Author: Jon FredericksonPublisher:
ISBN: 9780988378803
Category : Psychology
Languages : en
Pages : 568
Book Description
Co-Creating Change
Author: Jon FredericksonPublisher: Bch Fulfillment & Distribution
ISBN: 9780988378841
Category : Psychology
Languages : en
Pages : 532
Book Description
Written for therapists, Co-Creating Change shows what to do to help "stuck" patients (those who resist the therapy process) let go of their resistance and self-defeating behaviors and willingly co-create a relationship for change instead. Co-Creating Change includes clinical vignettes that illustrate hundreds of therapeutic impasses taken from actual sessions, showing how to understand patients and how to intervene effectively. The book provides clear, systematic steps for assessing patients' needs and intervening to develop an effective relationship for change. Co-Creating Change presents an integrative theory that uses elements of behavior therapy, cognitive therapy, emotion-focused therapy, psychoanalysis, and mindfulness. This empirically validated treatment is effective with a wide range of patients.
The Power of Co-Creation
Author: Venkat RamaswamyPublisher: Simon and Schuster
ISBN: 1439181063
Category : Business & Economics
Languages : en
Pages : 290
Book Description
Apple embraced co-creation to enhance the speed and scope of its innovation, generating over $1 billion for its App-Store partner-developers in two years, even as it overtook Microsoft in market value. Starbucks launched its online platform MyStarbucksIdea.com to tap into ideas from customers and turbocharged a turnaround. Unilever turned to co-creation for redesigning product lines such as Sunsilk shampoo and revitalized growth. Nike achieved remarkable success with its Nike+ co-creation initiative, which enables a community of over a million runners to interact with one another and the company, increasing its market share by 10 percent in the first year. Co-creation involves redefining the way organizations engage individuals—customers, employees, suppliers, partners, and other stakeholders—bringing them into the process of value creation and engaging them in enriched experiences, in order to —formulate new breakthrough strategies —design compelling new products and services —transform management processes —lower risks and costs —increase market share, loyalty, and returns In this pathbreaking book, Venkat Ramaswamy (who coined the term co-creation with C. K. Prahalad) and Francis Gouillart, pioneers in working with companies to develop co-creation practices, show how every organization—from large corporation to small firm, and government agency to not-for-profit—can achieve “win more–win more” results with these methods. Based on extraordinary research and the authors’ hands-on experiences with successful projects in co-creation at dozens of the world’s most exciting organizations, The Power of Co-Creation illustrates with detailed examples from leading firms such as those above, as well as from Cisco, GlaxoSmithKline, Amazon, Jabil, Predica, Wacoal, Caja Navarra, and many others, how enterprises have used a wide range of “engagement platforms”—and how they have even restructured internal management processes—in order to harness the power of co-creation. As the authors’ wealth of examples make vividly clear, enterprises can no longer afford to view customers and other stakeholders as passive recipients of their products and services but must learn to engage them in defining and delivering enhanced value. Co-creation goes beyond the conventional “process view” of quality, re-engineering, and lean thinking, and is the essential new mind-set and practice for boosting sustainable growth, productivity, and profits in the future.
Seeking Safety
Author: Lisa M. NajavitsPublisher: Guilford Publications
ISBN: 1462548571
Category : Psychology
Languages : en
Pages : 419
Book Description
This manual presents the first empirically studied, integrative treatment approach developed specifically for co-occurring PTSD and substance abuse. For persons with this prevalent and difficult-to-treat dual diagnosis, the most urgent clinical need is to establish safety--to work toward discontinuing substance use, letting go of dangerous relationships, and gaining control over such extreme symptoms as dissociation and self-harm. The manual is divided into 25 specific units or topics, addressing a range of different cognitive, behavioral, and interpersonal domains. Each topic provides highly practical tools and techniques to engage patients in treatment; teach "safe coping skills" that apply to both disorders; and restore ideals that have been lost, including respect, care, protection, and healing. Structured yet flexible, topics can be conducted in any order and in a range of different formats and settings. The volume is designed for maximum ease of use with a large-size format and helpful reproducible therapist sheets and handouts, which purchasers can also download and print at the companion webpage. See also the author's self-help guide Finding Your Best Self, Revised Edition: Recovery from Addiction, Trauma, or Both, an ideal client recommendation.
Brand Management
Author: Michael BeverlandPublisher: SAGE
ISBN: 1526415895
Category : Business & Economics
Languages : en
Pages : 550
Book Description
Presenting the basics of brand management, the book provides both a theoretical and practical guide to brands, placing emphasis on the theory that the consumer is a co-creator in a brand′s identity. In a world in which social media and inclusive digital platforms have increased customer engagement, the role of brands and branding has changed. The line between the producer and the consumer has become blurred; consumers are no longer the recipients of brand identity, but the co-creators, playing a significant role in shaping new products and systems. To help students better understand the basics of brand management, and the co-creation theory, the book includes a collection of geographically diverse case studies, including: Burger King, Lego, Lynx, Maserati, HSBC and Vegemite. The book is complemented by online resources for lecturers and students, including PowerPoint slides, journal articles, web and video links, and a selection of exclusive videos with a professional brand consultant. Suitable reading for students of branding and brand management modules.
