Author: Joy Deangdeelert Cho
Publisher: Chronicle Books
ISBN: 1452107203
Category : Business & Economics
Languages : en
Pages : 187
Book Description
With roughly 95,000 blogs launched worldwide every 24 hours (BlogPulse), making a fledgling site stand out isn't easy. This authoritative handbook gives creative hopefuls a leg up. Joy Cho, of the award-winning Oh Joy!, offers expert advice on starting and growing a blog, from design and finance to overcoming blogger's block, attracting readers, and more. With a foreword from Grace Bonney of Design*Sponge plus expert interviews, this book will fine-tune what the next generation of bloggers shares with the world. Learn how to: - Design your site - Choose the right platform - Attract a fan base - Finance your blog - Maintain work/life balance - Manage comments - Find content inspiration - Overcome blogger's block - Choose the right ads - Develop a voice - Protect your work - Create a media kit - Leverage your social network - Take better photographs - Set up an affiliate program - Partner with sponsors - Build community - Go full-time with your blog - And more!
Corporate Blogging For Dummies
Author: Douglas Karr
Publisher: John Wiley & Sons
ISBN: 9780470901472
Category : Business & Economics
Languages : en
Pages : 434
Book Description
Establish a successful corporate blog to reach your customers Corporate blogs require careful planning and attention to legal and corporate policies in order for them to be productive and effective. This fun, friendly, and practical guide walks you through using blogging as a first line of communication to customers and explains how to protect your company and employees through privacy, disclosure, and moderation policies. Blogging guru Douglas Karr demonstrates how blogs are an ideal way to offer a conversational and approachable relationship with customers. You’ll discover how to prepare, execute, establish, and promote a corporate blogging strategy so that you can reap the rewards that corporate blogging offers. Shares best practices of corporate blogging, including tricks of the trade, what works, and traps to avoid Walks you through preparing a corporate blog, establishing a strategy, promoting that blog, and measuring its success Reviews the legalities involved with a corporate blog, such as disclaimers, terms of service, comment policies, libel and defamation, and more Features examples of successful blogging programs throughout the book Corporate Blogging For Dummies shows you how to establish a corporate blog in a safe, friendly, and successful manner.
Publisher: John Wiley & Sons
ISBN: 9780470901472
Category : Business & Economics
Languages : en
Pages : 434
Book Description
Establish a successful corporate blog to reach your customers Corporate blogs require careful planning and attention to legal and corporate policies in order for them to be productive and effective. This fun, friendly, and practical guide walks you through using blogging as a first line of communication to customers and explains how to protect your company and employees through privacy, disclosure, and moderation policies. Blogging guru Douglas Karr demonstrates how blogs are an ideal way to offer a conversational and approachable relationship with customers. You’ll discover how to prepare, execute, establish, and promote a corporate blogging strategy so that you can reap the rewards that corporate blogging offers. Shares best practices of corporate blogging, including tricks of the trade, what works, and traps to avoid Walks you through preparing a corporate blog, establishing a strategy, promoting that blog, and measuring its success Reviews the legalities involved with a corporate blog, such as disclaimers, terms of service, comment policies, libel and defamation, and more Features examples of successful blogging programs throughout the book Corporate Blogging For Dummies shows you how to establish a corporate blog in a safe, friendly, and successful manner.
Cupcakes and Cashmere
Author: Emily Schuman
Publisher: ABRAMS
ISBN: 1613123221
Category : Design
Languages : en
Pages : 461
Book Description
A seasonal guide to fashion, food, entertaining, and more—from spring cleaning to summer beach beauty, fall flavor recipes to a winter gift guide. Based on Emily Schuman’s popular lifestyle blog of the same name, Cupcakes and Cashmere is the must-have guide for those looking to establish their own sense of style, organize and decorate their home, or throw an easy and stylish party. Organized by season, the book expands on Schuman’s blog by including DIY projects, organization tips, party-planning ideas, beauty how-tos, and seasonal recipes. Cupcakes and Cashmere features original material that has not been previously published on the site. With her signature photographic layouts, Emily creates a lifestyle that is chic and achievable for every reader, making this the ultimate style guide for living a fashionable life.
