand • How to leverage the Internet to create "buzz" and promote your book with killer PR • The latest information on e-publishing • A detailed marketing plan and timetable to keep you on track • Proven marketing strategies to get free publicity, reach nontraditional buyers, and sell books • Information-packed appendices with marketing contacts, organizations, and vendors, complete with names, addresses, and websites • Valuable case studies and examples of how other publishers excel • An in-depth discussion of exclusive distributors, plus coverage of the most recent changes in bookstores and the book-selling industry • Thirty-one creative ideas for generating capital to launch your publishing company The Complete Guide to Self-Publishing is the one book you need to take control of your writing career. Read it. Believe it. Do it. Your future depends on it.
Publisher: Penguin
ISBN: 1599631806
Category : Language Arts & Disciplines
Languages : en
Pages : 560
Book Description
Take Control of Your Destiny! Bottom line: You want to get published. You want to control the future of your manuscript and your writing career. Best-selling author Marilyn Ross and publishing expert Sue Collier show you how to make your own success - whether you're a published author, entrepreneur, corporation, professional, or absolute newcomer to writing. In this expanded and completely revised 5th edition of the "bible" of self-publishing (over 100,000 copies sold), they empower you to publish your own work with minimal risk and maximum profits. You'll find: • Complete step-by-step guidance on publishing and marketing a book • Ways to leverage social media marketing to build your platform and make yourself stand out from the crowd • A thorough explanation of the difference between POD self-publishing, subsidy publishing, and true self-publishing - and how to decide which is the best option for you • Practical advice on making the decision between offset printing and print-on-demand • How to leverage the Internet to create "buzz" and promote your book with killer PR • The latest information on e-publishing • A detailed marketing plan and timetable to keep you on track • Proven marketing strategies to get free publicity, reach nontraditional buyers, and sell books • Information-packed appendices with marketing contacts, organizations, and vendors, complete with names, addresses, and websites • Valuable case studies and examples of how other publishers excel • An in-depth discussion of exclusive distributors, plus coverage of the most recent changes in bookstores and the book-selling industry • Thirty-one creative ideas for generating capital to launch your publishing company The Complete Guide to Self-Publishing is the one book you need to take control of your writing career. Read it. Believe it. Do it. Your future depends on it.
No B.S. Guide to Direct Response Social Media Marketing
Author: Dan S. Kennedy
Publisher: Entrepreneur Press
ISBN: 1613084196
Category : Business & Economics
Languages : en
Pages : 292
Book Description
Everyone’s Talking About It. But Nobody Knows What They’re Talking About. Social Media Examiner’s 2018 Social Media Marketing Industry Report found that only 10% of respondents strongly agree that they can measure ROI—yet half of them will dedicate increased time and money to social media marketing instead of cutting back. Millionaire maker Dan S. Kennedy, joined by marketing strategist Kim Walsh Phillips, tells it like it is: If you’re not focusing on converting traffic into sales, you might as well set your money on fire. Kennedy and Walsh Phillips open up their playbook and show you how to stop being a social media victim and accepting non-monetizable “likes” and “shares” as a return on your time, money, and energy and start using your platform for its true purpose—as another channel to reach customers, gain leads and make sales. Learn how to: Turn passive content into an active conversion tool Become a lead magnet with social media profiles that focus on the needs of ideal prospects (not the product or service) Create raving fans who introduce you to their networks Turn niches into riches, laser in on your perfect prospects and ignore the “tire kickers” Harness the biggest secret in social media—offline Discover the principles behind successful marketing campaigns and start making dollars and cents out of your social media strategy.
Publisher: Entrepreneur Press
ISBN: 1613084196
Category : Business & Economics
Languages : en
Pages : 292
Book Description
Everyone’s Talking About It. But Nobody Knows What They’re Talking About. Social Media Examiner’s 2018 Social Media Marketing Industry Report found that only 10% of respondents strongly agree that they can measure ROI—yet half of them will dedicate increased time and money to social media marketing instead of cutting back. Millionaire maker Dan S. Kennedy, joined by marketing strategist Kim Walsh Phillips, tells it like it is: If you’re not focusing on converting traffic into sales, you might as well set your money on fire. Kennedy and Walsh Phillips open up their playbook and show you how to stop being a social media victim and accepting non-monetizable “likes” and “shares” as a return on your time, money, and energy and start using your platform for its true purpose—as another channel to reach customers, gain leads and make sales. Learn how to: Turn passive content into an active conversion tool Become a lead magnet with social media profiles that focus on the needs of ideal prospects (not the product or service) Create raving fans who introduce you to their networks Turn niches into riches, laser in on your perfect prospects and ignore the “tire kickers” Harness the biggest secret in social media—offline Discover the principles behind successful marketing campaigns and start making dollars and cents out of your social media strategy.
