Author: Marshall Goldsmith
Publisher: Crown Currency
ISBN: 080414124X
Category : Business & Economics
Languages : en
Pages : 274
Book Description
Bestselling author and world-renowned executive coach Marshall Goldsmith examines the environmental and psychological triggers that can derail us at work and in life. Do you ever find that you are not the patient, compassionate problem solver you believe yourself to be? Are you surprised at how irritated or flustered the normally unflappable you becomes in the presence of a specific colleague at work? Have you ever felt your temper accelerate from zero to sixty when another driver cuts you off in traffic? Our reactions don’t occur in a vacuum. They are usually the result of unappreciated triggers in our environment—the people and situations that lure us into behaving in a manner diametrically opposed to the colleague, partner, parent, or friend we imagine ourselves to be. These triggers are constant and relentless and omnipresent. So often the environment seems to be outside our control. Even if that is true, as Goldsmith points out, we have a choice in how we respond. In Triggers, his most powerful and insightful book yet, Goldsmith shows how we can overcome the trigger points in our lives, and enact meaningful and lasting change. Goldsmith offers a simple “magic bullet” solution in the form of daily self-monitoring, hinging around what he calls “active” questions. These are questions that measure our effort, not our results. There’s a difference between achieving and trying; we can’t always achieve a desired result, but anyone can try. In the course of Triggers, Goldsmith details the six “engaging questions” that can help us take responsibility for our efforts to improve and help us recognize when we fall short. Filled with revealing and illuminating stories from his work with some of the most successful chief executives and power brokers in the business world, Goldsmith offers a personal playbook on how to achieve change in our lives, make it stick, and become the person we want to be.
Talk Triggers
Author: Jay Baer
Publisher: Penguin
ISBN: 0525537287
Category : Business & Economics
Languages : en
Pages : 274
Book Description
Talk Triggers is the definitive, practical guide on how to use bold operational differentiators to create customer conversations, written by best-selling authors and marketing experts Jay Baer and Daniel Lemin. Word of mouth is directly responsible for 19% of all purchases, and influences as much as 90%. Every human on earth relies on word of mouth to make buying decisions. Yet even today, fewer than 1% of companies have an actual strategy for generating these crucial customer conversations. Talk Triggers provides that strategy in a compelling, relevant, timely book that can be put into practice immediately, by any business. The key to activating customer chatter is the realization that same is lame. Nobody says "let me tell you about this perfectly adequate experience I had last night." The strategic, operational differentiator is what gives customers something to tell a story about. Companies (including the 30+ profiled in Talk Triggers) must dare to be different and exceed expectations in one or more palpable ways. That's when word of mouth becomes involuntary: the customers of these businesses simply MUST tell someone else. Talk Triggers contains: Proprietary research into why and how customers talk More than 30 detailed case studies of extraordinary results from Doubletree Hotels by Hilton and their warm cookie upon arrival, The Cheesecake Factory and their giant menu, Five Guys Burgers and their extra fries in the bag, Penn & Teller and their nightly meet and greet sessions, and a host of delightful small businesses The 4-5-6 learning system (the 4 requirements for a differentiator to be a talk trigger; the 5 types of talk triggers; and the 6-step process for creating talk triggers) Surprises in the text that are (of course) word of mouth propellants Consumers are wired to discuss what is different, and ignore what is average. Talk Triggers not only dares the reader to differentiate, it includes the precise formula for doing it. Combining compelling stories, inspirational examples, and practical how-to, Talk Triggers is the first indispensable book about word of mouth. It's a book that will create conversation about the power of conversation.
