The Definitive Guide to Magento

Author: Adam McCombs
Publisher: Apress
ISBN: 1430272287
Category : Computers
Languages : en
Pages : 321

Book Description
This book takes a comprehensive look at Magento, a robust and flexible e-commerce platform built on the Zend framework. With more than 750,000 downloads, Magento is the fastest growing open source e-commerce solution. This book walks you through all of the steps necessary to build a fully functional Magento-based web site. It also includes information on managing products, customers, and orders. This book is directed at web site designers and developers, but will also be extremely useful for business owners who have web sites built on the Magento platform. Introduces you to Magento, the fastest-growing open-source e-commerce platform Demonstrates how to configure and use Magento Covers how to customize Magento and develop extensions for the Magento platform

Magento 2 Development Quick Start Guide

Author: Branko Ajzele
Publisher: Packt Publishing Ltd
ISBN: 1789345464
Category : Computers
Languages : en
Pages : 208

Book Description
Create an interactive online store and customize it further using Magento Key FeaturesA straightforward guide to developing with MagentoExamples of different types of extensionCustomize the Magento storefront and admin areasBook Description Magento is an open-source, enterprise-level e-commerce platform with unlimited scope for customization. This makes it a great choice not only for vendors but for developers as well. This book guides you through Magento development, teaching you how to develop modules that extend or change its functionality, leading to more ?exible and profitable Magento stores. You start with a structural overview of the key Magento development components. You will learn where things such as plugins, events, models, controllers, layouts, and UI components ft into the development landscape. You will go through examples of using these components to extend Magento. As you progress, you will be building a diverse series of small but practical Magento modules. By the end of this book, you will not only have a solid foundation in the Magento development architecture; but you will also have practical experience in developing modules to customize and extend Magento stores. What you will learnDevelop a simple shipping moduleBuild admin interfaces with the built-in form and listing UI componentsImplement JavaScript components for improved customer experienceAccommodate vendor needs by adding new catalog-related featuresDevelop your way to a better checkoutImprove customer interaction with new customer-related extensionsCreate new web APIs to make your modules more extensibleWho this book is for This book is for competent PHP developers, with only basic knowledge of the Magento platform required.

Magento 2 Developer's Guide

Author: Branko Ajzele
Publisher: Packt Publishing Ltd
ISBN: 1785889397
Category : Computers
Languages : en
Pages : 412

Book Description
Harness the power of Magento 2 – The most recent version of the world's favourite e-Commerce platform for your online store About This Book Set up, configure, and power up your Magento environment from development to production Master the use of Web API to communicate with the Magento system and create custom services Create custom modules from scratch to extend the core functionality of the Magento system Who This Book Is For This book is intended primarily for intermediate to professional-level PHP developers who are interested in Magento development. For backend developers, several topics are covered that will enable you to modify and extend your Magento 2 store. Frontend developers will also find some coverage on how to customize the look of the site in the frontend. What You Will Learn Set up the development and production environment of Magento 2 Understand the new major concepts and conventions used in Magento 2 Build a miniature yet fully-functional module from scratch to manage your e-commerce platform efficiently Write models and collections to manage and search your entity data Dive into backend development such as creating events, observers, cron jobs, logging, profiling, and messaging features Get to the core of frontend development such as blocks, templates, layouts, and the themes of Magento 2 Use token, session, and Oauth token-based authentication via various flavors of API calls, as well as creating your own APIs Get to grips with testing Magento modules and custom themes, which forms an integral part of development In Detail Magento is one of the most exciting, flexible, and customizable e-commerce systems. It offers you an extensive suite of powerful tools for creating and managing an online store. After years of development, Magento 2 introduces itself with a strong emphasis on modularity, Web API's, automated testing and overall new technology stack platform. The long-awaited Magento 2 release introduces a whole new e-commerce platform to develop online stores. The all new Magento 2 architecture, Web APIs, and a host of other features are equally challenging to master as much as they are exciting to use. This book will ease the learning curve by offering step-by-step guidance on how to extend the core functionality of your Magento 2 store. This book is your one-stop guide to build and customize a quality e-commerce website from the latest version of one of the largest, fastest growing, and most popular e-commerce platforms—Magento 2. We start off with an introduction to the fundamental concepts of Magento to give you a foundation to work from. We then move on to configure the development and basic production environment for Magento. After this, you'll get to grips with the major concepts and conventions that are new to the Magento 2 platform. We then delve deeper to get to the core of automated deployments, persisting data, writing data fixture scripts and applying various backend and frontend modifications. As we near the end of the book, you will learn to make API calls and write automated tests. Finally, you will be guided through building a full-blown helpdesk module from scratch. By the end of this book, you will have learned a wide range of techniques to extend and customize your Magento 2 store to fit the requirements of your business. Style and approach This book is a mix of theoretical and step-by-step approaches, explained in a conversational and easy-to-follow style. Topics are explained sequentially, giving detailed explanations of the basic and advanced features to get you working on Magento 2.