The Big Book of Words That Sell
Author: Robert W. Bly
Publisher: Simon and Schuster
ISBN: 1510741763
Category : Business & Economics
Languages : en
Pages : 306
Book Description
The language you need to sell and succeed, from America’s top copywriter. Robert W. Bly is a self-made multi-millionaire and brings in six figures of sales annually from marketing and selling his own products, not to mention more than half a million from his freelance writing. He’s been a professional copywriter for nearly forty years and has been named America’s best copywriter. And now he’s drawing back the curtain and revealing hundreds of proven words and phrases that can help you: Grab the reader’s attention. Convey a sense of urgency. Communicate what’s special, different, and unique about your product. Boost response with proven time-tested offers. Arouse the reader’s curiosity. Overcome buyer objections. Announce something new. Move the reader emotionally. Create a perception of superior product value. Give the reader news. And much more. The Big Book of Words that Sell contains the 1200 words and phrases that have proven to sell most effectively for Bob, and the best situations to employ that language in. Use them to: Sell any product or service. Get connections, followers, and friends on social media. Write social media posts and ads that generate more clicks and conversions. Optimize web pages for Google and other search engines. Write e-mails that get higher open and click-through rates. Become a more powerful and persuasive copywriter. Increase web site traffic and conversion. Generate better return from your Call to Actions (CTA). The Big Book of Words that Sell: 1200 Words and Phrases That Every Salesperson and Marketer Should Know and Use is your guide to the world’s most persuasive words and phrases—and how to leverage them to sell your product.
Publisher: Simon and Schuster
ISBN: 1510741763
Category : Business & Economics
Languages : en
Pages : 306
Book Description
The language you need to sell and succeed, from America’s top copywriter. Robert W. Bly is a self-made multi-millionaire and brings in six figures of sales annually from marketing and selling his own products, not to mention more than half a million from his freelance writing. He’s been a professional copywriter for nearly forty years and has been named America’s best copywriter. And now he’s drawing back the curtain and revealing hundreds of proven words and phrases that can help you: Grab the reader’s attention. Convey a sense of urgency. Communicate what’s special, different, and unique about your product. Boost response with proven time-tested offers. Arouse the reader’s curiosity. Overcome buyer objections. Announce something new. Move the reader emotionally. Create a perception of superior product value. Give the reader news. And much more. The Big Book of Words that Sell contains the 1200 words and phrases that have proven to sell most effectively for Bob, and the best situations to employ that language in. Use them to: Sell any product or service. Get connections, followers, and friends on social media. Write social media posts and ads that generate more clicks and conversions. Optimize web pages for Google and other search engines. Write e-mails that get higher open and click-through rates. Become a more powerful and persuasive copywriter. Increase web site traffic and conversion. Generate better return from your Call to Actions (CTA). The Big Book of Words that Sell: 1200 Words and Phrases That Every Salesperson and Marketer Should Know and Use is your guide to the world’s most persuasive words and phrases—and how to leverage them to sell your product.
Words that Sell, Revised and Expanded Edition
Author: Richard Bayan
Publisher: McGraw Hill Professional
ISBN: 0071467858
Category : Business & Economics
Languages : en
Pages : 162
Book Description
Listing more than 2,500 high powered words, phrases and slogans, this reference is aimed at anyone who needs instant access to key words that make the difference in selling. Arranged by category, it can be used to help sell ideas or widgets.
Publisher: McGraw Hill Professional
ISBN: 0071467858
Category : Business & Economics
Languages : en
Pages : 162
Book Description
Listing more than 2,500 high powered words, phrases and slogans, this reference is aimed at anyone who needs instant access to key words that make the difference in selling. Arranged by category, it can be used to help sell ideas or widgets.
Launch (Updated & Expanded Edition)
Author: Jeff Walker
Publisher: Hay House, Inc
ISBN: 1401960235
Category : Business & Economics
Languages : en
Pages : 313
Book Description
From the creator of Product Launch Formula: A new edition of the #1 New York Times best-selling guide that's redefined online marketing and helped countless entrepreneurs make millions. The revised and updated edition of the #1 New York Times bestseller Launch will build your business - fast. Whether you've already got an online business or you're itching to start one, this is a recipe for getting more traction and a fast start. Think about it: What if you could launch like Apple or the big Hollywood studios? What if your prospects eagerly counted down the days until they could buy your product? And you could do it no matter how humble your business or budget? Since 1996, Jeff Walker has been creating hugely successful online launches. After bootstrapping his first Internet business from his basement, he quickly developed a process for launching new products and businesses with unprecedented success. And once he started teaching his formula to other entrepreneurs, the results were simply breathtaking. Tiny, home-based businesses started doing launches that brought in tens of thousands, hundreds of thousands, and even millions of dollars. Whether you have an existing business or you're starting from scratch, this is how you start fast. This formula is how you engineer massive success. Now the question is this: Do you want to start slow, and fade away from there? Or are you ready for a launch that will change the future of your business and your life?