Publisher: ABRAMS
ISBN: 1613123221
Category : Design
Languages : en
Pages : 461
Book Description
A seasonal guide to fashion, food, entertaining, and more—from spring cleaning to summer beach beauty, fall flavor recipes to a winter gift guide. Based on Emily Schuman’s popular lifestyle blog of the same name, Cupcakes and Cashmere is the must-have guide for those looking to establish their own sense of style, organize and decorate their home, or throw an easy and stylish party. Organized by season, the book expands on Schuman’s blog by including DIY projects, organization tips, party-planning ideas, beauty how-tos, and seasonal recipes. Cupcakes and Cashmere features original material that has not been previously published on the site. With her signature photographic layouts, Emily creates a lifestyle that is chic and achievable for every reader, making this the ultimate style guide for living a fashionable life.
The Great Mental Models, Volume 1
Author: Shane Parrish
Publisher: Penguin
ISBN: 0593719972
Category : Business & Economics
Languages : en
Pages : 209
Book Description
Discover the essential thinking tools you’ve been missing with The Great Mental Models series by Shane Parrish, New York Times bestselling author and the mind behind the acclaimed Farnam Street blog and “The Knowledge Project” podcast. This first book in the series is your guide to learning the crucial thinking tools nobody ever taught you. Time and time again, great thinkers such as Charlie Munger and Warren Buffett have credited their success to mental models–representations of how something works that can scale onto other fields. Mastering a small number of mental models enables you to rapidly grasp new information, identify patterns others miss, and avoid the common mistakes that hold people back. The Great Mental Models: Volume 1, General Thinking Concepts shows you how making a few tiny changes in the way you think can deliver big results. Drawing on examples from history, business, art, and science, this book details nine of the most versatile, all-purpose mental models you can use right away to improve your decision making and productivity. This book will teach you how to: Avoid blind spots when looking at problems. Find non-obvious solutions. Anticipate and achieve desired outcomes. Play to your strengths, avoid your weaknesses, … and more. The Great Mental Models series demystifies once elusive concepts and illuminates rich knowledge that traditional education overlooks. This series is the most comprehensive and accessible guide on using mental models to better understand our world, solve problems, and gain an advantage.
Publisher: Penguin
ISBN: 0593719972
Category : Business & Economics
Languages : en
Pages : 209
Book Description
Discover the essential thinking tools you’ve been missing with The Great Mental Models series by Shane Parrish, New York Times bestselling author and the mind behind the acclaimed Farnam Street blog and “The Knowledge Project” podcast. This first book in the series is your guide to learning the crucial thinking tools nobody ever taught you. Time and time again, great thinkers such as Charlie Munger and Warren Buffett have credited their success to mental models–representations of how something works that can scale onto other fields. Mastering a small number of mental models enables you to rapidly grasp new information, identify patterns others miss, and avoid the common mistakes that hold people back. The Great Mental Models: Volume 1, General Thinking Concepts shows you how making a few tiny changes in the way you think can deliver big results. Drawing on examples from history, business, art, and science, this book details nine of the most versatile, all-purpose mental models you can use right away to improve your decision making and productivity. This book will teach you how to: Avoid blind spots when looking at problems. Find non-obvious solutions. Anticipate and achieve desired outcomes. Play to your strengths, avoid your weaknesses, … and more. The Great Mental Models series demystifies once elusive concepts and illuminates rich knowledge that traditional education overlooks. This series is the most comprehensive and accessible guide on using mental models to better understand our world, solve problems, and gain an advantage.