Publisher: Penguin
ISBN: 0525537287
Category : Business & Economics
Languages : en
Pages : 274
Book Description
Talk Triggers is the definitive, practical guide on how to use bold operational differentiators to create customer conversations, written by best-selling authors and marketing experts Jay Baer and Daniel Lemin. Word of mouth is directly responsible for 19% of all purchases, and influences as much as 90%. Every human on earth relies on word of mouth to make buying decisions. Yet even today, fewer than 1% of companies have an actual strategy for generating these crucial customer conversations. Talk Triggers provides that strategy in a compelling, relevant, timely book that can be put into practice immediately, by any business. The key to activating customer chatter is the realization that same is lame. Nobody says "let me tell you about this perfectly adequate experience I had last night." The strategic, operational differentiator is what gives customers something to tell a story about. Companies (including the 30+ profiled in Talk Triggers) must dare to be different and exceed expectations in one or more palpable ways. That's when word of mouth becomes involuntary: the customers of these businesses simply MUST tell someone else. Talk Triggers contains: Proprietary research into why and how customers talk More than 30 detailed case studies of extraordinary results from Doubletree Hotels by Hilton and their warm cookie upon arrival, The Cheesecake Factory and their giant menu, Five Guys Burgers and their extra fries in the bag, Penn & Teller and their nightly meet and greet sessions, and a host of delightful small businesses The 4-5-6 learning system (the 4 requirements for a differentiator to be a talk trigger; the 5 types of talk triggers; and the 6-step process for creating talk triggers) Surprises in the text that are (of course) word of mouth propellants Consumers are wired to discuss what is different, and ignore what is average. Talk Triggers not only dares the reader to differentiate, it includes the precise formula for doing it. Combining compelling stories, inspirational examples, and practical how-to, Talk Triggers is the first indispensable book about word of mouth. It's a book that will create conversation about the power of conversation.
Triggers
Author: David Richo
Publisher: Shambhala Publications
ISBN: 0834842580
Category : Self-Help
Languages : en
Pages : 201
Book Description
The author of The Happiness Trap offers a self-help guide full of creative tools for managing triggers and trauma responses—so you can find peace in painful moments and lasting emotional well-being. Psychotherapist David Richo examines the science of triggers and our reactions of fear, anger, and sadness. He helps us understand why our bodies respond before our minds have a chance to make sense of a situation. By looking deeply at the roots of what provokes us—the words, actions, and even sensory elements like smell—we find opportunities to understand the origins of our triggers and train our bodies to remain calm in the face of painful memories. The book offers in-the-moment exercises on how to process difficult emotions and physical manifestations in order to to cultivate the inner resources necessary to deal with recurring memories of trauma. When we are triggered, Richo writes, “we are being bullied by our own unfinished business.” Explore what your body’s knee-jerk reactions can teach you. Triggers: How We Can Stop Reacting and Start Healing acts as a guide to your body's powerful responses, helping you to remain calm under pressure and discover the key to emotional healing.
Publisher: Shambhala Publications
ISBN: 0834842580
Category : Self-Help
Languages : en
Pages : 201
Book Description
The author of The Happiness Trap offers a self-help guide full of creative tools for managing triggers and trauma responses—so you can find peace in painful moments and lasting emotional well-being. Psychotherapist David Richo examines the science of triggers and our reactions of fear, anger, and sadness. He helps us understand why our bodies respond before our minds have a chance to make sense of a situation. By looking deeply at the roots of what provokes us—the words, actions, and even sensory elements like smell—we find opportunities to understand the origins of our triggers and train our bodies to remain calm in the face of painful memories. The book offers in-the-moment exercises on how to process difficult emotions and physical manifestations in order to to cultivate the inner resources necessary to deal with recurring memories of trauma. When we are triggered, Richo writes, “we are being bullied by our own unfinished business.” Explore what your body’s knee-jerk reactions can teach you. Triggers: How We Can Stop Reacting and Start Healing acts as a guide to your body's powerful responses, helping you to remain calm under pressure and discover the key to emotional healing.
Triggered
Author: Donald Trump Jr.
Publisher: Center Street
ISBN: 1546086021
Category : Political Science
Languages : en
Pages : 303
Book Description
This is the book that the leftist elites don't want you to read: Donald Trump, Jr., exposes all the tricks that the left uses to smear conservatives and push them out of the public square, from online "shadow banning" to rampant "political correctness." In Triggered, Donald Trump, Jr. exposes all the tricks that the left uses to smear conservatives and push them out of the public square, from online "shadow banning" to fake accusations of "hate speech." No topic is spared from political correctness. This is the book that the leftist elites don't want you to read! Trump, Jr. writes about the importance of fighting back and standing up for what you believe in. From his childhood summers in Communist Czechoslovakia that began his political thought process, to working on construction sites with his father, to the major achievements of President Trump's administration, Donald Trump, Jr. spares no details and delivers a book that focuses on success, perseverance, and determination.
