Advertising Headlines That Make You Rich

Author: David Garfinkel
Publisher: Morgan James Publishing
ISBN: 1600370225
Category : Business & Economics
Languages : en
Pages : 148

Book Description
From the legendary copywriting coach: Templates and examples of headlines you can use today to persuade customers—and massively boost profits. The headline makes the difference when it comes to advertising—whether it’s a website, postcard, sales letter, print ad, or direct mail solicitation. Veteran marketers and entrepreneurs know a powerful headline is the most important factor for putting more money in your pocket and attracting, persuading, and retaining your most loyal, valuable customers. Scientific tests have proven it over and over: Just by changing a headline, you can increase an ad’s profitability by two, three, even five times. Finally, here is the world’s #1 resource for quickly and easily creating powerful advertising headlines that are a perfect fit for your business—the kind of headlines that produce record-breaking sales results! Copywriting expert David Garfinkel, who mentors other copywriters for $15,000 and up, offers you one of his most prized possessions: his carefully chosen, market-tested set of advertising headline templates that truly can make you rich! “David Garfinkel is the best copywriter I know.” —Jay Conrad Levinson, bestselling author of the Guerrilla Marketing series

Making Headlines

Author: Chris Mitchell
Publisher: Melbourne Univ. Publishing
ISBN: 0522870716
Category : Biography & Autobiography
Languages : en
Pages : 224

Book Description
As editor-in-chief of The Australian, Chris Mitchell ran the largest stable of journalists with the largest editorial budget in the country for more than twelve years. This entertaining and deeply revealing book offers readers riveting insights into the quirks and foibles of some of the most powerful politicians and media executives this country has produced. A controversial figure throughout his quarter of a century as a daily editor, Chris Mitchell still maintains close regular contact with past prime ministers, editors and media CEOs. Making Headlines highlights the judgements and thinking that govern daily newspaper journalism at the highest level and the battles fought to publish tough stories about the rich and the powerful, the disenfranchised and the powerless. Making Headlines is compulsory reading for citizens who care, the political class inside the beltway and beyond, and wannabe journalists in search of a job.

Making Headlines

Author: Kathy Lynn Emerson
Publisher:
ISBN:
Category : Biography & Autobiography
Languages : en
Pages : 120

Book Description
Traces the life and achievements of the reporter/reformer who pursued a career in journalism at a time when such a career was not proper for a woman.

Great Headlines Instantly 2.1: How to Write Attention-Grabbing Headlines That Pull in More Prospects... More Customers... and More Profits - Now

Author: Robert Boduch
Publisher:
ISBN: 9780981180724
Category : Business & Economics
Languages : en
Pages : 260

Book Description
Headlines are the most important part of every ad, web page, blog, newspaper ad, sales letter, brochure and more. Without a compelling headline, the rest of your message doesn't stand a chance because the people you're trying to reach will either miss your message, or abandon it at once. This book teaches you how to write compelling headlines for every possible use. New chapters added provide insights and ideas for headlines on web pages, press releases, and information products of all kinds. Here's what bestselling author Joe Vitale said about Great Headlines Instantly: "Read it. Loved it. Don't think I've ever seen a more in-depth analysis of headlines before in my life. I'm impressed." Copywriter Steve King of Devon, UK said: "It is without a doubt the best material ever written on headlines. The legendary John Caples started it - and you have updated, added, improved, and finished it! It is so comprehensive, covering every possible angle. You learn every technique there is to know and exactly how to do it. It works fantastically well. No one else comes close." But you don't have to be a writer to benefit from this book. If you have the need to communicate any message of importance via any means available, a strong headline is vital and this course gives you more than you'll need.

