UX For Dummies

Author: Kevin P. Nichols
Publisher: John Wiley & Sons
ISBN: 1118852796
Category : Computers
Languages : en
Pages : 321

Book Description
Get up to speed quickly on the latest in user experience strategy and design UX For Dummies is a hands-on guide to developing and implementing user experience strategy. Written by globally-recognized UX consultants, this essential resource provides expert insight and guidance on using the tools and techniques that create a great user experience, along with practical advice on implementing a UX strategy that aligns with your organisation's business goals and philosophy. You'll learn how to integrate web design, user research, business planning and data analysis to focus your company's web presence on the needs of your customers, gaining the skills you need to be effective in the field of user experience design. Whether it's the interface, graphics, industrial design, physical interaction or a user manual, being anything less than on point can negatively affect customer satisfaction and retention. User experience design fully encompasses traditional human-computer interaction design, and extends it to address all aspects of a product or service as perceived by users. UX For Dummies provides comprehensive guidance to professionals looking to understand and apply effective UX strategies. Defines UX and offers assistance with determining users and modelling the user experience Provides details on creating a content strategy and building information architectures Explores visual design and designing for specific channels Delves into UX testing and methods for keeping your site relevant The UX field is growing rapidly as companies realise that meeting your business goals requires a web presence aligned with customer needs. This alignment demands smart strategy and even smarter design. Consultants, designers and practitioners must all be on board if the result is to be cohesive and effective. UX For Dummies provides the information and expert advice you need to get up to speed quickly.

UX for Beginners

Author: Joel Marsh
Publisher: "O'Reilly Media, Inc."
ISBN: 1491912642
Category : Computers
Languages : en
Pages : 459

Book Description
Apps! Websites! Rubber Ducks! Naked Ninjas! This book has everything. If you want to get started in user experience design (UX), you've come to the right place: 100 self-contained lessons that cover the whole spectrum of fundamentals. Forget dry, technical material. This bookÃ¢??based on the wildly popular UX Crash Course from Joel MarshÃ¢??s blog The Hipper ElementÃ¢??is laced with the author's snarky brand of humor, and teaches UX in a simple, practical way. Becoming a professional doesnÃ¢??t have to be boring. Follow the real-life UX process from start-to-finish and apply the skills as you learn, or refresh your memory before the next meeting. UX for Beginners is perfect for non-designers who want to become designers, managers who teach UX, and programmers, salespeople, or marketers who want to learn more. Start from scratch: the fundamentals of UX Research the weird and wonderful things users do The process and science of making anything user-friendly Use size, color, and layout to help and influence users Plan and create wireframes Make your designs feel engaging and persuasive Measure how your design works in the real world Find out what a UX designer does all day

Design Thinking For Dummies

Author: Muller-Roterberg
Publisher: John Wiley & Sons
ISBN: 111959412X
Category : Design
Languages : en
Pages : 304

Book Description
Innovate your business by incorporating design thinking Organizations that can innovate have an advantage over competitors who stick to old processes, models, and products. Design Thinking For Dummies walks would-be intrapreneurs through the steps of incorporating design thinking principles into their organizations. Written by a recognized expert in the field of design thinking, the book guides readers through the steps of adapting to a design thinking culture, identifying customer problems, creating and testing solutions, and making innovation an ongoing process. The book covers the crucial and central topics in design thinking, including: Adopting a design thinking mindset Building creative environments Facilitating design thinking workshops Working through the design thinking cycle Implementing your solutions And many more Design Thinking For Dummies is a great starting place for people joining design-oriented teams and organizations, as well as small businesses and start-ups seeking to take advantage of the same methods and techniques that large firms have used to grow and succeed.

Quantifying the User Experience

Author: Jeff Sauro
Publisher: Morgan Kaufmann
ISBN: 0128025484
Category : Computers
Languages : en
Pages : 374

Book Description
Quantifying the User Experience: Practical Statistics for User Research, Second Edition, provides practitioners and researchers with the information they need to confidently quantify, qualify, and justify their data. The book presents a practical guide on how to use statistics to solve common quantitative problems that arise in user research. It addresses questions users face every day, including, Is the current product more usable than our competition? Can we be sure at least 70% of users can complete the task on their first attempt? How long will it take users to purchase products on the website? This book provides a foundation for statistical theories and the best practices needed to apply them. The authors draw on decades of statistical literature from human factors, industrial engineering, and psychology, as well as their own published research, providing both concrete solutions (Excel formulas and links to their own web-calculators), along with an engaging discussion on the statistical reasons why tests work and how to effectively communicate results. Throughout this new edition, users will find updates on standardized usability questionnaires, a new chapter on general linear modeling (correlation, regression, and analysis of variance), with updated examples and case studies throughout. - Completely updated to provide practical guidance on solving usability testing problems with statistics for any project, including those using Six Sigma practices - Includes new and revised information on standardized usability questionnaires - Includes a completely new chapter introducing correlation, regression, and analysis of variance - Shows practitioners which test to use, why they work, and best practices for application, along with easy-to-use Excel formulas and web-calculators for analyzing data - Recommends ways for researchers and practitioners to communicate results to stakeholders in plain English