Publisher: Center Street
ISBN: 1546086021
Category : Political Science
Languages : en
Pages : 303
Book Description
This is the book that the leftist elites don't want you to read: Donald Trump, Jr., exposes all the tricks that the left uses to smear conservatives and push them out of the public square, from online "shadow banning" to rampant "political correctness." In Triggered, Donald Trump, Jr. exposes all the tricks that the left uses to smear conservatives and push them out of the public square, from online "shadow banning" to fake accusations of "hate speech." No topic is spared from political correctness. This is the book that the leftist elites don't want you to read! Trump, Jr. writes about the importance of fighting back and standing up for what you believe in. From his childhood summers in Communist Czechoslovakia that began his political thought process, to working on construction sites with his father, to the major achievements of President Trump's administration, Donald Trump, Jr. spares no details and delivers a book that focuses on success, perseverance, and determination.
Food Triggers
Author: Amber Lia
Publisher: Baker Books
ISBN: 1493435744
Category : Religion
Languages : en
Pages : 240
Book Description
You Can Win Your Food Battles--for Good Do you crave unhealthy foods or overeat when you're stressed, bored, or lonely? These and other food triggers not only have an emotional and physical basis, they can also become a spiritual battle. In this groundbreaking book, certified health coach Amber Lia exposes 31 common food-related struggles that trap people in unhealthy thinking and eating patterns. Learn the practical strategies you need to · identify the specific food triggers sabotaging your health and happiness · break free from the cycle of reactionary eating and feelings of defeat · find the motivation and methods needed to embrace healthy habits Today can be your turning point. Break the chains of food triggers and replace them with God-honoring habits. More than discovering what it takes to have a healthy body, you will receive spiritual health for your soul! "What if your hunger pangs aren't about physical hunger at all but an invitation to develop a spiritual appetite for God? If food is your trigger, this is your opportunity!"--WENDY SPEAKE, author of The 40-Day Sugar Fast
Publisher: Baker Books
ISBN: 1493435744
Category : Religion
Languages : en
Pages : 240
Book Description
You Can Win Your Food Battles--for Good Do you crave unhealthy foods or overeat when you're stressed, bored, or lonely? These and other food triggers not only have an emotional and physical basis, they can also become a spiritual battle. In this groundbreaking book, certified health coach Amber Lia exposes 31 common food-related struggles that trap people in unhealthy thinking and eating patterns. Learn the practical strategies you need to · identify the specific food triggers sabotaging your health and happiness · break free from the cycle of reactionary eating and feelings of defeat · find the motivation and methods needed to embrace healthy habits Today can be your turning point. Break the chains of food triggers and replace them with God-honoring habits. More than discovering what it takes to have a healthy body, you will receive spiritual health for your soul! "What if your hunger pangs aren't about physical hunger at all but an invitation to develop a spiritual appetite for God? If food is your trigger, this is your opportunity!"--WENDY SPEAKE, author of The 40-Day Sugar Fast
Killer Triggers
Author: Joe Kenda
Publisher: Blackstone Publishing
ISBN: 1982678372
Category : True Crime
Languages : en
Pages : 192
Book Description
The most common triggers for homicide are fear, rage, revenge, money, lust, and, more rarely, sheer madness. This isn’t an exact science, of course. Any given murder can have multiple triggers. Sex and revenge seem to be common partners in crime. Rage, money, and revenge make for a dangerous trifecta of triggers, as well. This book offers my memories of homicide cases that I investigated or oversaw. In each case, I examine the trigger that led to death. I chose this theme for the book because even though the why of a murder case may not be critical in an investigation, it can sometimes lead us to the killer. And even if we solve a case without knowing the trigger, the why still intrigues us, disrupting our dreams and lingering in our minds, perhaps because each of us fears the demons that lie within our own psyche—the triggers waiting to be pulled.