Salt, Fat, Acid, Heat
Author: Samin Nosrat
Publisher: Simon and Schuster
ISBN: 1476753830
Category : Cooking
Languages : en
Pages : 480
Book Description
Now a Netflix series New York Times Bestseller and Winner of the 2018 James Beard Award for Best General Cookbook and multiple IACP Cookbook Awards Named one of the Best Books of 2017 by: NPR, BuzzFeed, The Atlantic, The Washington Post, Chicago Tribune, Rachel Ray Every Day, San Francisco Chronicle, Vice Munchies, Elle.com, Glamour, Eater, Newsday, Minneapolis Star Tribune, The Seattle Times, Tampa Bay Times, Tasting Table, Modern Farmer, Publishers Weekly, and more. A visionary new master class in cooking that distills decades of professional experience into just four simple elements, from the woman declared "America's next great cooking teacher" by Alice Waters. In the tradition of The Joy of Cooking and How to Cook Everything comes Salt, Fat, Acid, Heat, an ambitious new approach to cooking by a major new culinary voice. Chef and writer Samin Nosrat has taught everyone from professional chefs to middle school kids to author Michael Pollan to cook using her revolutionary, yet simple, philosophy. Master the use of just four elements--Salt, which enhances flavor; Fat, which delivers flavor and generates texture; Acid, which balances flavor; and Heat, which ultimately determines the texture of food--and anything you cook will be delicious. By explaining the hows and whys of good cooking, Salt, Fat, Acid, Heat will teach and inspire a new generation of cooks how to confidently make better decisions in the kitchen and cook delicious meals with any ingredients, anywhere, at any time. Echoing Samin's own journey from culinary novice to award-winning chef, Salt, Fat Acid, Heat immediately bridges the gap between home and professional kitchens. With charming narrative, illustrated walkthroughs, and a lighthearted approach to kitchen science, Samin demystifies the four elements of good cooking for everyone. Refer to the canon of 100 essential recipes--and dozens of variations--to put the lessons into practice and make bright, balanced vinaigrettes, perfectly caramelized roast vegetables, tender braised meats, and light, flaky pastry doughs. Featuring 150 illustrations and infographics that reveal an atlas to the world of flavor by renowned illustrator Wendy MacNaughton, Salt, Fat, Acid, Heat will be your compass in the kitchen. Destined to be a classic, it just might be the last cookbook you'll ever need. With a foreword by Michael Pollan.
Publisher: Simon and Schuster
ISBN: 1476753830
Category : Cooking
Languages : en
Pages : 480
Book Description
Now a Netflix series New York Times Bestseller and Winner of the 2018 James Beard Award for Best General Cookbook and multiple IACP Cookbook Awards Named one of the Best Books of 2017 by: NPR, BuzzFeed, The Atlantic, The Washington Post, Chicago Tribune, Rachel Ray Every Day, San Francisco Chronicle, Vice Munchies, Elle.com, Glamour, Eater, Newsday, Minneapolis Star Tribune, The Seattle Times, Tampa Bay Times, Tasting Table, Modern Farmer, Publishers Weekly, and more. A visionary new master class in cooking that distills decades of professional experience into just four simple elements, from the woman declared "America's next great cooking teacher" by Alice Waters. In the tradition of The Joy of Cooking and How to Cook Everything comes Salt, Fat, Acid, Heat, an ambitious new approach to cooking by a major new culinary voice. Chef and writer Samin Nosrat has taught everyone from professional chefs to middle school kids to author Michael Pollan to cook using her revolutionary, yet simple, philosophy. Master the use of just four elements--Salt, which enhances flavor; Fat, which delivers flavor and generates texture; Acid, which balances flavor; and Heat, which ultimately determines the texture of food--and anything you cook will be delicious. By explaining the hows and whys of good cooking, Salt, Fat, Acid, Heat will teach and inspire a new generation of cooks how to confidently make better decisions in the kitchen and cook delicious meals with any ingredients, anywhere, at any time. Echoing Samin's own journey from culinary novice to award-winning chef, Salt, Fat Acid, Heat immediately bridges the gap between home and professional kitchens. With charming narrative, illustrated walkthroughs, and a lighthearted approach to kitchen science, Samin demystifies the four elements of good cooking for everyone. Refer to the canon of 100 essential recipes--and dozens of variations--to put the lessons into practice and make bright, balanced vinaigrettes, perfectly caramelized roast vegetables, tender braised meats, and light, flaky pastry doughs. Featuring 150 illustrations and infographics that reveal an atlas to the world of flavor by renowned illustrator Wendy MacNaughton, Salt, Fat, Acid, Heat will be your compass in the kitchen. Destined to be a classic, it just might be the last cookbook you'll ever need. With a foreword by Michael Pollan.