Publisher: Hay House, Inc
ISBN: 1401960235
Category : Business & Economics
Languages : en
Pages : 313
Book Description
From the creator of Product Launch Formula: A new edition of the #1 New York Times best-selling guide that's redefined online marketing and helped countless entrepreneurs make millions. The revised and updated edition of the #1 New York Times bestseller Launch will build your business - fast. Whether you've already got an online business or you're itching to start one, this is a recipe for getting more traction and a fast start. Think about it: What if you could launch like Apple or the big Hollywood studios? What if your prospects eagerly counted down the days until they could buy your product? And you could do it no matter how humble your business or budget? Since 1996, Jeff Walker has been creating hugely successful online launches. After bootstrapping his first Internet business from his basement, he quickly developed a process for launching new products and businesses with unprecedented success. And once he started teaching his formula to other entrepreneurs, the results were simply breathtaking. Tiny, home-based businesses started doing launches that brought in tens of thousands, hundreds of thousands, and even millions of dollars. Whether you have an existing business or you're starting from scratch, this is how you start fast. This formula is how you engineer massive success. Now the question is this: Do you want to start slow, and fade away from there? Or are you ready for a launch that will change the future of your business and your life?
The New Chosen People, Revised and Expanded Edition
Author: William W. Klein
Publisher: Wipf and Stock Publishers
ISBN: 1498209351
Category : Religion
Languages : en
Pages : 293
Book Description
Controversy rages on about God's choosing people for salvation. Are only the few elect? Rather than typically beginning with the preconceptions of systematic theologies, Dr. William Klein takes up this question by searching for a biblical theology of election. He surveys the OT contexts of God's choosing individuals--prophets, priests, kings--to serve divine purposes, and considers God's election of the nation of Israel as his special people. This OT study proposes that God's election is both individual and corporate, but not always determinative. Individuals entered the people of God by birth, but not all the people found salvation. Faith in Yahweh was required. This book traces these elective understandings through the intertestamental literature, identifying continuities and shifts. The bulk of the study, and the heart of the argument, focus on the New Testament. Klein identifies concepts of election, and relationships between writers in the gospels, the Lucan material, Paul's writings, and the rest. The new covenant, God choosing the church in Christ, emphasizes election as corporate, while the individual election of Jesus' disciples and of Paul raises the question whether such chosenness is necessarily salvific. In closing, Klein discusses the most engaging and divisive questions around God's election, and offers a real challenge to today's church.
Publisher: Wipf and Stock Publishers
ISBN: 1498209351
Category : Religion
Languages : en
Pages : 293
Book Description
Controversy rages on about God's choosing people for salvation. Are only the few elect? Rather than typically beginning with the preconceptions of systematic theologies, Dr. William Klein takes up this question by searching for a biblical theology of election. He surveys the OT contexts of God's choosing individuals--prophets, priests, kings--to serve divine purposes, and considers God's election of the nation of Israel as his special people. This OT study proposes that God's election is both individual and corporate, but not always determinative. Individuals entered the people of God by birth, but not all the people found salvation. Faith in Yahweh was required. This book traces these elective understandings through the intertestamental literature, identifying continuities and shifts. The bulk of the study, and the heart of the argument, focus on the New Testament. Klein identifies concepts of election, and relationships between writers in the gospels, the Lucan material, Paul's writings, and the rest. The new covenant, God choosing the church in Christ, emphasizes election as corporate, while the individual election of Jesus' disciples and of Paul raises the question whether such chosenness is necessarily salvific. In closing, Klein discusses the most engaging and divisive questions around God's election, and offers a real challenge to today's church.
Presenting to Win, Updated and Expanded Edition
Author: Jerry Weissman
Publisher: FT Press
ISBN: 0136933114
Category : Business & Economics
Languages : en
Pages : 352
Book Description
In this fully updated edition of his classic Presenting to Win, the world's #1 presentation consultant helps you connect with even the toughest, most high-level audiences – and move them to action. Jerry Weissman shows in-person and online presenters of all kinds how to tell compelling stories that focus on exactly what's in it for their listeners. Drawing on brand-new case studies, Weissman shows how to identify your key goals and messages before you even open your presentation software; stay focused on what your listeners really care about; and capture your audiences in the first crucial 90 seconds, even if you can't see them. From bullets and graphics to the effective, sparing use of special effects, Weissman covers all the practical mechanics of effective presentation. This guide's easy, step-by-step approach has been proven with billions of dollars on the line, in hundreds of IPO road shows before the world's most jaded investors. They'll work for you, too!