Headlines 2

Author: Dovid Lichtenstein
Publisher:
ISBN: 9780692858714
Category : Jewish law
Languages : en
Pages : 477

Book Description
What is the right to privacy in halacha? When can DNA be used as halachic evidence? How should we treat members of the community who were convicted of crimes? Why can't one steal a kidney to save his life? Is it permitted to kill a terrorist who has been neutralized? Will the imminent arrival of genetically modified meat and fish present a kashrus crisis? -- In addition, the book includes interviews of leading poskim on many of the subjects discussed, including Rav Dovid Cohen, Rav Moshe Heinemann, Rav Doniel Neustadt, Rav Moshe Sternbuch, Rav Asher Weiss, and Rav Mordechai Willig.--

The World's Worst Acts of Brutality

Author: Don Rauf
Publisher: Enslow Publishing, LLC
ISBN: 0766083713
Category : Juvenile Nonfiction
Languages : en
Pages : 163

Book Description
This important volume examines historys darker side: the massacres, terrorist attacks, ethnic cleansing, and subjugation of races that have taken place throughout the history of humankind. Through examination of acts of brutality such as the Crusades, the Holocaust, the Hutu massacre of the Tutsis in Rwanda, recent terrorist attacks committed by al-Qaeda and ISIS, and many others, readers will be forced to confront the violence that continues to plague the human race. Sidebars, a glossary, and books and websites in the further reading section are also included.

Newspaper Make-up and Headlines

Author: Norman John Radder
Publisher:
ISBN:
Category : Journalism
Languages : en
Pages : 248

Book Description

Our Dumb Century

Author: Scott Dikkers
Publisher: Crown
ISBN: 0609804618
Category : Humor
Languages : en
Pages : 178

Book Description
The Onion has quickly become the world's most popular humor publication, misinforming half a million readers a week with one-of-a-kind social satire both in print (on newsstands nationwide) and online from its remote office in Madison, Wisconsin. Witness the march of history as Editor-in-Chief Scott Dikkers and The Onion's award-winning writing staff present the twentieth century like you've never seen it before.

Hell Before Breakfast

Author: Robert H. Patton
Publisher: Vintage
ISBN: 1101910496
Category : Biography & Autobiography
Languages : en
Pages : 370

Book Description
From acclaimed historian Robert H. Patton, author of The Pattons and Patriot Pirates, a rediscovery and celebration of America’s first chroniclers of foreign war. The first war correspondent, William H. Russell of The Times of London, described himself and his profession as “the miserable parent of a luckless tribe.” But it wasn’t long before others saw it differently. Hell Before Breakfast is the spectacular tale of larger-than-life Americans who made it their business to bring back news from the front; from Bull Run to the Paris Commune, from Africa to the Ottoman Empire, through decades of lightning-fast technological progress and high adventure. As America matured into a great power and the monarchies of Europe battled for dominance through a series of brief, bloody imperial wars, with the storm clouds of World War I drawing rapidly closer, these men and their newspapers were at center stage—the vanguard of a golden age of war correspondence.

Gift of the Shaper

Author: D. L. Jennings
Publisher: Simon and Schuster
ISBN: 1948080540
Category : Fiction
Languages : en
Pages : 535

Book Description
In this epic fantasy series opener, humans and other beings must halt the release of an imprisoned god who could destroy the world. For thousands of years, the Breaker of the Dawn has been locked away in the ethereal plane of the Otherworld. Now, a young blacksmith’s apprentice finds himself trapped in a war between the noble Athrani, a subset of humanity gifted with the ability to transmute matter, and the malevolent and powerful Khyth, who seek to free the ancient god from his prison. Gift of the Shaper chronicles the epic struggle between the existing forces of good and evil, with both sides vying for control of the key that unlocks the Otherworld. The very powers of creation and destruction hang in the balance, and only a heroic effort can possibly stop the Khyth from unleashing ruin upon their world. Praise for Gift of the Shaper: “An exceptional series opener with memorable characters and simple but enticing worldbuilding.” —Kirkus Reviews “A rollicking good read that is for the fantasy fiction lover in all of us. . . . Packed full of adventure, action, suspense, and horror. . . . Akin to the classics of fantasy fiction from Tolkien and modern-day George RR Martin.” —Seattle Book Review “Jennings uses seamless world-building like [Robert] Jordan and [Brandon] Sanderson. The language elements are beautiful and consistent and the Otherworld is much greater and larger than the slice that we are treated to.” —Christopher D. Schmitz, author