Author: Roger HarrisPublisher: Bradt Travel Guides
ISBN: 1841623741
Category : Travel
Languages : en
Pages : 29
Book Description
Amazon Highlights helps travelers decide where to see the best of the Amazon's wildlife and culture.
Amazon
Author: Natalie BergPublisher: Kogan Page Publishers
ISBN: 074948280X
Category : Business & Economics
Languages : en
Pages : 273
Book Description
What is the secret to Amazon's success? What does the ecommerce giant have in store for the future? Explore the disruptive new retail strategies of the world's most relentless retailer and gain valuable lessons that can be applied to any business in the ecommerce sector, with original insight from the company as it continues to revolutionize itself even further. The retail industry is facing unprecedented challenges. Across all sectors and markets, retailers are shifting their business models and customer engagement strategies to ensure they survive. The rise of online shopping, and its primary player, Amazon, is at the heart of these changes and opportunities. Amazon's relentless dissatisfaction with the status quo is what makes it such an extraordinary retailer. This book explores whether Amazon has what it takes to become a credible grocery retailer, and as it transitions to bricks and mortar retailing, investigates whether Amazon's stores can be as compelling as its online offering. Exploring the ecommerce giant's strategies, Amazon offers unique insight into how innovations such voice technology, checkout-free stores and its Prime ecosystem, will fundamentally change the way consumers shop. Written by industry leading retail analysts who have spent decades providing research-based analysis and opinion on retail strategy and enterprise technology use in retail, Amazon analyzes the impact these initiatives will have on the wider retail sector and the lessons that can be learned from its unprecedented rise to dominance - as stores of the future become less about transactions and more about experiences.
The Amazon
Author: Roger HarrisPublisher: Bradt Travel Guides
ISBN: 9781841621739
Category : Travel
Languages : en
Pages : 436
Book Description
This new edition has been completely revised with updated information on hotels, lodges and tour operators. It contains a detailed and illustrated natural history section on native species and habitats. The Amazon is an ideal location for eco-travellers, naturalists, sports enthusiasts and explorers. Travellers are given sound advice on responsible travel and planning their own expedition.
Serbia
Author: Laurence MitchellPublisher: Bradt Travel Guides
ISBN: 1841624632
Category : Travel
Languages : en
Pages : 428
Book Description
One of the most misunderstood corners of Europe, Serbia is a spirited and fascinating country. Belgrade and second city Novi Sad are lively, cosmopolitan and welcoming, while rural Serbia, with its hidden monasteries and breathtaking countryside, is an undiscovered gem. This edition of the guide features the burgeoning music festival scene, bird-watching, wine-tasting and Serbia's growing litany of sporting stars such as Novak Djokovic. This edition includes a new section on the Danube cycling route with details on where to stop, where to shop and sights to see on the way. Updated throughout, the listings include boutique hotels, eco-lodges and backpacker hostels to cater for all budgets. The guide goes into greater depth than its competitors with more detail on the history, politics, culture and sights and more detailed reviews of hotels and restaurants.
Psychology of UX Design
Author: Alok KumarPublisher: BPB Publications
ISBN: 9365891647
Category : Computers
Languages : en
Pages : 418
Book Description
DESCRIPTION Understanding how users think, feel, and interact with digital products is crucial for creating designs that not only look good but also deliver exceptional user satisfaction. This book will help designers learn the fundamentals of design through the lenses of psychology, gamification, and biases. It includes numerous examples from actual mobile apps and websites, both Indian and global, allowing readers to connect the dots and deeply understand the psychological reasons behind various designs. Readers will understand how Fitt's law, Hick's law, and Miller's law shape layouts and decisions. They will also learn to use Gestalt principles for intuitive interfaces. You will discover how user behavior is influenced by the Zeigarnik effect, Halo effect, and Goal Gradient effect. The book will help you discover tips and tricks for gamifying your product, leading to better user acquisition and retention. Readers will learn about key biases that can impact design decisions. Featuring examples from well-known brands like Myntra, LinkedIn, Airbnb, MakeMyTrip, Swiggy, Zepto, Amazon, Flipkart, Walmart, and many more, this book connects with the products you use daily, helping you apply similar insights to your designs. Non-designers will also benefit from this book, as it provides valuable insights into the thought processes behind the design of physical and digital products, enabling them to observe and appreciate the design elements in their surroundings. KEY FEATURES ● Learn design with examples from booming startups and digital products. ● Learn how the fundamentals of psychology help enhance design and process. ● Learn gamification with the product’s examples you use everyday. WHAT YOU WILL LEARN ● Understand the psychological reasons behind every design. ● Predict user behavior and make informed design decisions. ● Motivate users to perform specific tasks. ● Apply gamification theories to enhance user adoption. ● Avoid biases during design development and review. WHO THIS BOOK IS FOR This book is intended for UX designers, UI designers, graphic designers, product managers, and any other designers interested in understanding their audience better. TABLE OF CONTENTS Section I – Psychology Laws 1. Fitt’s Law 2. Hick’s Law 3. Miller’s Law 4. Jakob’s Law 5. Tesler’s Law 6. Gestalt’s Law 7. Doherty Threshold Section II – Psychological Effects 8. Zeigarnik Effect 9. Storytelling Effect 10. Halo Effect 11. Goal Gradient Effect 12. Picture Superiority Effect 13. Von Restorff Effect Section III – Gamification 14. Gamification in UX Design Section IV – Biases 15. Biases in UX Design
The Rough Guide to Peru
Author: Dilwyn JenkinsPublisher: Rough Guides UK
ISBN: 024124675X
Category : Travel
Languages : en
Pages : 538
Book Description
The Rough Guide to Peru covers the country in-depth from the jawdropping attractions of the Macchu Picchu, Lake Titicaca and Colca Canyon to Lima's endlessly hip restaurant scene. Rough Guides' four expert authors have covered every inch of Peru, communing with Amazon shamans, rafting the waters of the mighty Urubamba and hiking to the little-visited Inca ruins of Choquequirao. Discover where to find Peru's best pisco sour, view the rainforest high up from a canopy walkway or check out the country's coolest surfing hangout with Rough Guides' things not to miss section. Learn how to get the most out of one of South America's most versatile destinations with The Rough Guide to Peru range of itineraries. Meet the Incas with our in-depth history section and read about everything from traditional panpipe music to hallucinogenic plants. Over 70 clear, full-colour maps help you find a hostel while our easy-to-use transport info will make sure you don't end up on a chicken bus to nowhere!