Publisher: FT Press
ISBN: 0136933114
Category : Business & Economics
Languages : en
Pages : 352
Book Description
In this fully updated edition of his classic Presenting to Win, the world's #1 presentation consultant helps you connect with even the toughest, most high-level audiences – and move them to action. Jerry Weissman shows in-person and online presenters of all kinds how to tell compelling stories that focus on exactly what's in it for their listeners. Drawing on brand-new case studies, Weissman shows how to identify your key goals and messages before you even open your presentation software; stay focused on what your listeners really care about; and capture your audiences in the first crucial 90 seconds, even if you can't see them. From bullets and graphics to the effective, sparing use of special effects, Weissman covers all the practical mechanics of effective presentation. This guide's easy, step-by-step approach has been proven with billions of dollars on the line, in hundreds of IPO road shows before the world's most jaded investors. They'll work for you, too!
Dental Implants
Author: Charles A. Babbush
Publisher: Elsevier Health Sciences
ISBN: 1437726771
Category : Medical
Languages : en
Pages : 545
Book Description
For coverage of cutting-edge techniques and procedures, Dental Implants: The Art and Science is your "go to" reference! This edition includes 20 new chapters and coverage of the latest advances and research from leading dental implant experts. Topics range from the business of dental implants and risk management to new treatment techniques such as Teeth In A Day® and Teeth In An HourTM, the All-on-4 concept, Piezoelectric bone surgery, the new NobelActiveTM implant, the use of dental implants in children, and more. Over 1,100 full-color clinical photographs and illustrations bring concepts to life and provide step-by-step visuals for surgical and prosthetic techniques. If you're looking for a comprehensive, up-to-date resource you can trust, Dental Implants is the book you need! - Over 1,100 full-color clinical photographs and line drawings help to clarify important concepts and provide step-by-step guidance for specific techniques. - All aspects of both business and patient care are covered, including risk management, patient selection and master planning, radiographic evaluation, surgical techniques, postoperative care, maintenance, and dental hygiene. - Highly-regarded lead author Charles A. Babbush, DDS, MScD, is one of the leading dental implant surgeons in the world and a highly regarded educator, speaker, and author. - Expert contributors from all over the world describe the latest advances in implantology and represent the forefront of research.
Publisher: Elsevier Health Sciences
ISBN: 1437726771
Category : Medical
Languages : en
Pages : 545
Book Description
For coverage of cutting-edge techniques and procedures, Dental Implants: The Art and Science is your "go to" reference! This edition includes 20 new chapters and coverage of the latest advances and research from leading dental implant experts. Topics range from the business of dental implants and risk management to new treatment techniques such as Teeth In A Day® and Teeth In An HourTM, the All-on-4 concept, Piezoelectric bone surgery, the new NobelActiveTM implant, the use of dental implants in children, and more. Over 1,100 full-color clinical photographs and illustrations bring concepts to life and provide step-by-step visuals for surgical and prosthetic techniques. If you're looking for a comprehensive, up-to-date resource you can trust, Dental Implants is the book you need! - Over 1,100 full-color clinical photographs and line drawings help to clarify important concepts and provide step-by-step guidance for specific techniques. - All aspects of both business and patient care are covered, including risk management, patient selection and master planning, radiographic evaluation, surgical techniques, postoperative care, maintenance, and dental hygiene. - Highly-regarded lead author Charles A. Babbush, DDS, MScD, is one of the leading dental implant surgeons in the world and a highly regarded educator, speaker, and author. - Expert contributors from all over the world describe the latest advances in implantology and represent the forefront of research.
Worship, Revised and Expanded Edition
Author: Hughes Oliphant Old
Publisher: Westminster John Knox Press
ISBN: 1611644518
Category : Religion
Languages : en
Pages : 209
Book Description
Hughes Oliphant Old masterfully summarizes the worship of Israel and the early church and traces the development of worship through the period of the Reformation. He provides a sterling historical study that will be highly useful for pastors and church study groups as well as for scholars and students interested in Reformed worship. An extensive bibliography of resources for the study of Reformed worship adds to the value of this book.
Publisher: Westminster John Knox Press
ISBN: 1611644518
Category : Religion
Languages : en
Pages : 209
Book Description
Hughes Oliphant Old masterfully summarizes the worship of Israel and the early church and traces the development of worship through the period of the Reformation. He provides a sterling historical study that will be highly useful for pastors and church study groups as well as for scholars and students interested in Reformed worship. An extensive bibliography of resources for the study of Reformed worship adds to the value of this book.