Social Media Design For Dummies

Author: Janine Warner
Publisher: John Wiley & Sons
ISBN: 1118707818
Category : Computers
Languages : en
Pages : 358

Book Description
Learn to design professional and effective social media profiles! Whether you're trying to attract a new employer or get new fans to notice your brand, your social media profiles need to distinguish you from the masses. Packed with the secrets behind the hottest Facebook timelines, Twitter backgrounds, and LinkedIn profiles, this fun-but-straightforward guide shows you how to create eye-catching social media profiles with a professional, cohesive design. Includes online resources and downloadable templates that allow you to make your own profiles quick and easy Reveals techniques for making a memorable and unique Twitter background, Facebook profile and page, LinkedIn profile, Google+ profile, and more Details ways in which to use Pinterest boards and cover photos to showcase your brand Shows you how to make the most of Rebelmouse and YouTube. Social Media Design For Dummies is a must-have introductory guide to creating a professional, effective, and cohesive design that will better communicate your brand's story to future partners, employers, and customers.

Online Surveys For Dummies

Author: Vivek Bhaskaran
Publisher: John Wiley & Sons
ISBN: 0470610557
Category : Computers
Languages : en
Pages : 485

Book Description
The easy way to build effective online surveys for your business, with three months of free service! By targeting select response groups, online surveys are a great way to help your business, group, or organization get valuable feedback quickly. But with over 40 vendors and hundreds of options available, where do you start? This friendly book walks you step by step through the process of creating, launching, and getting results from an online survey. You'll learn about the tools involved, what results to expect, how to build a compelling survey, tips for identifying the right audience, and how to analyze the results. Discover What a survey is and how to put one together Survey lingo and a sample survey to study How to develop questions and assemble them into an attractive, easy-to-use interface that encourages response Tips for identifying and contacting the respondents you want to hear from The steps involved in making a usable analysis of the results Pitfalls to avoid, things to check out before launching a survey, and best practices With the book, you'll also receive three months of free service from a top survey vendor to get you started.

User Experience Design

Author: Satyam Kantamneni
Publisher: John Wiley & Sons
ISBN: 1119829380
Category : Business & Economics
Languages : en
Pages : 628

Book Description
Igniting business growth through UX In an increasingly digital world, users are rewarding products and services that provide them with a good experience and punishing those that don’t — with their wallets. Organizations realize they need to adapt quickly but don’t know how or where to start. In User Experience Design: A Practical Playbook to Fuel Business Growth, UXReactor co-Founder Satyam Kantamneni distills 25 years of industry experience into a pragmatic approach to help organizations advance in the highly competitive and rapidly changing digital world. You’ll discover: Why putting users at the center of strategy leads to an almost unfair competitive advantage Ways to build an organizational system that delivers a superior user experience that is replicable, consistent, and scalable Common shortfalls that prevent organizations from reaping the value of experience design 27 proven “plays” from the UXReactor playbook to put concepts into practice Game planning examples to execute at different levels of an organization A comprehensive and practical book for everyone involved in the transformation — business leaders, design leaders, product managers, engineers, and designers — User Experience Design: A Practical Playbook to Fuel Business Growth is also an ideal blueprint for current and prospective UX practitioners seeking to improve their skills and further their careers.

Get Into UX

Author: Vy Alechnavicius
Publisher: Experience Designed
ISBN: 1399910264
Category : Computers
Languages : en
Pages : 252