Seychelles
Author: Lyn MairPublisher: Bradt Travel Guides
ISBN: 1841624063
Category : Travel
Languages : en
Pages : 228
Book Description
Palm-fringed silvery sands, turquoise seas, misty mountain peaks and coral reefs coupled with tropical sun and starry skies make the Seychelles an idyllic escape for discerning travellers. With plants and animals historically linked to Africa, Madagascar and Asia, and marine life native to the tropical Indo-Pacific region, the Seychelles is a haven for those interested in natural history and this is the only travel guide to the Seychelles with a comprehensive account of the flora and fauna. The authors provide fascinating coverage of the islands' biodiversity, from mangroves, turtles and birds to nature reserves. Updated throughout, they reveal the islands many secrets from coco de mer palm forests and bird sanctuaries to local markets and Creole cuisine.
Macedonia
Author: Thammy EvansPublisher: Bradt Travel Guides
ISBN: 1841623954
Category : Travel
Languages : en
Pages : 411
Book Description
A treasure trove of adventures, Macedonia is emerging as a top new tourist destination. With unspoilt mountains, lakes and spas, traces of old communism, and friendly hospitality at rural boutique hotels, it's not hard to see why. The wines are rich, the history steeped, and the culture varied. This remains the only standalone English-language guide to the country and the author shares her love of the country with expanded coverage of eastern Macedonia and its hot springs, rock art and megalithic observatory. For travellers with special interests there is coverage of the World War I battlefields, new eco-tourism lodges, food and hiking routes.
Grenada
Author: Paul CraskPublisher: Bradt Travel Guides
ISBN: 1841624012
Category : Travel
Languages : en
Pages : 274
Book Description
Known as the Spice Island, Grenada offers visitors mountains, rainforest, waterfalls, white beaches, Big Drum dancing, rum distilleries and some of the most famous sailing regattas in the world. Updated throughout, this is still the only dedicated guide to Grenada, Carriacou and Petite Martinique. Grenada's national parks are teaming with wildlife; Carriacou is home to some of the best coral reefs and wrecks in the Caribbean; and the tiny island of Petite Martinique is perfect for travellers looking for an idyllic getaway. Paul Crask showcases the islands' music festivals and cultural heritage, pinpoints ways to support local producers and craftsmen, and goes off the beaten track to reveal some of the country's little-known sights. An essential trip-planning tool, this guide will appeal to sun-seekers and sailors, as well as hikers, scuba divers and culture vultures.
Four Shades of Gray
Author: Simon Peter RowberryPublisher: MIT Press
ISBN: 0262369109
Category : Social Science
Languages : en
Pages : 273
Book Description
This first book-length analysis of Amazon’s Kindle explores the platform’s technological, bibliographical, and social impact on publishing. Four Shades of Gray offers the first book-length analysis of Amazon’s Kindle and its impact on publishing. Simon Peter Rowberry recounts how Amazon built the infrastructure for a new generation of digital publications, then considers the consequences of having a single company control the direction of the publishing industry. Exploring the platform from the perspectives of technology, texts, and uses, he shows how the Kindle challenges traditional notions of platforms as discrete entities. He argues that Amazon’s influence extends beyond “disruptive technology” to embed itself in all aspects of the publishing trade; yet despite industry pushback, he says, the Kindle has had a positive influence on publishing. Rowberry documents the first decade of the Kindle with case studies of Kindle Popular Highlights, an account of the digitization of books published after 1922, and a discussion of how Amazon’s patent filings reflect a shift in priorities. Rowberry argues that while it was initially convenient for the book trade to outsource ebook development to Amazon, doing so has had adverse consequences for publishers in the mid- and long term, limiting opportunities for developing an inclusive and forward-thinking digital platform. While it has forced publishers to embrace digital forms, the Kindle has also empowered some previously marginalized readerships. Although it is still too early to judge the long-term impact of ebooks compared with that of the older technologies of clay tablets, the printing press, and offset printing, the shockwaves of the Kindle continue to shape publishing.
