Author: Viction Viction Workshop Publisher: Viction:ary ISBN: 9789887774631 Category : Branding (Marketing) Languages : en Pages : 0
Book Description
"The boutique hotel trend shows no sign of slowing down with stylish lodgings popping up everywhere for any budget. More than just a shelter for trippers to rest their tired heads, contemporary boltholes are also meant to be social clubs, gallery space, and a gateway to local culture and stories. Some may even aspire to become an attraction themselves, offering one-of-a-kind hideaways to add an extra layer to travellers' short stays. From conception to delivery, BRANDLife: Boutique Hotels & Hostels examines how new boltholes foreground branding and interiors in their business concepts, visible in their furniture selections, wayfinding systems, visual identities and more. Through case studies, colourful showcases and interviews with leading hoteliers and brand specialists, readers will acquire a rare insight into how these visionaries corner the market and remarkably connect customers from around the world."--front cover.
Author: Kim Leggett Publisher: Abrams ISBN: 1683351053 Category : Architecture Languages : en Pages : 592
Book Description
“With Leggett’s guidance, these visits into farmhouse decorated homes provide the do-it-yourselfer with ideas for decorating their own abodes.” —Library Journal Come along on the hunt to coveted country sources and the best secret antiquing spots, and learn how to create country farmhouse style in your city dwelling. Author Kim Leggett is the creator of City Farmhouse, an interior design business, pop-up antiquing fairs, and vintage store. She is also a legendary “picker” and favorite designer to celebrity clients (and country-style mavens) including Meg Ryan, Ralph Lauren, Sheryl Crow, and Phillip Sweet and Kimberly Schlapman of Little Big Town. In City Farmhouse Style, Leggett offers great style advice, breaking down the design vocabulary that makes for fresh country style (no matter the setting). The popularity of farmhouse style has designers, homeowners, and fans in search of inspiration to create this look in all its rural glory. City Farmhouse Style is the first design book of its kind to focus entirely on transforming urban interiors with unfussy, welcoming, country-style decor. “With Kim’s tips and style inspiration anyone can bring country to the city with ease.” —Sheryl Crow, Grammy Award-winning singer-songwriter “So, what happens when homeowners throw out the design rule book? Genius decorating ideas pop up everywhere. A flip through Leggett’s book reveals dozens.” —Architectural Digest “Leggett celebrates the ageless appeal of farmhouse staples—and explains why the look isn’t going anywhere. (You can bet the farm on it).” —Country Living “Forget your old definition of farmhouse style and learn about the diversity of the look.” —American Farmhouse Style
Author: Victionary Publisher: Viction:ary ISBN: 9789887903390 Category : Bars (Drinking establishments) Languages : en Pages : 0
Book Description
Food and beverage hold the power to unite people across ages, cultures, and identities. The simple act of enjoying meals or drinks together, even with strangers, can form the basis for some of life's most cherished moments. To facilitate these connections, the best restaurants and bars today know how important it is to offer remarkable culinary experiences amidst thoughtfully designed environments. BRANDLife: Restaurants & Bars demonstrates how effective graphic identities and interior spaces can not only weave a compelling brand narrative, but also create the perfect setting for new stories, memories, and relationships. It showcases a wide range of establishments where menus complement milieus perfectly, from luxe themed eateries to the unpretentious diner down the street.
Author: Penny Craswell Publisher: ISBN: 9781760760175 Category : Languages : en Pages : 272
Book Description
Australian design has forged its own unique trajectory, influenced by geographic isolation, a distinctive natural environment and a modern sensibility. Design Lives Here showcases the best of Australian residential architecture and interiors, and pays homage to the local designers and makers who have crafted bespoke pieces of furniture and lighting for these homes, whether large or small. From a reimagined Californian bungalow with a dining table inspired by the humble HB pencil to a monumental inner-city residence furnished with more than 100 custom pieces, these houses - and the objects that reside within - offer a compelling snapshot of contemporary Australian design through the lens of materiality, utility, site and place.
Author: Sara Silm Publisher: National Geographic Books ISBN: 1760762458 Category : Design Languages : en Pages : 0
Book Description
The ultimate guide to surrounding yourself with French country style, wherever you are. From deep in the countryside of southwest France comes a comprehensive guide to surrounding yourself with French country style wherever you are. Capturing the beauty and tranquility of the region, interior designer and journalist Sara Silm distills the unique colors, textures, and flavors of this distinctive corner of the world. Inherent in Sara’s detailed knowledge of French country style are philosophical lines drawn between color, temporality, style, sensation, and season, such that every design choice is a contemplation of time and place. Nowhere is this more clearly felt than in her unique color palettes, inspired by the patina of weather-beaten shutters, of local brick and fading roof tiles, violet-hued ice cream, and rolling hills bursting to life in spring. Coupling detailed, practical design knowledge with evocative notes on rural French life and choice recipes, How to French Country offers a path to gentler living and refocusing on all that we hold dear.
Author: Viction:ary Publisher: ISBN: 9789887774792 Category : Branding (Marketing) Languages : en Pages : 280
Book Description
Concept stores are all about discovery and experience, creating a unique retail environment where shoppers can explore a new vision for consumer culture.Hyper-curated, many emphasize quality over quantity of goods, presenting a well thought out and defined brand identity that encapsulates their philosophy. Some maintain an assortment within a very finite range, keeping it fresh through new products and vendors, others create stories around which to merchandise, dramatically changing their inventories month-to-month. This new volume of Brandlife examines not only concept stores but also pop-up shops that are experimenting with new models for retail establishments whether food, fashion or lifestyle. Includes a diverse array of brand collateral and interiors to inspire.
