Story Driven

Author: Bernadette Jiwa
Publisher:
ISBN: 9780994432810
Category : Competition
Languages : en
Pages : 181

Book Description
"Every one of us-- regardless of where we were born, how we were brought up, how many setbacks we've endured or privileges we've been afforded-- has been conditioned to compete to win. Ironically, the people who create fulfilling lives and careers--the ones we respect, admire and try to emulate--choose an alternative path to success. They have a powerful sense of identity. They don't worry about differentiating themselves from the competition or obsess about telling the right story. They tell the real story instead. Whether you're an individual or you're representing an organisation or a movement, a city or a country, 'Story Driven' gives you a framework to help you consistently articulate, live and lead with your story. This book is about how to stop competing and start succeeding by being who you are, so you can do work you're proud of and create the future you want to see"--Page 4 of cover.

Storynomics

Author: Robert McKee
Publisher: Twelve
ISBN: 1455541974
Category : Business & Economics
Languages : en
Pages : 211

Book Description
Based on the hottest, most in-demand seminar offered by the legendary story master Robert McKee -- Storynomics translates the lessons of storytelling in business into economic and leadership success. Robert McKee's popular writing workshops have earned him an international reputation. The list of alumni with Academy Awards and Emmy Awards runs off the page. The cornerstone of his program is his singular book, Story, which has defined how we talk about the art of story creation. Now in Storynomics, McKee partners with digital marketing expert and Skyword CEO Tom Gerace to map a path for brands seeking to navigate the rapid decline of interrupt advertising. After successfully guiding organizations as diverse as Samsung, Marriott International, Philips, Microsoft, Nike, IBM, and Siemens to transform their marketing from an ad-centric to story-centric approach, McKee and Gerace now bring this knowledge to business leaders and entrepreneurs alike. Drawing from dozens of story-driven strategies and case studies taken from leading B2B and B2C brands, Storynomics demonstrates how original storytelling delivers results that surpass traditional advertising. How will brands and their customers connect in the future? Storynomics provides the answer.

Driven

Author: Vijay Lokapally
Publisher: Bloomsbury Publishing
ISBN: 9356407851
Category : Sports & Recreation
Languages : en
Pages : 261

Book Description
Virat Kohli, the undisputed monarch of the cricket world today, is no stranger to loss. His biggest support both on and off the field-his father Prem Kohli-succumbed to a cerebral stroke when Virat was only 18 years old. In a fitting tribute that would've made his father proud, Virat returned to the field to continue an innings just a few hours after his father passed away. In Driven, Vijay Lokapally recounts happier times in the journey of Virat's rapid rise to international stardom-an account punctuated with little-known stories from fellow players, coaches, and intimates. Virat is already the recipient of countless accolades including the Arjuna Award, the Padma Shri, India's highest sporting honour-Major Dhyan Chand Khel Ratna, the title of BCCI's 'International Cricketer of the Year' as well as the ICC's 'ODI Cricketer of the Decade'. But for him, it's not about the fame or the money, or the roar of the crowds. Few know of his altruistic nature and his dedication to numerous charities for underprivileged children. What has not escaped the public eye though, is how this wizard of the willow wears his heavy mantle with such insouciant ease. In this revised and updated World Cup edition, readers can now delve deeper into Virat Kohli's cricketing journey with two new chapters, including one dedicated to his performance in the World Cups. Additionally, this edition features new images that offer a visual insight into his career, and an entertaining statistics section that provides fascinating cricketing statistics and records.

