Charging Ahead

Charging Ahead PDF Author: John J. Berger
Publisher: Univ of California Press
ISBN: 9780520216143
Category : Nature
Languages : en
Pages : 428

Book Description
CHARGING AHEAD foretells the world's next great energy transformation--the shift to clean, renewable energy sources. John J. Berger provides a fascinating look at new industries that will make such change possible and the trillion-dollar benefits Americans can enjoy by choosing pollution-free energy and transportation. 30 photos.

Autopia

Autopia PDF Author: Peter Wollen
Publisher: Reaktion Books
ISBN: 9781861891327
Category : Social Science
Languages : en
Pages : 412

Book Description
The reach of the car today is almost universal, and its effect on landscapes, cityscapes, cultures indeed, on the very fabric of the modern world is profound. Cars have brought benefits to individuals in terms of mobility and expanded horizons, but the cost has been very high in terms of damage to the environment and the consumption of precious resources. Despite the growing belief that a Faustian price is now being paid for the freedom cars have bestowed on us, we are none the less manufacturing them in ever greater numbers. Autopia is the first book to explore the culture of the motor car in the widest possible sense. Featuring newly commissioned essays by writers, critics, historians, artists and film-makers, as well as reprinting key texts, it examines the effect of the car throughout the world, including the USA, Western and Eastern Europe, Japan, China, Cuba, India and South Africa. In this book the car is treated neither as a technological fetish object nor as an instrument of danger. Instead, it is examined as a hugely important determinant of 20th-century culture, neither wholly good nor an unmitigated disaster, and certainly endlessly fascinating. Contributors include Michael Bracewell, Ziauddin Sardar, Al Rees, Martin Pawley, Donald Richie and Peter Hamilton. Key texts by Marshall Berman, Jane Jacobs, Roland Barthes, Marc Auge and others."

The Evolution of Language

The Evolution of Language PDF Author: Andrew D. M. Smith
Publisher: World Scientific
ISBN: 9814295221
Category : Computers
Languages : en
Pages : 553

Book Description
Balancing arbitrariness and systematicity in language evolution / Padraic Monaghan, Morten H. Christiansen, Stanka Fitneva -- Speaker-independent perception of human speech by zebra finches / Verena R. Ohms [und weitere] -- An avian model for language evolution / Irene Pepperberg -- Grooming gestures of chimpanzees in the wild : first insights into meaning and function / Simone Pika, Chris Knight -- The relevance ofthe developmental stress hypothesis to the evolution of language / Anne Pritchard -- Co-evolution of language and social network structure through cultural transmission / Justin Quillinan, Simon Kirby, Kenny Smith -- The origins of sociolinguistic marking and its role in language divergence : an experimental study / Gareth Roberts -- Considering language evolution from birdsong development / Kazutoshi Sasahara [und weitere] -- Semantic bootstrapping of grammar in embodied robots / Yo Sato, Joe Saunders -- Why do wild chimpanzees produce food-associated calls : a case of vocal grooming? / Anne Schel, Klaus Zuberbühler, Katie E. Slocombe -- The importance of exploring non-linguistic functions of human brain language areas for explaining language evolution / P. Thomas Schoenemann -- Language evolution : the view from adult second language learners / Marieke Schouwstra -- The evolution of communication and relevance / Thomas Scoff-Phillips -- Pragmatics not semantics as the basis for clause structure / Thomas Scoff-Phillips [und weitere]

Cars

Cars PDF Author:
Publisher: PediaPress
ISBN:
Category :
Languages : en
Pages : 707

Book Description

Reading Graphic Design in Cultural Context

Reading Graphic Design in Cultural Context PDF Author: Grace Lees-Maffei
Publisher: Bloomsbury Publishing
ISBN: 0857858025
Category : Design
Languages : en
Pages : 259

Book Description
Reading Graphic Design in Cultural Context explains key ways of understanding and interpreting the graphic designs we see all around us, in advertising, branding, packaging and fashion. It situates these designs in their cultural and social contexts. Drawing examples from a range of design genres, leading design historians Grace Lees-Maffei and Nicolas P. Maffei explain theories of semiotics, postmodernism and globalisation, and consider issues and debates within visual communication theory such as legibility, the relationship of word and image, gender and identity, and the impact of digital forms on design. Their discussion takes in well-known brands like Alessi, Nike, Unilever and Tate, and everyday designed things including slogan t-shirts, car advertising, ebooks, corporate logos, posters and music packaging.

Marketing Briefs

Marketing Briefs PDF Author: Sally Dibb
Publisher: Routledge
ISBN: 1136380515
Category : Business & Economics
Languages : en
Pages : 377

Book Description
This revised and updated second edition of Marketing Briefs: a revision study guide gives every marketing student the most comprehensive collection of definitive overviews of every key concept in the subject. The text itself is organized into short structured chapters, the Briefs, each including: * Core definitions * A bulleted key point overview * Thorough yet concise explanation of the concept and primary issues * Illustrative examples * A selection of examination style case, essay and applied questions Together these offer a rounded, concise and topical appreciation of each theme within a clear and accessible framework, designed to aid revision. Also included are revision tips and 'golden rules' for tackling examinations, specimen examination papers with answer schemes, and a full glossary of key marketing terms.