Publisher: Blackstone Publishing
ISBN: 1982678372
Category : True Crime
Languages : en
Pages : 192
Book Description
The most common triggers for homicide are fear, rage, revenge, money, lust, and, more rarely, sheer madness. This isn’t an exact science, of course. Any given murder can have multiple triggers. Sex and revenge seem to be common partners in crime. Rage, money, and revenge make for a dangerous trifecta of triggers, as well. This book offers my memories of homicide cases that I investigated or oversaw. In each case, I examine the trigger that led to death. I chose this theme for the book because even though the why of a murder case may not be critical in an investigation, it can sometimes lead us to the killer. And even if we solve a case without knowing the trigger, the why still intrigues us, disrupting our dreams and lingering in our minds, perhaps because each of us fears the demons that lie within our own psyche—the triggers waiting to be pulled.
Triggers
Author: Joseph Sugarman
Publisher: Delstar Pub
ISBN: 9781891686030
Category : Business & Economics
Languages : en
Pages : 236
Book Description
Joseph Sugarman, recognized as one of the nation's top copywriters, marketers & catalog pioneers, has sold millions of dollars of products through the power of his pen. In TRIGGERS, Sugarman applies principles of direct marketing to the field of personal selling through 25 powerful techniques he calls "psychological triggers." These techniques effectively influence, persuade & motivate a prospect to make a positive buying decision. By learning just a few of these triggers any sales or marketing person can make a dramatic difference in their selling success. Whether it be selling in person or creating advertising that sells, knowledge of these psychological triggers is essential in a global competitive environment. Many of the triggers may surprise you because they are not obvious & yet are highly effective. Others are obvious but are applied in unique & different ways. Simply understanding these principles can trigger positive responses to any sales message, regardless of form. This invaluable book offers subtle but powerful tips for any salesperson, advertising executive or marketer.
Publisher: Delstar Pub
ISBN: 9781891686030
Category : Business & Economics
Languages : en
Pages : 236
Book Description
Joseph Sugarman, recognized as one of the nation's top copywriters, marketers & catalog pioneers, has sold millions of dollars of products through the power of his pen. In TRIGGERS, Sugarman applies principles of direct marketing to the field of personal selling through 25 powerful techniques he calls "psychological triggers." These techniques effectively influence, persuade & motivate a prospect to make a positive buying decision. By learning just a few of these triggers any sales or marketing person can make a dramatic difference in their selling success. Whether it be selling in person or creating advertising that sells, knowledge of these psychological triggers is essential in a global competitive environment. Many of the triggers may surprise you because they are not obvious & yet are highly effective. Others are obvious but are applied in unique & different ways. Simply understanding these principles can trigger positive responses to any sales message, regardless of form. This invaluable book offers subtle but powerful tips for any salesperson, advertising executive or marketer.
Ace of Spades
Author: Faridah Àbíké-Íyímídé
Publisher: Feiwel & Friends
ISBN: 125080082X
Category : Young Adult Fiction
Languages : en
Pages : 342
Book Description
Gossip Girl meets Get Out in Ace of Spades, a YA contemporary thriller by debut author Faridah Àbíké-Íyímídé about two students, Devon & Chiamaka, and their struggles against an anonymous bully. All you need to know is . . . I’m here to divide and conquer. Like all great tyrants do. —Aces When two Niveus Private Academy students, Devon Richards and Chiamaka Adebayo, are selected to be part of the elite school’s senior class prefects, it looks like their year is off to an amazing start. After all, not only does it look great on college applications, but it officially puts each of them in the running for valedictorian, too. Shortly after the announcement is made, though, someone who goes by Aces begins using anonymous text messages to reveal secrets about the two of them that turn their lives upside down and threaten every aspect of their carefully planned futures. As Aces shows no sign of stopping, what seemed like a sick prank quickly turns into a dangerous game, with all the cards stacked against them. Can Devon and Chiamaka stop Aces before things become incredibly deadly? With heart-pounding suspense and relevant social commentary comes a high-octane thriller from debut author Faridah Àbíké-Íyímídé.