The Customer-Driven Culture: A Microsoft Story

Author: Travis Lowdermilk
Publisher: O'Reilly Media
ISBN: 1492058688
Category : Business & Economics
Languages : en
Pages : 211

Book Description
If you’re striving to make products and services that your customers will love, then you’ll need a customer-driven organization. As companies transform their businesses to meet the demands of the digital age, they find themselves grappling with uniquely human challenges. Organizational knowledge becomes siloed, employees move to safeguard their expertise, and customer data creates polarization and infighting between teams. All of these challenges widen the distance between the people who make your products and the customers who use them. To meet today’s challenges, companies need to do more than build processes for customer-driven products. They need to create a customer-driven culture. With the help of his friend and mentor Monty Hammontree, Travis Lowdermilk takes readers through the cultural transformation of the Developer Division at Microsoft. This book shows readers how to "hack" their culture and reduce the distance between them and their customers’ needs. It’s a uniquely personal story that’s told amidst a cultural revolution at one of the largest software companies in the world. This story acts as your guide. You’ll learn how to: Establish a Common Language: Help employees change their thinking and actions Build Bridges, Not Walls: Treat product building as a team sport Encourage Learning Versus Knowing: Help your team understand their customers Build Leaders That Build Your Culture: Showcase star employees to inspire others Meet Teams Where They Are: Make it easy for teams to to adopt vital behavior changes Make Data Relatable: Move beyond numbers and focus on empathizing with customers

Data-Driven Storytelling

Author: Nathalie Henry Riche
Publisher: CRC Press
ISBN: 1315281554
Category : Computers
Languages : en
Pages : 376

Book Description
This book presents an accessible introduction to data-driven storytelling. Resulting from unique discussions between data visualization researchers and data journalists, it offers an integrated definition of the topic, presents vivid examples and patterns for data storytelling, and calls out key challenges and new opportunities for researchers and practitioners.

Story-Based Inquiry: A Manual for Investigative Journalists

Author: Mark Lee Hunter
Publisher: UNESCO
ISBN: 9231041894
Category : Investigative reporting
Languages : en
Pages : 89

Book Description
"Investigative Journalism means the unveiling of matters that are concealed either deliberately by someone in a position of power, or accidentally, behind a chaotic mass of facts and circumstances - and the analysis and exposure of all relevant facts to the public. In this way investigative journalism crucially contributes to freedom of expression and freedom of information, which are at the heart of UNESCO's mandate. The role media can play as a watchdog is indispensable for democracy and it is for this reason that UNESCO fully supports initiatives to strengthen investigative journalism throughout the world. I believe this publication makes a significant contribution to promoting investigative journalism and I hope it will be a valuable resource for journalists and media professionals, as well as for journalism trainers and educators." -- Jānis Kārklinš, Assistant Director-General for Communication and Information, UNESCO, Preface, page 1.

Business Driven PMO Success Stories

Author: Mark Price Perry
Publisher: J. Ross Publishing
ISBN: 1604270764
Category : Business & Economics
Languages : en
Pages : 369

Book Description
Business Driven PMO Success Stories was written by and with over two dozen contributing authors from the worldwide project management and project management office (PMO) community. It offers executives, managers, and all those involved in the projects of the organization, an understanding of the value a PMO can provide, the knowledge they need to determine the purpose of their PMO, and how to craft a PMO best suited to fulfill that purpose.

Story Driven Modeling

Author: Ulrich Norbisrath
Publisher: Createspace Independent Publishing Platform
ISBN: 9781483949253
Category : Agile software development
Languages : en
Pages : 0

Book Description
If you would ask us, whether this is just another book about modeling, we would probably feel inclined to say: yes and no. Yes, it is a lot about modeling, but no, it is also about programming, methodological software design, and rapid prototyping via methods from model driven engineering. It will also be one of the first complete references and teaching guides for Story Driven Modeling. Story Driven Modeling is an agile software development method using objects and scenarios and special modeling steps to facilitate system analysis and design. Most parts of this book can be done with pencil and paper and with standard UML tools and standard software development environments. However, some steps are best supported by the rapid prototyping tool Fujaba or the Story Driven Modeling library SDMLib. The title of this book does not include Object Oriented Modeling on purpose. Object Orientation, Object Oriented Design, Object Oriented Analysis, and other object oriented methods all refer somehow to class diagrams and inheritance. Instead of this, we will actively use objects for modeling, analysis, and design. We will learn to think in objects. This book is foremost planned to be a textbook for software modeling courses. It offers a very interactive and agile approach to modern software design. In this book, we introduce the Objects First principle which is the foundation of the Story Driven Modeling development method. This is not to be mistaken with an object oriented development method. You will see that the Object First method slightly differs from traditional object oriented methods. With this book, we address a majority of readers dealing with or wanting to learn software development. This includes teachers and students for introduction to Object Orientation, Systems Modeling, Object Oriented Design, or Model Driven Engineering. This book should also be insightful for people interested in modeling and program design and beginning programmers. We expect from the reader some very basic programming skills, preferable in Java, though most of the presented concepts in this book can be also applied in any other object oriented language. However, all the examples presented in this book focus on Java as the example language.