Magento PHP Developer's Guide

Author: Allan MacGregor
Publisher: Packt Publishing Ltd
ISBN: 1783554207
Category : Computers
Languages : en
Pages : 260

Book Description
In the world of e-commerce, there are dozens of tools available to use in custom web design and development. Out of all of these options, Magento is the web's fastest growing e-commerce platform. Its architecture makes it possible to extend the functionalities using plugins, which are shared by the community, extensively. This book is a practical guide packed with examples so developers can understand its fundamental concepts and then start developing and testing Magento code. The book starts by building your knowledge of Magento, providing you with the techniques and tools you require to start your first Magento development. You will then learn to work with data collections and the EAV system, before gradually moving on to extending the frontend and backend. You will learn all about deploying and distributing custom modules. This book will help you navigate your way around your first Magento developments, helping you to avoid all of the most common headaches that new developers face when first getting started.

Php Architect's Guide to E-Commerce Programming with Magento

Author: Mark Kimsal
Publisher: Marco Tabini & Assoc Incorporated
ISBN: 9780973862171
Category : Business & Economics
Languages : en
Pages : 184

Book Description
This highly anticipated book will give you the insight you need to successfully manage and customize your Magento Commerce installation. phparchitect's Guide to Programming with Magento takes you from installation to deployment of this popular e-commerce open source software. Magentos flexibility and Zend Framework-based structure have made it an increasingly popular e-commerce solution. Designed as a valuable companion to the the documentation provided on the Magento web site, this comprehensive book covers everything you as a developer need to know, including: - Installation and configuration - Basic understanding of Magento Commerce features and functions - Overview of front-end and back-end systems - Dealing with multiple stores - Accommodating multiple languages & internationalization issues - Handling Magento modules - Working with the Magento template system - Understanding Magento's EAV database structure - Made-to-order products - Adding a rewards or points system - Integration with a CMS - Accounting, inventory and order fulfillment and exporting information with XML - An entire chapter devoted to quick answers to common questions

How to SEO - The definitive guide after 10 years of SEO

Author: Federico Magni
Publisher: Youcanprint
ISBN: 8831653008
Category : Computers
Languages : en
Pages : 121

Book Description
This innovative guide will take you on a journey through SEO (Search Engine Optimization) from A to Z. The text is based on updated examples faithfully reported from the experiences with the 100 sites built by the Italian author Federico Magni, Senior SEO Specialist for about 10 years, and now founder of the SEOProf.it platform. Failures and successes on Google are told by analyzing not only the keyword and link building concepts, but also by focusing on the latest SEO strategies to place your site on search engines for a given keyword. In addition to practical suggestions and a bit of theory, you will find the experiences, the case studies verified in the European market, and the situations experienced by the author during his daily work in SEO, with concrete numbers and data. Written in a very clear and simple way, this SEO course is ideal for those who already know the subject, but also for those who have recently approached it. Recommended for the beginner who wants to start in the best way, but also for those who have a more advanced level and want to improve their skills for a professional growth. It's not a cold reading of false myths, tricks, or outdated content about SEO, but it's a book that gets straight to the point.