Lies We Tell Ourselves
Author: Jon FredericksonPublisher:
ISBN: 9780988378889
Category : Psychology
Languages : en
Pages : 0
Book Description
"In The Lies We Tell Ourselves, psychotherapist Jon Frederickson reveals the ways we fool ourselves and how to get unstuck. Through dozens of stories and examples, he demonstrates that the apparent cause of our problems is almost never the real cause. In addition, he reveals what we really fear and how to face it. In the spirit of Stephen Grosz and Irving Yalom, Frederickson shows how to recognize the lies we tell ourselves and face the truths we have avoided--and stop saying yes when we really mean no."--Amazon.com.
The 4 Stages of Psychological Safety
Author: Timothy R. ClarkPublisher: Berrett-Koehler Publishers
ISBN: 1523087706
Category : Business & Economics
Languages : en
Pages : 193
Book Description
This book is the first practical, hands-on guide that shows how leaders can build psychological safety in their organizations, creating an environment where employees feel included, fully engaged, and encouraged to contribute their best efforts and ideas. Fear has a profoundly negative impact on engagement, learning efficacy, productivity, and innovation, but until now there has been a lack of practical information on how to make employees feel safe about speaking up and contributing. Timothy Clark, a social scientist and an organizational consultant, provides a framework to move people through successive stages of psychological safety. The first stage is member safety-the team accepts you and grants you shared identity. Learner safety, the second stage, indicates that you feel safe to ask questions, experiment, and even make mistakes. Next is the third stage of contributor safety, where you feel comfortable participating as an active and full-fledged member of the team. Finally, the fourth stage of challenger safety allows you to take on the status quo without repercussion, reprisal, or the risk of tarnishing your personal standing and reputation. This is a blueprint for how any leader can build positive, supportive, and encouraging cultures in any setting.
365 Days of Co-Creating
Author: Ana-LanaPublisher: ana-lana.com
ISBN:
Category : Body, Mind & Spirit
Languages : en
Pages : 106
Book Description
All year co-creating with your super guru, Truest Source Connection, angel, ascended master, spook of all times in your favorite way. Individual relationships mean that each person on Earth can have it, or notice themselves with their source without the confines of belief systems co-created by other people. Come understand the freedom of co-creating your own co-designed relationship without alot of co-created rules belonging to other co-deliberate co-operations aka religious dogma, or spiritual teachings, and step out in your own indifferent individualization of independent thinking to find that your heart soars while your Truest Source Connection lifts you up in their wisdom of their Earth.
Co - Creating Education -15 Smart Ideas !
Author: Kusum KanwarPublisher: Prakhar Goonj
ISBN: 9362108828
Category : Antiques & Collectibles
Languages : en
Pages : 138
Book Description
Based on more than thirty years of her experience, this book presents, updated research-based solutions; through practical conversations, anecdotes, experiences, and stories. It encompasses inferential learning for each one of you as the characters in the book are believable and relatable, as they are RealPeople in the author's life. In crafting this “Toolkit,” Author Kusum Kanwar has amalgamated diverse ideas – a blend that catalyses groundbreaking solutions and exceeds anything that could be conceived individually. Using simple language and real-life examples, it is a narrative woven to inspire and uplift, stirring emotions, providing solutions, and nurturing kind engagement. Kusum, focuses on the small things that can make a big difference. Co - Creating at the very best is a vital skill that gives the strength to foster partnerships with people around us. She supports you to understand the other’s POV and your response in that situation. There will be circumstances that can be seemingly impossible to handle or comprehend at times…you feel isolated or stressed - A time then to draw courage from within yourself and your abilities and understand, every experience has a learning outcome. This book shows you how to become the kind of person on the inside who can achieve any goal on the outside. Positive Psychiatry, Resilience, Mood Meters, Social Emotional Learning, help you build self-esteem in others too. How to conquer every snag; worries; how to respond to challenges; and how to keep moving forward no matter what happens. This book will resonate with each one of you from all walks of life, as you embark on this journey through the 15 smart ideas presented. Most importantly, you’ll learn a procedure for achievement that you can practice for the rest of your life for yourselves and to uplift others too.
Co-Creating My Life
Author: Yolanda and John GonsalvesPublisher: Notion Press
ISBN: 1637146604
Category : Self-Help
Languages : en
Pages : 375
Book Description
Strengthen your Relationship with Yourself, One Happy Nugget a Day. This book is an invitation to deliberately co-create your life – one joyful thought at a time. These 366 nuggets are simple, fun, and yet powerful, as they inspire you to better ways of thinking, feeling and living. They reinforce your own goodness and worthiness, thus raising your vibration. They have been written in a way that holds your attention on pure positive thoughts for as little as 68 seconds each time you read it. (68 seconds of pure focus is what it takes to create vibrationally). Using this book as your companion day after day and year after year will help you deepen your relationship with Yourself as well as enhance your perspective of life. Enjoy co-creating…just for today.