Driven

Author: Melissa Stephenson
Publisher: Houghton Mifflin Harcourt
ISBN: 1328768309
Category : Biography & Autobiography
Languages : en
Pages : 301

Book Description
For fans of Wild, a memoir of one woman’s road to hope following her troubled brother’s death, told through the series of cars that transported her. Growing up in a blue-collar, Midwestern family, Melissa Stephenson longed for escape. Her wanderlust was an innate reaction to the powerful personalities around her, and came too from her desire to find a place in the world where her artistic ambitions wouldn’t be thwarted. She found in automobiles the promise of a future. From a lineage of secondhand family cars of the late ’60s, to the Honda that carried her from Montana to Texas as her new marriage disintegrated, to the ’70s Ford she drove away from her brother’s house after he took his life (leaving Melissa the truck, a dog, and a few mix tapes), to the VW van she now uses to take her kids camping, she knows these cars better than she knows some of the people closest to her. Driven from grief and toward hope, Melissa reckons with what it means to lose a beloved sibling. Driven is a powerful story of healing, for all who have had to look back at pain to find the way forward. “Written with a poet’s ear and a traveler’s grit, and it will be a comfort to anyone who has watched a loved one self-destruct.”—Sarah Hepola, author of Blackout “Not all writers are survivors and not all survivors are writers, but Melissa Stephenson is both and goddamn is she good. Driven is a book you will want to hold right against your heart, to take with you everywhere you go.”—Domenica Ruta, author of With or Without You

Driven

Author: Donald Driver
Publisher: Crown
ISBN: 0385349165
Category : Biography & Autobiography
Languages : en
Pages : 298

Book Description
The legendary NFL receiver, all-time receptions and yards leader for the Green Bay Packers, and Dancing with the Stars champion looks back on his life and career. When he was picked in the seventh-round of 1999 NFL draft, Donald Driver couldn’t find Green Bay on a map. He was given little chance of making the Packers roster, much less of amassing over 10,000 yards in his career and becoming a Super Bowl champion. But in an unlikely journey, Driver has overcome obstacle after obstacle to become one of the most successful players in the NFL. Now, for the first time, Driver recalls his time growing up in Houston, spending nights living in a U-Haul trailer with his mother and stealing cars and selling drugs with his brother to get by. He recalls what it was like to walk into the locker room as a little-regarded prospect out of Alcorn State, an athlete who one year earlier thought his future was in high jump rather than football, and why he would have never made the team without the support of General Manager Ron Wolf. With the help of his winning speed, skill, not to mention, smile, Driver became one of Brett Favre's most-trusted targets and a fan favorite at Lambeau. (Though it took some time for him to perfect his Lambeau leap.) Driven takes you inside the locker room with Favre, shares his experiences with Reggie White, and recalls his more recent role as a veteran leader for like Aaron Rodgers and Greg Jennings during their Super Bowl run in 2010. Over 14 years Driver has been through it all—game winning touchdowns, crushing playoff defeats, frightening injuries, and the glory of the Super Bowl. Traveling off the field, Driver discuss his relationship with his wife and three children: how uncertain they were when he undertook the relentless training necessary to become a champion on the 2012 season of Dancing With the Stars, and how supportive they are of his charity work and service to God. Driver retired on his terms after 14 years in the NFL: as a Packer for life. Driven is the definitive story of Donald Driver’s extraordinary journey.