The Complete Book of the World Rally Championship

The Complete Book of the World Rally Championship PDF Author: Henry Hope-Frost
Publisher: Motorbooks
ISBN: 0760319545
Category : Automobile racing drivers
Languages : en
Pages : 333

Book Description
For 30 years some of the most talented and bravest drivers have battled across the continents of the world to claim what is arguably motorsport's toughest prize: the World Rally Championship. Now a multi-million dollar, global technology battle and terrestrial television phenomenon played out over the frozen wastes of Finland, the dusty plains of Australia and the sun-kissed mountain roads of Corsica, the WRC has reached its 30th birthday. This book celebrates that important milestone and paints an exhaustively detailed picture of the people and personalities who have shaped this great sport. The Complete Book of the World Rally Champions provides a biographical account of the 65 men who have won at least one World Championship Rally since 1973. The biographies are compiled by the sport's leading writers and historians and complemented by stunning photography. The book includes a detailed and accurate statistical career record of each driver, plus highlights of all the significant cars.

Gender, Genre, and Identity in Women's Travel Writing

Gender, Genre, and Identity in Women's Travel Writing PDF Author: Kristi Siegel
Publisher: Peter Lang
ISBN: 9780820449050
Category : Foreign Language Study
Languages : en
Pages : 340

Book Description
Women experience and portray travel differently: Gender matters - irreducibly and complexly. Building on recent scholarship in women's travel writing, these provocative essays not only affirm the impact of gender, but also cast women's journeys against coordinates such as race, class, culture, religion, economics, politics, and history. The book's scope is unique: Women travelers extend in time from Victorian memsahibs to contemporary «road girls», and topics range from Anna Leonowens's slanted portrayal of Siam - later popularized in the movie, The King and I, to current feminist «descripting» of the male-road-buddy genre. The extensive array of writers examined includes Nancy Prince, Frances Trollope, Cameron Tuttle, Lady Mary Montagu, Catherine Oddie, Kate Karko, Frances Calderón de la Barca, Rosamond Lawrence, Zilpha Elaw, Alexandra David-Néel, Amelia Edwards, Erica Lopez, Paule Marshall, Bharati Mukherjee, and Marilynne Robinson.

Lithium Batteries and other Electrochemical Storage Systems

Lithium Batteries and other Electrochemical Storage Systems PDF Author: Christian Glaize
Publisher: John Wiley & Sons
ISBN: 1118761170
Category : Technology & Engineering
Languages : en
Pages : 388

Book Description
Lithium batteries were introduced relatively recently in comparison to lead- or nickel-based batteries, which have been around for over 100 years. Nevertheless, in the space of 20 years, they have acquired a considerable market share – particularly for the supply of mobile devices. We are still a long way from exhausting the possibilities that they offer. Numerous projects will undoubtedly further improve their performances in the years to come. For large-scale storage systems, other types of batteries are also worthy of consideration: hot batteries and redox flow systems, for example. This book begins by showing the diversity of applications for secondary batteries and the main characteristics required of them in terms of storage. After a chapter presenting the definitions and measuring methods used in the world of electrochemical storage, and another that gives examples of the applications of batteries, the remainder of this book is given over to describing the batteries developed recently (end of the 20th Century) which are now being commercialized, as well as those with a bright future. The authors also touch upon the increasingly rapid evolution of the technologies, particularly regarding lithium batteries, for which the avenues of research are extremely varied. Contents Part 1. Storage Requirements Characteristics of Secondary Batteries Examples of Use 1. Breakdown of Storage Requirements. 2. Definitions and Measuring Methods. 3. Practical Examples Using Electrochemical Storage. Part 2. Lithium Batteries 4. Introduction to Lithium Batteries. 5. The Basic Elements in Lithium-ion Batteries: Electrodes, Electrolytes and Collectors. 6. Usual Lithium-ion Batteries. 7. Present and Future Developments Regarding Lithium-ion Batteries. 8. Lithium-Metal Polymer Batteries. 9. Lithium-Sulfur Batteries. 10. Lithium-Air Batteries. 11. Lithium Resources. Part 3. Other Types of Batteries 12. Other Types of Batteries. About the Authors Christian Glaize is Professor at the University of Montpellier, France. He is also Researcher in the Materials and Energy Group (GEM) of the Institute for Electronics (IES), France. Sylvie Geniès is a project manager at the French Alternative Energies and Atomic Energy Commission (Commissariat à l’Energie Atomique et aux Energies Alternatives) in Grenoble, France.
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