Author: Jenny Rose-Innes Publisher: ISBN: 9781760760137 Category : Fashion designers Languages : en Pages : 0
Book Description
'The homes I've always been drawn to are portraits of the people who live there...'Australian Designers at Home invites readers into the homes of 20 of the country's leading names in interior design. With unfettered access to their most private retreats, we see where the best of the industry express their true, unfiltered selves. Jenny Rose-Innes celebrates the designers who have inspired her, sharing their histories and houses, as well as professional insights and practical tips on decorating. This book provides an invaluable resource for designers, decorators and interiors enthusiasts alike.Richly illustrated throughout with stunning colour photography by Simon Griffiths, Australian Designers at Home takes readers on an intimate journey, revealing how the most influential designers decorate their own houses. Find out what home means from the people who create them for a living.
Author: Robyn Lea Publisher: ISBN: 9781760760090 Category : Bohemianism in art Languages : en Pages : 288
Book Description
_One theme that has become quite clear is that all of the characters embrace, cultivate, or are naturally inclined to take a wonderful childlike view of the world. That is evident in their homes, as well as their work_ Robyn Lea Modern Day Bohemians sidesteps the world of carefully constructed interior design images and instead, dives into the liberated and nonconformist atmosphere of offbeat beauty and artistic delights. It asks the question: what does it mean to be bohemian in the modern world? Robyn Lea is an incredible storyteller _ both visually and in the written form. She understands the creative spirit. In each profile she traces the journey from unusual childhoods to creative, often unorthodox, adult worlds and along the way reveals the interesting twists of fate that have allowed each person to realise their full bohemian potential in the spaces they live and work in.
Author: Victionary Publisher: BRANDlife ISBN: 9789887972662 Category : Languages : en Pages : 280
Book Description
In a world driven by well-being and appearances, the modern healthcare and beauty industry is a thriving one with consumer demographics that span across all layers of society. Besides the conglomerates that continue to dominate international markets, there has also been a large rise in independent companies with strong ideals and concepts that cater to a more comprehensive as well as specific range of needs. BRANDLife: Health & Beauty explores how compelling graphic identities and interiors play a crucial role in impacting the perceptions and promises offered by upcoming and established healthcare and beauty brands today. From eye-catching packaging on cosmetics and skincare products to effective spatial planning for hair salons and medical centers, it offers visual inspiration and valuable insights as to how creativity and design ultimately affect the quality of experiences and outcomes.
Author: Anthony G. Bennett Publisher: McGraw Hill Professional ISBN: 0071626158 Category : Business & Economics Languages : en Pages : 481
Book Description
"A real world tool for helping develop effective marketing strategies and plans." -- Dennis Dunlap, Chief Executive Officer, American Marketing Association "For beginners and professionals in search of answers." -- Stephen Joel Trachtenberg, President Emeritus and University Professor of Public Service, The George Washington University "A 'must read' for every business major and corporate executive." -- Clarence Brown, former Acting Secretary, U.S. Department of Commerce The Biggest Companies. The Boldest Campaigns. THE BEST INSIDER'S GUIDE ON THE MARKET. The most comprehensive book of its kind, The Big Book of Marketing is the definitive resource for marketing your business in the twenty-first century. Each chapter covers a fundamental aspect of the marketing process, broken down and analyzed by the greatest minds in marketing today. For the first time ever, 110 experts from the world's most successful companies reveal their step-by-step strategies, proven marketing tools, and tricks of the trade—fascinating, exclusive, real-world case studies from an all-star roster of companies, including: ACNielsen * Alcoa * American Express * Amtrak * Antimicrobial * Technologies Group * APL Logistics * Arnold * AT&T * Atlas Air * Bloomingdale's * BNSF * Boeing * Bristol-Myers Squibb * Burson-Marsteller * BzzAgent * Caraustar * Cargill * Carnival * Coldwell Banker * Colgate-Palmolive * Colonial Pipeline * Con-way * Costco * Dean Foods * Discovery Communications * Draftfcb * DSC Logistics * DuPont * Edelman * ExxonMobil * Fabri-Kal * FedEx Trade Networks * Fleishman-Hillard * Ford * Frito-Lay * GE * Greyhound * Hair Cuttery * Hilton * HOLT CAT * IBM * Ingram Barge * Ingram Micro * International Paper * John Deere * Kimberly-Clark * Kodak * Kraft * L.L.Bean * Landor * Long Island Rail Road * Lulu.com * Mars * MCC * McCann * McDonald's * McKesson * Nationals * NCR * New York Times * Nordstrom * Ogilvy Action * OHL * 1-800Flowers.com * Overseas Shipholding Group * Owens Illinois * P & G * Papa John's * Paramount Pictures * Patagonia * PepsiCo * Pfizer * Porter Novelli * RAPP * Ritz-Carlton * Safeway * Saks Fifth Avenue * Sara Lee * SC Johnson * Sealed Air * Sears * Silgan * Skyhook * Snap-on Tools * Southwest * Sports and Leisure * ResearchGroup * Staples * Stoner * Supervalu * Synovate * Tanimura & Antle * TBWA * Tenet Healthcare * Texas Instruments * 3M * ToysRUs * Trader Joe's * Tupperware * Under Armour * United Airlines * United Stationers * Verizon * VISA * Weyerhaeuser * Wilson Sporting Goods * Wunderman * Xerox * Y&R * Zappos.com No matter what business you're in--from retail and manufacturing to service and nonprofit--The Big Book of Marketing offers the most practical, hands-on advice you’ll ever find . . . from the best in the business. Anthony G. Bennett taught marketing at Georgetown University. With three decades of experience in the field, he has held a variety of key marketing positions at Fortune 500 companies, including AT&T and others. He resides in McLean, Virginia.
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