Book Description
Get Into UX book is a career advice book written to help new and experienced designers get unstuck in their pursuits to get UX jobs. The UX field has been booming for years, and as a result, a landslide of new talent has been flooding the market. All of the newcomers want to learn user experience design or research as fast as possible and get paid professional positions. However, only a fraction of them breaks into the field. On the one hand, you have young designers struggling to find jobs, and on the other hand, managers who can’t find enough experienced talent. Often this is attributed to uninformed gurus, hasty bootcamps and other get-into-UX-quick schemes that overpromise, but never make anyone fully market-ready. Why do they not work? As a discipline, UX is too complex to graduate into overnight. It requires months and often years of commitment to do it justice. That doesn’t mean you cannot shorten this journey. This book is a foolproof guide to correct course and help UX researchers and designers like you focus on the right things to get the job you want. Every chapter is written to give you insights and practical tools that you need to: Set yourself apart from the majority of entry and junior-level applicants by genuinely understanding what UX is and what it isn't; It's time to distil user experience design into an effective workflow that adds clarity and pulls you out of the crowd of the unsure. Set up your UX career for long term success; learn the craft that is challenging, rewarding and futureproof. This means buckling up for the long term development but starting now. Overcome the self-sabotaging actions by focusing on the right things. Have you ever wondered why some UX designers get ahead quickly, and others don’t? Hint: it's rarely to do with external factors. Shorten your journey from beginner to pro by using field-proven strategies and specific tactics. You’ll learn how to go from awareness to 'can do' without getting stuck. Ace your UX portfolio, resumes, and interviews by showcasing your skills in the right way and for the right audiences. We'll unpack the essentials and the small yet critical detail to get your foot in the door. In this book you will find a few sections with the following progressive to your journey chapters: I: Understand what UX is and what it isn’t II: Plan your future in UX III: Gain a deep understanding of UX IV: Practice UX and collect the evidence along the way V: Demonstrate the evidence VI: Get the job VII: Build forward momentum About the author Vy (Vytautas) Alechnavicius is a design leader, seasoned and award-winning user experience and user research team manager, hiring manager and design educator to many. Over the past decade, Vy has been involved in UX driven projects from public services, healthcare, finance, transport, retail, and many other industries. Vy has established and grown small-to-large experience design and research teams, mentored and up-skilled the up-and-coming UX designers, and helped shape local and wider-reach design communities. On a typical day, you’ll find him in his office working on the next project, most recently that’s been focussed on giving back to the wider experience design community.

Communicating the User Experience

Author: Richard Caddick
Publisher: John Wiley & Sons
ISBN: 1119972043
Category : Computers
Languages : en
Pages : 353

Book Description
A clear and focused guide to creating useful user experience documentation As web sites and applications become richer and more complex, the user experience (UX) becomes critical to their success. This indispensible and full-color book provides practical guidance on this growing field and shares valuable UX advice that you can put into practice immediately on your own projects. The authors examine why UX is gaining so much interest from web designers, graduates, and career changers and looks at the new UX tools and ideas that can help you do your job better. In addition, you'll benefit from the unique insight the authors provide from their experiences of working with some of the world's best-known companies, learning how to take ideas from business requirements, user research, and documentation to create and develop your UX vision. Explains how to create documentation that clearly communicates the vision for the UX design and the blueprint for how it's going to be developed Provides practical guidance that you can put to work right away on their own projects Looks at the new UX tools and ideas that are born every day, aimed at helping you do your job better and more efficiently Covers a variety of topics including user journeys, task models, funnel diagrams, content audits, sitemaps, wireframes, interactive prototypes, and more Communicating the User Experience is an ideal resource for getting started with creating UX documentation.

Designing and Prototyping Interfaces with Figma

Author: Fabio Staiano
Publisher: Packt Publishing Ltd
ISBN: 180056192X
Category : Computers
Languages : en
Pages : 382

Book Description
Discover user experience and user interface design best practices while mastering a wide array of tools across Figma and FigJam with this full-color guide Key Features Learn the basics of user experience research, result organization, and analysis in FigJam Create mockups, interactive animations, and high-fidelity prototypes using this platform-independent web application tool Collaborate with a team in real-time and create, share, and test your designs Book Description A driving force of the design tools market, Figma makes it easy to work with classic design features while enabling unique innovations and opening up real-time collaboration possibilities. It comes as no surprise that many designers decide to switch from other tools to Figma. In this book, you'll be challenged to design a user interface for a responsive mobile application having researched and understood user needs. You'll become well-versed with the process in a step-by-step manner by exploring the theory first and gradually moving on to practice. You'll begin your learning journey by covering the basics of user experience research with FigJam and the process of creating a complete design using Figma tools such as Components, Variants, Auto Layout, and much more. You'll also learn how to prototype your design and explore the potential of community resources such as templates and plugins. By the end of this Figma book, you'll have a solid understanding of the user interface workflow, managing essential Figma tools, and organizing your workflow. What you will learn Explore FigJam and how to use it to collect data in the research phase Wireframe the future interface with shape tools and vectors Define grids, typography, colors, and effect styles that can be reused in your work Get to grips with Auto Layout and the constraints to create complex layouts Create flexible components using styles and variants Make your user interface interactive with prototyping and smart animate Share your work with others by exporting assets and preparing development resources Discover templates and plugins from the community Who this book is for This book is for aspiring UX/UI designers who want to get started with Figma as well as established designers who want to migrate to Figma from other design tools. This guide will take you through the entire process of creating a full-fledged prototype for a responsive interface using all the tools and features that Figma has to offer. As a result, this Figma design book is suitable for both UX and UI designers, product and graphic designers, and anyone who wants to explore the complete design process from scratch.