The Definitive Guide to Drupal 7

Author: Benjamin Melancon
Publisher: Apress
ISBN: 143023136X
Category : Computers
Languages : en
Pages : 1076

Book Description
The Definitive Guide to Drupal 7 is the most comprehensive book for getting sites done using the powerful and extensible Drupal content management system. Written by a panel of expert authors, the book covers every aspect of Drupal, from planning a successful project all the way up to making a living from designing Drupal sites and to contributing to the Drupal community yourself. With this book you will: Follow practical approaches to solving many online communication needs with Drupal with real examples. Learn how to keep learning about Drupal: administration, development, theming, design, and architecture. Go beyond the code to engage with the Drupal community as a contributing member and to do Drupal sustainably as a business. The Definitive Guide to Drupal 7 was written by the following team of expert Drupal authors: Benjamin Melançon, Jacine Luisi, Károly Négyesi, Greg Anderson, Bojhan Somers, Stéphane Corlosquet, Stefan Freudenberg, Michelle Lauer, Ed Carlevale, Florian Lorétan, Dani Nordin, Ryan Szrama, Susan Stewart, Jake Strawn, Brian Travis, Dan Hakimzadeh, Amye Scavarda, Albert Albala, Allie Micka, Robert Douglass, Robin Monks, Roy Scholten, Peter Wolanin, Kay VanValkenburgh, Greg Stout, Kasey Qynn Dolin, Mike Gifford, Claudina Sarahe, Sam Boyer, and Forest Mars, with contributions from George Cassie, Mike Ryan, Nathaniel Catchpole, and Dmitri Gaskin. For more information, check out the Drupaleasy podcast #63, in which author Benjamin Melançon discusses The Definitive Guide to Drupal 7 in great detail: http://drupaleasy.com/podcast/2011/08/drupaleasy-podcast-63-epic

Magento Search Engine Optimization

Author: Robert Kent
Publisher: Packt Publishing Ltd
ISBN: 1783288582
Category : Computers
Languages : en
Pages : 193

Book Description
This book is an easy-to-follow tutorial with best practices and advanced references which will help you to take full advantage of Magento with SEO. This book is aimed at both Magento developers and SEO specialists who wish to optimize search and end user elements such as click-through rates to ensure the design of their online shop sites effectively maximize sales. Magento store owners may also find large sections of this book useful in order to understand the larger impact small tweaks and changes can have on SEO - especially when editing products and categories. This book assumes that the reader will understand the basic concepts of keyword research and the external factors that are required in order to manage an on-going SEO campaign.

Magento Mobile How-To

Author: Darko Goles
Publisher: Packt Publishing
ISBN: 9781849693660
Category : Computers
Languages : en
Pages : 0

Book Description
Follow the creation of a sample Magento Mobile application with plenty of screenshots and practical examples to guide you along the way. This book is great for Magento store owners and administrators that want to expand their business to mobile platforms with minimal investment. Also this is an irreplaceable manual for Magento developers when configuring Magento Mobile applications for clients.

The Ultimate Guide to Starting an Online Business

Author:
Publisher: Xspurts.com
ISBN:
Category : Business & Economics
Languages : en
Pages : 102

Book Description
The Ultimate Guide to Starting an Online Business is your comprehensive blueprint for launching and thriving in the digital marketplace. Whether you're a budding entrepreneur or an established business owner looking to pivot online, this guide offers practical insights and actionable strategies to turn your vision into reality. From pinpointing your niche and crafting a robust business plan to mastering SEO and leveraging social media, every chapter is packed with expert advice to help you build, grow, and scale your online business effectively. Discover how to create a compelling brand identity, set up a top-notch online storefront, and navigate e-commerce platforms with confidence. Learn to craft engaging content, utilize online advertising, and handle customer feedback to enhance your business's success. Embrace continuous improvement, build strong partnerships, and stay ahead of market trends to ensure long-term prosperity. Chapters Include: Finding Your Niche in the Digital Market Crafting a Business Plan for Online Success Choosing the Right Business Model for Your Online Venture Building a Strong Brand Identity from Scratch Setting Up Your Online Storefront: Essentials and Beyond Navigating E-commerce Platforms: Which One is Right for You? Designing an Engaging and Functional Website Mastering SEO for Online Visibility Crafting Compelling Content That Converts Leveraging Social Media for Business Growth Understanding and Utilizing Online Advertising Legal Considerations: Starting Up and Staying Compliant Creating a Customer Service Strategy That Delights Building and Growing Your Email List Using Data and Analytics to Drive Decisions Developing a Mobile-Friendly Online Presence Outsourcing and Managing Remote Teams Effectively Implementing Security Measures to Protect Your Business Strategies for Scaling Your Online Business Building Partnerships and Networking in the Digital World Handling Shipping and Fulfillment Logistics Staying Ahead of Online Market Trends Handling Customer Reviews and Feedback Evaluating and Adapting Your Business Strategy for Long-Term Success The Need for Continuous Improvement