Watercress
Author: Andrea Wang
Publisher: Holiday House
ISBN: 0823446247
Category : Juvenile Fiction
Languages : en
Pages : 35
Book Description
Caldecott Medal Winner Newbery Honor Book APALA Award Winner A story about the power of sharing memories—including the painful ones—and the way our heritage stays with and shapes us, even when we don’t see it. New England Book Award Winner A New York Times Best Children’s Book of the Year A Boston Globe-Horn Book Honor Book While driving through Ohio in an old Pontiac, a young girl's Chinese immigrant parents spot watercress growing wild in a ditch by the side of the road. They stop the car, grabbing rusty scissors and an old paper bag, and the whole family wades into the mud to gather as much as they can. At first, she's embarrassed. Why can't her family just get food from the grocery store, like everyone else? But when her mother shares a bittersweet story of her family history in China, the girl learns to appreciate the fresh food they foraged—and the memories left behind in pursuit of a new life. Together, they make a new memory of watercress. Author Andrea Wang calls this moving, autobiographical story “both an apology and a love letter to my parents.” It’s a bittersweet, delicate look at how sharing the difficult parts of our histories can create powerful new moments of family history, and help connect us to our roots. Jason Chin’s illustrations move between China and the American Midwest and were created with a mixture of traditional Chinese brushes and western media. The dreamy, nostalgic color palette brings this beautiful story to life. An endnote from the author describes her personal connection to the story, and an illustrator’s note touches on both the process of the painting, and the emotional meaning brought to the work. New England Book Award Winner A New York Times Best Children’s Book of the Year A Wall Street Journal Best Children's Book of the Year A Boston Globe Best Children's Book of the Year A Washington Post Best Children's Book of the Year A Boston Globe-Horn Book Honor Book Winner of the Cybils Award An SCBWI Crystal Kite Award Winner A New York Public Library Best Book of the Year A Chicago Public Library Best Book of the Year An ALSC Notable Children's Book Named a best book of the year by Publishers Weekly, BookPage, School Library Journal, Kirkus Reviews, Publishers Lunch, Shelf Awareness , and more! A CBC/NCSS Notable Social Studies Trade Book An NPR 'Book We Love!' A Junior Library Guild Gold Standard Selection!
Publisher: Holiday House
ISBN: 0823446247
Category : Juvenile Fiction
Languages : en
Pages : 35
Book Description
Caldecott Medal Winner Newbery Honor Book APALA Award Winner A story about the power of sharing memories—including the painful ones—and the way our heritage stays with and shapes us, even when we don’t see it. New England Book Award Winner A New York Times Best Children’s Book of the Year A Boston Globe-Horn Book Honor Book While driving through Ohio in an old Pontiac, a young girl's Chinese immigrant parents spot watercress growing wild in a ditch by the side of the road. They stop the car, grabbing rusty scissors and an old paper bag, and the whole family wades into the mud to gather as much as they can. At first, she's embarrassed. Why can't her family just get food from the grocery store, like everyone else? But when her mother shares a bittersweet story of her family history in China, the girl learns to appreciate the fresh food they foraged—and the memories left behind in pursuit of a new life. Together, they make a new memory of watercress. Author Andrea Wang calls this moving, autobiographical story “both an apology and a love letter to my parents.” It’s a bittersweet, delicate look at how sharing the difficult parts of our histories can create powerful new moments of family history, and help connect us to our roots. Jason Chin’s illustrations move between China and the American Midwest and were created with a mixture of traditional Chinese brushes and western media. The dreamy, nostalgic color palette brings this beautiful story to life. An endnote from the author describes her personal connection to the story, and an illustrator’s note touches on both the process of the painting, and the emotional meaning brought to the work. New England Book Award Winner A New York Times Best Children’s Book of the Year A Wall Street Journal Best Children's Book of the Year A Boston Globe Best Children's Book of the Year A Washington Post Best Children's Book of the Year A Boston Globe-Horn Book Honor Book Winner of the Cybils Award An SCBWI Crystal Kite Award Winner A New York Public Library Best Book of the Year A Chicago Public Library Best Book of the Year An ALSC Notable Children's Book Named a best book of the year by Publishers Weekly, BookPage, School Library Journal, Kirkus Reviews, Publishers Lunch, Shelf Awareness , and more! A CBC/NCSS Notable Social Studies Trade Book An NPR 'Book We Love!' A Junior Library Guild Gold Standard Selection!