Publisher: Feiwel & Friends
ISBN: 125080082X
Category : Young Adult Fiction
Languages : en
Pages : 342
Book Description
Gossip Girl meets Get Out in Ace of Spades, a YA contemporary thriller by debut author Faridah Àbíké-Íyímídé about two students, Devon & Chiamaka, and their struggles against an anonymous bully. All you need to know is . . . I’m here to divide and conquer. Like all great tyrants do. —Aces When two Niveus Private Academy students, Devon Richards and Chiamaka Adebayo, are selected to be part of the elite school’s senior class prefects, it looks like their year is off to an amazing start. After all, not only does it look great on college applications, but it officially puts each of them in the running for valedictorian, too. Shortly after the announcement is made, though, someone who goes by Aces begins using anonymous text messages to reveal secrets about the two of them that turn their lives upside down and threaten every aspect of their carefully planned futures. As Aces shows no sign of stopping, what seemed like a sick prank quickly turns into a dangerous game, with all the cards stacked against them. Can Devon and Chiamaka stop Aces before things become incredibly deadly? With heart-pounding suspense and relevant social commentary comes a high-octane thriller from debut author Faridah Àbíké-Íyímídé.
Mojo
Author: Marshall Goldsmith
Publisher: Profile Books
ISBN: 1847652158
Category : Self-Help
Languages : en
Pages : 223
Book Description
The follow-up to global bestseller What Got You Here Won't Get You There (the Amazon.com no.1 bestseller for 2007 on Leading People) addresses the vital phases of gaining mojo (tough), maintaining it (tougher) and recapturing it after you lose it (toughest of all, but not impossible) This is vital in any competitive arena, whether business, sport or politics. Goldsmith draws on new research, as well as his extensive experience with corporate teams and top executives, to provide compelling case studies throughout. Readers will learn the 26 powers that are within us all and will come away with a new, hyper-effective technique to define, track and ensure future success for themselves and their organisations. Goldsmith's one-on-one training usually comes with a six-figure price tag. Now his advice is available without the hefty fee.
Publisher: Profile Books
ISBN: 1847652158
Category : Self-Help
Languages : en
Pages : 223
Book Description
The follow-up to global bestseller What Got You Here Won't Get You There (the Amazon.com no.1 bestseller for 2007 on Leading People) addresses the vital phases of gaining mojo (tough), maintaining it (tougher) and recapturing it after you lose it (toughest of all, but not impossible) This is vital in any competitive arena, whether business, sport or politics. Goldsmith draws on new research, as well as his extensive experience with corporate teams and top executives, to provide compelling case studies throughout. Readers will learn the 26 powers that are within us all and will come away with a new, hyper-effective technique to define, track and ensure future success for themselves and their organisations. Goldsmith's one-on-one training usually comes with a six-figure price tag. Now his advice is available without the hefty fee.
Psychological Triggers
Author: Peter Hollins
Publisher: Jaico Publishing House
ISBN: 8119153812
Category : Business & Economics
Languages : en
Pages : 132
Book Description
Human Nature, Irrationality and Why We Do What We Do UNDERSTAND, AVOID AND DEFEAT THE SUBCONSCIOUS CAUSES OF YOUR IRRATIONAL AND SELF-DEFEATING BEHAVIORS. Seize control of your impulses and make better decisions. Psychological Triggers is an introduction to yourself —your impulses, your desires and everything in your subconscious that drives you to action. This book answers the question: “Why did I just make a terrible choice when I know I shouldn't have?" We are all slaves to our triggers, and this book seeks to identify them to better battle them. MASTER YOUR PSYCHOLOGY, MASTER YOUR LIFE.
Publisher: Jaico Publishing House
ISBN: 8119153812
Category : Business & Economics
Languages : en
Pages : 132
Book Description
Human Nature, Irrationality and Why We Do What We Do UNDERSTAND, AVOID AND DEFEAT THE SUBCONSCIOUS CAUSES OF YOUR IRRATIONAL AND SELF-DEFEATING BEHAVIORS. Seize control of your impulses and make better decisions. Psychological Triggers is an introduction to yourself —your impulses, your desires and everything in your subconscious that drives you to action. This book answers the question: “Why did I just make a terrible choice when I know I shouldn't have?" We are all slaves to our triggers, and this book seeks to identify them to better battle them. MASTER YOUR PSYCHOLOGY, MASTER YOUR LIFE.